MUMBAI: Express transportation company FedEx Express, a subsidiary of FedEx, has launched a region-wide viral marketing campaign across India, Europe and the United Arab Emirates (U.A.E.)....
MUMBAI: LG Electronics, based on a market analysis conducted by the International Data Corporation (IDC) has revealed its latest findings on the television purchasing trends. According...
MUMBAI: Optimum Media Solutions has pocketed the Rs 80 -100 million Kisna diamond jewelry account. The brand belongs to the Rs 5 billion company H K...
MUMBAI: In order to capitalise on the booming cartoon based retail toy market, Funskool India has entered into an exclusive agreement with Cartoon Network to retail...
MUMBAI: Pond’s has thrown open the invitation to contestants from all over India to participate in the Pond’s Femina Miss India 2005 beauty pageant, the winners...
BANGALORE: Following Wipro’s footsteps which had established 100 room hotel type facility in its Sarjapur complex way back in 2001, Infosys plans to set up a...
MUMBAI: The media duties of Bangalore-based Arvind Brands has been bagged by The Media Edge (TME). The agency will be handling all media buying and planning...
MUMBAI: Ogilvy & Mather’s out of home agency Ogilvy Activation has appointed Nabendu Bhattacharyya as the national head for its flagship unit Ogilvy Landscapes. ...
MUMBAI: Ogilvy & Mather, which has long managed the creative duties of most of the Star India channels, is taking some of that expertise to the...
MUMBAI: With the India Pakistan series gathering steam the LG CDMA brand of mobile phones has announced an initiative. The company is keen on...
MUMBAI: Global advertising and communications services group Havas has announced that revenue amounts to € 700 million for the first half of 2005 compared to €...
MUMBAI: Rediffusion DYR Bangalore has bagged the ETA Star Property Developers account. ETA Star is the property development arm of ETA Ascon Group (Dubai) with a...
MUMBAI: Star India’s music arm Channel [V] has won accolades at the prestigious international Promax&BDA Awards 2005 held in New York. The channel secured five gold,...
MUMBAI: It was a close fight between BBC Broadcast and Star India in the international categories at the just-concluded annual Promax & BDA Awards, the pinnacle...
MUMBAI: Wireless solutions provider Mauj Telecom has launched mobile games in Hindi and seven other Indian languages including Marathi, Gujarati, Bengali, Tamil, Malayalam, Telugu and Urdu....
MUMBAI: The second session of the AAAI seminar delved into the evolving sectors like automotive, lifestyle, healthcare and retail. The session was chaired by Abbott India...
MUMBAI: Samsung India launched a slew of exciting, high tech, lifestyle oriented digital media products – digital audio players, digital slim cameras and digital camcorders, redefining...
MUMBAI: After a profitable 2004, Yahoo! India has announced some strategic appointments, the first being of Vishal Maheshwari, who will head Yahoo! India Mobile. Yahoo! India...
MUMBAI: Shemaroo Video has released Socha NA Tha on VCDs and DVDs. The movie has been released after three weeks of theatrical release. The...
MUMBAI: Maa TV is at it again: cricket. The channel which has been successfully running its Tollywood cricket trophy since 2003, has now acquired the telecast...
MUMBAI: In an attempt to garner new audiences, Star One has decided to get into retail branding. In alliance with Talwalkars gymnasiums nationwide, the channel has...
MUMBAI: Sahara has roped in Sandeep Singh as the head of marketing and ad sales for the networks’ television news channels and print publications. ...
MUMBAI: OgilvyOne Delhi has won the Bennetton CRM account in a multi-agency pitch. OgilvyOne Worldwide, New Delhi vice president Vaishali Sarkar said, “OgilvyOne Delhi...
MUMBAI: There was a time about a year or two ago, when the US advertisers’ biggest obstacle to increase ROI was consumers’ simultaneous consumption of media....
MUMBAI: For GroupM India it was a great way to end 2005. GroupM Bangalore investment director Prasanth Kumar has bagged the ‘best media planner/buyer in Asia’...
BANGALORE: Around twenty thousand fair price shops in Karnataka, selling goods t lower rates, are about to undergo a revamp and a change of nomenclature. ...
MUMBAI: American iPod and computer giant Apple has overthrown Google to win the 2004 Readers’ Choice Awards for the brand with the most global impact. The...
MUMBAI: Softdrink major Coca-Cola has appointed Atul Singh as president, India division with effect from 1 September. Singh will be responsible for leading the...
MUMBAI: Group M has just made a senior recruitment in their central trading group (CTG) unit. M Ganesan, who was with Interface Communications in Chennai as...
MUMBAI: Lintas Media Group has promoted Joydeep Raha as head of Initiative Mumbai, which comes as an additional responsibility. At present, Raha heads Initiative Bangalore as...
MUMBAI: For the first time a company appearing on the business based reality show The Apprentice, now in its fourth season, has created a promotion to...
MUMBAI: Qatar based sports academy Aspire has announced a tie up with CNN International. It will sponsor the show Sporting Legends. This is a series of...
MUMBAI: The complete identity change of Indian Airlines to ‘Indian,’ which was carried out on 7 December, has been handled by R K Swamy BBDO. The...
MUMBAI: With the current boom in the aviation sector, which has seen a number of new entrants in the last couple of years; airlines will need...
MUMBAI: Rathikant Basu-promoted Broadcast Worldwide has roped in former Zee Telugu assistant vice president ad sales Nallappa Sheshadri as its India ad sales & marketing head....
MUMBAI: Confectionery major Candico, has launched a new range of hard-boiled soft centered candies in four flavours: Green Mango, Tamarind, Lychee and Lemon. In...
BANGALORE: Aviva Life Insurance has embarked on expansion plans. The company is opening 13 new branches in the year 2005, taking its current strength from 24...
MUMBAI: Nokia launched the Nokia Prepaid Tracker, a tool that lets prepaid subscribers to keep track of their prepaid balance and call expenses at a press...
MUMBAI: Following the recent announcement on mobile solutions company Tagit’s launch of its imaging technology exclusively with Nokia camera-phones in the Indian market, comes the agreement...
MUMBAI: SifyMax.in, the broadband content site from Sify Ltd, has entered in a partnership with Sony Entertainment Television for hosting previous episodes of Fame Gurukul, live...
MUMBAI: Channel V head Honcho Amar Deb captured the audience and how. In an extremely refreshing manner, Amardeb explained the algorithmic analysis of the creation of...
MUMBAI: DreamWorks Animation and fast food major McDonald have announced a two-year worldwide marketing and promotional relationship. The first film associated with the tie-in...
MUMBAI: Nickelodeon has signed a multi-year licensing agreement with Grimmway Farms, Inc., Boskovich Farms and LGS Specialty Sales to introduce packaged fruits and vegetables featuring popular...
MUMBAI: St Luke’s India head Praveen Kenneth has severed ties with the London based mother company – St Luke’s and has decided to kickstart his own...
MUMBAI: Tennis icon Andre Agassi and Adidas announced that for every pair of ‘mi’ Adidas shoes sold at the NY Sport Performance store through the duration...
MUMBAI: On a hiring spree, SaharaOne Television’s team stands complete with Prashant Sharma joining in as national head- sales, who has come on board from Radio...
MUMBAI: The ad sales team at Zee is falling into place. The most recent addition being Star India hand Simran Hoon, who has joined Zee Telefilms...
MUMBAI: CNN is offering a trip for two to New York City as the prize of a special online competition testing knowledge of iconic news events....
BANGALORE: Uttar Pradesh Mandi Parishad (UPMP) has launched its mango brand ‘Nawab’ in Bangalore. The company has branded three varieties under a common brand name ‘Nawab’...
MUMBAI: JAKKS Pacific, Inc. announced that it has extended its TV Games licensing agreement with FremantleMedia Licensing Worldwide, Americas (the US licensing division of FremantleMedia) to...