MUMBAI: Lintas Media Group has won the media duties for Religare Enterprises. The pitch involved seven media agencies. According to industry sources, the account size is...
MUMBAI: Marketing & brand management heads Hari C and Ravi Luthria have put in their papers at Star Plus and Star One respectively. While Hari joined...
MUMBAI: It is a win that came after a six-month evaluation process. Mindshare has retained its Unilever account for South Asia, including India, the US, Canada,...
MUMBAI: Telecom company Idea Cellular has announced a multi-year sponsorship agreement with the current Indian Premier League (IPL) Champions, The Deccan Chargers of Hyderabad. Idea Cellular,...
MUMBAI: Vizeum India, part of the Aegis Media group, has won the media duties for Amrutanjan. The size of the account is pegged at Rs 150...
MUMBAI: Media research company Nielsen has announced the appointment of Piyush Mathur as director for its South Asia business. The appointment follows the retirement of Partha...
MUMBAI: Despite its poor on-field performance, the IndiaN Premier League (IPL) franchise Kolkata Knight Riders has signed up four more partners. Kolkata Knight Riders CEO Joy...
MUMBAI: Social networking sites like Facebook and Twitter are increasingly helping brands to create a viral impact on consumer purchase choices through word of mouth (WoM)....
MUMBAI: The utility derived from time has changed significantly in the last decade and will change even more in the next decade as very young people...
MUMBAI: Ogilvy India’s former top boss and advertising legend SR Mani Ayer died today morning at the age of 74, after a brief illness. Popularly known...
MUMBAI: Allied Media, the media planning, evaluation and buying arm of Percept, has bagged the media duties of Lovely Professional University (LPU) in a multi-agency pitch....
MUMBAI: Colors has announced the appointment of two new members in its sales team, signaling an aggressive push for augmenting revenues. The channel has created two...
MUMBAI: In a bid to expand brand awareness, HDFC Standard Life has launched its new marketing campaign. Said HDFC Standard Life EVP & head – marketing...
MUMBAI: After years of partnering with Microsoft, Facebook has decided to take over its own display advertising from the former. Microsoft Bing general manager Jon Tinter...
MUMBAI: VacationRental, a specialised website in the vacation rental industry, is launching a new advertising campaign this Super Bowl Sunday. The company is kicking off the...
MUMBAI: Prasanth Mohanachandran has put in his papers as OgilvyOne Worldwide & Neo@Ogilvy India executive director- digital services. Says Mohanachandran, “I consider myself extremely fortunate to...
MUMBAI: Ogilvy & Mather‘s out-of-home (OOH) specialist agency Ogilvy Landscapes has won the outdoor media business of Canara HSBC Oriental Bank of Commerce Life Insurance Company...
MUMBAI: With the Hockey World Cup kicking off on 28 February, official broadcaster Ten Sports has roped in three sponsors. Ten Sports has roped in Hero...
MUMBAI: Sab Miller has appointed Kavitha Bagga as head of national key account. She will be based out of Mumbai. “I will be looking at Sab...
MUMBAI: Ogilvy Kolkata has promoted Malini Sengupta, until recently head account manager, to general manager. She will report to Ogilvy (North & East) president Sanjay Thapar....
Indiantelevision.com and Spatial Access Solutions‘ newsletter — ‘Ad Accounts Action‘ — that will keep you abreast with all the creative and media accounts changing hands in...
MUMBAI: As the world struggles to find its footing, slowly dragging itself out of the immense ravine of recession, globally advertisers continue to display caution and...
MUMBAI: After strengthening its content by launching differentiated reality shows, youth entertainment channel UTV Bindass will roll out its first brand campaign ‘What I Am‘ across...
MUMBAI: Rajasthan Royals is eyeing revenues of over $1 million from its ticket sales. And, to achieve the target, Indian Premier League (IPL) franchise has tied...
MUMBAI: Only recently did Publicis Ambience elevate president and chief operating officer Aniruddha Banerjee and national creative director Ashish Khazanchi to chairperson and vice-chairperson respectively. And...
MUMBAI: Creative and integrated brand communication agency Six Inches Communication has been roped in by Kenya-based IT company Craft Silicon and Klear, a Middle Eastern company,...
MUMBAI: Lodestar Universal Delhi has won the media duties of Population Service International of India (PSI), Omron Healthcare and Verisign. All the three companies are based...
MUMBAI: Grey India national creative director (NCD) Shalini Dam has put in her papers. Dam was based out of the Delhi office. Confirming the news, Dam...
MUMBAI: Home appliance company Whirlpool India has announced its association with Indian Premier League (IPL) franchise Kings X1 Punjab as a sponsor and the cooling partner....
MUMBAI: Allied Media, the media planning, evaluation and buying arm of Percept Limited, has roped in Amol Mohandas as general manager. He will be report to...
MUMBAI: Parag Milk Foods, which functions under the brand name ‘Gowardhan‘, has assigned Carat Media with its media duties. The size of the account is pegged...
BANGALORE: The late David Ogilvy founder of Ogilvy & Mather once said, “Titan is an international company which happens to be India.” Taking a step further...
MUMBAI: Bhautik Mithani has rejoined Rediffusion – Y&R as chief financial officer. Mithani had earlier been with the group as the CFO of TME, the media...
MUMBAI: Lintas India has been empanelled by the Income Tax department to handle its creative duties. The current empanelment is for a period of one year....
MUMBAI: In the wake of a multi-agency pitch, RK Swamy BBDO Delhi has won the creative duties of Lloyd Group‘s consumer electronics business. Commenting on the...
MUMBAI: Starcom MediaVest Group has launched a new out-of-home agency ‘Vector‘. Headquartered in Mumbai, the agency will operate as a division of Starcom MediaVest Group with...
MUMBAI: O&M Bangalore group creative director Malvika Mehra and group creative director and creative head Amit Akali have put in their papers. Currently serving their notice...
BANGALORE: The Advertising Club Bangalore’s annual ‘The Big Bang Awards‘ will be held on 26 February. Adclub President and Saatchi and Saatchi Focus CEO Malavika R...
MUMBAI: Pearls and its associates have announced that Australian pace bowler Bret Lee is its new brand ambassador. Lee will be helping the Pearls Corporate in...
MUMBAI: Kolkata-based McNroe Chemicals has roped in Maxus to handle its media account. The size of the account is estimated to be in the region of...
MUMBAI: Barclaycard, which is part of Barclays Global Retail Banking division, has launched the sequel to its waterslide commercial. The new ad tells the story of...
MUMBAI: Chennai-based Parryware Roca has awarded its media duties to OMD. The account size is pegged at Rs 180-200 million and there was no pitch process...
MUMBAI: Castrol has continued to strengthen its position in football by signing a partnership with Uefa to sponsor the Euro 2012 tournament, which will be jointly...
MUMBAI: Former BBH India executive producer Anuraag A Fulay has joined Pritish Nandy Communications (PNC) as VP marketing & business development. Confirming the development PNC chairman...
MUMBAI: HP has become the first company to stitch a sponsorship deal with Google for the upcoming Indian Premier League (IPL) 3.0. All matches of the...
MUMBAI: Denstu Marcom has appointed Naresh Gupta as planning head for the India region. Prior to this, Gupta was national planning head at Publicis India. In...
MUMBAI: IBD India, a subsidiary of Percept-Hakuhodo, has named Evarist Rego as chief operating officer. Prior to this, Evarist was COO with Perspectrum Consultancy, Percept Limited‘s...
MUMBAI: Post the restructuring of McCann Erickson‘s Mumbai office into two separate entities, the agency has appointed Loveleen Raina and Rahul Mathew to head the fresh...
MUMBAI: Rediffusion Y&R has roped in Kavita Kailas as planning head, Mumbai. Says Rediffusion Y&R EVP Mumbai Nisha Singhania, “Kailas‘s appointment now completes the triad of...
MUMBAI: Saif Ali Khan has appointed management firm Carving Dreams to manage his brand and all his business interests. Says Khan, “Carving Dreams has earned a...