MUMBAI: Digital marketing company Ignitee Digital Solutions is eyeing a 30-40 per cent revenue growth in 2010. The agency, which has already seen an over 20...
MUMBAI: Maxus has roped in V Narayanan as general manager (GM) for its Delhi office. He will share the responsibility with Mausumi Kar in Delhi office....
MUMBAI: The ‘All izz Well‘ message from 3 Idiots, Bollywood‘s biggest blockbuster at the box office, seems to have rubbed off on Hindi general entertainment channel...
MUMBAI: Four-time National Basketball Association (NBA) All-Star Dwight Howard, of the Orlando Magic, will travel to India from 10 to 14 August to participate in a...
NEW DELHI: The Directorate of Advertising and Visual Publicity (DAVP), a unit of the Information and Broadcasting Ministry, tops the list with arrears of Rs 66.71...
MUMBAI: Britannia Industries is launching a new television commercial for its biscuit brand Tiger Glucose in a bid to gain higher share of mind and gain...
MUMBAI: Reliance Communications has appointed OMD and MEC to handle its media account, following a multi-agency pitch. The size of the account is pegged at upwards...
MUMBAI: 9XM, the Bollywood music channel, has entered into a two-year deal with Kids Media India (KMI) to create a full licensing and merchandising programme around...
MUMBAI: Mates, the entertainment arm of Madison World, has signed a Rs 1 billion deal with John Abraham for three years wherein Mates will handle the...
MUMBAI: The mascot of the 2011 World Cup, which is an elephant, has been named Stumpy. The International Cricket Council (ICC) made this announcement in Colombo. TheICC...
MUMBAI: Herbalife India, a nutrition weight management and personal care company, has signed four time world boxing champion MC Mary Kom and Ambassador for the International...
MUMBAI: With Discovery Travel and Living ready to adorn its new name TLC from 1 September, Discovery plans to begin marketing the much hipper, trendier and...
BANGALORE: UK and Europe’s leading kitchen appliance company Kenwood plans o spend Rs 130 million in marketing over the next 18 months to up its brand...
MUMBAI: After a more than 25-year partnership with Rediffusion Y&R, Colgate Palmolive India has now found a new creative partner in Bates 141. The move is...
MUMBAI: Whilst television remains the channel of entertainment in Philippines with which people spend the most of their time, there are striking differences between social classes...
MUMBAI: US media research ciompany Nielsen has reported a revenue of $1.2 billion for the first quarter of this fiscal, up seven per cent from the...
MUMBAI: The Advertising Agencies Association of India (AAAI) today elected Interface Communication executive director Nagesh Alai as its new president, ending a month-old high drama from...
MUMBAI: Rediffusion – Y&R has been assigned the creative duties for Balaji Telefilms‘ upcoming motion picture projects. The business will be handled out of the agency‘s...
MUMBAI: Balika Vadhu, Colors‘ flagship property, demonstrated that it has not lost steam as it took a five-year leap to create excitement and pace up the...
MUMBAI: Following a multi-agency pitch that was called in December last year, Publicis Ambience has won the creative duties for Reserve Bank of India‘s media awareness...
MUMBAI: Following a multi-agency pitch, Grey Chennai has bagged the creative duties of Vummidi Bangaru Jewelers (VBJ). The other agencies that contested for the account include...
NEW DELHI: In the first directive after forming its own Self Regulatory Guidelines, the Indian Broadcasting Foundation (IBF) has said that the advertisement of Amul Macho...
MUMBAI: US kids broadcaster Nickelodeon and Pleasure Beach Amusement Park, a UK tourist attraction, have announced a licensing partnership to develop the first Nickelodeon-branded attraction in...
MUMBAI: Global market research firm Synovate has named Mamapudi Nkgadima as managing director for African Response. Nkgadima will assume the role on 1 August 2010. Nkgadima...
MUMBAI: Reliance Broadcast Network‘s OOH division, Big Street, has secured a five-year contract for the development of Delhi Metro Corporation (DMRC)’s high potential Line III. The...
MUMBAI: New-Jersey-based Bradford Licensing is fortifying its India presence via a joint venture with Franchise India Group to launch its global brands such as Marilyn Monroe...
MUMBAI: Digital and direct marketing agency OgilvyOne Asia-Pacific has appointed Jerry Smith as its new regional president. Smith will be based in Hong Kong and will...
MUMBAI: Chennai-based real estate company Hygrevar Estates and Hearth has appointed Ignitee Digital Solutions for its search engine marketing services. Said Hygrevar Estates and Hearth...
MUMBAI: The England and Wales Cricket Board (ECB) has announced that Red Bull has signed a four-year contract extension to remain the official energy drink partner...
MUMBAI: Starwood Hotels & Resorts has appointed Starcom Worldwide as its media partner in India. Starcom will initially look at print and out-of-home to build the...
MUMBAI: Mudra North & East, a unit of Mudra India, has appointed Nikhlesh Jhingan as group director – brand communications. Jhingan will be working out of...
MUMBAI: Ogilvy & Mather, Mumbai has crafted a new television commercial for Anchor Health & Beauty Care‘s toothpaste variant, Anchor White. Produced by Corcoise Films, the...
MUMBAI: For Bollywood superstar Amitabh Bachchan, October is going to be an auspicious birth month this year as it will mark his re-entry into television as...
MUMBAI: The Hindi GEC space never fails to play its little rumble-tumble match with every passing week, at least within the top-three gang. It was only...
MUMBAI: Radio One, which is strengthening its ‘music specialisation‘ proposition, has appointed Starcom and Vivaki as its buying and planning agencies following a multi agency pitch....
MUMBAI: Advertising Standards Council of India (ASCI) has pulled the plug on a television ad from Bajaj Allianz for danger of misleading consumers. ASCI‘s Consumer Complaints...
MUMBAI: Taking a clue from the celebrity-rich Indian Premier League (IPL), ESPN Star Sports has appointed Amitabh Bachchan to build the brand equity of its Champions...
MUMBAI: The Advertising Agencies Association of India has decided to confer the AAAI Lifetime Achievement Award 2010 to Ogilvy & Mather South Asia executive chairman &...
MUMBAI: Killer Jeans, the flagship brand of Kewal Kiran Clothing, has appointed Grey as its creative agency. The account will be handled from the agency‘s Mumbai...
MUMBAI: Following a multi-agency pitch, Coca-Cola India has appointed OgilvyAction, the activation arm of Ogilvy India, for creating shopper marketing programmes for the company‘s brand portfolio....
MUMBAI: The recently concluded soccer World Cup on ESPN saw 64 million viewers tuning in, up from the earlier edition‘s base of 40 million viewers, while...
MUMBAI: MTV and Wildcraft have launched the MTV range of premium bags and adventure gear. The range includes travel and adventure bags, duffel bags, laptop bags...
MUMBAI: Primesite, Mudra Max’s out-of-home solutions unit has roped in Monisha Mitra as GM. Prior to this appointment, she was with Kinetic, GroupM as its Head...
MUMBAI: Percept Talent Management (PTM) has roped in former Globosport Digital CEO Rajnish Sahay as its CEO. In his new role, Sahay will be in charge...
MUMBAI: Starcom MediaVest Group’s small town and rural marketing unit Xpanse Asia has appointed Sheetal Dasgupta as business director. Based in Mumbai, Dasgupta will report to...
MUMBAI: Goldmine Advertising, which is in process of broadening its service offerings portfolio, has partnered with WPP’s digital marketing agency Quasar to extend digital services to...
NEW DELHI : In a bid to reach out to youth consumers, Lenovo India has launched a new multi-city campaign that will offer a sneak peek...
MUMBAI: Below-the-line marketing firm Theme Ventures has launched an SME marketing cell. To begin with, the division has inked a distribution and marketing deal with Delhi-based...
MUMBAI: Aegon Religare Life Insurance has launched its new campaign that plays on the proposition, “uncertain world, certain solution”. Crafted by Ogilvy & Mather, the three...
MUMBAI: Maxus has bagged the media duties of L‘Oreal India following a multi-agency pitch that also included incumbent agency Lodestar, Madison and ZenithOptimedia. According to industry...

