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MUMBAI: Initiative, the media services division of the Lintas Group, has announced Divas Reloaded, a two-day residential conference on the media environment at Northpoint, the group’s...
NEW DELHI: The creative campaign from Enterprise Nexus was adjudicated as the ‘most creative’ in the Madvertising II competition, an annual creative excellence award, organised by...
NEW YORK: A new study from MediaVest USA and Knowledge Networks has found that people pay more attention to traditional media ads and less so to...
NEW DELHI: The United Nations International Children’s Emergency Fund (Unicef) has announced that Amitabh Bachchan has agreed to become its newest Goodwill ambassador. He will promote...
NEW YORK: The International Advertising Association (IAA), the only global partnership association of advertisers, agencies, the media and related services, has announced the appointment of Frank...
MUMBAI: Lintas India chairman and managing director Prem Mehta has been appointed to the Global Management Board of Lowe Worldwide. With this appointment, in addition to...
MUMBAI: “Biases drive client solutions in advertising today. The current breed of media planners and creative personnel prefer the television medium because they feel that it...
MUMBAI: When it comes to the television viewer, “the railway budget is for the masses and the Union budget for the classes.” That seems to be...
MUMBAI: The Walt Disney Company might disown its film unit Miramax. Reports suggest that Disney ceo Michael Eisner is considering the sale of the studio back...
History Channel is presenting the biography of the 40th president of USA, Ronald Reagan, on 12 June at 12:00 a.m. From the small working class town...
MUMBAI: Just a couple of days after Mel Karmazin left Viacom as its COO another high profile executive has jumped ship. Viacom Entertainment Group chairman Jonathan...
Rekha's fans are in for a treat. Come 6 June they will get an insight into Rekha's personality as she speaks her heart out with Simi...
MUMBAI: Television networks in UK might consider rating their programmes according to the levels of sex and violence they contain. The proposal set out by Ofcom,...
MUMBAI: The next couple of years at Viacom is likely to see a fierce tussle for the CEO’s position. After Mel Karmazin stepped down yesterday as...
MUMBAI: After Viacom what does Mel Karmazin have next up his sleeve? That is the big question doing the rounds of US media circles. There has...
MUMBAI: Mel Karmazin, president and COO of media major Viacom, is out. That brief line about sums up the manner in which the announcement of Karmazin’s...
MUMBAI: With ad agencies and advertisers making their intentions of going into the interiors of Indian consumer markets, marketing concessionaires who market or promote programmes or...
MUMBAI: The efforts undertaken by Nielsen Media Research to change the way it measures television ratings in New York City have been dealt a setback by...
MUMBAI: International news channel CNN has entered into an alliance with wireless marketing solutions provider, Mobile2Win (M2W) for an SMS marketing promotion. The channel will offer...
MUMBAI: The eighteenth edition of the annual Independence Rock Show (I-Rock) held in Mumbai’s Rang Bhavan auditorium has found continued support from B4U Music channel and...
LOS ANGELES: TNSSport has announced that it is developing advanced image recognition technology to track the television exposure and value of brands within sports. Already capable...
MUMBAI: National level cricketers will take on South Indian film stars at a cricket match that will be aired live on Maa TV on 7 September....
MUMBAI: Madison Outdoor Media Services (MOMS), a leading outdoor services company and part of the Madison Group, kicked off an exercise as part of its pledge...
MUMBAI: Recently in a promotional campaign conducted by Star Plus’ new show Saara Akaash, the channel managed to garner 150,000 signatures for the Indian Air Force....
NEW YORK: American Express has announced that tennis star Andre Agassi will promote the company’s sponsorship of the 2003 US Open Tennis Championships through a number...
Summer internship – To the untrained eye a noble venture undertaken by the agency to try and give back to the community.But in reality (or management...
While the competition in the music sphere is hotting up in the Hindi segment, etc claims to have a clear lead over the others. Not content...
MUMBAI: The Singapore government has earmarked a further US$37.8 million for a media development fund over the next five years. The money will be used mainly...
Zee TV president Sunil Khanna has a lot on his plate at the moment. The largest serving he has to manage of course being the nationwide...
MUMBAI: The CavinKare Ability Awards ceremony recognized and honoured three people who have done just that. A press release states that this ‘one of a kind’...
CONNECTICUT: Watch manufacturer Timex Corporation has announced the launch of a global advertising campaign with a newly developed tagline, “Life is Ticking”. The campaign was created...
‘Critics had written off Tarun Tejpal and his Tehelka (in English it would roughly translate to being ‘sensational’) venture after a run-in with the outgoing government...
With the conditional access system (CAS) becoming a reality from July 2003, there is a marked increase in the number of marketing concessionaires or agents aggressively...
CNN's Talk Asia will feature the world famous fashion designer Anna Sui this week. The interview will go air on Saturday 1 May and a repeat...
NEW DELHI: Ad agency Promodome Communications has managed to click with Jindal Photofilms, which markets the brand Fujifilm in India. The Delhi based creative hotshop and...
The Housing and Urban Development Corporation Ltd (Hudco) is looking for fully accredited ad agencies with experience in handling public sector unit (PSU) accounts. The agency...
ISLAMABAD: Our neighbours are realising the value of advertising. Pakistan federal minister for information and broadcasting (I&B) Sheikh Rashid Ahmed has asked advertising agencies to play...
May 1 is Labour Day. 1 May will also go down in history as the day when cigarette advertising (of the type we have been used...
It’s the festival of lights. And for many the festival of noise courtesy exploding fireworks. In the hope of reducing the number of those belonging to...
Once again ESPN Star Sports (ESS) will celebrate the birthday of its brand ambassador Sachin Tendulkar. Viewers can catch the celebrations on 30 April at 9:30...
Kya khoobsoorti tujhe deti hai sahas, ya sahas hi teri khoobsoorti?” These are the words of the couplet, that is recited on the soundtrack of the...
Kellogg’s India has announced that it will take advantage of India’s growing snacks market by unveiling Cheese Snackers, a brand new range of products. The company...
MUMBAI: The fire fighting continues even as cola sales are declining! Cola companies are trying to prove the allegations of the Centre for Science and Environment...
Etc would be bringing Abhishek Bachchan as Star Giraftaar for April, capturing him in a candid conversation on the channel on 28 April 2004 at 7.30...
MUMBAI: After a lengthy quiet period, Ten Sports is all set to connect with viewers in a big way not just on air but also on...
NEW DELHI: McCann Erickson has bagged the creative account of Dabur Chyawanprash to become the latest addition in the existing six-agency roster of Dabur India. Confirming...
Traditionally on-air-promos (OAP) are the single largest and primary source of information of programmes for the viewers of any channel. The industry-wide average as per research...
NEW YORK: Now Chinese children will be able to explore the world around them with their favourite friends from Zhima Jie, the Chinese version of Sesame...
MUMBAI: Kaya Skin Clinic, Marico’s new venture, has launched a direct marketing promotions campaign for its Kaya Back Shine service. The ground promotions that will conducted...
Mumbai: Asians in Media (AiM) will launch a new discussion forum next week in London to promote greater interaction between Asian media professionals in the UK....
MUMBAI: Netflix is celebrating ten years in India with a slick anniversary film voiced by Shah Rukh Khan, a nostalgic...
Gurugram: Delhivery’s boardroom is being reset. Deepak Kapoor, chairman and independent director, has resigned with effect from April 1 as...
SINGAPORE: Anuvrat Rao has taken charge as APAC head of commerce and signals partnerships at Meta, steering monetisation deals across...
Bengaluru: Brnd.me, the global consumer brands company formerly known as Mensa Brands, has entered the European market following strong momentum...
NATIONAL: TechnoSport has launched on Slikk, the ultra-fast fashion app offering 60-minute delivery, as the activewear brand accelerates its push...
MUMBAI: Jitendra Singh has been appointed senior vice president and division head – special projects at Reliance Industries Limited, marking...
MUMBAI: Dating, it turns out, is less about grand gestures and more about shared moments. The song you both hum,...
MUMBAI: This Republic Day, Godrej brought modern washing technology to the care of Indian handlooms. The appliances business of Godrej...
BENGALURU: Wipro Limited hosted the 15th edition of the Wipro earthian Awards 2025 at Azim Premji University, recognising schools and...
Gurugram: Blinkit has elevated Tulasi Mohan Padavala to associate director, capping a three-year climb inside the quick-commerce firm and signalling...
Noida: Haldiram’s has tapped a seasoned brand builder to sharpen its quick-service ambitions. Rajiv Singh has joined the snacks-to-sweets giant...
MUMBAI: When the stakes rise and seconds matter, even payments need a match-winning finish. That’s the cue for Bharatpe, which...
BENGALURU: In a city where red lights usually test patience and tempers, Oben Electric decided to give them a new job....
BENGALURU: Artificial intelligence is rapidly becoming the operating backbone of the media industry, transforming everything from content creation to distribution,...
Mumbai: A quiet but significant exit is underway at one of India’s most influential philanthropic institutions. Pramit Jhaveri has decided...