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MUMBAI: The latest marketing initiative from Zodiac, a manufacturer of corporate and semi formal garments, shows that the Net can be an effective vehicle of catering...
LONDON: Internet service provider Yahoo! launched an advertising campaign to support the worldwide anti-spam initiative it is spearheading along with Microsoft and AOL. As part of...
TOKYO: Hakuhodo DY Holdings, an advertising giant created out of the integration of Hakuhodo, Daiko and Yomiko Advertising, is gearing to claim its position as the...
Known for his simple and media-shy attitude, it was difficult to catch Jwalant Swaroop, the Group General Manager of India’s largest Marathi newspaper group. Having...
SWITZERLAND: In what should prove to be a major boon to the sport of table tennis the International Table Tennis Federation (ITTF) has concluded an agreement...
Sam Balsara is man with a lot on his plate. Besides chasing an aggressive growth rate for Madison Communications, he is also chairman of MOMS (Madison...
Manisha Koirala continues to spit venom and this time around she can be seen doing so in SAB TV's talk show Kuch Khaas Baatein. In the...
Star World is making a fashion statement. From Sunday, 8 September, 8 pm and 11:30 pm, for 6 weeks the channel will bring highlights of the...
MUMBAI/NEW DELHI: The deadline was 1 September. And true to the warning issued earlier, the top channels including Star, Sony and Zee TV have stopped airing...
NEW DELHI: The Indian print media is looking forward to an early announcement of the policy framework providing clear and positive guidelines for the foreign direct...
MUMBAI: TV Ad Indx has launched a new service to monitor and archive all new TVCs telecast in South East Asia. This service will commence with...
NEW YORK: MTV Networks International has announced the launch of licencing and merchandising programmes for Nickelodeon’s SpongeBob SquarePants in 11 key international markets. These are Australia,...
Mumbai, April 2006 – Tanishq, India’s most innovative jewellery brand, launched the vibrant ‘Colors of Royalty’, a range of exquisite studded jewellery, reminiscent of the magical...
Bangalore: Airtel announced the launch of Airtel Group Call (AGC), innovative, next-generation voice service applications that enable simultaneous Voice and SMS capabilities on existing handsets. AGC...
Raj Nayak is currently designated Executive Vice President -Sales and Marketing at Star India Ltd. He is responsible for the entire Advertising Sales revenue for all...
In India, Sony Entertainment Television is the first venture of Sony Pictures Entertainment, the biggest entertainment powerhouse of America. From the family of Columbia Tristar International...
Ratings are important but there is a lot more to media planning and buying than just GRPs (gross rating points) and CPRPs (cost per rating points)....
Just in his mid 40s, Kaushik Roy has a wealth tucked away in his mixed bag of experiences. His return to Mudra last year as executive...
Why Ad-Wise – a forum focusing on the business of TV Air Time? That’s a question that many from the industry may ask. The answer: the...
Schooled in Bombay in Campion and Cathedral School. B.Sc. (Hons) in Biochem and Zoology from St. Xavier’s College, Bombay. MMS (Marketing) from Sydenham Institute, Bombay....
Schooled in Bombay in Campion and Cathedral School. B.Sc. (Hons) in Biochem and Zoology from St. Xavier’s College, Bombay. MMS (Marketing) from Sydenham Institute, Bombay. Joined...
“Limca Fresh Ho Jao” The new brand campaign underlines the Lime ‘n’ Lemony message in a refreshing representation – Launches 40 second commercial strategically during India...
1, 2, 3…4 and going strong Radio Mirchi Mumbai celebrates 4 years of sizzling! Khushi ka nahi mila ap tak bahana? Radio Mirchi ka 4 birthday...
MUMBAI: The Mudra Institute of Communications, Ahmedabad and ratings agency TAM will hold a series of workshops on television broadcasting, over successive weekends beginning September 2002....
Vikram joined the list of renegade engineers when he started with DCM as a Management Trainee in 1984. An MBA later he was with Procter &...
AMN New Media has announced that it will begin licensing its newest product called ‘Intellimmercial’. This is an exclusive system that personalises television-style audio/video messaging on...
Nokia and Euro RSCG Worldwide have won a Gold Lion Direct for their Nokia Game campaign, developed by Euro RSCG Netherlands, at the 2002 International Advertising...
New York headquartered DoubleClick, which provides marketing tools for advertisers, direct marketers and web publishers, has released the results of its Marketing Spending Index, the first...
Celebrations full of colour, business at a standstill, sales of the most varied products soaring. These and more are just some of the effects the ongoing...
HLL-MindShare Fulcrum team India have been awarded the highest honour at the Unilever Global Communication Channel Planning (CCP) awards – winning the Gold for their Fair...
At this year’s Cannes International Advertising Festival, Universal McCann Sydney, Australia, received the top accolade, the Media Grand Prix, for its Magnum Ice Cream “7 Deadly...
Internet audience measurement and analysis agency Nielsen//NetRatings has announced a new online multimedia measurement report measuring use of content for the three largest proprietary formats, regardless...
Di3 Mobile Inc. a premium wireless media content and service provider in America and ESPN which claims to be The Worldwide Leader in Sports have announced...
Firefly Media, which claims to be a leader in the US projection and visual communications industry, has established a presence in the Asian market through a...
M Bold & Friends has suddenly folded, with its largest client Discovery Networks Asia looking for a new agency. Discovery was M Bold & Friends’ foundation...
This is some bad news for television channels and advertisers wanting to break into the UK market. A survey conducted by NFO World Group on behalf...
After establishing a series of firsts and managing an entry into the Limca Book of Records, ad agency Mudra has scored another first – a book...
DoubleClick, a provider of marketing tools for advertisers, direct marketers and web publishers, has launched SiteAdvance – a hosted website measurement and analysis solution designed for...
The Hawaii Visitors and Convention Bureau (HVCB) and The Walt Disney Studios have announced an agreement with multiple opportunities for a global alliance around the...
It’s a relationship that has stood the test of time and emerged enriched. US MNC P&G and Viacom Plus, the cross media sales and marketing unit...
The colorful and intriguing Coca-Cola pitch boards that have drawn notice from fans in each of the 20 FIFA World Cup stadia, will continue their existence...
Rajasthan Patrika has added another feather to its cap with the Society of Publishers in Asia (SOPA) Award 2002 for “Excellence In Reporting”. SOPA is an...
Royal Caribbean International has received the New York American Marketing Association’s Gold EFFIE Award for its “Get Out There” advertising and marketing campaign – widely considered...
TRAINING – Deutsche Welle T. V. Training Centre, Berlin Advanced professional training in the field of programme acquisition and broadcast scheduling for T .V. broadcast senior...
Sports broadcaster ESPN STAR Sports (ESS) has set out a major campaign that kicks off next month for ESS Sports United – a charity dinner and...
Swiss watch manufacturer Tissot has revived the avant garde Classic Prince model and launched it 85 years after it was first produced. The Classic Prince draws...
San Francisco headquartered YesAsia.com, which claims to be the leading online Asian entertainment store has announced the commencement of its exclusive marketing alliance with Lollicup USA,...
It may be bad timing, but BBC World seems sure that the exercise will pay off. Even as soccer fever builds up in the country, the...
‘World Cup’ has edged ‘Star Wars’ out of the top slot on the list of Lycos’ 50 most popular user searches for the week ended 1...
Warner Brothers’ Consumer Products division has announced an impressive lineup of brands at Licensing 2002 International. The company is aiming at redefining franchise opportunities for the...
MUMBAI: Netflix is celebrating ten years in India with a slick anniversary film voiced by Shah Rukh Khan, a nostalgic...
Gurugram: Delhivery’s boardroom is being reset. Deepak Kapoor, chairman and independent director, has resigned with effect from April 1 as...
SINGAPORE: Anuvrat Rao has taken charge as APAC head of commerce and signals partnerships at Meta, steering monetisation deals across...
Bengaluru: Brnd.me, the global consumer brands company formerly known as Mensa Brands, has entered the European market following strong momentum...
NATIONAL: TechnoSport has launched on Slikk, the ultra-fast fashion app offering 60-minute delivery, as the activewear brand accelerates its push...
MUMBAI: Jitendra Singh has been appointed senior vice president and division head – special projects at Reliance Industries Limited, marking...
MUMBAI: Dating, it turns out, is less about grand gestures and more about shared moments. The song you both hum,...
MUMBAI: This Republic Day, Godrej brought modern washing technology to the care of Indian handlooms. The appliances business of Godrej...
BENGALURU: Wipro Limited hosted the 15th edition of the Wipro earthian Awards 2025 at Azim Premji University, recognising schools and...
Gurugram: Blinkit has elevated Tulasi Mohan Padavala to associate director, capping a three-year climb inside the quick-commerce firm and signalling...
Noida: Haldiram’s has tapped a seasoned brand builder to sharpen its quick-service ambitions. Rajiv Singh has joined the snacks-to-sweets giant...
MUMBAI: When the stakes rise and seconds matter, even payments need a match-winning finish. That’s the cue for Bharatpe, which...
BENGALURU: In a city where red lights usually test patience and tempers, Oben Electric decided to give them a new job....
BENGALURU: Artificial intelligence is rapidly becoming the operating backbone of the media industry, transforming everything from content creation to distribution,...
Mumbai: A quiet but significant exit is underway at one of India’s most influential philanthropic institutions. Pramit Jhaveri has decided...