MUMBAI: One of Cartoon Networks upcoming hot attractions is Adventures Of Chhota Birbal. The show airs from 4 October every Saturday at 5:30 pm. ...
MUMBAI: The funky, thrill seeking Mountain Dew dudes are back. The new Mountain Dew commercial launches on 15 October. After bungee-jumping off the...
NEW DELHI: Reebok India announced the launch of its new global marketing campaign “Wear the Vector. Outperform.” The largest media blitzkrieg from Reebok ever, this campaign...
MUMBAI: “A winning team is preferable to a team of winners. Lessons on success are not dissimilar whether one is a housewife, a mountaineer or a...
MUMBAI: Showdiff Worldwide, a joint venture between Rediffusion DYR and Ravi Shastri, has zeroed on actress Raveena Tandon and cricket commentator Harsha Bhogle as brand ambassadors...
MUMBAI: The country’s largest advertiser Hindustan Lever Ltd (HLL) and lead broadcaster Star India have resolved their differences over ad rates. Though the deal is still...
FORT WORTH, TEXAS: Leading travel website Travelocity has selected McKinney + Silver as its new advertising agency of record Formed in 1969, McKinney + Silver...
MUMBAI: Zee Cinema has tied up with Indiatimes’ 8888 for a contest around the Amitabh Bachchan classic Sholay. This will air on 27 September at 9...
Star Plus has always been known for marketing innovations. Recently, it agreed to get involved in a contest – sponsored by Samsung India – during its...
MUMBAI: INMumbai rocked last night with its ‘Click National Spinmasters 2003’ All India DJ Championship at Miaknos, a pub in Mumbai. The best DJ awards was...
MUMBAI: The Essel Group owned four-screen cinema multiplex Fun Republic has, with the aid of GurukulOnline Wireless, developed a sophisticated SMS-based movie information and ticketing service...
LONDON: WPP’s global communications agency MindShare and its sports marketing agency Global Sportnet have announced their intention to rapidly scale their presence within the sports marketing...
NEW YORK: Interpublic group of company is in talks to merge its ailing agency Bozell with sibling Lowe & Partners Worldwide, which is poised to handpick...
NEW DELHI: This is another innovation done by an FMCG in oder to understand the future customers’ needs and preferences. Electrolux Kelvinator Limited (EKL), a subsidiary...
Pitch – a process, during which an agency approaches a client with the intention of acquiring his business, usually marked by ‘environmentally friendly activities‘ like recycling...
NEW DELHI: With the purchasing power of the average Indian on the rise, luxury good sellers are making a beeline for the country. The latest one...
MUMBAI: Bharti Cellular Limited, India’s leading cellular service provider, today announced major expansion plans for AirTel in Uttar Pradesh (west) and Uttaranchal with a planned additional...
MUMBAI: It is a concept that has not exactly thrilled (to put it mildly) media planners in the country but Spatial Access Solutions (SAS), India’s first...
NEW DELHI: Aar Aar Fragrances is set to launch a new advertising campaign worth Rs 20 million for its Jeet Masale (spices) for Diwali. For the...
MUMBAI: At B4U, it pays to know your history. B4U Music in association with Tanishq brings Pinjar contest. The winner stands to win a piece of...
NEW DELHI: Looks like all the brands in the market are going the Diwali special way this year. The latest to join the bandwagon is Real...
MUMBAI: After just under three years, the Publicis Groupe advertising network Leo Burnett Worldwide’s president Robert (Bob) C Brennan is out, it was announced yesterday. ...
MUMBAI: For the third consecutive year MindShare Asia Pacific has been awarded Media Agency of the Year at the Media magazine Asia awards. The jury stated...
DUBAI: aljazeera.net, the e-news arm of Arab’s 24-hour satellite channel AlJazeera, has tied up with Al Majaz Telecommunications to provide latest news alerts and developments to...
MUMBAI: What better product to endorse a family film than a detergent! Leo Entertainment’s latest ad-‘venture’ for television, cashes on that exact sentiment. After jumpstarting the...
NEW DELHI: Zydus Cadila has appointed The Media Edge (TME) as its new AOR. The account was previously handled by Initiative Media. This is the second...
MUMBAI: UNICEF appointed Amitabh Bachchan as its international Goodwill Ambassador in a formal signing event with UNICEF executive director Carol Bellamy. “Amitabh has the star power...
MUMBAI: Neville Taraporewalla has been appointed Country Manager of Yahoo! India. Stepping into shoes of Darren Gocher, Taraporewalla will take over the responsibility with immediate effect....
MUMBAI: Sony pictures has lined up a surprise for tiny tots this Diwali. A Sony Picture Entertainment release in India, Finding Nemo is scheduled to debut...
MUMBAI: It’s been 13 months in the development and now is about to be launched. Adex India (the new name for TAM India’s advertising monitoring service...
MUMBAI: Good news awaits fashion aficionados and designers alike. The Lakme India Fashion Week (LIFW) 2004, which was scheduled to be held in July 2004 has...
LOS ANGELES: The International Olympic Committee (IOC) and Xerox Corporation have announced that their worldwide sponsorship agreement would not extend. It was due for renewal in...
MUMBAI: Television company, Sansui has roped in Indian cricketer Rahul Dravid as brand ambassador for its range of television and home theater systems. Promising to carry...
BANGALORE: MetLife India Insurance Co. Pvt. Ltd and Apna Bazar, have announced the launch of Apna Life, a Group Life insurance cover extended to customers of...
NEW DELHI: This Diwali, Tissot will delight its customer with two exotic introductions – Tissot Oval-T for women and the Tissot TXL Automatic for men. Swatch...
MUMBAI: “Prediction is difficult; especially when it comes to talking about the future” WPP Media worldwide head of consumer insights Sheila Byfield emphasised that the above...
MUMBAI: Frog Books Mumbai, a division of Net Act Communications, will launch three books in October. The books include Urban Voice: Essays from the Indian Subcontinent,...
MUMBAI: Burger chain giant McDonald’s is eyeing the DVD rental market in the US. As part of their entry into the home entertainment market, the company...
MUMBAI: Total US ad spending is expected to increase 2.6 per cent in 2007 to $153.7 billion, according to the full-year forecast released by TNS Media...
NEW DELHI: The Media Edge (TME) has bagged the media planning and buying account of Barista Coffee Co. The development, which took place last week, has...
NEW DELHI: ICOM, the International Communications Agency Network Inc., one of the world’s largest networks of independent advertising and marketing communications agencies, will conduct its regional...
NEW DELHI: Toyota and Hyundai models lead the industry with the top three ranking models for highest resale value, based on owner-reported data from NFO Automotive’s...
FRANKFURT: Sportfive has taken over the shares of Internationale Sportrechte Verwertungsgesellschaft (ISPR) These were previously held by German media conglomerate KirchMedia and Axel Springer. As a...
LONDON: News Corporation’s pay TV technology company NDS has launched NDS RapiAd, an interactive TV advertising production service. RapiAd enables advertisers to create,...
MUMBAI: From today Ambience D’Arcy Advertising has changed its name to Ambience Publicis Advertising. This name change formalises the earlier announcement made by Publicis Worldwide Asia...
MUMBAI: Bollywood production and distribution company, The Factory, today announced Starcom Digital as its agency of record for all online and offline interactive media. With immediate...
MUMBAI: Korean electronic major LG Electronics forayed into the GSM segment with the launch of two handset models in the high end category in Mumbai on...
MUMBAI: The US Supreme Court, today ruled that file sharing services, such as Grokster and Morpheus, are infringing copyright. This ruling can be touted as a...
NEW DELHI: Adidas India Marketing has launched TaylorMade, ‘the best performance golf brand in the world’ in India, and aims at capturing 50 per cent premium...
The O&M Delhi office is on the ascendant and striking its claim to the ranked amongst the top agencies in the country! The WPP Group agency’s...