MUMBAI: While the general election are done with, MTV is all geared for yet another election- albeit minus the drama that accompanies the election. One Alliance’s...
MUMBAI: ICC internet partner Indya.com kicked off its campaign for the globe’s biggest cricketing carnival with the official launch today of its World Cup dedicated website...
LOS ANGELES: With ad zapping technologies and digital TV guides allowing consumers to give television commercials the heave-ho, advertisers in the US have come up with...
MUMBAI: Ad agency Leo Burnett USA has announced a new business pitch with a twist. The agency says that it is looking to grow a new...
PARIS: Publicis the world’s fourth largest communications group has announced that consolidated revenues reached 2.79 billion euros for the quarter ended 30 September 2003. For the...
MUMBAI: Yamaha Motor India has appointed Takahiro Maeda as the director, sales and marketing. Takahiro Maeda Maeda brings with him over 20 years of experience...
MUMBAI / BANGALORE: Samsung India has announced the all-India launch of two new mobile hand sets – SGH C230 and SGH X640 – bringing the total...
MUMBAI: Just do it! That is certainly what the Board of Control for Cricket in India (BCCI) is managing to do with huge success as far...
MUMBAI: Epson has announced its sponsorship of the 10th IAAF World Championships in athletics, to be held in Helsinki, Finland, from 6-14 August 2005. Epson’s sponsorship...
ANGALORE: Blue Star Limited (BSL) has announced the launch of a new range of energy efficient screw chillers used in central air-conditioning of large spaces. Manufactured...
MUMBAI: Sangini diamond jewelry by Diamond Trading Company (DTC) has initiated the ‘Mausam Sangini Ka’ offer through July and August. People who go to a Sangini...
MUMBAI: The first Indian Point Of Purchase (POP) exhibition-cum-conference – POP Asia 2005, kick started in Mumbai today. The first day of the two day conference...
BANGALORE: Air Deccan, the low-cost and no-frills airlines seems to have found a common ground with RK Laxman’s famous cartoon character `Common Man’. Both are symbolic...
MUMBAI: The Cotton Gold Alliance (CGA) program has launched its summer advertising campaign across India with a series of outdoor ads. These are part of the...
BANGALORE: Chennai-based Nutrine Confectionery Company has decided to intensify the battle with Cadbury’s in the Eclairs segment. The company has launched Nutrine Éclair Hazelnut in Bangalore,...
MUMBAI: TNS has announced its commitment to raise $387,000 by the end of 2007 to fund a pre-school educational project in Cambodia, supported by Unicef, the...
MUMBAI: Motorola, Inc. and Apple launched the world’s first mobile phone with iTunes, enabling music lovers to transfer up to 100 of their favorite songs from...
MUMBAI: Reality TV and Barista have entered a partnership, wherein residents of Delhi can now watch some of the most exciting and riveting Reality TV programs...
NEW DELHI / MUMBAI: The Supreme Court yesterday asked Ten Sports to file within two weeks documents detailing the total advertisement revenue it got during the...
MUMBAI: The Asian Cricket Council (ACC), which last Wednesday formalised a deal with Sri Lanka to host the six-nation Asian Cup, has said it hopes to...
MUMBAI: Come May and Go 92.5 FM will go for a hike! Well with its first anniversary celebrations round the corner, the channel has a planned...
BANGALORE: In a bid to increase their market share and stave off competition from new entrants, India’s largest player in the retail automotive lubricant market, Castrol...
MUMBAI: Radio City regional ad sales head West & East Rajesh Chakrabarti has moved to UTV as national ad sales head. He will be based out...
MUMBAI: Indian communication consultancy firm Adfactors Public Relations has launched its Singapore and Canada operations. Adfactors Public Relations director Madan Bahal says, “These are...
MUMBAI: One of the morning sessions of the opening day saw B4U India’s Khalid Sayed listing out his 10 stickiness mantras for an effective promo campaign....
MUMBAI: The youngest agency of the WPP fold, Matrix has entered into the in-flight content arena supplying packaged content for the soon-to-soar Kingfisher Airlines. Kingfisher Airlines...
MUMBAI: Mary Kay cosmetics sold on Wisteria Lane may soon be passé. The beauty care major has decided to suspend its advertising plans for ABC’s superhit...
MUMBAI: Sai Nagesh to join the Lintas Media Group as a senior position with Insight, its youngest brand that was launched last year, from April 2005....
MUMBAI: Atlas Cycles has signed on actor, Suniel Shetty and Wimbledon Junior champion Sania Mirza as brand ambassadors for its range of bicycles. Shetty with his...
BANGALORE: Air Deccan’s (AD) Captain Gopinath says that his dream is to have people fly for free, and hopes that one day ancillary income would make...
MUMBAI: Cartoon network’s annual fare Toon Cricket with 30,000 plus attendees turned out to be a good example of pester power. Like a classic fairy tale,...
MUMBAI: Godrej has realigned the creative duties of Godrej Shaving Cream and Godrej Snuggy to Mudra. The incumbent agency for Godrej Shaving Cream was Contract. Mudra...
MUMBAI: This summer, Nickelodeon encourages American kids to get up and be active with an on-air campaign on Nickelodeon and Nick Jr. The campaign features interactive...
MUMBAI: GE Money has launched its first ever television commercial (TVC) in India, which has been conceptualised by JWT. It is expanding its branch presence in...
MUMBAI: The Times of India Group has named Mudra’s specialist interactive unit – Tribal DDB India as its digital agency of record for Timesjobs.com and Timesmatri.com....
MUMBAI: The charms of Taiwan are being showcased on CNN. The Taiwan Tourism Bureau has tapped the news broadcaster for a marketing drive to boost the...
MUMBAI: With summer at its peak, Rupa Frontline vests have entered the market with a new spin. The brief company have come out with a new...
MUMBAI: Titan Industries has appointed the upcoming movie star John Abraham as its brand ambassador for its trendy sunglass brand for the youth, ‘FasTrack’. The Bollywood...
MUMBAI: Market research firm Nielsen’s wholly owned subidiary NetRatings, which deals with Internet media and market research has announced that it has initiated the Media Rating...
MUMBAI: 19 year Warner Bros. veteran Lisa Gregorian has been promoted to the newly created position of executive VP, worldwide marketing for the recently created Warner...
NEW DELHI: Kaun Banega Crorepati may well be a thing of the past, but companies are finding that they can still draw enormous cachet from the...
WASHINGTON: MSNBC.com which claims to be a leader in breaking news and original journalism on the Internet, has hired two senior marketing experts to expand the...
MUMBAI: Publicis Groupe has acquired a majority stake in eventive Holding, which is a leading event group in Austria and a key player in Germany and...
MUMBAI: Team Tam will be leaving for Montreal, Canada, today to represent the Indian media industry at the Worldwide Audience Measurement (WAM) Conference 2005. Tam...
BANGALORE: Coco Cola India’s carbonated soft drink brand Sprite has announced the launch of a marketing initiative to strengthen the consumer-connection with the equity built around...
MUMBAI: Microsoft Corp. and Toshiba Corp., which already share a patent-sharing agreement on consumer electronics and personal computers, have now decided to further strengthen their ties....
MUMBAI: MSN is giving fans new ways to take part in the reality-show craze by launching http://rockstar.msn.com, the official website for Mark Burnett Productions’ Rock Star:...
MUMBAI: Universal McCann’s annual study – Media in Mind (MiM), which provides analysis to how consumers relate to media and products in their daily life, was...
MUMBAI: American credit card company American Express has announced that it has added actress Kate Winslet to its roster of personalities starring in the Company’s global...
MUMBAI: Henkel India Limited has relaunched its Mr White detergent powder across the country with an enhanced formulation, a fresh new fragrance and in all-new pack....