MUMBAI: As Colvyn Harris’ one-year term as Advertising Agencies Association of India (AAAI) president is ready to end on 31 July, the organisation is once again...
MUMBAI: It isn’t quite what you would have imagined. Advertising agency Ogilvy & Mather has launched a consultancy service to provide advertisers a platform to target...
MUMBAI: HP has unveiled its “HP LaserJet Pays You Back” global marketing campaign to illustrate the significant cost savings – up to $2,500 in less than...
MUMBAI: Corporate Voice | Weber Shandwick’s (CV|WS) “W.A.L.S.” (Women Against Lazy Stubble) campaign for Procter & Gamble (P&G) has won “Launch of a New Product” at...
NEW DELHI: With just around three months left before the start of the Commonwealth Games, the Government has issued a Code of Conduct for Safe and...
MUMBAI: Driven by strong economic performances and rapidly improving consumer confidence levels in the first quarter of 2010, main media (television, newspaper & magazine) advertising activity...
MUMBAI: Big Street, the OOH arm of Reliance Broadcast Network, has bagged the Delhi Tourism and Transportation Corporation‘s (DTTDC) Street Furniture Makeover project along with the...
MUMBAI: Yum! Restaurants (India) has announced the appointment of Sandeep Kataria as CMO, Indian subcontinent. Kataria will be responsible for all marketing, branding and brand public...
MUMBAI: Sony Pictures Entertainment Networks – Asia (Spena) has appointed Qmedia, a Qatari-based media house, to represent its ad sales interest in the Middle East with...
MUMBAI: Pure Media has won the media duties of Maxima Watches. The incumbant agency was Zenith Optimedia. Maxima Watches has launched a new campaign across media...
NEW DELHI: Coming down heavily on surrogate advertisements, the Information and Broadcasting Ministry has directed all television channels to stop showing advertisements of products using brand...
MUMBAI: Japanese consumer electronics company Toshiba Corporation has appointed Sachin Tendulkar as brand ambassador across its product categories of laptops, LCD TV and home appliances and...
MUMBAI: Kerala Tourism Board has assigned its entire media and creative duties to Crayons Advertising, Mudra, Stark Communications, Group M and three local Kerala agencies –...
MUMBAI: Television ratings for cricket are taking a hit from an overdose of the sport and the soccer World Cup. The Asia Cup, telecast on Neo...
MUMBAI: Rosebys Home Care, a joint venture between Rosebys Interiors India and Caretel Infotech, has appointed Denstu Marcom India to handle its advertising duties. The...
MUMBAI: Star Plus may have shed a little fat that it earned on the back of Star Parivaar Awards but nevertheless it still maintains a vice-like...
MUMBAI: Dalmia Cement Bharat Ltd (DCBL) has appointed the Aegis Media Group-owned Vizeum as its media agency on record (AoR). The size of the account is...
MUMBAI: Primesite, Mudra Max‘s out-of-home solutions unit, has recently unveiled the latest range of antiperspirants for men by Garnier, a part of world‘s largest cosmetic company...
MUMBAI: Following a multi-agency pitch, Mudra West, a unit of Mudra India, has been awarded the creative duties for Philips Colour Televisions (CTV) and consumer durable...
MUMBAI: With the onset of what appears to be a good monsoon and strong GDP rates, advertising expenditure in India is expected to see a 14...
MUMBAI: UK media watchdog Ofcom has published proposed new rules to allow product placement on TV. It is also proposing to liberalise the rules on paid-for...
MUMBAI: Leo Burnett has appointed Nitin Pradhan as executive creative director to handle the Uninor account. Based in Delhi, Pradhan will report to national creative director...
MUMBAI: Shingar Group, a 50-year-old in the cosmetic industry, has roped in Percept/H to handle its creative duties. The group‘s product portfolio contains the popular kumkum,...
MUMBAI: Ace Metrix, which provides real time television advertising analytics in the US, has formed a strategic partnership with WPP to provide marketers with fast access...
MUMBAI: A B Jewels has appointed Triton Communications, Ahmedabad as its creative agency. The size of the account is estimated to be Rs 50 million. Ochre...
MUMBAI: Saturday‘s US-Ghana match on broadcaster ABC, which resulted in a 2-1 US loss in extra time and eliminated the Americans from the tournament, is the...
MUMBAI: India ended its winning run at Cannes with a tally of 17 metals, the last one coming from Ogilvy in the form of a silver...
MUMBAI: As players continue to set their goals in South Africa, India is keeping its soccer interests alive. The championship has seen a surge in reach...
BANGALORE: Libra Interactive Learning (Libra) has planned an aggressive media campaign across newsprint, television, radio, internet, events and infrastructure up-gradation at various contact points to promote...
Indiantelevision.com and Spatial Access Solutions‘ newsletter — ‘Ad Accounts Action‘ — that will keep you abreast with all the creative and media accounts changing hands in...
MUMBAI: LIC Nomura Mutual Fund has appointed RK Swamy BBDO as its new creative partner following a multi-agency pitch. The other agencies that contended for this...
MUMBAI: Five entries from India have been shorted in the films category at the Cannes Lions International Advertising Festival this year. These include two entries from...
MUMBAI: Percept/H has named Tomomitsu Taue as senior vice president. Prior to joining Percept/H, Taue was director – regional account planning division at Hakuhodo Communications Asia...
MUMBAI: Mediabrands, the media holding company within Interpublic Group, is setting up a joint venture company with Interactive Avenues to offer solutions in search and social...
MUMBAI: Big Street, the out-of-home (OOH) arm of Reliance Broadcast Network (earlier Reliance Media World), has won the OOH contract of Chandigarh Transport Undertaking. Chandigarh Transport...
MUMBAI: RK Swamy BBDO’s Media Direction unit has signed on Partha Ghosh as director – business development. Ghosh moves in from GroupM Motivator where he was...
MUMBAI: India’s gold drought ended at Cannes on Wednesday. RMG India and Taproot India brought home the awards in the Press and Design categories as the...
MUMBAI: Zee TV ranks at the top as the channel having the strongest favourite characters, according to a study by consumer knowledge firm Ormax Media. Zee...
MUMBAI: Surely it has basked in its magnificence for plenty – nine years of continued leadership at the top and then salvaging its lost glory from...
BANGALORE: In a bid to garner more eyeballs for its movie of the month ‘Forbidden Kingdom’ on 25 June, UTV Action has planned a multimedia campaign....
MUMBAI: India has bagged four awards in the Outdoor category at the Cannes Lions International Advertising Festival this year. Mudra DDB Group was awarded a Silver...
MUMBAI: PDM India, a division of Percept, has appointed Rukin Kizilbash as chief operating officer. Kizilbash will replace Manuj Agarwal who has stepped down from the...
MUMBAI: Technology and mobile media company StratosHear Technologies has roped in Surmeet Kaur as group account manager, media sales – India. Kaur will spearhead the sales...
MUMBAI: The Cannes Lions International Advertising Festival has shortlisted seven pieces of work from india in the design lions category. These include three entries from Publicis...
MUMBAI: India’s scorecard started ticking at the Cannes International Advertising Festival as it won a silver and a bronze Lion in sunny conditions. Ogilvy posted India’s...
MUMBAI: Cannes International Advertising Festival has nominated 29 pieces of work from India across 13 broad entries in the Press Lions category this year. A total...
MUMBAI: Percept Limited has entered into a business alliance with US-based The Brand Gallery to offer specialized brand development and positioning implementations that are focused and...
MUMBAI: The first half of 2010 for Mudra Connext, the mediaarm of the Mudra Group, has fetched fairly good results as ,it managed to bag quite...
MUMBAI: Cannes International Advertising Festival has nominated one work each of Ogilvy India and Bates 141 in the Promo Lions category. Incidentally, the number of Indian...
MUMBAI: Airtel Digital TV is looking at exploiting technology and content as platforms to give the brand a big push. The DTH player has already launched...