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MUMBAI: Prime Focus, one of the world‘s largest visual entertainment services groups, has announced the transformation of its global facilities – Prime Focus London, Blue and...
MUMBAI: Hyderabad based Breeze advertising has roped in Ratnakar Rao as director strategic planning. Prior to this, Rao was marketing manager at Alghanim Industries. Armed with...
MUMBAI: Confectionery and beverage company, Cadbury, has unveiled two new television commercials, playing on the tagline, “Iss Diwali Aap Kise Khush Karenge”. Created by Ogilvy, the...
MUMBAI: Playing on the thought ‘education is insurance‘, Aviva Life Insurance is launching a ne ad campaign targeting the child plans space, come 26 September. Conceptualised...
MUMBAI: Continuing its long-standing relationship with MRUC (Media Research Users Council), Hansa Research has won the Indian Readership Survey (IRS) contract for the third time in...
MUMBAI: Bunge India has rolled out a new television campaign (TVC) for Dalda brand‘s ‘Husband‘s Choice‘ range. It has been conceptualised by Saints & Warriors. The...
MUMBAI: In a bid to expand its media operations in India, The Lintas Group has launched Karishma Initiative (KI), a media service entity that will house...
MUMBAI: RK Swamy BBDO has conceptualised and executed the Tattoo Lagaao Free Bike Le Jaao campaign for Suzuki Motorcycle India Pvt. Ltd (SIMPL). Coinciding with the...
BANGALORE: On the occassion of its 10th anniversary, retail chain Lifestyle is investing close to Rs 70 million towards brand-building in India. Adorning a new logo,...
MUMBAI: Out-of-Home Media (OOH) that specialises in out-of-home television advertising in India, is foraying into the healthcare and pharma segment. To begin with, the company has...
MUMBAI: From a total of 3778 online display ad campaigns released in India between June-August 2009, 497 were by personal or matrimonial websites, amounting to 13...
MUMBAI: Mobile phone service provider Aircel has appointed Dentsu Media to handle the television business for the telecom major. Dentsu Communications already handles the creatives for...
MUMBAI: Internet giant Google has roped in Nikhil Rungta as marketing head for the India region. Prior to this, Rungta was marketing head at Yatra.com. Says...
MUMBAI: Max New York Life, in partnership with Ogilvy & Mather, has announced the brand positioning for Max Vijay, its new offering for the underserved masses....
MUMBAI: Internet giant Yahoo! is investing $100 million in its biggest marketing campaign that looks at re-establishing the brand‘s lost identity amongst public. Playing on the...
MUMBAI: FMCG major Hindustan Unilever (HUL) is hosting an advertising roadblock across 25 Zee Network channels that will bring in an advertising premium for the broadcaster....
MUMBAI: Dentsu India has roped in Rajat Sethi as Dentsu Marcom managing director. He will be working closely with Dentsu India president Rajesh Aggarwal. Sethi‘s mandate...
MUMBAI: Mahindra & Mahindra‘s Andre Purushottam has taken over from TV Today CEO G Krishnan as Media Research Users Council (MRUC) chairman. Prior to this, The...
MUMBAI: Facebook is entering into a deal with media research giant Nielsen to measure the effectiveness of advertisements on the popular social network site. Facebook, which...
MUMBAI: Post its success in the USA, Warner Bros is now looking at Australian markets which can use its characters as marketing tools. The company is...
MUMBAI: VIP Industries, the moulded luggage manufacturer in Asia, in assoociation with the makers of Main Aurr Mrs Khanna, Sohail Khan and UTV recently launched the...
MUMBAI: DDB Mudra has roped in Rajeev Sabnis as president for its India operations. Prior to this, Sabnis was executive director at M&C Saatchi Communications. As...
MUMBAI: Internet giant Yahoo! is ready to roll out its biggest marketing campaign this season that looks at re-establishing the brand‘s lost identity amongst public. Playing...
MUMBAI: As more and more players look to explore the English movie channel space, the genre is aggressively moving ahead to reach consumers beyond their television...
MUMBAI: Bike manufacturing major Hero Honda has launched a new television campaign (TVC) for Hero Honda Hunk. The TVC looks at re-establishing and maintaining the product‘s...
MUMBAI: Publicis Worldwide COO Richard Pinder will deliver the advertising keynote address at the television trade event Mipcom on 5 October. The 25th Mipcom entertainment content...
MUMBAI: Scandic Food India (SIL) has rolled out a range of fruit beverages. The new range includes four flavours namely Happily Appily, Orange Oye, Mango Fantasy...
MUMBAI: Indian Business School (IBS) director Prof Dhananjay Keskar has been elected as Advertising Standards Council of India (ASCI) board chairman. He has been a member...
MUMBAI : BBC Worldwide Channels has announced plans to introduce advertising on BBC Knowledge in Asia this October, in line with its long term growth strategy...
MUMBAI: Six Inches Communications, an integrated marketing communications agency, has bagged the creative duties for ‘HairXpreso‘, a retail compact salon venture initiated by Jawed Habib. Targeting...
MUMBAI: Food and beverages major PepsiCo has tied up with License India, a subsidiary of Franchise India Holdings (FHIL), to foray into the licensing and merchandising...
MUMBAI: Bajaj Electricals is set to launch a new television campaign (TVC) in a bid to create brand awareness for its repositioned range of home appliances....
MUMBAI: Maruti Suzuki has roped in film actor R Madhavan as brand ambassador for a period of one year. Says Maruti Suzuki chief GM marketing Shashank...
MUMBAI: Incredible India, the nation wide campaign that aims at sensitising key stakeholders towards tourists, has been awarded as the most creative media campaign using ethnic...
MUMBAI: NDTV Media CEO Raj Nayak has been re-elected, for a second term as the president of the India Chapter of the International Advertising Association (IAA)...
MUMBAI: Big FM has roped in Sonu Niigaam as its new brand ambassador after repositioning its music offerings to ‘Chillax Hits‘ in Mumbai and Delhi. Earlier,...
MUMBAI: For Star and Zee, the deal with FMCG major Hindustan Unilever (HUL) couldn‘t have come at a better time. Battling slowdown and a cricket heavy...
MUMBAI: As Harley-Davidson decides to wind its wheels thorugh the roads of India in 2010, the American motorcycle manufacturer has roped in The Republic as its...
MUMBAI: In a bid to expand its market share in the Rs 500 billion consumer durable industry, Onida has decided to replace its iconic Devil mascot...
MUMBAI: After electing its new council of Management, Audit Bureau of Circulations (ABC) has elected The Peninsula Foundation chairman Subroto Chattopadhyay as its Chairman and Lokmat...
MUMBAI : Aegis Media‘s OOH division, Posterscope, has appointed Ashish Bhasin as director Asia Pacific. This is in addition to his current position as chairman, India...
MUMBAI: Publicis Ambience has bagged the creative duties of K7 Computing, a Chennai-based company that operates in the internet security solutions domain. The size of the...
MUMBAI: DDB Group has appointed Joji Jacob as executive creative director of DDB and RAPP Singapore. Upon taking charge, Jacob will look for brands in Asia-Pacific...
MUMBAI: The period between April-June 2009 has seen a total of 41 ads come under the scanner, reveals the latest report from The Advertising Standards Council...
MUMBAI: Still under the influence of tough economic conditions, Six Inches Communication, the integrated marketing communications agency, is pushing for a revenue growth of 10 per...
MUMBAI: OMD India has been assigned the media duties for Gems & Jewellery. The agency won the account following a multi-agency pitch which began about one...
MUMBAI: Soccer club Liverpool FC has signed for $133 million its biggest shirt sponsorship deal with Standard Chartered Bank (SCB). Liverpool MD Christian Purslow insisted that...
MUMBAI: Maharashtra Pradesh Congress Committee (MPCC) has appointed Crayons Advertising to handle the media and creative duties for the forthcoming assembly elections. Crayons bagged the account,...
MUMBAI: The Nielsen Company has roped in Sandeep Ranade as director client solutions, consumer research. As part of his new mandate, Ranade will be reporting to...
MUMBAI: Riding on the festive season wave, Coca-Cola has launched the ‘Coca-Cola Khushiyan Replay’ consumer promotion campaign. As part of this activity, a computer generated lucky...
Reliance and BlackRock chiefs map the future of investing as global capital eyes India
Super Bowl pilot to refine how shared TV audiences are counted
MUMBAI: Netflix is celebrating ten years in India with a slick anniversary film voiced by Shah Rukh Khan, a nostalgic...
Gurugram: Delhivery’s boardroom is being reset. Deepak Kapoor, chairman and independent director, has resigned with effect from April 1 as...
SINGAPORE: Anuvrat Rao has taken charge as APAC head of commerce and signals partnerships at Meta, steering monetisation deals across...
Bengaluru: Brnd.me, the global consumer brands company formerly known as Mensa Brands, has entered the European market following strong momentum...
NATIONAL: TechnoSport has launched on Slikk, the ultra-fast fashion app offering 60-minute delivery, as the activewear brand accelerates its push...
MUMBAI: Jitendra Singh has been appointed senior vice president and division head – special projects at Reliance Industries Limited, marking...
MUMBAI: Dating, it turns out, is less about grand gestures and more about shared moments. The song you both hum,...
MUMBAI: This Republic Day, Godrej brought modern washing technology to the care of Indian handlooms. The appliances business of Godrej...
BENGALURU: Wipro Limited hosted the 15th edition of the Wipro earthian Awards 2025 at Azim Premji University, recognising schools and...
Gurugram: Blinkit has elevated Tulasi Mohan Padavala to associate director, capping a three-year climb inside the quick-commerce firm and signalling...
Noida: Haldiram’s has tapped a seasoned brand builder to sharpen its quick-service ambitions. Rajiv Singh has joined the snacks-to-sweets giant...
MUMBAI: When the stakes rise and seconds matter, even payments need a match-winning finish. That’s the cue for Bharatpe, which...
BENGALURU: In a city where red lights usually test patience and tempers, Oben Electric decided to give them a new job....