Category: Hindi

  • Viacom18 relaunches Rishtey Cineplex

    Viacom18 relaunches Rishtey Cineplex

    MUMBAI: The powerhouse of holistic movie entertainment, Rishtey Cineplex, is set to return starting 5 June 2020. Staying true to its brand promise ‘Filmein Must Hai’, the channel will air a slew of choicest movies spanning across different genres and films dubbed in Hindi from regional markets. The 500 + robust movie library will be available on DD Freedish and soon after on major cable and DTH platforms. 

    Relaunching after 15 months, Rishtey Cineplex, in its erstwhile avatar, enjoyed immense popularity and was ranked number 1 amongst the top Hindi movie channels [*BARC India Data : HSM (U+R) 2+, Wk 50’18 to Wk 9’19].  Targeted at HSM markets, Rishtey Cineplex aims to satiate the audience’s movie palette with a mix of Telugu, Tamil, Kannada, Malayalam, Punjabi and Bhojpuri movies dubbed in Hindi. Strengthening its content repository, it will be armed with a movie library of 1500+ hours, including 500+ unique titles and plans to host two movie festivals and a premiere every month.

    With Rishtey cineplex’s relaunch, Viacom18 will further expand its movie portfolio gaining a significant presence in the Hindi Movie space, with a unique set of movie catalogues for both COLORS Cineplex and Rishtey Cineplex.  Tune in to Channel 38 on DD Freedish for a ‘Filmein Must Hai’ experience starting 5th June 2020.  

  • IMPPA sets shooting guidelines in Maharashtra

    IMPPA sets shooting guidelines in Maharashtra

    MUMBAI: The Indian Motion Picture Producers’ Association (IMPPA) has written a letter to Maharashtra chief minister Uddhav Thackeray about resuming shoots of films, TV serials and web originals with proper SOP in place.

    This document suggests steps to be adopted to avoid contagion during shoots. It notes down detailed precautionary measures that will be followed by the cast and crew after the permission is granted.

    The report talks about carrying out a daily drill session with the  staff members so that it should be implemented in a proper manner. Crew, artists, technicians and participants will have to report 45 minutes before the shoot. Complete studio will be sanitised daily before the shoot.

    Floor markings need  to be in place so that people maintain social distance. Going forward priority will be given to portable chairs over standard benches.

    The report suggests no physical greetings, handshakes, hugs and kisses and amongst other measures.Wearing triple layer masks and gloves is mandatory. Infact, an alternative to face masks is also provided. “A protective half mask with inhalation and exhalation filter will ensure lower costs, as the number of filming days will gradually increase. It would be specifically worn  by actors and crew members having a negative Covid2019 test.”

    Lightman or anyone handling other equipment has to be provided industrial hand gloves with proper training about their usage. Construction department and other designated individuals must wear protective gloves. Crew members leaving the filming location (e.g. production, drivers or runners, etc.) must be equipped with protective gloves to prevent contamination of the filming area.

    A main element  of the report is the hair and make-up protocol. Artists will remain in their rooms until required on set. Hair and make-up personnel will be wearing masks and gloves, which will be mandatory to wear during the entire shoot.

    The guideline recommends single-use or disposable items; cleaning of hair wigs/ extensions before and after use; use of own make-up; and, most importantly, using a face shield, rather than a mask, once make-up has been applied.

    The guild has also advised production units to avoid crew above the age of 60 years at least for three months from the date of shooting as and when it starts and cast above the age of 60 years should be judicially used.

    As far as costumes used on the sets are concerned, the guild suggested that “every talent will use clothes allocated to him/her and they can never exchange clothes without having them properly disinfected beforehand.” In case of stuntmen, specialists and precision drivers they are to use their own clothes.

    More importantly, every daily wage worker has to be paid their wages daily.

  • Stakeholders meet Maharashtra state official on shooting SOP

    Stakeholders meet Maharashtra state official on shooting SOP

    MUMBAI: Major stakeholders of the media and entertainment industry attended a zoom meeting with Maharashtra state cultural affairs secretary Sanjay Mukherjee on 28 May and talked about SOPs for production resumption.

    The meeting was truly encouraging and there were a lot of fruitful co,nclusions regarding the future of the entertainment Industry, said a press release by Federation of Western India Cine Employees.

    In the zoom meeting, The Producers Guild of India was represented by Apoorva Mehta and Madhu Bhojwani. Federation of Western India Cine Employess (FWICE) was represented by Ashoke Pandit chief advisor, B N Tiwari, president, and Ashok Dubey, general secretary. Indian Motion Pictures Producer's Association (IMPPA) was represented by T P Aggarwal.

    Western India Film Producer's Association (WIFPA) was represented by Sangram Shirke and Dharam Mehra. Marathi Chitrapat Mahamandal (MCM) was represented by its president Meghraj Bhosale. Aadesh Bandekar also attended the meeting.

    The following points were discussed in the meeting:

    1. Post-production activities should immediately start in line with all the health, safety and security norms and guidelines issued by the government.

    2. A proper financial package has to be worked out by the state government to facilitate the entertainment industry.

    3. State government should call for all the insurance companies to come up with new ideas for designing suitable policies for the members of the entertainment industry to cope with the Covid2019 disease.

    4. Premises owned by the state government should be given free of cost to the producers and the production houses for carrying out shoots along with a facility of single window permission.

    5. There should be no rental on sets that are erected in the Film City which are lying unused due to the lockdown. After the lockdown, the premises in Film City should be given to producers and production houses at subsidised rate so as to cope with the losses incurred due to the lockdown.

    6. Chief secretary Sanjay Mukherjee will review the SOPs already submitted by the stakeholders and present to the government.

  • Rucha Pathak joins Excel Entertainment as producer

    Rucha Pathak joins Excel Entertainment as producer

    MUMBAI: Rucha Pathak has joined Excel Entertainment as producer. She was chief creative officer at Fox Star Studios.

    Excel Entertainment is strengthening its team in preparation for their 2021-2022 slate of films and shows.

    As a producer Rucha Pathak has been actively backing innovative scripts and developing new concepts.

    Rucha used to head creative and development at Fox Star Studios, where she had spearheaded successful and critically acclaimed films like Neerja, Jolly LLB 2, and Phillauri, to name a few.

    She made her mark as a producer at Disney/UTV Studios and has a list of successful films to her credit: Barfi, ABCD, Paan Singh Tomar, Dev D, No One killed Jessica, etc. Many of these films were a part of the UTV Spotboy brand which she helped build.

  • Producers’ guild issues safety guidelines for shooting

    Producers’ guild issues safety guidelines for shooting

    MUMBAI: Producers’ Guild of India has issued a list of protective measures to be adopted during filming. According to the producer's handbook, prior training and daily briefing about sanitization will be given to members present at the set. The association has urged crew members and people present at the set to follow the social distancing rules and have minimal human contact. There will be properly demarcated floor markings in all relevant areas and zones.

    Information boards will be placed at all shooting locations. They will set up secure lock-up to prevent any unauthorised personnel from entering the premises.

    The guild is also ensuring that they are doing everything in its capacity to maintain strict hygiene levels. As per the hygiene mandate, the entire studio will be sanitized daily before the shoot. In order to keep shooting location disinfected and clean, a government-authorised agency will carry out the sanitization process. This will include studio, cafeteria, washroom and vanity vans. Only the use of disposable items – plates, cutlery, food boxes, etc. will be allowed on the set. A designated disposable area for food waste will be provided.

    Hand sanitisers and portable wash basins will be installed at multiple locations. Each crew member will be provided with a triple-layer medical mask. Isolation rooms will be designated in case of emergency. Ambulance and a doctor must be present at the set. Designated seating areas will be arranged with chairs spaced at a distance of minimum six feet. Meal timing will have to be staggered to avoid crowding.

    While maintaining social distancing and safety measures, the association has advised to check the body temperature of each person with infrared scanners. According to the guideline, anyone with body temperature of 99°F / 38°C or higher must not be allowed to enter.

    Besides other safety measures, a detailed form should be filled by all crew members mentioning information such as:

     • Mode of travel

    • Medical history

    • Age

    • Contact tracing details Daily

     • Temperature

    • Pulse rate (pulse oximeter)

    As per association’s guidelines every personnel will be on set under the premise of ‘informed consent’ and self-assess symptoms of Covid2019 and or exposure to Covid2019. Before the commencement of shoot, it is mandatory for them to inform the production team about their health status and exposure to Covid2019 at the time of booking / signing up for a project and again on arrival at the shoot location.

    Filming protocols for the technical crew will include disinfecting hair and makeup items before and after each use. Use of single-use/disposable items are recommended. All garments and racks should be disinfected before and after each use.

    The association explains that equipment and props must be disinfected before and after each shot. Remote viewing should be made available. Lapel mics should be duly disinfected after each shot. Before beginning the shoot, it is important to check with the local ward admin which zone the location comes under to avoid any risk. Authorized personnel will have the responsibility to sanitize location pre-shoot.

    Protocols that will be followed if a crew member is infected include:

    ·   Request the employee to immediately isolate in the designated isolation room on set

    ·     Have the set doctor monitor for symptoms and inform the necessary authorities

    ·   Collect details of all close contacts and have them self-quarantined

    ·    Clean and disinfect the place

    ·   Notify all employees

    ·    Check up employees.

    It is also important for members present on the set to download the Aarogya Setu app.

    On Friday, a 12-member delegation of television producers and broadcasters interacted with Maharashtra chief minister Uddhav Thackeray who asked them to find safe and secluded places for resuming shoots.

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  • Producers’ guild, filmmakers provide vanity vans for on-duty cops

    Producers’ guild, filmmakers provide vanity vans for on-duty cops

    MUMBAI: Ever since the Covid2019 pandemic stuck us, the film fraternity has been standing at the vanguard of providing the much-needed succour and support to the needy and the affected. The industry has been leading by example by extending whatever help it could in these times of crisis.

    Now, police personnel, who have been sweating it out at the frontline of duty during the ongoing lockdown, is benefitting from one such initiative: fully-equipped vanity vans for the use of on-duty police personnel, especially the women members who have to work for longer hours.  

    This gesture, part of the ‘Mission Suraksha’ initiative, is the end result of the coming together of four stakeholders: Film Makers for Frontline Care, Producers Guild of India, Ketan Rawal, owner of vanity vans, and NGO Project Mumbai.

    A total of 16 vanity vans and tents have been deployed at different parts of Mumbai for the use of police personnel.

    “It has been financed by Producers Guild of India, and supported by Ketan Rawal who owns a fleet of vanity vans, and NGO Project Mumbai,” said Chhitra Subramaniam of Filmmakers for Frontline Care.

    “It was our idea. And we went ahead with it. All the money for the initiative came from the producers’ guild. We are a bunch of 8-10 people. Project Mumbai is the supporting partner in this. And the NGO has been extremely helpful in this mission. These vans are only for the police, especially women personnel who find it hard to use toilets during duty. These are stocked with masks, biscuits, sanitary pads, etc,” said Chhitra Subramaniam.  

    While doctors and healthcare workers on the frontline of duty have the option of using the facilities at hospitals, police personnel, especially women, struggle when they are on frontline duty, she said.   

    She is very grateful to all three partners: Producers Guild of India, Ketan Rawal and Project Mumbai for all the support and help.

    Project Mumbai has been providing food to almost 70,000 stranded migrant labourers spread all over Mumbai in addition to giving food for around 1,600 doctors.

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  • Producers’ association appeals to pay dues to workers, artists

    Producers’ association appeals to pay dues to workers, artists

    MUMBAI: Indian Motion Picture Producers’ Association (IMPPA) has requested its members to pay the dues to their employees, workers, artists and technicians as soon as possible to enable them to survive in these difficult times. 

    The association reminded all its members of the situation of the workers, technicians and artists who have not yet been paid the dues. Their condition has become very serious due to further extension of the lockdown by the government, said an IMPPA statement.

    “We are aware that our members are also having liquidity crunch and are facing difficulties, but on humanitarian ground we request all our members who have taken work from any of their employees, workers, artists and technicians for any of their productions to clear their dues,” said the statement.

    The association said that the unpaid workers are more vulnerable in these trying times and that paying the dues will ensure that they get enough money to fulfill their daily needs.

  • Legendary Global, Library Pictures to produce Vikramaditya’s Hindi series

    Legendary Global, Library Pictures to produce Vikramaditya’s Hindi series

    MUMBAI: Los Angeles-based Legendary Global and Library Pictures will co-finance and produce two seasons of a Hindi-language dark comedy-drama series to be directed by Vikramaditya Motwane (pictured), reports Variety.

    The deal is touted as a prelude to Legendary Global’s ongoing expansion plans into local language production around the world.

    Motwane – director of films like Udaan, Dev.D, Trapped, and Lootera – will be the executive producer, writer and director of the yet-to-be-named Hindi-language young adult series to be made for the Indian audience.

    Bhavesh Joshi Superhero writer Abhay Koranne is the co-creator and co-author of the series along with Motwane, who will extend production services through his production company Andolan. He is represented by Creative Artists Agency.

    Motwane, known for his avant-garde approach in film-making, has won accolades for his Udaan, which appeared in ‘Un Certain Regard’ category at Cannes in 2010. He was adjudged the best director at the Screen Awards in India held that year. His other noted films include Lootera and Trapped.  

    “This is a story very close to my heart and I am looking forward to collectively creating an incredible experience for local as well as global audiences,” Motwane said in a statement.

    A long-time assistant of Sanjay Leela Bhansali, Motwane directed the song sequences in Anurag Kashyap's unreleased film Paanch (2003) and choreographed Deepa Mehta's Academy Award-nominated film Water.

    While Legendary Global is into developing, producing and financing premium scripted TV series for the international marketplace, Library invests in local-language production slates.

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  • Will CBFC certificate be required for satellite release of digitally released films?

    Will CBFC certificate be required for satellite release of digitally released films?

    MUMBAI: Desperate times call for desperate measures. Breaking the practice of the eight-week holdback period from theatrical release, several mainstream Bollywood films are being directly released on OTT. Who would have imagined that an Akshay Kumar-starrer film ‘Laxmmi Bomb’ or an Amitabh Bachchan-Ayushman Khurana starrer ‘Gulabo Sitaro’ would go directly on OTT without a theatrical release? While the world is adapting to the new normal and the film industry is battling and finding ways for its survival, some legal issues have arisen which probably have not been addressed clearly in our legislations.

    There has been a whole debate on OTT content regulation and as we all know OTT platforms are currently not regulated by any specific statute. But this post is not about OTT regulation.

    In all probability, the next few months would witness several full-length ‘feature films’ which were lined up for theatrical release to be released directly on OTT. Now, as viewers may have noticed, films which have been directly released on OTT may not be certified by CBFC. Just like web-series or docu-series, such films are streamed without requirement of a CBFC certificate and rightly so as there is no provision in law requiring these OTT platforms to obtain a CBFC certificate to showcase such films.

    In the pre-Covid2019 world, this is how a Bollywood feature film’s release would typically go:

    Theatrical release– 56-day holdback period- OTT release- 120 days holdback from theatrical release date- satellite release.

    Now, with no theatrical release being there for a few films, a question arises as to what happens when these films which are first shown on an OTT platform instead of a cinema theatre and then subsequently shown on television? Does the law require that television channels can only air CBFC-certified films?

    There are two statutes to be looked into here:

    A. The Cinematograph Act, 1952

    The Cinematograph Act, 1952 repealed the earlier Cinematograph Act of 1918.

    The Cinematograph Act 1918 was passed in the final months of World War I and came into effect from 1 August 1920. This Act was based directly on the British Cinematograph Act 1909 that preceded the establishment of the British Board of Film Censors in 1912. The central object of the 1918 Act were: “(1) to provide for the safety of audiences, and (2) to prevent the exhibition of objectionable films”.

    Pre-independence, Britishers brought silent films from England for their private viewing. However, with passage of time, a few cinema houses sprang up in the country where there was a congregation of Englishmen. A few enterprising Indians also attempted to make silent films with the first full-length feature film being produced by Dadasaheb Phalke in 1913: ‘Raja Harishchandra’. A need was felt to regulate the exhibition of films in these cinema houses to ensure that only films fit for public exhibition are shown in these licensed cinema houses. Thus, the Cinematograph Act of 1918 was passed, which had the Section 3. It provided that no person shall give an exhibition by means of a cinematograph elsewhere than in a place licensed under the Act or otherwise than in compliance with any conditions and restrictions imposed by such license.

    The statement of objects and reasons of the 1918 Act indicated that it was meant to control exhibition of cinematographs “with particular regard to the safety of those attending them and to prevent the presentation to the public of improper and objectionable films”. A further object was to counter the “special danger from fire which attends cinematograph exhibits as has been illustrated by terrible catastrophes due to this cause in other countries and to secure the interest of safety of spectators, a proper regard to the structural conditions of the premises utilised. Post-independence, a need was felt to amend the Act with the changed circumstances in the country.

    The main object of the Cinematograph Act of 1952 was to resolve the confusion which was caused by the Amendment of 1949 separating the provisions relating to sanctioning of films for exhibition (Union Subject) from the provisions relating to licensing and regulation of cinemas (a state subject).

    Thus, state cinema regulation Acts were passed in several states for regulating exhibitions by means of cinematographs and the licensing of places in which cinematograph films are exhibited in the respective states, whereas the task of sanctioning films suitable for public exhibition vested with the Union i.e. by CBFC.

    Thus, the intent of the Cinematograph Act from the very inception has been to regulate content being shown in licensed cinema exhibition houses. It could not have extended to any other medium back then as none existed.

    The 1990's saw the emergence of VCR/VCP/TV projectors and with it came a new set of disputes. The Supreme Court analysed the issue of whether video parlors wherein a pre-recorded cassette of a cinematograph film is exhibited through the medium of video cassette recorder (VCR)/video cassette player (VCP) falls within the ambit of the definition of ‘cinematograph’ contained in the Cinematograph Act, 1952. The Supreme Court in a couple of judgements

    (held that VCR/VCP are within the ambit of the definition of ‘cinematograph’ contained in Section 2(a) of the Act and that the video parlors, in order to carry on the business of running video parlors or showing pre-recorded cassettes of films through the medium of VCR/VCP, must obtain a license in accordance with the provisions of the Act and the Rules. Thus, video exhibition in a video parlor was also interpreted to fall within the scope of the Cinematograph Act, it being pertinent to note that this was limited to public viewing.

    With the advent of VCDs and DVDs came a confusing judgment by the Delhi High Court in the case of Super Cassettes Industries Limited v/s Central Board of Film Certification & Ors,  where the Delhi High Court dealt with the issue on whether audio-visual recordings on DVDs and VCDs, which the petitioners sell in the market, but with the label that it is meant only for private viewing, requires certification by the Central Board of Film Certification under Section 5-A of the Cinematograph Act, 1952. The Delhi High Court observed that film meant for private viewing would not be exempt from certification by CBFC and held as under:

    “The mere labelling by the film maker or distributor that the film is meant for private viewing will not exempt the film from prior certification under Section 5-A CG Act. Once it leaves the shop where the film is purchased, neither the maker of the film nor its seller, has any control on whether it is viewed by one person or by a hundred, or whether it is viewed in a place to which the public is invited or in the private confines of a home. Therefore, the interpretation of the words “public exhibition” has to necessarily be contextual keeping in view the essential purpose of the CG Act and the insertion of Section 52A in the CR Act. In view of the amendments to the CR Act as impacting on the CG Act, what constitutes “public exhibition”, both for the purposes of Section 52A CR Act and Section 5-A CG Act, is no longer confined to exhibition in a cinema hall. Even if there is no audience gathered to watch a film in a cinema hall but there are individuals or families watching a film in the confines of their homes, such viewers would still do it as members of the public and at the point at which they view the film that would be an “exhibition” of such film.”

    In my personal view, the Delhi High Court’s decision in this case is erroneous as the scope of the Cinematograph Act could not have been extended to private viewing. I agree with the arguments made by Amit Sibal who was representing the petitioner ‘Super Cassettes’ in this case where he submitted “Since both the CR Act as well as the CG Act contained penal provisions inasmuch they provided for prosecution and punishments for offences committed thereunder, the provisions of both statutes had to be construed strictly. The rule of purposive construction could not be imported to require censorship even of films meant for private viewing.

    Fortunately, this issue was considered by the Karnataka High Court recently in the case of Padmanabh Shankar vs Union of India & Ors where the court ruled that content on the internet cannot be governed by the Cinematograph Act, 1952.

    B. The Cable Television Network Regulation Act, 1995 (“CTNA”) and the Cable Television Network Rules, 1994 (“CTNR”)

    Section 5 of the CTNA provides that no person shall transmit or re-transmit through a cable service any programme unless such programme is in conformity with the prescribed programme code.

    Rule 6(1)(o) of the CTNR provides “Programme Code. – (1) No programme should be carried in the cable service which:-

    (o) is not suitable for unrestricted public exhibition provided that no film or film song or film promo or film trailer or music video or music albums or their promos, whether produced in India or abroad, shall be carried through cable service unless it has been certified by the Central Board of Film Certification (CBFC)) as suitable for unrestricted public exhibition in India. Explanation – For the purpose of this clause, the expression “unrestricted public exhibition” shall have the same meaning as assigned to it in the Cinematograph Act, 1952 (37 of 1952);”

    In the case of Pratibha Nathani v Union of India & Ors [AIR 2006 Bom 259], division bench of the Bombay High Court considered the issue of the telecast of adult films through cable service. The moot question was whether the cable operators/cable service providers were free to telecast the films certified by CBFC as “adult” films despite the restriction in clause (o) of Rule 6(1) that no programme shall be carried in cable service which is unsuitable for unrestricted public exhibition. The court directed cable operators not to broadcast any film with an ‘A’ certificate on television channels. It held that the fundamental rights guaranteed by Article 19(1)(a) can be subjected to reasonable restrictions. Accordingly, if the law authorises restriction in carrying in cable service a programme which is not suitable for unrestricted public exhibition, there is nothing wrong in it. The adult viewer’s right to view the film of adult content is not taken away by Clause (o) of Rule 6(1). Such viewers can always view the adult-certified film in the cinema hall. He can view such films on his private TV set by means of DVD, VCD or such other mode for which no restriction exists in law. Similarly, by putting restriction upon the cable operator and the cable service provider that no programme should be carried in the cable service which is not suitable for unrestricted public exhibition, it cannot be said that such restriction violates their right to carry trade and business.

    In another case,  Pratibha Nathani v Union of India  (Public Interest Litigation No. 1232 OF 2004), the two issues that were debated in this matter were:

    (i) Are the broadcasters (foreign or otherwise) and the DTH service providers amenable to the provisions of Cable Television Networks (Regulation) Act, 1995 and the Rules framed thereunder and thereby bound by the Programme Code and the order dated 21 December, 2005; and (ii) Does the order dated 21 December, 2005, restrict the exhibition of the films certified ‘U/A’ by the CBFC, the division bench of the Bombay High Court held that Direct to Home (DTH) service providers are bound to follow the Programme and Advertising Code, and consequently, the order dated December 21, 2005 (supra), binds them too. The court clarified that the films carrying ‘U’ and ‘U/A’ belong to the same class of films i.e. for unrestricted public exhibition.

    The court held that a film certified for ‘U/A’ does not cease to be a film sanctioned by the Board for unrestricted public exhibition and hence the films carrying certificate ‘U’ and ‘U/A’ belong to the same class of films viz., for unrestricted public exhibition. It was therefore clarified that the order dated December 21, 2005, did not restrict exhibition of films certified as ‘U’ or ‘U/A’ or ‘V’ or ‘V/UA’.

    Issue at hand

    So, coming back to the issue at hand, it is abundantly clear that content on OTT platforms is not subject to the provisions of the Cinematograph Act, 1952.

    Now, if we take the instances of web-series such as ‘Game of Thrones’, ‘Orange is the New Black’ or such other web series which were first streamed on OTT and subsequently on television, the concerned television channels regulated such content as per the provisions of the CTNA and CTNR and self-regulatory guidelines of the IBF. Obviously, for web-series the question of CBFC certificate did not arise. In this background, should one consider an audio-visual content which is in the form of a feature film or which is termed as a film to meet different standards and be subject to the scrutiny of the CBFC applying Rule 6(1)(o) of the CTNR?

    In my personal view such films which are first released on OTT and subsequently on television do not require a CBFC certificate for the following reasons:

    CBFC certificate is required for films which are to be publicly exhibited in licensed places as provided in the Cinematograph Act, 1952 and the respective state cinema regulations.

    Only such films which are certified as ‘A’ by CBFC as per point (1) above, require re-certification as U/UA for their satellite release in view of Rule 6(1)(o) of the CTNR read with the Pratibha Naitthani judgements above.

    A film which is not released theatrically and therefore does not fall within points (1) and (2) above, does not qualify as a cinematograph film within the purview of the Cinematograph Act and its Rules.

    Therefore, by necessary implication, an OTT-released film should be considered at par with any other OTT content such as web-series, docu-series, etc. and not be subject to the scrutiny of CBFC.

    Broadcasters should apply the principles of the CTNA, CTNR and self-regulatory guidelines of IBF while showcasing such content on their channels the way they do it for any of their other content. I would assume that this principle may apply for any tele-film, short film, or other such direct satellite released films as well.

    It is however possible, that by way of abundant caution, broadcasters may take a narrow interpretation of Rule 6(1)(o) of the CTNR and require producers to procure CBFC certificate of such OTT-released films. In any case, a censored film by CBFC helps in defending claims in view of plethora of judgements validating the expert body’s scrutiny of a film by applying the principles for guidance in certifying films.

    It will have to be thus seen if films like Laxxmi Bomb, Gulabo Sitaro, etc. would be certified by the producers for the television release.

    (The author is the founder of the blog Iprmentlaw and partner at ANM Global and heads the media and entertainment practice there. The views expressed in this article are hers and ANM Global and Indiantelevision.com need not subscribe to them.)

  • Are producers and cinemas heading for showdown on OTT release?

    Are producers and cinemas heading for showdown on OTT release?

    MUMBAI: Nothing compares a theatrical experience: the sprawling screen, overall ambience, high-quality surrounding sound system, the cheering (and sometimes jeering!) crowd, and the overall immersive experience it provides. The pure joy of being there just cannot be supplanted with any other medium. But, the Covid2019 pandemic has necessitated the need for other means of movie release: OTT.

    Cinemas are unhappy with the release of movies directly on an OTT platform by skipping theatrical windows. With the Covid2019 pandemic refusing to fade away anytime soon, theatre release is not possible, at least in the foreseeable future. Will this lead to a showdown between cinemas and producers? Or will there be co-existence to find common ground?

    A recent statement by INOX has pitted the exhibitors against the producers. The cinema chain expressed “extreme displeasure and disappointment” on an announcement made by a production house to release their movie directly on an OTT platform by skipping the theatrical window run. The decision of the production house to deviate from the globally prevalent content windowing practice is alarming and disconcerting, said INOX in a statement.

    According to INOX, cinemas and content creators have always been into mutually beneficial partnerships. “INOX has been investing profoundly towards adding world-class quality screens, across the country, only to provide more eyeballs to the great content being produced. This partnership has endured for decades and has provided succour to each other. INOX will be “constrained to examine its options… and reserves all rights, including taking retributive measures, in dealing with such fair-weather friends.”

    In response to this, producers’ guild of India issued a statement, expressing disappointment at the “abrasive and unconstructive messaging from some of our colleagues in the exhibition sector.”

    “Statements that call for “retributive measures” against producers who decide to take their movies directly to OTT platforms, especially at a time when cinemas are unfortunately closed for the foreseeable future, do not lend themselves to a constructive or collaborative dialogue on the way forward for the industry.”

    The guild said that we are in unprecedented times, facing one of the greatest public health and economic emergencies of our lifetimes. This is a time for the entire film industry to come together with empathy and support for the difficult predicament.

    The production sector (just like the exhibition sector) is suffering hundreds of crores of losses on a daily basis. Elaborate and expensive sets erected for under-production films have had to be taken down due to no date in sight for shoots to resume, with the sunk cost of the set and studio rentals to be borne completely by producers, as insurers refuse to cover the cost. Shoot schedules have had to be abruptly cancelled due to the lockdown, with huge cancellation charges being borne completely by the producer, again with no support from insurers. Interest costs are mounting on amounts raised to fund films, with producers having to bear this additional burden with no date in sight for cinemas to re-open. In this context, the guild said, it is important that each stakeholder understands and empathises with the predicament of the other, rather than adopting an adversarial stance which is counter-productive for the entire value chain.

    Indiantelevision.com reached out to producers and directors to seek their reaction in this regard. The overwhelming feeling among the fraternity is that it is a temporary phase and that OTT release is the need of the hour – the product of a peculiar situation like this. Once the situation normalises, theatrical releases will happen and people will throng to watch movies on the big screen.

    Film producer Ramesh Taurani feels that taking the OTT route is the right decision at this point of time.

    “The current scenario has led to producers taking this decision. In an ideal world, these films would release theatrically, but we are still trying to figure a way for theatres to reopen safely. Since the majority of the content is being consumed online right now it is the better call given the pandemic. Producers also have their financial restraints and can’t hold on to their films beyond a point so it definitely is the correct decision right now,” he said.

    Hats Off Production founder Jamnadas Majethia says: “As I always say that these are extraordinary circumstances and unique situations. So such decisions and behaviour will surface till we really don’t have a clarity on the impact of Covid2019.”

    According to him, films have premiered on OTT earlier also. “And we will see ‘houseful’ boards at cinema halls again. These habits of the big screen experience have been built over the number of years and we can’t change it over with a few months of restrictions. The vaccine will do the magic for the world. And till then it will be creations, innovations and survival of the fittest and emergence of good human behaviour that will help us create new opportunities of business,” he adds.

    Malayalam producer-director Anil Thomas said producers have no other option but to release movies in OTT. “Even in the Malayalam film industry we are releasing movies on OTT platforms as we are left with no choice. Theatres are the last thing that will open after lockdown is lifted. So, producers over here have mutually decided to release shows on OTT platforms.”

    According to him, not all the movies will be released but the ones which have low shelf-life or. “Nobody wants to release on OTT platforms; theatre has its own experience but till the time everything will get back to normalcy it will be too late. They are mainly worried because if content gets released on OTT platforms then there will be a shortfall for theatrical films.”

    Anil Thomas feels that theatre bodies and film producers will have to find common grounds. “In the long-run for all of us to survive, there should not be a showdown and all. We have to find a solution. I am also releasing my film Soothy Sujathayum on Amazon Prime,” he said.

    Film director Kunal Kohli said: “Let INOX release what per cent of their revenue is ticket sales vs F&B. No one goes to a theatre to eat, right? Start sharing that revenue with producers as well, before accusing them of trying to survive in a world pandemic never witnessed before by mankind.”

    A user said: “Well sir it is all about business. Don’t forget how many people rely on these cinemas. If everything changes suddenly, who will be responsible for those people who will lose their jobs? Though everything is becoming online, but don’t forget the whole chain.”

    Replying to this, Kunal said: “There is an even longer chain of workers making the films. They also need to survive. Pls read my tweets properly. Theatres like I said WILL survive. Films WILL release in theatres. Some have chosen to go digital. Nothing wrong with that. Need to support them as well.”