MUMBAI: MSN India has announced the appointment of ex-Star India executive Satya Raghavan as head – consumer marketing. Raghavan will report to, MSN India & Windows...
MUMBAI: DoubleClick which provides marketing tools for advertisers, direct marketers and web publishers has announced the results of its second annual Touchpoints Survey at the company’s...
MUMBAI: International news network CNN has promoted Junji Sumitani to sales director for South East Asia at CNN Advertising. Based in Singapore, Sumitani will oversee advertising...
MUMBAI: Paint manufacturer Goodlass Nerolac, which has a turnover of Rs 7.91 billion, has launched a social marketing initiative in association with a non-governmental organisation (NGO)...
MUMBAI: The first big offering from the Sony stable in 2005, Dance Dance is all set to hit the tube on 14 January. The marketing proposition...
MUMBAI: Come summer time and the soft drink majors go out of their way to entice consumers with goodies and promotions. As part of its efforts...
The self-replication of e-commerce has already started, and like an alien blob from another planet it is re-generating and multiplying itself in a fast self-repro-replication-mode. Now...
MUMBAI: Is TV stardom a stepping stone to the modelling world or is it the other way around? In a pioneering effort, Ad Club Bombay’s Abby...
MUMBAI: RED FM, the radio branch of the India Today Group has decided to bring a smile on the faces of Mumbai’s underprivileged children. According to...
MUMBAI: Buyers to the Asia Television Forum (ATF) and Asia Film Market and Conference (AFMC) 2004 exhibition that is scheduled to be held soon, have welcomed...
MUMBAI: Bharat Ranga, ad sales head of Zee Cinema and Zee Music, has been elevated to the position of business head of the two channels. Additionally,...
NEW DELHI: National Geographic Channel has signed on Leo Burnett for communication work on the reality show Mission Everest. This comes on the heels of a...
MUMBAI: CNBC India has taken an initiative to organise a series of workshops in the country, to be conducted by the world’s best marketing minds, through...
MUMBAI: Computerji, hai kohi jawaab? ABBY awards fever is over but quiz mania (definitely not theKaun Banega Crorepati variety) will soon replace it! The national finals...
VIRGINIA: America Online the world’s leading interactive services company has announced that Lisa Brown has been appointed Executive VP, Interactive Marketing. Her job will involve overseeing...
MUMBAI: Over the years Taj Mahal Tea has managed to catch one’s attention with the catchphrase Wah Taj! Its campaign involving tabla player Zakir Hussain was...
MUMBAI: MRUC Technical Committee chairperson Roda Mehta has given a rejoinder to WPP marketing communications South Asia CEO Andre Nair’s recent remarks about IRS 2002 that...
MUMBAI: For the first time in India, a streaming ad will appear on the Internet before it appears on television. The third in Pepsi’s new summer...
MUMBAI: Viacom’s China push has gathered some serious steam with the announcement yesterday by chairman and CEO Sumner Redstone of a strategic partnership with Beijing Television...
A very serious fight between Apple Computers and Apple Records of The Beatles is now headed for the ninth round. On this side of the...
NEW DELHI: For a category such as telecommunications – in which products and services keep on changing at a blistering pace – to break through the...
NEW DELHI: HDFC Bank and Escotel which claims to be the leading cellular service provider in Kerala, UP, Uttranchal and Haryana, have announced the launch of...
MUMBAI: Specialized sports communications consultant SportzPR has bagged All India Tennis Association (AITA)’s contract to promote the game across the country. AITA, besides organizing national and...
NEW DELHI: Leo Burnett Delhi has announced that it has bagged the Aerens Gold Souk account. An official release informs that the agency won the account...
MUMBAI: A seminar ‘Media as Vehicles of Change’ held in Pune on 16 and 17 September explored subjects covering the aspects of academia, social and corporate...
MUMBAI: The US cable giant Comcast Corporation has appointed David T Cassaro as the network advertising sales president. Comcast’s programming investments division recently established the ad...
ADELAIDE: The Commercial Television Australia (CTVA), an association of TV broadcasters, has created a promotional campaign for digital television. A Digital News report says that...
MUMBAI: In India, it might be miles ahead but WPP group’s media behemoth MindShare is not Number One in the US. That is not to say...
MUMBAI: FMCG company Colgate-Palmolive is introducing its hot selling international range of Palmolive aromatherapy shower gels, hand washes and bar soaps in India. This premium quality...
Today’s hot topic is Google and the search-engine ranking of brand identities. All businesses, whether big or small, are trying to dominate the accessibility of their...
MUMBAI: Acting on an agenda presented to Nelson Mandela and Kofi Annan at the United Nations special assembly on children, Nickelodeon has announced the launch of...
NEW DELHI: JWT Bangalore has emerged as the only Indian agency to manage the ‘finalist’ nomination at The Advertising Festival (TAF). The event takes place at...
The most powerful three letters in the world today are www. No further explanation is required. There are also many other famous uses of this 23rd...
Rated as the best maintained DD kendra in 2002 and the best news channel in 2003, DD Bangalore Kendra employs 430 persons on regular basis while...
MUMBAI: As part of their integrated marketing communications cum public relations TV channels have been sponsoring India visits of celebrity celebrity head-honchos in addition to showcasing...
MUMBAI: Was global giant Nestle justified when it decided to go ahead with is mega promotional campaign for Kitkat despite the ongoing conflict between the US...
MUMBAI: Singapore-headquartered GDC Technology, provider of digital cinema solutions, has announced its plans to expand its business operation with the appointment of Joshua Chan as director...
This week the on-air promo (OAP) profile series features the newly launched show on Star Plus, Karma-Koi aa rahaa hai waqt badalney. The weekly show was...
Is your corporate image sending messages of love, hate, profanity or sobriety? No matter how and where you travel, with or without your products or your...
MUMBAI: The beauty and the brawn were out in force on Saturday at Velocity in southern Mumbai as AXN kicked off auditions for its Hot n...
MUMBAI: Speed and accuracy! These are the brand values of Timex Watches; and it is only natural that the company should sign on Australian pace bowler...
CAPE TOWN: After hosting a successful cricket World Cup earlier this year in March, South Africa is now trying to host the Football World Cup in...
CHENNAI: New media-advertising agency N & D Communications has bagged the Repco Homes account. Repco Homes is a subsidiary of Repco Bank, a 33 year old...
NEW DELHI: With spiritual therapy proving to be an attractive proposition for foreign travellers, the ministry of tourism and culture has decided to capitalise on the...
MUMBAI: Fiat India has recently tied up with NIS Sparta, to give an impetus to the company’s efforts in enhancing customer service levels. NIS Sparta, a...
MUMBAI: IndusInd Media and Communications (IMC) COO General CL Anand has been promoted as the company’s managing director. The decision was taken during a board meeting...
LONDON: World Snooker has announced that global electronics manufacturer LG Electronics will sponsor the sport’s premier circuit. In India, viewers can catch the action on ESPN...
NEW DELHI: With spiritual therapy proving to be an attractive proposition for foreign travellers, the ministry of tourism and culture has decided to capitalise on the...
Ever wondered how different the Chinese are from the Indians when it comes to enjoying their home entertainment products? Whether men really love watching sports on...
MUMBAI: Good news for the advertising fraternity! The services sector has continued its steady growth for the period April-June 2003 – says the latest Confederation of...