MUMBAI: Cheil Worldwide SW Asia has appointed Ankur Bose as its vice president – BTL. Bose will be working closely with Cheil Worldwide SW Asia COO...
MUMBAI: MediaVest, a division of Starcom MediaVest Group (SMG), has been appointed as the media agency-on-record by Yahoo!. Mindshare was handling the Yahoo! account globally....
NEW DELHI: With International Cricket Council (ICC) and television news channels refusing to budge on their stance over the use of World Cup footage, the impasse...
MUMBAI: The World Cup quarterfinal match between India and Australia got a TVR of 12.34 with 91 million viewers sampling it, making it the most-watched encounter...
MUMBAI: With India storming into the cricket World Cup final, broadcasting company ESPN Star Sports (ESS) has sold out its inventory completely. According to sources, some...
MUMBAI: Starcom MediaVest Group (SMG) India chief operating officer Sandeep Lakhina is leaving the organisation after a three-year stint. Lakhina is serving his notice period until...
MUMBAI: A day after NDTV announced its five-year ad sales deal with Star India, the scrip of the news broadcaster has gained for the second consecutive...
MUMBAI: BBC has published the first two months‘ figures for its new Live +7 data and has confirmed plans to publish audience appreciation information later this...
NEW DELHI: The International Cricket Council late this evening agreed to allow various Indian television channels to attend and report the India-Pakistan Cricket World Cup semi-final...
MUMBAI: In a cluttered environment where news channels are struggling to up advertising rates, NDTV has assigned Star India to exclusively handle the airtime sales of...
MUMBAI: VivaKi India has announced the creation of VivaKi Specialist Services (VSS). This entity will become a hub of several service units that are already part...
MUMBAI: JWT has roped in Lubna Khan as its associate vice-president and strategic planning director. At JWT, Khan will be working on the GlaxoSmithKline account. Previously,...
MUMBAI: Scarecrow Communications has won the creative mandate of a real estate company, Ackruti City. The duties will be handled out of the agency’s Mumbai branch....
MUMBAI: For telecasting the mother of all battles, ESPN Star Sports is looking at getting Rs 1.7 million per 10-second spot, substantially higher from the Rs...
MUMBAI: The Creative ABBY shortlists have been announced for the three categories – film, print and interactive digital advertising. In the print category, 281 entries have...
MUMBAI: Media Contacts India and South Asia regional director Arnab Mitra has quit the agency. Currently serving his notice period, May will be Mitra‘s last month...
MUMBAI: LT Foods, producer of Basmati Rice under the flagship brand of Daawat, has awarded its creative duties to Pickle Lintas. LT Foods didn’t have...
MUMBAI: The electronic news industry in India is in a bad shape. There is an over-dependence on advertising income, too many players (including some non-serious ones)...
MUMBAI: Euro RSCG India has announced a restructuring of its management team with immediate effect. Euro RSCG Delhi director Sushant Panda has been elevated to the...
MUMBAI: Percept H has roped in Sameer Aasht as VP, Strategy Planning. He replaces Sujay Nanavati who quit the agency in December 2010. Aasht moves in...
MUMBAI: Health and personal care company, Reckitt Benckiser, is launching a campaign to create awareness amongst graduates and people early on in their business careers. The...
MUMBAI: Nike has launched “Bleed Blue Pledge”, a 60-second new television commercial created by JWT Bangalore. The teaser made its premiere on Nike’s Cricket Facebook page...
MUMBAI: Google President Asia Pacific and Japan Daniel Alegre, while speaking at the Ficci-Frames summit, started the session with a rather sweeping statement: “Online...
MUMBAI: Berkshire India, the majority owned subsidiary of Berkshire Hathaway, has selected Metal Communications as its brand building and marketing communications partner. Metal will help Berkshire...
MUMBAI: Unilever, the consumer goods firm that owns brands such as Dove, Lipton and Hellmann‘s, has entered into an agreement to sell the global soap maker...
BANGALORE: With the launch of a new range of laptops and desktop computers based on the 2nd generation Intel core processors, Lenovo India has become one...
MUMBAI: Ignitee Sports, the sports marketing arm of Ignitee Digital Solutions, has signed an annual contract with Maxx Mobile to handle its sports management for the...
MUMBAI: Publicis Groupe has decided to acquire a majority stake in Mumbai-based healthcare advertising agency, Watermelon Healthcare Communications. On completion of the transaction, Watermelon will become...
MUMBAI: A month before he could complete five years of his service at Euro RSCG India, former executive creative director Nilesh Vaidya has quit the organization...
MUMBAI: Total ad expenditure increased 6.5 per cent in 2010 and finished at $131.1 billion, according to data released by Kantar Media which provides strategic advertising...
NEW DELHI: Three different channels operating in different markets are trying to work out content that would work and advertising revenues that would make them profitable....
NEW DELHI: The future of television news channels is in going regional. However, the path is not so easy as it is marred with political influence,...
MUMBAI: Colgate-Palmolive India, the market leader in oral care, today launched a new “Ask the Dentist” campaign for its flagship brand, Colgate Dental Cream. Developed by...
MUMBAI: Food and beverage company, PepsiCo India, has appointed actor Sharman Joshi as brand ambassador for its natural lemon flavoured drink, 7Up. The brand has also...
MUMBAI: Grey’s executive creative director Rohit Malkani and creative director Bhavesh Kosambia have been appointed onthe Jury Panel for the New York Festival International Advertising Awards...
NEW DELHI: Even if Marathi viewers understand Hindi with equal ease, the future is bright for Marathi TV news channels. And the reason behind this is...
NEW DELHI: The TV news industry in India is going through a tough phase with high distribution cost, softening of ad revenues, falling standards of news...
MUMBAI: The English movie channel genre is sized at Rs 3.25 billion and is expected to grow at 20-25 per cent due to the entry of...
MUMBAI: The cricket World Cup has delivered an average TVR of 2.41 across six Metros, an improvement compared to 2.12 for the same period in 2007....
BANGALORE: Yahoo’s joint venture and horizontal ad network, Tyroo Media, has announced a few additions in their Sales and Performance team as a part of expansion...
MUMBAI: McCann Erickson has roped in Alok Lall as executive director McCann Worldgroup to replace Debashis Paul, who moves on to head the newly formed outfit...
NEW DELHI: The government should restrict itself to penalising inaccuracies in reportage while allowing the television news industry to regulate itself, senior journalists said here today....
MUMBAI: The India-South Africa encounter attracted 81 million viewers and the peak TVR stood at 21.33. The match fetched a rating of 10.11, according to data...
MUMBAI: NDTV and Nirmal Lifestyle have launched the “Fit India Movement”, a deal brokered by Total Sports Asia. This is a long-term campaign to change the...
NEW DELHI: Stung by high carriage costs and a slump in advertising rates, television news channels are looking at tapping subscription revenues to drive growth. The...
MUMBAI: BBH (Bartle Bogle Hegarty) India has appointed Paul Ward as its managing partner. The position has been lying vacant since Priti Nair left a few...
MUMBAI: Lenovo India has appointed Shailendra Katyal as the its marketing head. Based out of Lenovo‘s Bangalore head office in Bangalore, Katyal will be responsible for...
MUMBAI: Digital Direction, part of the R K Swamy Media Group has appointed Vishal Singh as its General Manager. He will report to R K Swamy...
MUMBAI: Publicis Groupe’s MSLGroup has launched MSLGroup Creative+, a global design and creative services unit in India. Hanmer CEO and MSLGroup India board member Jaideep Shergill...
NEW DELHI: The news television industry is gearing up for the most prestigious Indian News Television (NT) Awards and Summit. Currently in the fourth year, the...

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