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MUMBAI: i-mint, the multiple partner consumer rewards programme, is set to launch a nationwide festive campaign, come 15 September. As part of the campaign, a variety...
MUMBAI: Ringing in the festive season, Coca-Cola India has unveiled the latest in its series of communication for brand Coca-Cola that builds on the global ‘open...
MUMBAI: Hansa Events & Activation, part of the R K Swamy Hansa group, has been assigned the on-ground activation duties for Samsung Touch‘s ‘WOW‘ campaign. The...
MUMBAI: Wyeth Consumer Healthcare has rolled out a television campaign (TVC) for its pain killer brand ‘Anacin‘, featuring film actor Madhavan. The TVC has been conceptualised...
MUMBAI: Dabur India has unveiled the contemporary avtaar of its oldest and largest brand, ‘Dabur Amla Hair Oil‘. Said Dabur India head – hair oil category...
MUMBAI: Pan Asian sports broadcaster ESPN Star Sports (ESS) has announced that Castrol has signed up as the title sponsor for its show, Castrol Football Crazy....
MUMBAI: The unremitting arrival of newer media platforms has lead audiences to increasingly drift their consumption habits from television sets to computers and mobile devices. And...
MUMBAI: India Post has mandated the creative and media duties to Span Communications for two years. Span Communications, which mainly services government clients, snatched the business...
MUMBAI: Percept/H has bagged the creative agency for the Directorate of Adult Education’s national female literacy mission, beating 73 rival agencies who had pitched for the...
MUMBAI: Goan football club Churchill Brothers, winner of the I-League, has roped in a title sponsor. Total Sports Asia (TSA), which was selected as the exclusive...
MUMBAI: ZenithOptimedia has bagged the media account for Unitech Wireless, a joint venture between Unitech and Norway based Telenor group. The agency won the account following...
MUMBAI: Crayons Advertising has bagged the creative duties for the domestic print campaign of Incredible India. The Ministry of Tourism has earmarked Rs 600 million for...
MUMBAI: Star CJ Network India, a 50:50 joint venture between Star and Korea-based CJ Home Shopping, has given the media mandate to the Mumbai unit of...
MUMBAI: Lifestyle brand Blackberry has unveiled its first television commercial, ‘The Date‘, with an aim to expand its consumer base through advertising exposure. Directed by Australia‘s...
MUMBAI: Bunge India has unveiled a new logo and product proposition for its ‘Dalda‘ brand in a bid to connect with younger consumers. As part of...
MUMBAI: After 20 long years, electronic giant Onida is ready to shed its ‘devil‘ image. The company has roped in McCann Erickson to help it create...
MUMBAI:Marketing for Khatron Ke Khiladi 2 gets bigger. Placing the Akshay Kumar-hosted show at 9 pm, the peak TV viewing hour, Colors is using new platforms...
MUMBAI: The International Cricket Council (ICC) has announced Hero Honda Motors as a global partner for the upcoming ICC Champions Trophy 2009, which takes place in...
MUMBAI: Kansai Nerolac Paints has launched a new campaign featuring Konkona Sen Sharma and Irfan Khan for its premium brand, Nerolac Impressions. Crafted by McCann Erickson,...
MUMBAI: Hindustan Times has launched a new media campaign to communicate and establish its refurbished look to appeal to younger audiences. Designed by Lowe Lintas, the...
MUMBAI: Close on the heels of Kalyan Chellapalli‘s appointment as disruption head, TBWAIndia has roped in Gayatri Gogate as vice president, account management. Gogate‘s last assignment...
MUMBAI: The Jindal Group-owned JSW Group has assigned its creative duties to Grey India following a muti-agency pitch. As part of its new mandate, Grey will...
MUMBAI: Wasim Basir, Rediffusion Y&R group executive vice president, has put in his papers at the organisation. Currently serving his notice period, Basir‘s term at the...
MUMBAI: As the sports season heats up with a buffet of events, pan Asian broadcaster ESPN Star Sports rebrands and launches its new on-air presentation across...
MUMBAI: While traditional media still remains to rule the rooster in the Indian advertising industry, it is digital media that will drive growth within the country,...
MUMBAI: In a crowded cricket season, broadcasters are out in the market early to sell their properties to advertisers. Multi Screen Media (formerly Sony Entertainment Television...
MUMBAI: National Geographic Channel and European airline Lufthansa have taken the on-air quiz show Lufthansa Nat Geo Genius to the the online world for those who...
MUMBAI: LG, which is an official International Cricket Council (ICC) partner, will focus on its Lead 11 platform for the Champions Trophy. Speaking to Indiantelevision.com, LG...
MUMBAI: For the first time in its history, Zee TV has kicked off a ‘dual’ campaign to promote its 9 – 10 pm prime time band....
MUMBAI: India figures as one of the key markets in Sony Ericsson‘s new global campaign. The campaign will support the launch of Sony‘s new entertainment products...
MUMBAI: Johnson & Johnson (J&J) India has launched ‘Neutrogena‘, a global beauty care brand in the Indian markets. With this the company has introduced 22 products...
MUMBAI: As part of its global brand alignment strategy, Aviva Life Insurance has appointed BBDO India as its new creative agency. Earlier this year, Aviva announced...
MUMBAI: Crayons Advertising has launched Crayons OOH, a specialised division to plan and execute OOH campaigns for its clients in Delhi. Talking about the new division,...
MUMBAI: In line with its aggressive plans to expand footprints across the Asian territories, 141Sercon, the integrated marketing services company, has made two senior level appointments...
MUMBAI: Virgin Atlantic has assigned its global creative mandate to Rainey Kelly Campbell Roalfe/Y&R and its affiliates. In India, the account will be handled by Y&R...
MUMBAI: India Media Exchange (IMX), the consolidated media arm of Starcom MediaVest Group, Zenith Optimedia and Solutions Digitas, shall adorn a new name in the next...
MUMBAI: My FM, the Dainik Bhaskar Group‘s radio venture, has unveiled a new campaign, ‘Kyunki Dimaag to Dimaag hai, Suno Dil Ki, 94.3 MY FM ke...
MUMBAI : BBC Worldwide Channels Asia has announced the appointment of Kerry Tarrant as regional director, ad sales – Greater China. Based in Hong Kong, Tarrant...
MUMBAI: i-mint, which specialises in multiple partner rewards programme, has unveiled its new logo to celebrate the completion of its three years of operations in India....
MUMBAI: The Nielsen Company India has launched its first Nielsen Upper Middle and Rich (UMAR) survey to provide a realistic picture of the affluent in Indian...
MUMBAI: Following a multi-agency pitch, Crayons Advertising has been assigned the media duties of the global real estate giant, IREO. The size of the account size...
MUMBAI: Hovering around the downturn spiral, the US economy saw a 15.4 per cent drop in its advertising spends during the first half of 2009 as...
MUMBAI: eBay India, the online shopping and auctions website, has assigned its creative duties to Wieden+Kennedy following a multi-agency pitch. As part of its new mandate,...
MUMBAI: Hari Krishnan, Grey Worldwide vice president and branch head – Bangalore, has put in his papers after a stint of over two years with the...
MUMBAI: What‘s in a name? Everything, if it is Amitabh Bachchan – even if it is used in his popular movies! Life insurance company Max New...
MUMBAI: Lowe Lintas has bagged the creative duties for Axis Bank, snatching it from the incumbent agency Meridian, Ogilvy‘s sister concern. The account will be managed...
MUMBAI: Kansai Nerolac has rolled out a new television campaign titled Jethani for its economy interior emulsion brand ‘Beauty‘. Playing on the theme ‘Beauty kare hairan,...
MUMBAI: In an attempt to reinforce its brand proposition as a family comedy channel, Sab is gearing up to launch the second phase of its ‘Asli...
MUMBAI: Cricket Victoria has announced Dheeraj and East Coast (DEC) as partner of the Victorian Bushrangers and VicSpirit for the next three years. The DEC Victorian...
MUMBAI: OMD, a division of Omnicom, has bagged the $1.31 billion (?800 million) global media planning and buying contract for Vodafone. The win gives a major...
Reliance and BlackRock chiefs map the future of investing as global capital eyes India
Super Bowl pilot to refine how shared TV audiences are counted
MUMBAI: Netflix is celebrating ten years in India with a slick anniversary film voiced by Shah Rukh Khan, a nostalgic...
Gurugram: Delhivery’s boardroom is being reset. Deepak Kapoor, chairman and independent director, has resigned with effect from April 1 as...
SINGAPORE: Anuvrat Rao has taken charge as APAC head of commerce and signals partnerships at Meta, steering monetisation deals across...
Bengaluru: Brnd.me, the global consumer brands company formerly known as Mensa Brands, has entered the European market following strong momentum...
NATIONAL: TechnoSport has launched on Slikk, the ultra-fast fashion app offering 60-minute delivery, as the activewear brand accelerates its push...
MUMBAI: Jitendra Singh has been appointed senior vice president and division head – special projects at Reliance Industries Limited, marking...
MUMBAI: Dating, it turns out, is less about grand gestures and more about shared moments. The song you both hum,...
MUMBAI: This Republic Day, Godrej brought modern washing technology to the care of Indian handlooms. The appliances business of Godrej...
BENGALURU: Wipro Limited hosted the 15th edition of the Wipro earthian Awards 2025 at Azim Premji University, recognising schools and...
Gurugram: Blinkit has elevated Tulasi Mohan Padavala to associate director, capping a three-year climb inside the quick-commerce firm and signalling...
Noida: Haldiram’s has tapped a seasoned brand builder to sharpen its quick-service ambitions. Rajiv Singh has joined the snacks-to-sweets giant...
MUMBAI: When the stakes rise and seconds matter, even payments need a match-winning finish. That’s the cue for Bharatpe, which...
BENGALURU: In a city where red lights usually test patience and tempers, Oben Electric decided to give them a new job....