MUMBAI: The print and the broadcast sector – A reality check was what The Hindu editor-in-chief N Ram and Star India CEO Peter Mukerjea voiced at...
MUMBAI: What goes behind capturing the hearts and minds of Indian kids? That was what Walt Disney Television International – India’s Toon Disney marketing head Mubina...
BANGALORE: Singapore-based property firm developer firm Keppel Land Limited (KLL) and the Bangalore-based Puravankara Projects Limited (PPL), under a joint venture (JV) Keppel Puravnkara Development Pvt.Ltd....
MUMBAI: Mudra Advertising has won the AME Awards (New York Festivals) or advertising and marketing effectiveness for 2005. The Silver was awarded to Mudra for their...
MUMBAI: The mailbox continues to thrive in the digital media age in the US. The Gen X, Gen Y, and the Mail study commissioned...
BANGALORE: Mahesh Bhatt’s Nazar star, Pakistani actor Meera is the new brand ambassador for Jolen range of beauty products. Three ad films shot for television will...
BANGALORE: Honda Siel Cars India Ltd (HSCI) has opened its second dealership in Bangalore, Karnataka. The new dealership was inaugurated today by Honda Siel Cars India...
BANGALORE: Su-Raj Diamonds and Jewelry Ltd (Su-Raj), a manufacturer and exporter of Indian Gems and Jewelry announced picking up of a 49 per cent stake in...
MUMBAI: Life insurance company Aviva has announced that it will give six Indian youngsters in the age group of 12-15 years the opportunity to be a...
MUMBAI: Lowe has undergone some executive reshuffling within the Asian network. Lowe Dubai MD Vikas Mehta, Lowe India senior VP T Krishna and Lowe India senior...
BANGALORE: With a view to giving their audience a first-hand experience with some of their music programming ‘live’, WorldSpace Satellite Radio (WSSR) today announced concerts by...
MUMBAI: Former OgivlyOne Worldwide president in India Renuka Jaypal has been promoted to chairman Ogilvy Indonesia, with effect from early June this year. Commenting on the...
MUMBAI: Looks like Nickelodeon and The Economic Times’ Brand Equity (weekly advertising and marketing supplement) believe in ‘catching em’ young’! The kids channel and the country’s...
CONNECTICUT: The World Wrestling Entertainment has named Kurt Schneider to be its executive VP Marketing. In India, WWE programmes air on Ten Sports. Schneider will undertake...
MUMBAI: The Weinstein Company has announced a multi-year marketing alliance with beauty brand L’Oreal Paris. This first ever long-term partnership between a motion picture company and...
MUMBAI: After a seven-year stint with The Media Edge (TME), Suja Jayaraman, who was the TV buying head at the agency, has decided to call it...
MUMBAI: Indiagames has signed an exclusive licensing agreement with Electronic Arts, a leading interactive entertainment company, that will bring EA’s roster of mobile games to consumers...
BANGALORE: ‘News Flash — Everything is turning Ebony and Ivory’ was the catch phrase across the bottom portion of all the ten editions across India in...
MUMBAI: No one thought it would be a cakewalk. And that’s how it has panned out for Star One, the newest offering from Hindi entertainment’s lead...
MUMBAI: Interpublic Group of Cos. Inc., which just lost its media buying busines for General Motors Corp., is makings its best attempts to bounce back. The...
MUMBAI: As part of their public education initiative Know Hiv/Aids initiative US media conglomerate Viacom and the Kaiser Family Foundation have announced a new campaign The...
MUMBAI: He may not have set the Formula One track on fire so far but corporate India is still interested in Narain Kartikeyan. Textile and Apparel...
MUMBAI: The Marketing Agencies Association Worldwide (MAA), an organization dedicated to CEOs, presidents, managing directors and principals of top marketing services agencies has decided to extend...
MUMBAI: US media and marketing organisation Promax/BDA has announced former US President Bill Clinton as the keynote speaker for the organisation’s annual conference this June in...
MUMBAI: Samsung India has tied up with Warner Brothers for a worldwide campaign around the two sequels to the blockbuster hit Matrix. The electronics major will...
MUMBAI: Mediaedge:cia has announced a new management team for Europe, Middle East and Africa. Mark Austin will continue as chairman, Europe, Middle East and Africa, with...
MUMBAI: Who Needs Santa when there is AXN to hand out gifts. That is the push that the action oriented broadcaster AXN is using for its...
MUMBAI: US beer brand Budweiser is crashing into the upcoming, film from New Line Cinema, Wedding Crashers. The film stars Owen Wilson, Vince Vaughn...
BANGALORE: They dared you to be different-to embrace the unconventional-to make everyday a Friday and give into Friday dressing. Stop wearing uniforms to work in the...
BANGALORE: The Rs 1500 million Mumbai headquartered imported furniture major Durian Industries (Durain) launched the new range of office furniture in Bangalore. So far...
NEW DELHI: The Hindustan Times has initiated a multi-media campaign for its recently introduced youth-centric edition HT Next. Beginning with a series of print advertisements, the...
MUMBAI: Unilever, the British parent company of FMCG giant Hindustan Lever announced changes to its board. The company is ready to propose three new non-executive directors...
NEW DELHI: A Chinese family viewing a Bollywood movie; a household in Uganda awaiting a cookery programme; a Greek watching a mythological show…All this may seem...
MUMBAI: ‘Stand Up, Speak Up’ — spread the message of HIV/Aids awareness is what MTV India is promoting as part of its MTV Music Summit for...
MUMBAI: Nickelodeon Asia Pacific has appointed Chan Wai Leng as director of marketing and communications. Responsible for the strategic development of the marketing and communications function,...
MUMBAI: Ipsos, which claims to be the world’s third largest survey-based market research group, has extended its network to include two new offices in the Asia...
MUMBAI: .The 25th annual XLRI marketing fete , this year titled ‘Tata Indicom Maxi Fair’ held on the XLRI grounds which essentially accredits their marketing research...
MUMBAI: The second day at POP Asia 2005 kick started with the Titan head, CEO Bijou Kurien addressing the seminar on visual merchandising- challenges in specialty...
MUMBAI: Procter & Gamble (P&G) has announced that it has signed a deal to acquire 100 per cent of The Gillette Company, founded in 1901. The...
MUMBAI: Cricket Australia and Adidas have joined forces in a four-year partnership that will see all Australian and state teams wearing revolutionary Adidas-designed playing uniforms from...
MUMBAI: Close on the heels of several other recent business wins, SSC&B Lintas has bagged the Orix auto and business solutions (OABS) account. A joint venture...
MUMBAI: IGN Entertainment, the gaming information network and provider of file distribution, digital retail and in-game technology, has retained Creative Artists Agency (CAA), the entertainment agency...
NEW DELHI: Mumbai-based advertising production company Corcoise Films is on the verge of finishing production of two new television commercials for Perfetti Italy. The campaigns, for...
SAN FRANCISCO, California: Current Landor Associates chairman and CEO Clay Timon announced his intention to move into a full-time chairman role as of 1 May 2003....
MUMBAI: Barista Coffee Company today announced the launch of its new exclusive sub brand of premium cafés – Barista Cr?me in Delhi, which offers several new...
MUMBAI: In an endeavour to exercise new regional responsibilities Nirvik Singh, currently Chairman – South Asia has assumed the newly created position of President, South East...
MUMBAI: The Times Group’s glamour & lifestyle channel Zoom seems to have got into an overdrive with its new marketing initiatives; the aim being to aggressively...
MUMBAI: Nomarks was voted the ‘most preferred brand’ at the Consumer World Awards 2004. The brand has bagged this award second time in a row in...
MUMBAI: Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers (PwC) released Internet Advertising Revenues covering Q2 and the first six months of 2005 during the the MIXX Conference...
MUMBAI: The Tobacco Institute of India chairman Ram Poddar has been unanimously elected chairman of the Board of The Advertising Standards Council of India (ASCI). ...