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MUMBAI: Multi Screen Media’s Hindi comedy entertainment channel Sab has awarded its creative duties to Saints & Warriors after a multi-agency pitch. Sab claims that 15...
MUMBAI: Bloomberg has announced opening of its new office in Mumbai. The move has more than tripled the size of its office, which accommodate increased customer...
MUMBAI: Dainik Jagran and The Times of India have retained their stature as the most read publications in the Hindi and English language dailies, according to...
MUMBAI: Cable & Satellite (C&S) and Internet are two sectors which are seeing robust growth in reach compared to the sequential quarter, whereas radio is continuously...
MUMBAI: Kalanithi Maran-promoted Sun TV Network will be upping ad rates for its Malayalam and Kannada language channels from 1 April, in tune with its other...
MUMBAI: MediaCom has won the Rs 300 million MakeMyTrip.com media business following a multi-agency pitch. The business moves from the previous agency Starcom, which had been...
MUMBAI: Big Street, a subsidiary of Reliance Broadcast Network operating in the media aggregation space, has signed its first client – The Radisson Hotel and Country...
MUMBAI: Marketers’ strategy to deal with inflation through promos, pack sizes and price discounts has kept the consumer’s spending on fast moving consumer goods stimulated, according...
MUMBAI: NDTV Ltd. has decided not to renew its ad sales contract with Raj Nayak-promoted Aidem Ventures from 1 April, according to sources familiar with the...
MUMBAI: The World Cup match between India and Ireland got a TVR of 9.8, according to data from Tam Sports (C&S 4+ six Metros). The match...
MUMBAI: The cricket World Cup is eating into the share of the other popular genres including the Hindi general entertainment channels, reinforcing the mass reach that...
MUMBAI: Star Movies will double its marketing spend this year as it shifts to a digital and on-air focus while retaining selective off air activities. In...
MUMBAI: PromaxBDA, the global association for marketing, promotion and design professionals working in the entertainment industry, has announced that former US VP Al Gore who is...
MUMBAI: With the World Cup in full swing, Base Batteries has charged up the tempo by announcing a sponsorship agreement with Cricket Canada. During the World...
MUMBAI: Alchemist, the talent solutions company led by former Percept Talent Management CEO Manish Porwal, launched its Delhi (NCR) office last week with communications expert Nandini...
MUMBAI: Volkswagen has launched a special edition of its popular model, the Vento, coinciding with Season four and five of the Indian Premier League (IPL). The...
MUMBAI: CNN is banking on India to boost its ad revenue this year as the international news outfit hunts for fast-growing economies in a downturn environment....
MUMBAI: C-Voter Broadcast News (CVB News), one of the fastest growing Indian-origin television news agencies in the Asian subcontinent, is set to launch its services in...
MUMBAI: Neo Sports has roped in a clutch of sponsors for the All England Badminton Championship. The sponsors are Perfetti, Adidas, Vodafone and Tata DoCoMo e-connect,...
MUMBAI: The cricket World Cup is showing the first signs of softening in ratings compared to its previous edition in 2007, though in terms of reach...
MUMBAI: Royal Enfield is releasing a new ad this week–created and produced by Wieden+Kennedy, Delhi. The film will be released across cinemas, digital channels and other...
MUMBAI: Discovery has announced the appointment of Mehuli Shah as director – advertising sales, West. Shah will be responsible for generating advertising revenue along with planning...
MUMBAI: Kwan, India‘s entertainment and marketing company, has acquired controlling interest in PR agency Eye D Communications for an undisclosed amount. Eye D and Kwan already...
MUMBAI: Like often in the past, Zee TV has been unable to retain its lead over Colors for a second straight week. After one week of...
MUMBAI: Discovery has announced a 12-month sponsorship deal with Nissan Motor in Australia. The partnership, an exclusive in the auto category in Australia, will feature Bear...
MUMBAI: JWT has won the creative duties of the Central Vigilance Commission (CVC) for three years. The size of the account is pegged at Rs 1...
MUMBAI: Following a competitive tender, five agencies have been appointed to the BBC‘s restructured creative services roster. “WInterbrand has been appointed for brand strategy work,...
MUMBAI: Hero Honda Motors, the largest two-wheeler manufacturer, has come on board as the new team sponsor for the Mumbai Indians (MI), the Mumbai franchise of...
MUMBAI: Media Research Users Council (MRUC) has elected Hormusji N Cama as its new vice chairman. He replaces Bharat Kapadia, who had resigned citing personal reasons....
MUMBAI: Digital imaging company Canon is now a global sponsor of the upcoming Copa America Argentina 2011. This marks the first time that Canon will be...
MUMBAI: Being on a buying spree, AOL Inc. has completed the acquisition of the online news site The Huffington Post for $315 million Pursuing its turnaround...
MUMBAI: The GVK-led Mumbai International Airport has appointed TBWA as its creative AoR (agency of record) for the Chhatrapati Shivaji International Airport (CSIA). GVK is...
BANGALORE: Yahoo’s Indian ad network joint venture Tyroo Media and SlideShare today announced an exclusive partnership in the India region. Under this agreement, Tyroo Media will...
MUMBAI: Digital Law & Kenneth has appointed Dinesh Swamy as its creative director. Swamy will report to Anil K Nair, managing partner of agency. Earlier,...
MUMBAI: Consumer electronics company Samsung India has appointed Elkana Ezekiel as its chief marketing officer. In this role, Ezekiel will be heading the corporate marketing function...
MUMBAI: Meridian Bengaluru has roped in Ravikumar C and Manoj Jacob to head its creative function. The duo, who assumed office on 1 March, bring in...
MUMBAI: Starting 14 March, CNN International will focus on Indian business, in order to bring global viewers a week of in-depth business coverage live from Mumbai...
MUMBAI: Though the 83rd Academy Awards ceremony was watched extensively around the globe, it failed to beat last year’s ratings. In its three-hour presentation, the Oscar...
MUMBAI: Cricket is expected to earn an advertising revenue of Rs 18 billion from its television telecast this year, up from Rs 15 billion in 2010,...
MUMBAI: IBN Lokmat continues to be in losses even as it is close to completing three years. A joint venture between IBN18 and Lokmat Group, the...
MUMBAI: Scarecrow Communications has roped in Kapil Tammal as its creative director. Prior to this, Tammal was with McCann Erickson Mumbai serving as creative director (art)....
MUMBAI: Marketers have to be accountable for business consequences and not just idea executions, experts in the industry said. “There has to be an analytical correlation....
MUMBAI: Brands need to hold on to consumers through a constant engagement process. Digital conversations are important but not many brands are using it enough. A...
MUMBAI: Disruptive innovations like the Indian Premier League (IPL) can break through a cluttered market, several experts said. Kolkata Knight Riders CEO Venky Mysore noted that...
MUMBAI: Global market research company Synovate has effected changes in China, Hong Kong and Taiwan, promoting two senior executives and roped in a new one. Managing...
NEW DELHI: The press would be able to take advantage of travel on railways through the use of photo identification cum credit cards based on the...
MUMBAI: IT services and solutions provider Allied Digital Services has appointed Gaurav Bahirvani as its global chief marketing officer. Bahirvani will report directly to chairman and...
MUMBAI: Euro RSCG has won the creative mandate of Zee Business. The account size, pegged at between Rs 80 to 100 million will have the agency‘s...
MUMBAI: In a curious case, Monique da Silva Moore, global healthcare director in the Boston office of the Publicis Groupe SA, has sued the company for...
MUMBAI: Fox International Network is searching for an additional creative partner in India even as it has had an active expansion spell with seven new channels...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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