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MUMBAI: Percept/H has bagged the creative account of ‘Adhaar‘, an initiative by Nandan Nilekani-headed Unique Identification Authority of India (UIDAI). Industry sources say Percept/H will handle...
MUMBAI: Navia Asia, Starcom MediaVest Group‘s out-of-home (OOH) media arm (earlier known as StarSight) has appointed Cyrus Dumasia as head – Western Region. Based in Mumbai,...
MUMBAI: Following a multi-agency pitch, Richfeel Health & Beauty has appointed AMO Communications (a Percept Hakuhodo Company) to handle the brand, Richfeel. Said Brand Richfeel founder...
MUMBAI: In a bid to further strengthen its Mumbai creative team, Grey has brought on board Aarati Kakkad as creative director – copy. Aarati, who joins...
MUMBAI: Having already bagged three different accounts in the past few weeks, Vizeum has now added Aegis Global Academy (an Essar Group enterprise) to its current...
MUMBAI: After recently bagging the media duties of Travelguru, Mudra Connext, a unit of Mudra MAX (Integrated Communications Planning & Implementation), has now added the media...
MUMBAI: The Great Indian Nautanki Pvt Ltd has decided to head for a new creative and media agency, just ahead of the launch of its flagship...
MUMBAI: Madison has retained the lucrative Airtel account. The account size, pegged at Rs 3.5-4 billion, includes the agency on record (AOR) for Airtel and also...
NEW DELHI: Strings, which is a popular rock band in Pakistan, has been chosen as the brand ambassador by Etihad Airways, the national airline of the...
MUMBAI: Italian soccer club AC Milan and Infront Sports and Media, the club’s official marketing partner, have presented a new marketing concept for the 2010-2011 season....
MUMBAI: Air Asia, the low fare Malaysian airline, will spend around $5 million on publicity to coincide with its flight being introduced to Delhi and some...
MUMBAI: Warner Bros Consumer Products (WBCP) has appointed Entheos Consulting and Dream Theatre as its licensing agents in India. The two companies will represent WBCP in...
NEW DELHI: AirAsia X, the low fare Malaysian airline, has earmarked a budget of $5 million for advertising in India. The publicity campaign will coincide with...
MUMBAI: Wanting to ensure that the upcoming Fifa Soccer World Cup turns out to be a world-class spectacle, South African beer brand South African Breweries (Sab)...
MUMBAI: Automaker Maruti Suzuki has reshuffled the ad agencies that handle its brands. In the process, it has terminated the services of Hakuhodo Percept, which recently...
MUMBAI: It‘s made a roaring start. The annual jamboree of the international advertising fraternity, The Cannes Lions, has seen a spurt in the number of entries...
NEW DELHI: A young art-copy team from Mudra India’s South (Bangalore) office has won the prestigious AAAI-Cannes Young Lions Creative Competition. This year, the theme of...
MUMBAI: Leading Indian Hindi general entertainment television channel Zee TV has signed up with US-based viewership monitoring firm Rentrak Corp for its TV Essentials television measurement...
NEW DELHI: Actor John Abraham, who has become the new brand ambassador for the Haier in India, today said he agrees to endorse a brand only...
MUMBAI: Neville Shah has joined Mudra North & East as creative director. Shah will work on the agency‘s North & East‘s portfolio of clients, which include...
MUMBAI: In victory, Dhoni‘s ‘Men in Blue‘ proved to be much more popular than his IPL franchise. While the cricket World Cup final notched up a...
NEW DELHI: A young art-copy team from Mudra India’s South (Bangalore) office has won the prestigious AAAI-Cannes Young Lions Creative Competition. Copywriter Shruti Sadani and creative...
NEW DELHI: Bollywood actress Bipasha Basu has joined Saif Ali Khan as the new brand ambassador of Wynncom Mobiles. While introducing the new brand ambassador, Wynncom...
MUMBAI: The Jim Henson Company will further enhance awareness for its key brands with new licensing agentsin the Asia Pacific region. The announcement was made by...
MUMBAI: Sanyukta Developers has appointed Vizeum India as communication consultants and media AoR. The size of the account is pegged at Rs 100 million. As part...
MUMBAI: Nick India has partnered with Far East to introduce a new range of Ninja Hattori bottles, sippers, compass boxes and mugs in a bid to...
The much talked about 42nd IAA World Congress has come and gone and given many an opportunity to visit Russia, which is generally not on anybody’s...
MUMBAI: It‘s been seen on the India cricket team colours for the past five years. Now, viewers of matches involving the Indian national team will get...
MUMBAI: US consumer electronics company Panasonic has started an ad campaign focussing on the company’s Full HD 3D Viera Plasma TVs and the introduction of the...
MUMBAI: Bindass, the youth entertainment channel from the UTV stable has chalked out innovative below-the-line (BTL) strategy to promote its latest dancing reality show Street Dance....
MUMBAI: Google unveiled the results of its first Brand Zeitgist that highlighted the most searched brands and activities related to Google search in India. Nokia is...
MUMBAI: Hamdard (Wakf) Laboratories, one of the leading Health & Wellness companies in India, has launched a new advertising campaign for its 100-year-old brand RoohAfza. The...
MUMBAI: Creative geniuses from the communication and marketing worlds will all be heading to France next month, not just to soak in the culture and sip...
MUMBAI: The BCCI‘s marketing committee will meet on Monday, 31 May, to decide on who wins the team sponsorship. It had issued a tender for the...
MUMBAI: Neo Cricket will roll out its multi-crore campaign for the Asia Cup next week. While final details such as the tagline are still being hammered...
MUMBAI: As political and business leaders of the Muslim world come together in Kuala Lumpur for the 6th World Islamic Economic Conference, a tectonic shift is...
MUMBAI: Tropicana has launched a new TVC that takes a page out of the daily life of a typical urban household. Created by JWT, the commercial...
MUMBAI: Nimbus Sport has entered into an agreement with Micromax for the title sponsorship of the Asia Cup 2010. The event will be called the Micromax...
MUMBAI: Video games are no longer the preserve of hardcore enthusiasts. Gaming is now a huge global entertainment phenomenon and presents a great opportunity for advertisers....
MUMBAI: The Indian Premier League is a Big Bang event with a lot of bells and whistles. Cricket and all the fanfare associated with it during...
MUMBAI: Cadbury Gems has launched a new television commercial for Gems Surprise, a new variant of the very popular Cadbury Gems. Targeted at kids, the TVC...
MUMBAI: MTV Networks Asia is the latest member of the Asia TV Advertising Coalition (ATAC). ATAC is the alliance of Asian broadcasters dedicated to generating new...
MUMBAI: Digital marketing company Ignitee Digital Solutions has elevated Shankar B to chief operating officer (COO). In his new role, Shankar will report to CEO Atul...
MUMBAI: Aapka Colors, the recently launched US version of the Viacom18‘s Hindi general entertainment channel (GEC) Colors, has appointed Dheeraj Kapuria‘s World Media Connect (WMC) to...
MUMBAI: The mood in the media and advertising fraternity is one of caution ahead of the Micromax Cup which kicks off on Ten Sports on 28...
MUMBAI: BBC Worldwide Channels Asia has made two new additions to the ad sales team with the appointment of Michael Rees as account director and Paul...
MUMBAI: With its deal with Sahara for sponsorship of the Indian team coming to an end next month, the BCCI has floated a tender inviting bids...
MUMBAI: After being appointment by Credila Financial Services earlier this month, Vizeum India has now been named as the media agency on record (AOR) for Asia...
MUMBAI: Wynn Telecom has roped in Saif Ali Khan to endorse their latest line of mobile phones. Priced between Rs 1,500 and 5000, the new range...
MUMBAI: The internet giant Google is targeting 4 billion television users worldwide in partnership with Sony, Logitech, Dish Network and Intel. Google TV will not generate...
Reliance and BlackRock chiefs map the future of investing as global capital eyes India
Super Bowl pilot to refine how shared TV audiences are counted
MUMBAI: Netflix is celebrating ten years in India with a slick anniversary film voiced by Shah Rukh Khan, a nostalgic...
Gurugram: Delhivery’s boardroom is being reset. Deepak Kapoor, chairman and independent director, has resigned with effect from April 1 as...
SINGAPORE: Anuvrat Rao has taken charge as APAC head of commerce and signals partnerships at Meta, steering monetisation deals across...
Bengaluru: Brnd.me, the global consumer brands company formerly known as Mensa Brands, has entered the European market following strong momentum...
NATIONAL: TechnoSport has launched on Slikk, the ultra-fast fashion app offering 60-minute delivery, as the activewear brand accelerates its push...
MUMBAI: Jitendra Singh has been appointed senior vice president and division head – special projects at Reliance Industries Limited, marking...
MUMBAI: Dating, it turns out, is less about grand gestures and more about shared moments. The song you both hum,...
MUMBAI: This Republic Day, Godrej brought modern washing technology to the care of Indian handlooms. The appliances business of Godrej...
BENGALURU: Wipro Limited hosted the 15th edition of the Wipro earthian Awards 2025 at Azim Premji University, recognising schools and...
Gurugram: Blinkit has elevated Tulasi Mohan Padavala to associate director, capping a three-year climb inside the quick-commerce firm and signalling...
Noida: Haldiram’s has tapped a seasoned brand builder to sharpen its quick-service ambitions. Rajiv Singh has joined the snacks-to-sweets giant...
MUMBAI: When the stakes rise and seconds matter, even payments need a match-winning finish. That’s the cue for Bharatpe, which...
BENGALURU: In a city where red lights usually test patience and tempers, Oben Electric decided to give them a new job....