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MUMBAI: Business news channel CNBC-TV18 and global mutual fund organization Fidelity will organise the Mutual Fund Investors Forum in Mumbai on 3 December. The event is...
MUMBAI: In an increasingly fragmented and cluttered television environment in America, advertisers are constantly seeking the most effective way to mamise the bang for their buck....
MUMBAI: BBC World will telecast The World Uncovered: One Night In Bhopal on 4 December at 1:40 pm with a repeat telecast at 5:40 pm on...
MUMBAI: On Monday 6 December, UK’s leading television drama professionals will come together at the British Academy of Film and Television Arts (Bafta) in London. They...
MUMBAI: French Electronics and media services company Thomson has outlined a strategic growth map for the next two years. As far as the media and entertainment...
NEW DELHI: Having tasted some success with selective advertising campaign in cinema halls during the festival season, Reality TV is now planning to unleash a mass...
Triton Communications, Trikaya Grey, Leo Burnett, Ogilvy & Mather and now Ambience Publicis. The man has come a long way. Heading Ambience Publicis creatively as National...
MUMBAI: CBS may lose out financially on account of Janet Jackson flashing her tits on its broadcast of the Super Bowl half time show on Sunday....
Satvinder, Mr. Lele, Tiger Thangrajan and Misra ji! Wondering what these diverse characters from across the country have in common? Here’s what… these characters are all...
MUMBAI: A couple of days ago, the first-ever global creative meeting on HIV/Aids was held by the United Nations in New York. The event was attended...
There is no way that a comfortably nestled corporation in a successfully digitized-industrialized US economy can compete with the soft-information-skill-savvy workforce of the Indian subcontinent. There...
This week CNN's chat show Talk Asia speaks to Hong Kong singer and actor Jacky Cheung about his illustrious career, his passion for music and his...
MUMBAI: Despite the fact that it suffered major losses on the theatrical front with films like The Alamo failing badly at the box office and the...
NEW DELHI: Media company Deccan Chronicle’s initial public offer is set to open on 25 November with the price of share price being in the band...
NEW DELHI: A tough stance against errant companies has helped broadcasters get back outstanding dues in jiffy. Only into the second day of an embargo put...
MUMBAI: Russell Wolff has been promoted to ESPN International executive VP and MD. The announcement was made by ESPN and ABC Sports president George Bodenheimer. Wolff...
From its docile and low profile beginning as a small poster on the roadside to becoming huge hoardings to building and vehicles wraps… outdoor advertising has...
From the Model T to modern cars and from dusty trails to super-highways, historians tabulate the remarkable evolution of transportation — the good and the bad...
From the Model T to modern cars and from dusty trails to super-highways, historians tabulate the remarkable evolution of transportation — the good and the bad...
With a tagline of “With us, you’re sure,” SBI Life Insurance has rolled out a new television commercial (TVC) conceptualised by Ogilvy & Mather, Mumbai. While...
MUMBAI: Head of Mumbai-based Vyas Giannetti Creative – Preeti Vyas Giannetti has been invited to judge the prestigious New York Festivals (NYF) by Michael A Demetriades,...
MUMBAI: The fate of BBC Worldwide hangs in the balance. While the Beeb is said to have decided against selling its commercial arm reports indicate that...
MUMBAI: Hinduja TMT has inducted changes in the company’s directorship. I N Chatterjee has been named as the alternate director to DG Hinduja. He was earlier...
Triton Communications, Grey Worldwide, Leo Burnett, Ogilvy & Mather and now Ambience Publicis… man on the move this. Ambience Publicis’ new national creative director Pushpinder Singh...
Advertising slogans or taglines pushing sales are great for getting a customer’s attention as they often tangle and hold them hostage for a second or two....
They tout themselves as the best marketers to the rural consumer having had a gargantuan experience in handling a variety of FMCGs, consumer durables, industrial, agri-inputs...
The role of this quick audit is to find the truth and have an objective analysis. It’s very easy to determine the fitness status of all...
MUMBAI: English news channel NDTV 24*7 is the television partner for the indiatimes strategy summit that will showcase leading management guru Dr Lester Thurow. Dr Thurow,...
NEW DELHI: Superbrands India bestowed The Superbrand award to Star TV for being the strongest brand in the media category. The much anticipated first list of...
When Meenakshi Madhvani’s Spatial Access’ (SAS) entered into the media audit business last year, there was many a debate within the industry about its role in...
US based Jupiter Media Metrix has introduced a new media planning tool – Audience Insite Measures (AiM) – that will provide advertising agencies, advertisers and media...
The media business on an average has been growing at about 10 per cent per annum. Last year, saw a little more optimism with the growth...
By VINAY KANCHAN Meeting (refer ‘cul de sac‘) – inspired somewhat by the concentration camp model employed by the Third Reich, a process which involves trapping...
MUMBAI: Reebok has announced a new global marketing and advertising campaign to cement its brand position — celebrating individuality and authenticity. The I am what I...
MUMBAI: It’s action time at the Rs. 9 billion Madison Media. To begin with, Punita Arumugam has been elevated to Madison Media Group CEO. The home...
MUMBAI: Viacom Inc. announced that, based on preliminary results, its exchange offer for the split-off of Blockbuster Inc. was oversubscribed. The final results to be announced...
Globalization is at a crossroads, and businesses are now entering into a major war. We must take some very aggressive action because at this very second,...
MUMBAI: So you want to be a TV presenter? Journalist? Scriptwriter? Web producer? Radio DJ in the UK? Step this way. Hundreds of media industry hopefuls...
Insurance companies are heavily into advertising these days. A new name that comes to mind is that of Chola General Insurance and its new TVC that...
The problem: Horlicks was perceived to be a fuddy-duddy brand amongst kids and it sought to transform itself into an exciting and vibrant brand. Research showed...
It is not just the media companies who are eyeing the consumer through the mobile phone, it would seem. Advertisers have long had their eye on...
Wakaw! Just another of those wacky lines penned by a copywriter who’s had a shot too many of you know what? Just what is Wakaw or...
Integrating product placement within the film’s storyline is nothing new – who could forget the yellow Rajdoot bike in Raj Kapoor’s Bobby. Recent times have seen...
MUMBAI: Huge Systems, Inc., a leading storage solutions provider for the content creation, broadcast and delivery markets, has announced the retention of Asia Media Products as...
There are thousands of very, very small companies out there who will develop a logo at no cost, a tagline at no cost, get you a...
Most corporations, when giving birth to a new product, behave just like parents jumping in frenzy in a maternity ward. This typical hysterical hoopla of the...
Billions of pages going to trillions. Most of the information available online is replicated again and again, then twisted, corrupted and re-entered. When one search question...
MUMBAI: The “television commercial break” behind him, former Zee Telefilms broadcast CEO Sandeep Goyal is ready for action. Government clearance has been applied for (on 8...
PITTSBURGH : H2, a leading integrated marketing and Internet solutions firm, is licensing proprietary new software designed to help advertising and public relations agencies demonstrate real...
MUMBAI: The ministry of food processing industries, government of India, is on the look out for ad agencies to launch a comprehensive media campaign. The initiative...
MUMBAI: Netflix is celebrating ten years in India with a slick anniversary film voiced by Shah Rukh Khan, a nostalgic...
Gurugram: Delhivery’s boardroom is being reset. Deepak Kapoor, chairman and independent director, has resigned with effect from April 1 as...
SINGAPORE: Anuvrat Rao has taken charge as APAC head of commerce and signals partnerships at Meta, steering monetisation deals across...
Bengaluru: Brnd.me, the global consumer brands company formerly known as Mensa Brands, has entered the European market following strong momentum...
NATIONAL: TechnoSport has launched on Slikk, the ultra-fast fashion app offering 60-minute delivery, as the activewear brand accelerates its push...
MUMBAI: Jitendra Singh has been appointed senior vice president and division head – special projects at Reliance Industries Limited, marking...
MUMBAI: Dating, it turns out, is less about grand gestures and more about shared moments. The song you both hum,...
MUMBAI: This Republic Day, Godrej brought modern washing technology to the care of Indian handlooms. The appliances business of Godrej...
BENGALURU: Wipro Limited hosted the 15th edition of the Wipro earthian Awards 2025 at Azim Premji University, recognising schools and...
Gurugram: Blinkit has elevated Tulasi Mohan Padavala to associate director, capping a three-year climb inside the quick-commerce firm and signalling...
Noida: Haldiram’s has tapped a seasoned brand builder to sharpen its quick-service ambitions. Rajiv Singh has joined the snacks-to-sweets giant...
MUMBAI: When the stakes rise and seconds matter, even payments need a match-winning finish. That’s the cue for Bharatpe, which...
BENGALURU: In a city where red lights usually test patience and tempers, Oben Electric decided to give them a new job....
BENGALURU: Artificial intelligence is rapidly becoming the operating backbone of the media industry, transforming everything from content creation to distribution,...
Mumbai: A quiet but significant exit is underway at one of India’s most influential philanthropic institutions. Pramit Jhaveri has decided...