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MUMBAI: Scarecrow Communications has won the creative mandate for English daily DNA (Daily News Analysis). The notice period of Rediffusion Y&R, the incumbent agency, expired on...
MUMBAI: Publicis Ambience national creative director Prasanna Sankhe is leaving the agency. He had joined the agency second time in 2005 and was promoted as NCD...
MUMBAI: Starcom MediaVest Group (SMG) India has announced that Relay Worldwide GM Mahesh Ranka will move on from the organisation. Ranka spent six and a half...
MUMBAI: Madhuri Sapru has joined Encyclomedia Networks as one of its co-owners. However, the percentage of her stake in the company couldn‘t be ascertained. As one...
MUMBAI: MediaVest Bangalore, a part of the Starcom MediaVest Group, has won the media mandate of Wiwo Mobiles. Said Starcom MediaVest group general manager – Bangalore...
MUMBAI: The 65-year-old Mahindra Group is set to ‘Rise‘ as it embarks on an ambitious global journey. The $7.1 billion Group said Monday it would be...
MUMBAI: Suman Srivastava has resigned as the CEO of Euro RSCG. Sources close to the development confirmed that Srivastava is serving his notice period. Prior...
MUMBAI: Hindustan Unilever‘s coffee brand, BRU, appointed the Bollywood duo Priyanka Chopra and Shahid Kapoor as their brand ambassadors. BRU offers a range of products in...
MUMBAI: Pune-based Sakal Media Group has appointed Gaurish Pathare as its head of advertising sales for print business. Pathare will be in charge of national and...
MUMBAI: Mudra South has appointed Vipul Devji Thakkar as executive creative director, Mudra South. He will spearhead the creative work that comes out of Mudra South,...
MUMBAI: LG, an ICC partner, plans to spend Rs 700-800 million in marketing over the next three months coinciding with the cricket World Cup and the...
MUMBAI: Soft drink conglomerate Pepsi has announced the launch of a media campaign for the upcoming Cricket World Cup featuring five Indian players – skipper Mahendra...
MUMBAI: The confectionery company Perfetti Van Melle India is coming up with a new Television Commercial for its newly launched brand, ‘Chocoliebe Éclairs Plus‘. The 50-second...
MUMBAI: Network18 has named IBN Media Operations COO and head Sanjay Dua as CEO of the Network18 News Media Network. The News Media Network will play...
MUMBAI: India Talkies, the pan India Hindi movie channel, has outsourced its ad sales to Guru Time Media. India Talkies is the brainchild of Jagjit Singh...
MUMBAI: Market research company Synovate has signed an agreement to acquire a majority stake in the independent market research agency COMCON in Russia. With this, Synovate...
MUMBAI: Automobile lubricant maker Castrol India has launched their ICC World Cup advertising campaign featuring master blaster Sachin Tendulkar. The 52 -second television commercial shows Tendulkar...
MUMBAI: Metal Communications, the Mumbai-based integrated brand and marketing communications company, has won the creative duties for Times Group’s Bollywood entertainment channel Zoom. Metal will be...
MUMBAI: Scarecrow Communications has bagged the creative mandate of financial brand Future Capital Holdings (FCH). It will handle both ATL and BTL activities of the company....
MUMBAI: Aaren Initiatives has recently roped in Gaurav Chhibber as associate business director- North. Based in Gurgaon, Chhibber will report to Sriram Iyer. Chhibber will be...
MUMBAI: Law & Kenneth has conceptualised a new campaign for Hungama.com comprising three TVCs, which will debut on 12 January. While one TVC is of 45...
MUMBAI: Glaxo SmithKline has formed an alliance with the Deol family’s forthcoming film ‘Yamla Pagla Deewana’ for its OTC antacid brand ENO. GSK is aiming to...
MUMBAI: General Motors and NBC Universal have created a new media partnership related to NBC’s US coverage of the 2012 London Olympic Games that provides GM...
MUMBAI: The Beximco Group is the official sponsor of the Bangladesh cricket team for the upcoming ICC Cricket World Cup. Earlier Grameenphone was the sponsor but...
MUMBAI: Colors’ controversial reality show Bigg Boss has completed its fourth edition with a viewer response that may propel the channel to soon come out with...
MUMBAI: Colors has once again roped in Rin as the presenting sponsor for the second season of its upcoming dance reality show Chak Dhoom Dhoom –...
MUMBAI: Ogilvy‘s RedWorks has bagged the creative duties of Chennai‘s famous mall, Ampa Skywalk. The mandate was awarded following a multi-agency pitch. Says RedWorks Ogilvy Chennai...
MUMBAI: After serving McCann, Mumbai, as senior creative director for two and half years, Niranjan Kaushik has quit the agency to launch Acid Brand Communications (ABC)...
MUMBAI: Leisure hospitality company Sterling Holidays has awarded its media and creative duties to Network Advertising. The company‘s online duties, however, would continue to be handled...
MUMBAI: BrandHub has been appointed as the exclusive representative of Brand Finance in Singapore. BrandHub founder and principal consultant Shauna Li Roolvink will become a Director...
MUMBAI: The CII National Retail Summit 2011 is scheduled to be held on 2 February in Mumbai. This summit will serve as a springboard for ideas...
MUMBAI: Mattress and comfort accessories brand, Sleepwell, has roped in the Korean-agency network, Innocean Worldwide, to handle its creative mandate. Rediffusion Y&R Worldwide is the...
MUMBAI: Reliance ADAG‘s recently launched English GEC Big CBS Prime has come out with a 13 feet inflated balloon as part of its marketing initiatives. The...
MUMBAI: Reliance Brands Ltd, a part of Reliance industries, has partnered with Quiksilver Holding S.?.r.l, a fully owned subsidiary of Quiksilver Inc., an outdoor sports lifestyle...
MUMBAI: Google Inc. has roped in Rajan Anandan as vice president of India sales and operations. Anandan will replace Shailesh Rao, who has been covering two...
MUMBAI: According to a study by TNS Automotive, Toyota continues to lead the satisfaction index. The no. 2 spot was claimed by Hyundai which improved its...
MUMBAI: McCann Erickson has roped in Jitender Dabas McCann Delhi to head and strengthen its planning function. In his new role, Sandip Mahapatra, Dabas‘ predecessor at...
MUMBAI: The International Cricket Council (ICC) has announced the launch of the official tournament online store for the cricket World Cup which kicks off next month....
MUMBAI: Sangam India has roped in Bollywood and cricket stars Suniel Shetty and Virat Kohli as its brand ambassadors. In order to support its new business...
MUMBAI: eBus Media Network and Aidem Ventures have formed a joint venture in India to offer a complete solution for digital distribution and management of television...
MUMBAI: Infrastructure company DSC Limited has awarded its creative duties to Lowe Delhi after a multi-agency pitch. The agency will manage DSC‘s brand communication. Says Lowe...
MUMBAI: Chinese mobile handset brand G‘Five has awarded its creative duties to Onads Communications and media duties to Span Communications. While Onads would be handling the...
NEW DELHI: Even as self-regulation is the best way forward for the broadcasting industry, this should be of a credible nature which continuously provides improvement in...
MUMBAI: India has become the largest mobile advertising market in the Asia Pacific region with 5.8 billion impressions monthly, gaining from the rapid strides made by...
MUMBAI: The Advertising Standards Council of India (Asci) received complaints against 159 advertisements during the fiscal year 2009-10. The Consumer Complaints Council (CCC) of Asci pulled...
MUMBAI: Isobar India, Aegis Media Group‘s digital marketing agency, is expanding operations in Bangalore. The agency, which will start its Bangalore office on 10 January, also...
MUMBAI: The Indian motorsports company Ten10 Racing has entered into a strategic tie up with sports marketing agency Percept Sport that will see the latter manage...
MUMBAI: The Emami Group has roped in Telugu actor Junior NTR as the brand ambassador for Navratna products – primarily Navratna oil and Navratna cool talc....
MUMBAI: MetLife India Insurance Company has retained McCann Erickson as the creative agency for its above the line (ATL) activities. The insurance company, however, has moved...
MUMBAI: Raj Television Network Limited has promoted its associate vice president Sanjay Banerjee as national head, sales and marketing with effect from 5 January. Banerjee would...
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Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
