MUMBAI: The Sakal Group has roped in Indranil Datta as its marketing head. Datta moves to Sakal from Mudra Max where he was senior vice-president. He...
MUMBAI: Saatchi & Saatchi president Sanjib Dey has as quit the organisation. Confirming the news to Indiantelevision.com., Dey denied giving any details of his future. Saatchi...
MUMBAI: Sachin Tendulkar is not only ruling the cricket field with his free-flowing strokes but is also scoring in the advertising world. Coca-Cola is signing up...
MUMBAI: Advertising spending in the US climbed 6.4 per cent in the first nine months of 2010 from the year-ago period to end at $94.06 billion,...
MUMBAI: Consolidating its numero uno position, Star Plus has added 28 GRPS (gross rating points) to its previous week‘s tally to start 2011 with 396 GRPs....
BANGALORE: The Indian Machine Tool Manufacturers Association (IMTMA) will be spending around Rs.27.5 million towards media and marketing spends for the 15th edition of its flagship...
MUMBAI: Global market research firm Synovate has appointed Jake Orpen as MD for its South African unit. Orpen replaces Charlotte Jackson who left Synovate at the...
MUMBAI: SPE Networks – Asia has inked a deal with Hong-Gi International Co and will provide certain channel services to its Taiwanese local Chinese language movie...
MUMBAI: Media Research User‘s Council (MRUC) has appointed Shaswati Saradar as its new director general. She took charge on 3 January. Last month MRUC‘s senior management...
MUMBAI: Dentsu Communications, Bangalore, has bagged the creative duties of Top Ramen Noodles. A Dentsu spokesperson confirmed the news to Indiantelevision.com. The financial details of the...
MUMBAI: In a move to better capitalise on changing consumer behaviours driven by technology and social media and to deliver more effective human experiences through content,...
MUMBAI: In the lead-up to the two big cricketing events, World Cup 2011 and IPL 4, media research and consulting firm Ormax Media has launched its...
MUMBAI: Vizeum India, the media arm of Aegis Group, has won the media duties of TTK Healthcare Limited. The business, estimated to be worth around Rs...
MUMBAI: Starcom MediaVest Group has appointed CVL Srinivas as MD of LiquidThread APAC and Chairman of Starcom MediaVest Group, India. Based in New Delhi, Srinivas will...
MUMBAI: Continuing with its New Year campaign – Shubharambh of 2011, Kuchh Meetha Ho Jaye- Cadbury Dairy Milk (CDM), the flagship chocolate brand of Cadbury India,...
MUMBAI: With the non-compete clause between the two brothers over, Anil Ambani is shaping the branding of his diversified businesses. The Reliance Anil Dhirubhai Ambani Group...
MUMBAI: ICICI Prudential Life Insurance Company has roped in Amitabh Bachchan as its brand ambassador. This is the first time that ICICI Prudential Life has signed...
MUMBAI: MediaCom has appointed Debraj Tripathy as chief operating officer for India. He will be leading development across the company‘s offices in Bangalore, Chennai, Delhi and...
MUMBAI: Raj Nayak-promoted ad sales company Aidem Ventures has appointed M Suku as executive vice president. Prior to this, Suku was with the Reliance ADA Group...
MUMBAI: The IT solution company Sai InfoSystems India (SIS) has awarded its creative duties to Ignite Mudra. SIS has a current turnover of over Rs10 billion...
MUMBAI: MStarcom MediaVest Group (SMG) India has elevated Navia and Vector Group COO Kaushik Chakravorty as its chief executive officer, replacing Sanjay Shah who moved out...
MUMBAI: Dentsu India has begun the New Year with two internal promotions. The company has elevated Nitin Suri to National Creative Director of Dentsu Marcom. He...
MUMBAI: Whirlpool has consolidated the creative duties of its microwave, hobs and hoods business with DraftFCB Ulka. The company awarded the mandate without calling for a...
MUMBAI: Percept Out of Home has executed the outdoor campaign for denim brand- Levis‘ newly launched ‘Curve Id‘ brand. The campaign kick-started on earlier this month...
MUMBAI: PepsiCo India has roped in Bollywood star Salman Khan as the brand ambassador for its soft drink brand Mountain Dew. This is for the first...
MUMBAI: With Star Plus and Colors having consolidated their top positions in 2010, the Hindi general entertainment channel (GEC) space is seeing an interesting fight for...
MUMBAI: Ignite Mudra has bagged the creative account of air-coolers brand Symphony. Ignite Mudra, the erstwhile Mudra -Ahmedabad, won the account, which is pegged at around...
MUMBAI: Electronics brand Fedders Lloyd has launched a new brand TVC conceptualised and created by its creative agency RK Swamy BBDO. The TVC depicts a situation...
MUMBAI: Media Research Users Council (MRUC) chief executive officer Joseph Eapen has quit after an eight-month stint with the company. MRUC had roped in Eapen in...
MUMBAI: Colors’ which is expanding its primetime band with launch of a new fiction show Maati Ki Banno at 6.30 pm starting today, may get above...
MUMBAI: Mudra North & East, a part of Mudra India, is strengthening its team. The division has brought back Gaurav Dudeja as vice president, and has...
Indiantelevision.com and Spatial Access Solutions‘ newsletter — ‘Ad Accounts Action‘ — that will keep you abreast with all the creative and media accounts changing hands in...
BANGALORE: Titan Industries‘ jewellery division Gold Plus today unveiled the winning design for Gold Plus Nano, in presence of South Indian actor Jenifer Kotwal in Bangalore....
MUMBAI: The year 2011 will see a strong rebound in the advertising economy as retail, insurance, telecom, auto, aviation and food sector advertisers are going to...
MUMBAI: NEO Cricket has roped in Tata Docomo as the co-presenting sponsor while IDBI Federal Insurance and Maruti have come in as associate sponsor for the...
MUMBAI: Volkswagen has come on board as the Official Partner for the fourth and fifth seasons of the IPL, becoming the first German car brand to...
MUMBAI: Occupying the centre stage after the exit of Amitabh Bachchan’s Kaun Banega Crorepati, noted Bollywood actress Madhuri Dixit has waltzed Sony Entertainment Television into the...
MUMBAI: During the next five years, mobile marketing expenditure is set for a significant expansion worldwide, according to a latest report by research firm Berg Insight....
MUMBAI: Indian golfer Shiv Kapur will now be represented in Asia by World Sport Group, a sports management company, which also manages the likes of Arjun...
MUMBAI: Myspace‘s dropping traffic and decreasing popularity as compared to Facebook hasn‘t deterred Google from extending its long-running advertising contract with the site. The financial terms...
MUMBAI: In the US, the Internet is vanquishing print. The sale of Businessweek and Newsweek, two mighty magazines, has highlighted the fragile health of print publications...
MUMBAI: Advertising Standards Council of India (ASCI) has pulled the plug on five advertisements from Prabhat Khabar, DNA, Naidunia, FMCG brand Sprite and Liquor brand McDowell’s...
MUMBAI: WPP‘s operating company Grey, the global advertising network of Grey Group, has acquired a majority stake in Yolk. Yolk‘s digital offering includes digital strategy, social...
MUMBAI: RK Swamy Media Group has won the media duties of Shriram Capital, a holding company for the Shriram Group‘s financial services entities, following a multi-agency...
MUMBAI: Param Saikia is replacing Subhendu Mukherjee as CEO for JWT Malaysia and will be taking charge in January 2011. Saikia confirmed about his new career...
MUMBAI: IDBI Federal Life Insurance has rolled out new advertising campaigns for its product brands, Wealthsurance and Incomesurance. The campaigns break to catch up with the...
MUMBAI: Media Research Users Council (MRUC) has joined hands with Australia‘s oldest independent market research company, Roy Morgan Research (RMR), to launch the country‘s first national...
MUMBAI: With the cricket World Cup kicking off on 19 February, ESPN Star Sports (ESS) has kicked off a marketing campaign with the overarching theme being...
MUMBAI: In a $660 million deal, American Express Company is acquiring Loyalty Partner, a Munich-based marketing services company known for its loyalty programmes in Germany, Poland...
MUMBAI: Turkish Airlines has announced that basketball star Kobe Bryant has been named as global brand ambassador for the airline for the next two years. Turkish...