Connect with us
MUMBAI: The contest season has begun once again. While most of the mainstream channels are cashing in on the World Cup, a few have dared to...
NEW DELHI: Chennai-based TI Cycles of India has launched a new television commercial (TVC) for its new bicycle BSA i Bike, designed by I.DE.A Institute, Turin...
NEW YORK: Reader’s Digest, which claims to be the largest circulated magazine in the world, has announced the launch of its first advertising campaign in 10...
NEW DELHI: Publicis Groupe-owned Starcom India has won the media planning and buying business of Columbia Tristar Films and Sony Music Entertainment. According to reports from...
BANGALORE: Online marketplace eBay India, formerly Baazee.com, has announced its first global transation since its recent launch. Dr. Vineet Srinivasan, Illusions India, a dentist with a...
MUMBAI: Well, the results of big guns Wipro and Infosys may not have been inspiring, but business process outsourcing still evokes a lot of interest amongst...
They are the make-or-break people- those who play an important role in ensuring that new channels (news or others) survive the test of time. The indiantelevision.com...
They are the make-or-break people- those who play an important role in ensuring that new channels (news or others) survive the test of time. The indiantelevision.com...
NEW DELHI: IndusInd Media & Communications Ltd. (IMCL), a Hinduja TMT company, has entered into an agreement with Kudelski SA, a listed company of Switzerland for...
WASHINGTON: The latest train television commercial by jeans manufacturer Levis has come under a cloud. US’ Operation Lifesaver (OL) which is a non-profit rail safety group,...
NEW YORK: This is an executive appointment made by AOL Time Warner with the aim of driving growth of its cross-divisional advertising and marketing initiatives. The...
MUMBAI: TNS, the world’s third largest global market information organisation, has announced the expansion of its brand & advertising division. It will be headed by research...
MUMBAI: Cashing in on World Cup cricket mania, McDowell & Co has announced the launch of the Special Edition Cricket World Cup pack for its flagship...
MUMBAI: It’s Pakistan ahoy for Sam Balsara’s Madison Outdoor Media Services (Moms). The outdoor marketing and management firm has pocketed the instadia rights for 40 per...
MUMBAI: Nickelodeon has announced the first winner of its Pepsi Badaa Shikari Hunt contest. Akshay Wattal is the chosen youngster who will lead the Indian Cricket...
NEW YORK: The direct marketing business has witnessed the formation of a behemoth with the formation of mOne Worldwide. Two entities of the WPP group: OgilvyOne...
MUMBAI: This is an initiative that gives the Bollywood buff a chance to own items used in the fluffy weepfest Devdas. The baazee.com auction is offering...
Monica Tata has completed a decade with the Star India network. She started her career with Sanjay Dalmia’s Independent Television and Sunday Mail. In between, she...
MUMBAI: Colgate-Palmolive (India) Limited today announced an important revitalisation of Colgate Dental Cream with a new fresher taste and significantly improved germ fighting performance. These improvements...
NEW DELHI: Ad agency Promodome has acquired a new account from EFY Group, in addition to its already existing ones like Fuji, Intel, Kaff, Super Cassettes...
LONDON: Uefa has announced that the first deals have been concluded in its sale of wireless rights for the Uefa Champions League seasons 2003-2006. An official...
MUMBAI: Cults. They are common as gardens in India and globally. Almost every few years a cult crops up, balloons into a movement, only to diminish...
JAIPUR: “Shock and awe.” To an ad man, that could well have represented the Ad Asia 2003 organising committee’s thematic motif on Monday...
LOS ANGELES: Ever wonder why the media goes into a feeding frenzy over the weird and wacky ways of reclusive pop icon Michael Jackson? It could...
WARWICK, UK: Millward Brown has acquired Sadek Wynberg Research, one of the UK’s most innovative and best respected qualitative research agencies to create one of the...
MUMBAI: This is an endeavour through which major corporate houses such as Pepsi, Cadbury India try to make a difference to the lives of underprivileged children....
Shashidhar Nanjundaiah, returned from New York in June 2001 to take over as the director of the Symbiosis Institute of Mass Communication, Pune. Nanjundaiah, who recently...
Black and white ads, in this age of digitally created colours, which endeared themselves to all and sundry; better still won creative awards for excellence! Apocalypso...
MUMBAI: With the cricket world cup in full gear here comes an alliance that aims at getting into the deep pockets of frequent air fliers who...
He is confidence personified when it comes to talking about the newly coined term (at least in India) – “corporate partnerships” – which, he says, will...
MUMBAI: Columbia Tristar Films, distributors for Buena Vista International in India, are gearing for a Rs 30 million promotional blitzkrieg prior to the release of Disney’s...
LOS ANGELES : Spiderman may have seen Sony Pictures Entertainment set new box office records last year but like “Tobey Maguire”, the studio has now been...
MUMBAI: A number cruncher might claim not be too impressed but Internet advertising looks to be on the up and up. For those who can deliver...
MUMBAI: It’s time for some GodSpeak once again. Former Lintas boss and advertising and marketing guru Alyque Padamsee is gung-ho about the explosion in radio and...
MUMBAI: Notwithstanding war fears, media stocks rose on the premier stock exchanges of the country. The Bombay Stock Exchange BSE Sensex ended at 3,218.73 (19.58 points...
The recent past has surely been a testing one for Carat India but its newly appointed chief executive officer, Sulina Menon, seems to be unfazed. With...
HONG KONG: The reality television bug is gradually biting viewers across Asia. In India, Zee’s reality TV channel was launched last month but Indian networks are...
NEW DELHI: Madison Media chief operating officer (north and south) CVL Srinivas has put in his papers after a successful five and a half-year stint in...
Amit Ray ko gussa kyon aata hai (what makes him angry)? In his capacity as a member of the Media Research User’s Council (MRUC) technical committee,...
MUMBAI: Toyota Kirloskar Motor (TKM) posted strong sales in March 2005 helped by the launch of the Toyota Innova. In line with its target...
MUMBAI: Sunrise Sports India, leading distributor and licensee of international sports brands like Yonex, is launching top of the line health equipment in India this summer....
CONNECTICUT: Premium drinks company Diageo has announced the relaunch of one of its most recognisable icons Smirnoff. Later this year the vodka brand Smirnoff, flavoured vodka...
Channels and ad agencies feel the heat as NGOs and the government wake up to discriminatory fairness product ads Fairness products may have just lost shade...
MUMBAI: Consumer electronics company LG Electronics (LGE) has launched a new range of New Display Products (NDPs). Claiming to be a leader in the consumer electronics...
MUMBAI: A partnership has been forged between the Indian Cricket Players Association (ICPA) and Unicef for furthering the cause of India’s children. ICPA president, the Nawab...
MUMBAI: The Sahara India Pariwar, with total estimated assets of Rs 320 billion, has unveiled its ambitious infrastructure and housing projects valued at Rs 1180 billion...
MUMBAI: The soft drink industry seems to be gearing up and how. Thums Up has unveiled a new campaign – Thums Up Piyoge? Ninja Chalaoge? Hai...
MUMBAI: Unusually Cool! Mint-O, the flagship brand of the confectionery division of ITC Foods, will be communicating this statement of attitude through its new television campaign...
The World Sponsorship Monitor (TWSM), the monthly insight into the nature, value and duration of all significant sports sponsorship deals, trends and issues was re-launched at...
SAN FRANCISCO: Monthly magazine Business 2.0 has named Unilever’s Axe Deodorant, Rheingold Beer and Walt Disney’s Buena Vista Pictures recipients of the 2003 Business 2.0 Sweet...
MUMBAI: Netflix is celebrating ten years in India with a slick anniversary film voiced by Shah Rukh Khan, a nostalgic...
Gurugram: Delhivery’s boardroom is being reset. Deepak Kapoor, chairman and independent director, has resigned with effect from April 1 as...
SINGAPORE: Anuvrat Rao has taken charge as APAC head of commerce and signals partnerships at Meta, steering monetisation deals across...
Bengaluru: Brnd.me, the global consumer brands company formerly known as Mensa Brands, has entered the European market following strong momentum...
NATIONAL: TechnoSport has launched on Slikk, the ultra-fast fashion app offering 60-minute delivery, as the activewear brand accelerates its push...
MUMBAI: Jitendra Singh has been appointed senior vice president and division head – special projects at Reliance Industries Limited, marking...
MUMBAI: Dating, it turns out, is less about grand gestures and more about shared moments. The song you both hum,...
MUMBAI: This Republic Day, Godrej brought modern washing technology to the care of Indian handlooms. The appliances business of Godrej...
BENGALURU: Wipro Limited hosted the 15th edition of the Wipro earthian Awards 2025 at Azim Premji University, recognising schools and...
Gurugram: Blinkit has elevated Tulasi Mohan Padavala to associate director, capping a three-year climb inside the quick-commerce firm and signalling...
Noida: Haldiram’s has tapped a seasoned brand builder to sharpen its quick-service ambitions. Rajiv Singh has joined the snacks-to-sweets giant...
MUMBAI: When the stakes rise and seconds matter, even payments need a match-winning finish. That’s the cue for Bharatpe, which...
BENGALURU: In a city where red lights usually test patience and tempers, Oben Electric decided to give them a new job....
BENGALURU: Artificial intelligence is rapidly becoming the operating backbone of the media industry, transforming everything from content creation to distribution,...
Mumbai: A quiet but significant exit is underway at one of India’s most influential philanthropic institutions. Pramit Jhaveri has decided...