MUMBAI: Max, the official broadcaster of the Indian Premier League, has held back 10 per cent of its ad inventory for the semi-finals and final and...
MUMBAI: The mascot of the International Cricket Council (ICC) Cricket World Cup 2011 is an elephant who is young, enthusiastic and determined. Unveiled at a function...
MUMBAI: Kushal Sanghvi has quit Media Contacts, the digital arm of Havas Media, to join StratosHear Technologies as executive director – business development, media and alliances....
MUMBAI: Following the launch of Apple iPhone-3Gs in partnership on 26 March, Bharati Airtel is now gearing up to launch HTC Smart phone 3G by the...
MUMBAI: ESPN Star Sports (ESS) is targeting an advertising revenue of Rs 1.6 billion from the Twenty20 World Cup that kicks off on 30 April, just...
MUMBAI: Reliant Energy has launched its new advertising campaign, “Lights”, illustrating the benefits that power brings to people‘s lives and highlighting advantages it delivers to customers....
MUMBAI: Singer-cum-song writer Oliver Sean, who is exclusively managed by AMG india , an artiste management company, has signed a deal with Times Music to release...
Indiantelevision.com and Spatial Access Solutions‘ newsletter — ‘Ad Accounts Action‘ — that will keep you abreast with all the creative and media accounts changing hands in...
MUMBAI: Chennai-based creative agency 1pointsize has won the creative duties of Pasta Bar Veneto, a chain of Italian restaurants from Fifth Avenue Hotels & Resorts. The...
MUMBAI: The Indian Premier League (IPL) is improving its ratings on Max channel, the official broadcaster for the event. The nine matches from 21-27 March averaged...
MUMBAI: FMCG major Reckitt Benckiser India has roped in Bollywood actress Sridevi as brand ambassador for its specialist stain remover variant, Vanish. Also, with an...
MUMBAI: Purple Focus, an advertising and marketing communication solutions agency, has roped in Arvind Pal Singh as national creative director. Singh will be based out of...
MUMBAI: In the wake of a multi-agency pitch, Percept D‘Mark (PDM) has bagged the on-ground advertising duties of MasterCard. Under the terms of the contract, PDM...
MUMBAI: In a bid to strengthen its integrated solution offerings to clients, Reliance Media World has appointed Navneeth Mohan to head its below-the-line (BTL) division. In...
MUMBAI: M&C Saatchi India has launched a brand design specialist company ‘id‘. Brand design director Hemant Sapre will head the company that will have a staff...
MUMBAI: The Indian Premier League (IPL) has announced that Yog Sports, a sports marketing and distribution company that provides international quality merchandise for premier sporting events,...
MUMBAI: Posterscope, the out of home (OOH) agency of Percept, has added four new businesses including Marks & Spencer, Nestle, Colgate and YouTube to its portfolio...
MUMBAI: PerceptH Delhi has won the creative duties of Pavers England, a footwear retailer with over 100 retail outlets, and Lakshmi Energy & Foods Ltd, a...
MUMBAI: Red FM national head events and station head Delhi, Jagdeep Singh Pawar has called it a day. Pawar was with the radio station for a...
MUMBAI: Raj Nayak is quitting NDTV Media to float a new media company, AIDEM Ventures, that aims to become a major player in India and overseas....
MUMBAI: Kingfisher has launched a new advertising campaign, to be aired during the Indian Premiere League, which features 21 cricketers from four IPL teams – Royal...
MUMBAI: Soccer‘s governing body Fifa has announced that Brazilian telecom company, Oi, is the first Brazilian Fifa World Cup Sponsor for the 2014 Fifa World Cup...
MUMBAI: UK media watchdog Ofcom has published a consultation on possible removal of the Airtime Sales Rules (ASR). The consultation relates to how broadcasters sell TV...
MUMBAI: Red FM head national marketing and West Anuj Singh has called it quits. Singh is serving a notice period and his last day with the...
MUMBAI: The third edition of the Indian Premier League (IPL) has thrown up some interesting numbers with Mumbai watching it the most and Punjab the least....
MUMBAI: PVR Pictures has appointed Arun Nair as vice president marketing. Nair will join PVR Pictures from 1 April and will be handling the marketing for...
MUMBAI: Spice, a multi business diversified firm, has roped in Sonam Kapoor as brand ambassador for its mobility business including mobile handsets, mobile retail and value...
MUMBAI: UTV Movies is readying to launch a brand campaign in the second week of May after the conclusion of the Indian Premier League (IPL). UTV...
MUMBAI: Siyaram Silk Mills has roped in Vijender Singh as the new face for its latest product offerings – Messari, Elanta and Tropez suitings. Singh joins...
MUMBAI: In the wake of a multi agency pitch, Ispat Industries has zeroed in on Equus Red Cell as advertising partner for Ispat Steel. There was no...
MUMBAI: Nestle has roped in Bharti Airtel brand and media head R Chandrasekar as marketing manager beverages. He was with Bharti Airtel since last three years....
MUMBAI: Vaseline has roped in Bollywood actor Shahid Kapoor to endorse the Skincare brand’s new specially designed range for men –‘Vaseline Men Antispot Whitening Face Cream’....
MUMBAI: Madison Media has won the media duties of General Motors (GM), beating five other agencies. The agency will handle the contract for three years and...
MUMBAI: Eqqus Red Cell has won the creative duties of US-based cosmetics brand ColorBar. Law & Kenneth is the incumbent agency. Says Eqqus Red Cell CEO...
MUMBAI: Carat Media has bagged the media duties of AMB Talent Media’s flagship brand Abmeribaari. According to industry sources, the account size is pegged between Rs...
MUMBAI: Linc Pen, one of the leading players in the organised sector of the writing instrument industry and an associate sponsor for the Rajasthan Royals IPL...
MUMBAI: The third edition of the Indian Premier League (IPL) has managed a cumulative reach of 108 million viewers in just 14 matches, demonstrating that the...
MUMBAI: In a bid to consolidate its focus on strategic thinking, Lintas Media Group (LMG) has rolled out ‘The Collaborative‘, a central team that will focus...
MUMBAI: FMCG major CavinKare has announced the launch of Hi 5, a new deodorant body spray for men, as the official deodorant of Kings XI Punjab...
MUMBAI: Synergy Media Entertainment Ltd (SMEL) is setting up a specialized division that will focus on on-ground consumer activations. The new division will be headquartered at...
MUMBAI: Percept Out-of-Home, a 360 degree Out-of-Home communication solution and a division of Percept, has rolled out the outdoor campaign for ‘Go‘ cheese brand across Delhi...
MUMBAI: In a bid to beat the summer heat, Lux has relaunched its four body wash variants under the new Lux Body Wash range. The range...
MUMBAI: In a bid to expand its digital business division, brand activation agency Candid Marketing has appointed Arunabh Biswas as associate creative director for its Mumbai...
MUMBAI: HDFC Standard Life, associate sponsor of Rajasthan Royals in the third season of Indian Premier League (IPL 2010), has unveiled a new campaign. While Leo...
MUMBAI: Triton Communications has bagged the creative duties of The Vini Group, a venture promoted by Darshan Patel. Says Patel, “For Vini Group we undertook a...
MUMBAI: The Indian advertising industry is set to grow at a CAGR of 14.1 per cent to touch Rs 426.9 billion in 2014, says a recently...
MUMBAI: The Indian Premier League (IPL) and Topps, which works in the area of sports and entertainment collectables worldwide, have announced a long term partnership to...
MUMBAI: English Premiere League (EPL) club Manchester United has signed a five-year multi-million dollar sponsorship deal with telecommunications group Telekom Malaysia (TM). The deal will make...
MUMBAI: In a major goof up, an advertisement placed in newspapers by the Railways has marked Delhi in Pakistan and Kolkata in the Bay of Bengal....
MUMBAI: Business Branding Network (BBN) International, a global federation of ad agencies, will commence its India operations with Eggfirst. As a part of the new arrangement,...