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MUMBAI: Out-of-home media company (OOH) Laqshya Media has partnered with the Maharashtra Government for the week-long cultural festival, ‘Mumbai Saptarang‘. The festival, ending on 28 January,...
MUMBAI: Dentsu Marcom managing director Rajat Sethi has put in his papers. Sethi joined the agency in September 2009 and cites a mismatch in leadership and...
MUMBAI: One brand that is looking at a variety of sports in addition to cricket is Hero Honda. The company is the title sponsor of the...
MUMBAI: Indian Premier League (IPL) franchise Kings XI Punjab has announced the appointment of its new marketing general manager Chandrabhan Tiwari. Tiwari brings over 11 years...
MUMBAI: Turkish Airlines and Manchester United Football Club came to an agreement on a sponsorship deal. The official ceremony of this sponsorship contract between Turkish Airlines,...
MUMBAI: Triton Communications has bagged the creative mandate for Veola- a hair care brand, launched by Bajaj Herbals for the Indian market. Says Bajaj Herbals MD...
MUMBAI: Cadbury India has launched Cadbury Dairy Milk Silk, a new variant under its Dairy Milk (CDM) brand. Priced at Rs 49 for 69 grams and...
MUMBAI: Out-of-home specialist network Navia Asia has elevated Gourav Tandon to chief operating officer for the Indian subcontinent. Tandon was, till recently, national director at Navia...
MUMBAI: A few months ahead of the 2010 Fifa World Cup, the governing body of German soccer has signed Sony as a sponsor. Sony will be...
MUMBAI: AR Polymers, part of the MKU Group and involved in defence and outdoor combat gear, has awarded its entire communications responsibility to Noshe Oceanic. The...
MUMBAI: In the wake of a multi-agency pitch, Mindshare Chennai has been awarded with the media duties of Muthoot Pappachan Group. The size of the account...
MUMBAI: MRF Tyres has roped in motor racing driver Narain Karthikeyan as its ‘Racing Brand Ambassador‘. According to media reports, under the deal Karthikeyan will receive...
MUMBAI: John Players, the fashion brand from ITC targeted at the male Indian youth, has roped in Ranbir Kapoor as its new brand ambassador. The move...
NEW DELHI: Even as senior Indian army and air force officers fumed over the bloomer, the Prime Minister’s office issued an apology for the inclusion of...
NEW JERSEY: Cadbury Schweppes has selected McCann-Erickson Worldwide Advertising as its global advertising agency for Dentyne chewing gum and certain other non-chocolate confectionery brands. The total...
MUMBAI: Year 2010 shall witness a slow advertising rebound, predicts Credit agency Standard & Poor‘s. Entitled “Economic Factors Point to a Long Trudge Out of the...
MUMBAI: With a view to seek new ideas to engage with teen audiences that integrates brand into content, Coca-Cola is co-sponsoring a new category in MIPTV‘s...
MUMBAI: Mudra Max has partnered with Concrea Communications to develop youth marketing platforms to connect better with this target group. Concrea Communications has developed a ‘Student...
MUMBAI: Candid Marketing has been roped in as the strategic brand activation agency for Nissan Motors for the India market. The account will be headed by...
MUMBAI: Publicis India national planning head Naresh Gupta has put in his papers at the agency. Gupta, who joined Publicis in April 2008, will serve his...
MUMBAI: Global Advertisers has bagged the outdoor advertising IPO account of ARSS Infrastructure and Aqua Logistics. As part of its new mandate, Global Advertisers will help...
MUMBAI: The International cricket Council (ICC) and the central organising committee for the ICC Cricket World Cup (ICC CWC) 2011 are requesting proposals from companies interested...
MUMBAI: Big Street, a subsidiary of Reliance Media World operating in the media aggregation space, has acquired the advertising rights for DMRC Line II in Delhi...
MUMBAI: Kaya Skin Clinic has partnered with Starcom IP, the digital marketing arm of Starcom MediaVest Group, to launch its latest TVC first on mobile. In...
MUMBAI: SpiceJet is all geared up to launch its first set of television commercials in a bid to expand its brand awareness nationwide. Come 25 January,...
BANGALORE: Mahindra & Mahindra Ltd (M&M) announced the launch of its small commercial vehicle (SCV) ‘Mahindra Gio’ (‘Gio’) for the southern states in Bangalore today. The...
MUMBAI: Life Insurance Corporation (LIC) India has firmed up the empanelment of its agencies following a multi-agency pitch. With LIC reviewing its ad agencies every two...
MUMBAI: The Nielsen Company has partnered with Northpoint Centre of Learning has launched a ‘Certificate Course in Marketing Research‘ at the post graduate level. The course...
MUMBAI: In the wake of a multi-agency pitch, S Kumars Nationwide Ltd has appointed Law & Kenneth to handle the creative duties for its new brand,...
MUMBAI: Carat Media has roped in Rajni Menon as associate vice president for its Mumbai office. Prior to this, Menon was with ZenithOptimedia as director. In...
MUMBAI: Betting big on its new reality show Mahayatra… Rishton Ka Anokha Safar, Star Plus has kicked off aggressive marketing initiatives for the show. Targeting to...
MUMBAI: US broadcaster truTV will be part of the ad lineup for CBS’ broadcast of the Super Bowl. truTV’s first Super Bowl ad will feature one...
MUMBAI: In the wake of a multi-agency pitch, IDFC (Infrastructure Development Finance Company) has roped in TBWAIndia as its new creative partner. The size of the...
MUMBAI: Six Inches Communications, an integrated brand communication agency, has announced mid level management appointments to strengthen its creative and account management team. The company has...
MUMBAI: Panasonic has announced its partnership with the All India Football Federation (AIFF) and will be spending Rs 142.5 million over three years to promote the...
MUMBAI: She made a mark as an astute media professional at Lodestar Universal, Starcom, JWT and in the business intelligence unit of Ananda Bazar Patrika. Now...
MUMBAI: Pune-based dairy company Parag Milk Foods is ready to don a new visual identity. Also, supported by a new communication strategy, the company will launch...
MUMBAI: The escalating chatter surrounding Super Bowl XLIV in the US is not just about the teams competing for the 2010 championship. The TV commercials that...
MUMBAI: Star World, The English general enetertainment channel from the Star stable, is set to kick off the fifth season of Lost from 18 January onwards....
MUMBAI: In the wake of a multi-agency pitch, Law & Kenneth Kolkata has bagged the creative duties of Spencers‘ private label business. Says Law & Kenneth...
MUMBAI: Katherine Kaufman will join Televix Entertainment as its new VP of sales. Kaufman will be in charge of domestic and international sales. She will report...
MUMBAI: Colors has roped in Bollywood superstar Amitabh Bachchan as brand ambassador ahead of its launch in the US and UK, two tough but revenue-earning markets...
MUMBAI: In a bid to strengthen its India presence, VivaKi Exchange India (earlier known as India Media Exchange) has restructured its senior management team and introduced...
MUMBAI: ZenithOptimedia India has roped in Dnyanada Chaudhari as managing director for West and South. Chaudhari joins from Hindustan Unilever Ltd where she was head-media services...
MUMBAI: In the wake of a multi-agency pitch, Starcom Worldwide Delhi has bagged the media duties of Educomp Solutions. The agency takes on the role of...
BANGALORE: Real estate developer Sunil Mantri Group unveiled its new corporate brand image and announced expansion plans in Bangalore today. The group has identified Bangalore as...
MUMBAI: Rediffusion Y&R has appointed Rahul Roy as planning head, South. Prior to this, Roy was head and director – strategy planning at Lowe Malaysia. Says...
MUMBAI: The Sahara Group brought the striking Indian hockey players back into the playing arena just days before the World Cup. The five-day row over issue...
MUMBAI: The Kumbh Mela Administration, Government of Uttarakhand (GoU), has awarded Impact Communications, which specializes in rural marketing, the advertising rights for Mahakumbh Haridwar 2010 that...
MUMBAI: Russian tennis player Maria Sharapova, 22, has renewed her deal with Nike for eight more years. The deal is said to be worth $75 million....
Reliance and BlackRock chiefs map the future of investing as global capital eyes India
Super Bowl pilot to refine how shared TV audiences are counted
MUMBAI: Netflix is celebrating ten years in India with a slick anniversary film voiced by Shah Rukh Khan, a nostalgic...
Gurugram: Delhivery’s boardroom is being reset. Deepak Kapoor, chairman and independent director, has resigned with effect from April 1 as...
SINGAPORE: Anuvrat Rao has taken charge as APAC head of commerce and signals partnerships at Meta, steering monetisation deals across...
Bengaluru: Brnd.me, the global consumer brands company formerly known as Mensa Brands, has entered the European market following strong momentum...
NATIONAL: TechnoSport has launched on Slikk, the ultra-fast fashion app offering 60-minute delivery, as the activewear brand accelerates its push...
MUMBAI: Jitendra Singh has been appointed senior vice president and division head – special projects at Reliance Industries Limited, marking...
MUMBAI: Dating, it turns out, is less about grand gestures and more about shared moments. The song you both hum,...
MUMBAI: This Republic Day, Godrej brought modern washing technology to the care of Indian handlooms. The appliances business of Godrej...
BENGALURU: Wipro Limited hosted the 15th edition of the Wipro earthian Awards 2025 at Azim Premji University, recognising schools and...
Gurugram: Blinkit has elevated Tulasi Mohan Padavala to associate director, capping a three-year climb inside the quick-commerce firm and signalling...
Noida: Haldiram’s has tapped a seasoned brand builder to sharpen its quick-service ambitions. Rajiv Singh has joined the snacks-to-sweets giant...
MUMBAI: When the stakes rise and seconds matter, even payments need a match-winning finish. That’s the cue for Bharatpe, which...
BENGALURU: In a city where red lights usually test patience and tempers, Oben Electric decided to give them a new job....