Indiantelevision.com and Spatial Access Solutions‘ newsletter — ‘Ad Accounts Action‘ — that will keep you abreast with all the creative and media accounts changing hands in...
MUMBAI: After seeking temporary refuge in South Africa last year, the return of the Indian Premier League (IPL) to India was expected to shore up ratings....
MUMBAI: Mudra Max, the integrated communications, planning and implementation agency, has appointed Vikas Bhambri as senior vice-ptresident for its out-of-home (OOH) business. Prior to his appointment,...
MUMBAI: Zapak Digital Entertainment has promoted Siddharth Kelkar and Vishwanath Shetty as regional sales heads. While Kelkar will be handling new markets (Pune, Ahmedabad and Kolkata),...
MUMBAI: Big FM, the radio arm of Reliance Media World, has launched a new vertical for classified ads. Big Impact will introduce the first-time radio advertisers...
MUMBAI: As the global market steadily walks out of the slowdown crisis, the worldwide advertising industry will have to spread across new geographical areas, segment markets...
MUMBAI: On air retail channel HomeShop 18 has launched the ‘Reebok Fangear’ combos in partnership with renowned sportswear brand Reebok. The Combos give you an option...
MUMBAI: Mahindra Holidays and Resorts India (MHRIL), a leisure hospitality provider, will sponsor Indian tennis star – Yuki Bhambri. As per the arrangement, MHRIL will sponsor...
MUMBAI: Visa, a partner of soccer‘s governing body Fifa, has announced an extension of its first-ever global Fifa-themed marketing campaign – Go Fans. The global campaign,...
MUMBAI: In time for the third season, Infibeam.com has launched an Indian Premier League (IPL) merchandise store on IPLT20.com. Infibeam.com CEO Vishal Mehta says, “With the...
MUMBAI: Alt Entertainment has appointed Ignitee Digital Solutions to promote its first release, LSD – Love Sex Aur Dhoka, directed by Dibakar Banerjee, on various social...
MUMBAI: Health and wellness company Hamdard (Wakf) Laboratories has appointed Lintas India‘s Karishma Initiative (KI) as its new media agency on record to handle all its...
MUMBAI: Donear Industries has roped in Thought Bubbles as its creative partner following a muti-agency pitch. The size of the account is estimated to be in...
MUMBAI: The third edition of the Indian Premier League (IPL) which kicked off on 12 March 2010 got a rating of 7 c&s4+ six Metros for...
MUMBAI: MRF has joined the Indian Premier League (IPL) bandwagon. It is sponsoring the Blimp in a deal believed to be worth Rs 150 million a...
MUMBAI: The 6th edition of the Outdoor Advertising Convention will be held on 11 and 12 June in Mumbai. The convention, conceptualised on the theme “from...
MUMBAI: Proximity London has been appointed – subject to contract – to a new BBC contract to handle TV Licensing‘s direct marketing, printing and fulfilment services...
MUMBAI: Sachin Tendulkar has been named a United Nations Environment Programme goodwill ambassador. The appointment has been made by UNEP executive director Achim Steiner in Mumbai....
MUMBAI: Percept has roped in four sponsors for the fifth edition of the Commonwealth Boxing Championship, which is being telecast on Doordarshan. While XXX had come...
MUMBAI: In a bid to attain maximum brand visibility, Havells will launch a three-series television commercial which will be aired only during the third season of...
MUMBAI: Abhishek Verma has quit Neo Sports as head – marketing and communication. Confirming the development to Indiantelevision.com, Verma said, “While my next destination will still...
MUMBAI: Greenply Industries Limited has appointed McCann as its new creative partner for its decorative division. The agency will handle the account from its Delhi office. ...
MUMBAI: Hygienic Research Institute (HRIPL) has assigned its media duties to Mediacom, following a multi-agency pitch. As part of its new mandate, Mediacom will handle the...
MUMBAI: While the wait has been long, Star Plus has once again returned to the top to regain its spot as the number one Hindi general...
BANGALORE: The Advertising club of Cochin (Ad club Cochin) has called for entries for the third edition of its annual ‘Pepper Awards’. The awards function will...
MUMBAI: The HUL, P&G row over the Rin versus Tide detergent ad is only getting thicker. FMCG major P&G has moved the Calcutta High Court against...
BANGALORE: Following a hugely successful first contest during the Champions League in September-October last year, Royal Challengers Bangalore’s (RCB) second jaunt of the annual ‘Fantastic Fans...
MUMBAI: MPG Active, the OOH arm of Media Planning Group (MPG), a Havas Group company, has appointed Rajeev Luthra as business director. In his new role,...
MUMBAI: Maui Jim, the US-based manufacturer of sunglasses that forayed into India, has roped in international Tennis player Elena Dementieva as its brand ambassador. Under the...
MUMBAI: General Mills has launched a new TVC for its Pillsbury Atta brand, created by advertising agency Saatchi & Saatchi. Says Saatchi & Saatchi India creative...
MUMBAI: With the arrival of 2010, Pepsi is ready to adorn the new baseline, Youngistaan ka Wow, an extension of its Youngistaan brand talk that was...
MUMBAI: After receiving complaints from consumers over Hindustan Unilever (HUL)’s Rin ad campaign, the Advertising Standards Council of India (Asci), the watchdog of the Indian ad...
MUMBAI: Brand activation agency Candid Marketing has adorned a new logo and brand identity to reinvent its corporate image. In its new avatar, the company is...
MUMBAI: Rediffusion Y&R has roped in Shubho Sengupta as creative head, digital. Prior to this, Sengupta was with Interactive Avenues as national creative director. With approximately...
MUMBAI: Hindustan Unilever (HUL) has roped in Bollywood actress Katrina Kaif as the new brand ambassador for Lux‘s new variant, Lux Purple Lotus & Cream. Says HUL...
MUMBAI: Punj Lloyd, which provides integrated design, engineering, procurement, construction and project management services in the energy and infrastructure sectors, has launched its 2010 campaign, ‘Done....
MUMBAI: Viewership for the Vancouver Olympics has swelled to 174 million on NBC Universal, three million more than the 2006 Winter Games event, according to data...
MUMBAI: YouTube, which will be streaming live the third edition of the Indian Premier League, has roped in six sponsors so far. The value of the...
MUMBAI: The Advertising Club Bangalore‘s (Ad club) Big Bang Awards 2010 has named Dentsu Communications as the agency of the year. In the meantime, Titan Industries...
BANGALORE: The judging process for the Advertising Club Bangalore’s (Ad club) Big Bang Awards 2010 has concluded. Ad club President Malavika Harita informs, “We had a...
MUMBAI: Navia Asia, the out of home specialist network, has appointed Aman Chaudhary as national client services director on the Uninor business. Chaudhary was till recently...
MUMBAI: Shah Rukh Khan and his Indian Premier League (IPL) franchise Kolkata Knight Riders have decided to indefinitely put on hold their deal with Lux Cozy....
MUMBAI: With the sixth season of Desperate Housewives kicking off on Friday at 10 pm, English GEC Star World is doing marketing activities around it. Promo...
MUMBAI: IndusInd Bank is set to unveil its new advertising campaign, a series of three ads, to communicate its services to consumers such as mobile alerts,...
MUMBAI: Mercedes-Benz India has appointed Mediaedge:cia (MEC) as its new agency of record. Earlier, the incumbent agency for the account was Media Direction, the media services...
MUMBAI: Lowe Lintas Delhi executive director Mohit Beotra has called it a day. According to industry sources, he is all set to join Airtel as head...
MUMBAI: Zee Entertainment Enterprises Ltd (Zeel) is rejigging its ad sales structure to take care of its wide network of channels as it presses for sustainable...
BANGALORE: Auto giant General Motors (GM) is planning to spend close to Rs 1 billion towards media promotions for the Indian subcontinent. The company aims to...
MUMBAI: TBWAIndia has stitched a partnership with Ignitee Digital Solutions to offer a full range of digital services to their clients. The agencies have already commenced...
MUMBAI: Percept/H, the advertising arm of Percept Limited, has launched the latest commercial for SBI MF‘s tax saving fund, ‘Magnum Taxgain scheme‘. The commercial is being...