Connect with us
MUMBAI: Khatron Ke Khiladi – Torchaar (KKK4) has emerged as the winner in a closely fought battle of reality shows that have flooded the Hindi general...
MUMBAI: Advertising agencies in India, which have not built scale, are in danger of being badly bruised from a new rule that comes into force from...
MUMBAI: Sony Ericsson has announced that world number one women tennis player, Caroline Wozniacki, has renewed and extended her role as a global Sony Ericsson brand...
MUMBAI: Media research and consulting firm Ormax Media has launched YoBuzz!, a new weekly tracking tool to measure the awareness of reality shows amongst youth channel...
MUMBAI: Mudra West, an SBU of Mudra India, has appointed Amit Kekre as head, planning. Kekre will oversee the planning function of some of the agency‘s...
MUMBAI: Dentsu India is filling up the top-rung as it prepares for life after the exit of its high-profile local joint venture partner Sandeep Goyal. Rohit...
MUMBAI: AdAsia 2011 has said that David Droga, Dr Ram Charan and Rishad Tobaccowala will be the key speakers for the congress to be held in...
MUMBAI: Network18’s experiential marketing and events company, E18, has appointed Navneeth Mohan as its senior vice president. Mohan will take charge on 8 June. He...
MUMBAI: The year marks the coming together of two FMCG giants, PepsiCo India and Hindustan Unilever Limited (HUL). They announced the launch of Lipton Ice Tea...
BANGALORE: Maxus, Stark Communications and Tanishq walked away with the Big Bang award for the Media Agency of the Year, Big Bang award for the Ad...
MUMBAI: Publicis Groupe’s Saatchi & Saatchi India has roped in three Rediffusion Y & R executives in the last three months. Saatchi & Saatchi today announced...
MUMBAI:Ignite Mudra has won the creative duties of Vasu Healthcare’s Trichup brand of hair care products. The mandate was given without any official pitch process and...
MUMBAI: Colors is targeting a revenue of Rs 600 million from its flagship reality show Fear Factor Khataron Ke Khiladi – Torchaar,according to sources. Even as...
MUMBAI: Percept Media, the media planning, buying and evaluation arm of Percept Limited, has entered into an alliance with Pointlogic, which is an integrated marketing communications...
MUMBAI: Marico has handed out creative duties of its two hair care brands, Hair & Care and Silk & Shine, to BBH India.The two brands were...
MUMBAI: Havas Media’s flagship brand, MPG India, has promoted Mohit Joshi as the managing partner for India. The agency has also appointed Gautam Rajagopal as vice...
MUMBAI: TBWA India has won the creative mandate for the newspaper brand, the New Indian Express – a part of the Chennai-based Express Publications (Madurai). The...
MUMBAI: Dell India has consolidated its digital media business with its offline media initiatives and has aligned with its global media partner, MediaCom. MediaCom has been...
MUMBAI: Leo Burnett Worldwide’s integrated marketing services arm, Arc Worldwide, has won the digital creative mandate of online tax filing company, TaxSpanner. The business will be...
MUMBAI: The sportswear and fitness brand, Reebok, has joined hands with Disney Consumer Products to launch apparels based on Disney’s popular franchise The Pirates of the...
MUMBAI: Stem cell storage bank, Cryo-Save India, has appointed Mandira Bedi as their official brand ambassador. Bedi is expected to be involved in various strategic communication...
MUMBAI: Saatchi & Saatchi has bagged the creative duties for the leader in free classifieds worldwide – OLX. Catering to an audience in one of the...
HDFC Life‘s advertising spend will stay flat this year as it seeks to turn profitable for the first time. The insurance company, which ranks No....
MUMBAI: Digital network platform, Komli Media, has acquired a digital media company, Aktiv Digital. Aktiv is an online media sales venture with a presence in Singapore...
MUMBAI: Marketers need to know where consumers are spending their time in order to best engage them, states a new report entitled ‘Living with the Internet...
MUMBAI: In victory, Dhoni‘s ‘Men in Blue‘ proved to be much more popular than his IPL franchise. While the cricket World Cup final notched up a...
MUMBAI: Godrej Consumer Products (GCPL) has acquired 51 per cent stake in Darling Group Holdings that manufactures and distributes a range of hair extension products across...
MUMBAI: Havas Media’s flagship brand, MPG India, has retained telecom service provider MTS’s media account. The account size is estimated to be Rs 1.5 billion. The...
Mumbai: Media audit company Spatial Access has restructured its management team into two business verticals – media and marketing input audits. It has also appointed of...
MUMBAI: Guava Creative Solutions has bagged the creative duties for social marketing organisation, DKT India. The account size is estimated to be Rs 250 million. Pickle...
MUMBAI: Jethalal, the lead character of Taarak Mehta Ka Ooltah Chashmah, has become the most favourite fiction character. As per the seventh edition of Ormax Media’s...
MUMBAI: Synovate’s strategic consulting arm, Synovate Business Consulting (BC), has expanded in the Middle East-North Africa region (MENA), and also announced the new top team. Synovate...
BANGALORE: Tyroo Media (Tyroo) announced today the launch of its dynamic retargeting capabilities to Indian advertisers. Tyroo claims that its dynamic retargeting platform transforms static display...
MUMBAI: Mitsubishi Motors has awarded its creative duties worth Rs 300-350 million to Euro RSCG India. The account that was won following a multi agency pitch...
MUMBAI: Vizeum India, the media arm of Aegis Group, has won the media duties for management entrance training institute, IMS Learning Resources. The business that has...
MUMBAI: The Consumer Complaints Council (CCC) of Advertising Standards Council of India (ASCI) has upheld complaints against 34 advertisements for the four-month period starting November. The...
MUMBAI: Social Media agency, Social Wavelength, has been appointed by retail-finance company, Magma Fincorp (MAGMASHFI) to manage its social media communications. The mandate was awarded following...
MUMBAI: Nielsen, a global provider of insights and analytics into what consumers watch and buy, has acquired NeuroFocus which works in the area of neurological testing...
MUMBAI: In a major move that would allow it to consolidate nearly 50 per cent of its creative business under its in-house ad agency, LG Electronics...
MUMBAI: JWT India CCO Delhi Adrian Miller will be leaving the agency by the end of June. After his departure, the WPP company, will revert to...
NEW DELHI: New strong pictorial warnings are to be put on cigarette and tobacco packets and in advertisements with effect from 1 December this year in...
MUMBAI: As the fourth edition of the Indian Premier league (IPL) enters the last lap of conclusion, the ratings are showing no signs of improvement. The...
MUMBAI: Colors is gearing up to launch the fourth season of its daredevil reality show, Fear Factor – Khatron Ke Khilaadi, and Akshay Kumar is coming...
MUMBAI: Loyalty is about finding the right balance and is at the heart of management, said Ipsos product development & innovation director Gailynn Nicks at the...
MUMBAI: Diamond jewellery brand, D‘Damas, has roped in Bollywood actress Sonakshi Sinha as its new brand ambassador. D‘damas has also unveiled a new campaign. It takes...
Indiantelevision.com and Spatial Access Solutions‘ newsletter — ‘Ad Accounts Action‘ — that will keep you abreast with all the creative and media accounts changing hands in...
MUMBAI: MediaCom has elevated its India MD Divya Gururaj to the position of head of South and Southeast Asia. MediaCom India COO Debraj Tripathy will take...
BANGALORE: Godrej Appliances, a division of Godrej & Boyce manufacturing Company Limited, announced the third phase of its launch of LED, LCD, LCD Game TV and...
MUMBAI: Japanese luxury car manufacturer Infiniti has signed Formula One World Champion Sebastian Vettel as its first ever Global Brand Ambassador. The collaboration with Sebastian Vettel...
BANGALORE: Blazer Media said it has won digital duties for Honda Seil Cars. The media agency bagged the account through a pitch that involved other agencies....
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
