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MUMBAI: GroupM the media investment management arm of the WPP Group launched its comprehensive study on celebrity endorsement called CelebZ which allows marketers to identify celebrities...
Indiantelevision.com and Spatial Access Solutions‘ newsletter — ‘Ad Accounts Action‘ — that will keep you abreast with all the creative and media accounts changing hands in...
MUMBAI: Home appliances major Whirlpool has launched a loading washing machine – ‘Sensation’. Whirlpool Sensation, a front-loading washing machine offers a best wash performance with 20...
MUMBAI: US broadcaster CBS and car brand Chevrolet have joined forces to create a multi-platform event about the final stages in the “Chevy Super Bowl College...
MUMBAI: Euro RSCG Worldwide, integrated marketing communications agency, has been recognised as the best global agency in the industry by two leading advertising trade publications –...
MUMBAI: TV Ad Indx has launched New BIz Discounts, a service under which ad agencies can avail of upto 50 per cent discounts to acquire competitive...
By VINAY KANCHAN Job-definition – people in the corporate world, especially those at relatively senior levels are never really certain where the scope of their job...
Indiantelevision.com and Spatial Access Solutions‘ newsletter — ‘Ad Accounts Action‘ — that will keep you abreast with all the creative and media accounts changing hands in...
MUMBAI: Ad spending for 2006 in the US rose 4.6 per cent over the same period last year due to gains across major media. Nielsen Monitor-Plus,...
NEW DELHI: In a unique marketing road show activity called ‘Express Yourself’, CNN branded vehicles are travelling around three Indian cities – Delhi, Mumbai and Bangalore...
Indiantelevision.com and Spatial Access Solutions‘ newsletter — ‘Ad Accounts Action‘ — that will keep you abreast with all the creative and media accounts changing hands in...
The brand versus sales debate has raged ever since a not so famous Greek philosopher sub let the empty seats in his ‘platonic posturing’ classroom to...
By VINAY KANCHAN The brand versus sales debate has raged ever since a not so famous Greek philosopher sub let the empty seats in his ‘platonic...
MUMBAI: ICC internet partner Indya.com kicked off its campaign for the globe’s biggest cricketing carnival with the official launch today of its World Cup dedicated website...
MUMBAI: Adidas launched its Authentic Fan Range collection for the upcoming World Cup Cricket. The Blue billion concept is for die hard cricket fans who live...
Indiantelevision.com and Spatial Access Solutions‘ newsletter — ‘Ad Accounts Action‘ — that will keep you abreast with all the creative and media accounts changing hands in...
NEW DELHI: Business modules and branding experts need some serious stock taking if business has to be conducted in the changed environment of today, when consumer...
MUMBAI: Contract Advertising (India) Pvt Ltd (icontract), Mumbai, young creatives team consisting of Fritz Gonsalves and Santosh Gupta won the Advertising Agencies Association of India (AAAI)...
MUMBAI: Toonz Animation India’s world event Week With The Masters Animation Celebration’s (MAC) to be held at Trivandrum (Kerala) from 4-8 November 2003, has invited entries...
Fresh off reading the novel The Devil wears Prada and this writer is fascinated by the world of hi- fashion, hi- gloss magazines. But special interest or niche...
Indiantelevision.com and Spatial Access Solutions‘ newsletter — ‘Ad Accounts Action‘ — that will keep you abreast with all the creative and media accounts changing hands in...
Suddenly, there is a new global tidal wave of change all over the Asian region, the obvious signs are people on the move, new developments and...
MUMBAI: Kinetic Motor Company’s Italiano Blaze picked up some top automotive awards for design and performance. And now to entrench the brand further, Kinetic has unveiled...
Radio Mirchi has it, Red FM has it, so too Big FM, and now Radio City has gone and got itself one too. We are talking...
MUMBAI: UK media watchdog Ofcom has launched its planned consultation to consider the option of an online public service publisher (PSP). If given the go ahead,...
Indiantelevision.com and Spatial Access Solutions‘ newsletter — ‘Ad Accounts Action‘ — that will keep you abreast with all the creative and media accounts changing hands in...
Indiantelevision.com and Spatial Access Solutions‘ newsletter — ‘Ad Accounts Action‘ — that will keep you abreast with all the creative and media accounts changing hands in...
The notice period – commonly identified as that periodic reference from the time an employee expresses his desire to move onto bigger designations, better remuneration schemes,...
By VINAY KANCHAN The notice period – commonly identified as that periodic reference from the time an employee expresses his desire to move onto bigger designations,...
MUMBAI: Hinduja TMT has initiated talks and would prefer inducting a strategic rather than a private equity investor into its demerged media company. The possibility of...
MUMBAI: The Korea based consumer electronics major LG Electronics has appointed Yong Nam as the new vice chairman and CEO, with effect from 1 January. Overall...
MUMBAI: LG wears Prada! Consumer electronics major LG Electronics and luxury brand Prada have announced a partnership to develop an iconic mobile phone. The first Prada...
Indiantelevision.com and Spatial Access Solutions‘ newsletter — ‘Ad Accounts Action‘ — that will keep you abreast with all the creative and media accounts changing hands in...
MUMBAI: The mobile telephony sector in India is not just growing but service providers seem to be getting better at meeting customer expectations. According to the...
MUMBAI: US media conglomerate News Corporation today announced that it had signed a share exchange agreement with Liberty Media. Under the terms of the agreement, Liberty...
UMBAI: IDEA Cellular Ltd an Aditya Birla Group cellular company, has announced the launch of simple to use push based e-mail service called Easy Mail. This...
MUMBAI: NT Media Corp, a media and entertainment company, has announced that it has signed an agreement to distribute its music on eMusic, the retailer of...
MUMBAI: Rediff.com India Ltd. has acquired a minority stake in Tachyon Technologies, a Bangalore-based software company for an undisclosed sum. This is part of Rediff’s strategy...
MUMBAI: Microsoft Entertainment & Devices Division has announced the launch of Gears of Wars (GoW) and Viva Pinata for their next generation gaming console Xbox 360....
MUMBAI: The world’s most valuable media firm Google is competing with rival Baidu.com to find China’s answer to global online video social site YouTube. Both the...
Indiantelevision.com and Spatial Access Solutions‘ newsletter — ‘Ad Accounts Action‘ — that will keep you abreast with all the creative and media accounts changing hands in...
MUMBAI: Mobile communications service provider Nokia has announced a tie up between its sub multimedia brand Nokia Nseries and the Indian Music Industry (IMI) for a...
MUMBAI: Following its attendance at the recently concluded Asia Television Forum (ATF), television format creator and distributor FremantleMedia Enterprises (FME) has announced a number of deals...
MUMBAI:Some instances of exaggeration in advertisement of many products, which do not really reveal the potential of their products, have been brought to the notice of...
MUMBAI: The print industry is seeing strange marriages. If traditional rivals The Times of India and Hindustan Times formed a joint venture to publish a newspaper...
MUMBAI: News broadcaster CNN International has launched Digital Biz. This is an online initiative in association with Konica Minolta looking at the impact of cutting edge...
NEW DELHI: Electronics major LGE India Limited launched its latest product that gives the owners the kind of digital edge in home entertainment not seen in...
MUMBAI: A few days back Motorola kicked off a week of activities that include live Mobile TV demonstrations and keynote speaking engagements by Motorola chairman and...
The biggest threat for advertisers is rapidly climbing as the rate of ‘ad avoidance’ crosses the 70 per cent threshold across all media, among both active...
Mumbai, February 16, 2006: Zee Network, India’s leading media and entertainment conglomerate announced the appointment of Sir Gulam Noon as an independent director on the Board...
Reliance and BlackRock chiefs map the future of investing as global capital eyes India
Super Bowl pilot to refine how shared TV audiences are counted
MUMBAI: Netflix is celebrating ten years in India with a slick anniversary film voiced by Shah Rukh Khan, a nostalgic...
Gurugram: Delhivery’s boardroom is being reset. Deepak Kapoor, chairman and independent director, has resigned with effect from April 1 as...
SINGAPORE: Anuvrat Rao has taken charge as APAC head of commerce and signals partnerships at Meta, steering monetisation deals across...
Bengaluru: Brnd.me, the global consumer brands company formerly known as Mensa Brands, has entered the European market following strong momentum...
NATIONAL: TechnoSport has launched on Slikk, the ultra-fast fashion app offering 60-minute delivery, as the activewear brand accelerates its push...
MUMBAI: Jitendra Singh has been appointed senior vice president and division head – special projects at Reliance Industries Limited, marking...
MUMBAI: Dating, it turns out, is less about grand gestures and more about shared moments. The song you both hum,...
MUMBAI: This Republic Day, Godrej brought modern washing technology to the care of Indian handlooms. The appliances business of Godrej...
BENGALURU: Wipro Limited hosted the 15th edition of the Wipro earthian Awards 2025 at Azim Premji University, recognising schools and...
Gurugram: Blinkit has elevated Tulasi Mohan Padavala to associate director, capping a three-year climb inside the quick-commerce firm and signalling...
Noida: Haldiram’s has tapped a seasoned brand builder to sharpen its quick-service ambitions. Rajiv Singh has joined the snacks-to-sweets giant...
MUMBAI: When the stakes rise and seconds matter, even payments need a match-winning finish. That’s the cue for Bharatpe, which...
BENGALURU: In a city where red lights usually test patience and tempers, Oben Electric decided to give them a new job....