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NEW DELHI: The International Cricket Council (ICC) has finally realised that it cannot do everything on its own, especially in India, and that it needs an...
MUMBAI: Madison Media, part of the Rs 5.5 billion Madison Communications, has bagged the media account of Kotak Mahindra, one of India’s leading financial institutions that...
MUMBAI: The Kyunkii… and the Kasauti…. teams will have company during their Oz-land tour! Gaurav Bangia and Sarita, the first-ever winners of Zee’s Sa Re Ga...
MUMBAI: Mountain Dew, the neon coloured citrus tinged carbonated drink that Pepsi launched in Mumbai on Thurday, will feature prominently in the television commercials the company...
MUMBAI: B4U is pulling all strings possible to mark its presence amongst leading music channels. Close on the heels of the recent tie-up with Cafe Coffee...
MUMBAI: The Advertising Club Bombay’s Value Creation seminar on marketing entertainment and their growing inter-dependence last weekend threw up a possibility that telecom, entertainment and content...
NEW DELHI: Nestle India bagged the Best Package Design Award and Portfolio Registering Highest Sales Growth Award at the second Annual Indian Dairy Awards presented at...
MUMBAI: Sony has announced that it is offering viewers a chance to choose their very own “Sony My Miss” for the fifth consecutive year. Viewers can...
MUMBAI: Tata Coffee, which claims to be Asia’s largest coffee producing company, repeated its performance by winning 11 out of the 36 awards at the ‘Flavour...
You would not be blamed if you missed Starcom Mediavest Group India’s general manager, investment and business development, in a crowd. With his hair cropped short,...
MUMBAI: Carat, MindShare/Maximize, Madison, Mediaedge, MediaCom, Starcom and Zenith Media! These are the seven agencies that will be saying “Kuch khaas hai hum sabhi mein” (“There...
NEW DELHI: Continuing with its excellent performance in the international awards this season, JWT Bangalore has managed to gain a finalist certification for its work for...
MUMBAI: Punit Pandey, head of ad sales at Radio Mirchi, Mumbai has put in his papers. Pandey, who has been in the industry for over 14...
Professional marketing in the business of entertainment is the need of the hour! That was the core theme at the Ad Club’s one-day seminar on ‘value...
MUMBAI: With its advertiser base declining steadily, public broadcaster Doordarshan has dropped its ‘unwritten’ clause requiring software producers to buy additional spot buys. While this has...
MUMBAI: The Advertising Club Bombay’s Value Creation seminar on marketing entertainment and their growing inter-dependence gave glimpses of the future of film production in India and...
MUMBAI: While speaking at the Advertising Club Bombay’s Value Creation seminar on marketing entertainment and their growing inter-dependence, creative consultant Rekha Nigam urged that advertising agencies...
MUMBAI: While speaking at the Advertising Club Bombay’s Value Creation seminar on marketing entertainment and their growing inter-dependence, Banyan Tree Communications CMD Anish Trivedi reiterated that...
MUMBAI: While speaking at the Advertising Club Bombay’s Value Creation seminar on marketing entertainment and their growing inter-dependence, Star India COO Sameer Nair stated that successful...
MUMBAI: More than Readership! That is what Media research Users Council (MRUC) in association with Hansa Research are looking to do with Indian Readership Survey (IRS)...
MUMBAI: A 360 degree marketing and promotion plan that the beeb conceived for the new quiz seriesUniversity Challenge has paid rich dividends. An official release informs...
NEW DELHI: In a category driven by facts and design specifications, Somany Tiles’ new television commercial (TVC) builds an emotional connect to create unique brand positioning....
NEW DELHI: E-marketing company Virtual Marketing India has revamped Coca-Cola India’s website www.myenjoyzone.com in order to provide richer interactivity and an enhanced brand experience to its...
NEW DELHI: The direct marketing division of Saatchi & Saatchi India, Saatchi & Saatchi Direct has bagged the fourth place in the DMA International ECHO Awards...
NEW DELHI: In an effort to leverage the strength of its expertise in providing integrated marketing solutions using opportunities in the entertainment sector, WPP Group’s Broadmind...
LG India, one of the official sponsors for the forthcoming World Cup cricket, has been in the spotlight of the cricket sponsorship row. The LG stance...
MUMBAI: Shoppers’ Stop, which claims to be a pioneer in the Indian retailing industry, has been awarded the Golden Scale for the Advertising Campaign of the...
Initiative Media (IM) president Ashish Bhasin has ended the year on a high! Under his able guidance, the Interpublic Group company IM has attained billings of...
Lodestar Media executive director Shashi Sinha, an avid cricket fan, strongly believes that ‘media is a means to strategy! His viewpoint was justified when his agency...
MUMBAI: Beverages conglomerate Pepsi has launched a new TV campaign featuring four international cricketers. The commercial was first shown during the telecast of the first one-day...
She has been played a large role in taking the Sam Balsara promoted Madison Advertising , a 14-year old agency with capitalsied billings of Rs 4...
NEW YORK: DoubleClick, which claims to be the leading provider of marketing tools for advertisers, direct marketers and web publishers has released the results of its...
MUMBAI :Marketing companies Procter & Gamble, Ernst & Young LLP and Pepsi have become the first to annouce their deal with the Ad-ID (Advertising Digital Identification)...
NEW DELHI : MetLife has announced today that Snoopy would be their brand ambassador for another 10 years. MetLife and United Media has signed a new...
You would not be blamed if you missed Starcom Mediavest Group India’s general manager investment and business development in a crowd. With his hair cropped short,...
“There is a maverick in each one of us”, says Starcom MediaVest Group India’s general manager, investment and business development, Ravi Kiran. “Some of us find...
MUMBAI: Catch them while they’re young and at the place they are most likely to be found – is the latest mantra on which B4U Music...
MUMBAI: After Gully Cricket, it is the MAX ‘van’ which will hit Mumbai roads to promote the channel and its various programmes. The Max van will...
NEW DELHI: Several advertising agencies and design shops are likely to make pitches by early next week for designing and printing, on a turn-key basis, Prasar...
MUMBAI: WPP Media India has added another feather to its cap by gaining recognition in the Asia Pacific region. WPP Media India, comprising of operating units...
NEW YORK: DoubleClick, a leading provider of marketing tools for advertisers, direct marketers and web publishers, has announced the release of its Cross Media Ad Spending...
REDMOND : Microsoft has announced an alliance with Unicast Communications, a leading provider of online advertising solutions, leveraging its support for Unicast’s Online Format Suite on...
NEW DELHI: Bharat Dabholkar, managing director of Publicis India, is on verge of releasing his maiden directorial venture in the movie industry, a two-hour English movie...
NEW DELHI: Prasar Bharati, overseeing the functioning of Doordarshan and All India Radio, is slowly starting to shed its `babu’ (bureaucratic) attitude. It is increasingly going...
NEW YORK: DoubleClick, a leading provider of marketing tools for advertisers, direct marketers and web publishers, has announced results of its third quarter Ad Serving Trend...
MUMBAI: Mudra Communications will soon start a separate production set up called Tantr, which will produce ad films and corporate films. Later this year, the agency...
MUMBAI: Sony Entertainment Television, which walked away with the Best TV Channel Packaging trophy in the Trade and Technical Categories at the Bajaj Boxer Indian Telly...
MUMBAI: Multi-system operators (MSOs) have been working overtime (or should we say overnight) as the 10-day grace period given to Mumbai’s cable operators (by the I&B...
CALIFORNIA : Sony Pictures Digital and AT&T Wireless have announced that content from the library of Sony Pictures Entertainment is now available to AT&T Wireless mMode...
MUMBAI: A spectacular new office reflecting Leo Burnett India’s vision. Modern, bigger than what it is today and ready to face the challenges of the future....
MUMBAI: Netflix is celebrating ten years in India with a slick anniversary film voiced by Shah Rukh Khan, a nostalgic...
Gurugram: Delhivery’s boardroom is being reset. Deepak Kapoor, chairman and independent director, has resigned with effect from April 1 as...
SINGAPORE: Anuvrat Rao has taken charge as APAC head of commerce and signals partnerships at Meta, steering monetisation deals across...
Bengaluru: Brnd.me, the global consumer brands company formerly known as Mensa Brands, has entered the European market following strong momentum...
NATIONAL: TechnoSport has launched on Slikk, the ultra-fast fashion app offering 60-minute delivery, as the activewear brand accelerates its push...
MUMBAI: Jitendra Singh has been appointed senior vice president and division head – special projects at Reliance Industries Limited, marking...
MUMBAI: Dating, it turns out, is less about grand gestures and more about shared moments. The song you both hum,...
MUMBAI: This Republic Day, Godrej brought modern washing technology to the care of Indian handlooms. The appliances business of Godrej...
BENGALURU: Wipro Limited hosted the 15th edition of the Wipro earthian Awards 2025 at Azim Premji University, recognising schools and...
Gurugram: Blinkit has elevated Tulasi Mohan Padavala to associate director, capping a three-year climb inside the quick-commerce firm and signalling...
Noida: Haldiram’s has tapped a seasoned brand builder to sharpen its quick-service ambitions. Rajiv Singh has joined the snacks-to-sweets giant...
MUMBAI: When the stakes rise and seconds matter, even payments need a match-winning finish. That’s the cue for Bharatpe, which...
BENGALURU: In a city where red lights usually test patience and tempers, Oben Electric decided to give them a new job....
BENGALURU: Artificial intelligence is rapidly becoming the operating backbone of the media industry, transforming everything from content creation to distribution,...
Mumbai: A quiet but significant exit is underway at one of India’s most influential philanthropic institutions. Pramit Jhaveri has decided...