BANGALORE: Education book publisher Pearson Education (Pearson) will be releasing Dr S Ramesh Kumar‘s‘Case Studies in Marketing Management‘ in Bangalore tomorrow. A paperback edition of the...
MUMBAI: Amitabh Bachchan, a.k.a Big B, has done it again for Sony Entertainment Television (Set). Sony, which was eyeing a permanent third spot among the Hindi...
Indiantelevision.com and Spatial Access Solutions‘ newsletter — ‘Ad Accounts Action‘ — that will keep you abreast with all the creative and media accounts changing hands in...
MUMBAI: Telecom company Bharti Airtel is the title sponsor of Grand Prix of India. In India‘s F1 foray, the telecom company has seen an opportunity to...
MUMBAI: What Sony Entertainment Television (Set) was planning to achieve with the launch of Kaun Banega Crorepati (KBC), it has got one week ahead. Set has...
MUMBAI: Everest Brand Solutions has appointed Meraj Hasan as vice-president, strategic planning. Hasan will take care of the entire planning of the agency that is spread...
MUMBAI: Further strengthening its creative team, JWT has appointed Mohan Sanda as senior creative director. Sanda, who was earlier with Rediffusion-Y&R Mumbai as creative head, art,...
MUMBAI: AETN-18, a joint venture between A & E Networks and TV18, has awarded creative duties for the soon-to-be-launched History Channel in India to McCann Erickson....
MUMBAI: As part of its plans to get active on the communication circuit in a bid to expand its subscriber base and get more advertisers...
MUMBAI: Span Communications has won the global media mandate of Incredible India, Ministry of Tourism. The size of the business is estimated to be around Rs...
MUMBAI: Percept Media, the media planning, buying and evaluation arm of Percept Ltd, has appointed Srikanth Raman as chief planning officer (CPO). Raman joins from Starcom...
MUMBAI: Kids out of home (Kooh), a company providing international standard, professional sports training to children, and a fully integrated outdoor gaming programme for corporate, community...
MUMBAI: Ogilvy & Mather (O&M) has promoted Anand Badami to group MD of its Malaysia office. This is in addition to his current responsibilities as regional...
MUMBAI: As a part of its strategic media planning, MTV India has appointed Aegis Media‘s Vizeum India as its media agency. This appointment will follow the...
MUMBAI: Aneil Deepak, who was senior vice-president, innovation and integration, has been promoted as Mudra Max head of ideas. Talking about his promotion, Deepak said, “Earlier,...
MUMBAI: The amount of time spent watching linear commercial TV channels in the UK during January to June 2011 increased to a new record for the...
MUMBAI: Even as Balika Vadhu retains its position as the top fiction show on Hindi general entertainment channels, its protagonist Anandi goes up the popularity charts...
MUMBAI: Japanese media and advertising group Dentsu has acquired London-based online advertising exchange Adjug for an undisclosed amount. Adjug investor Tomorrow Focus has sold 35.86 per...
MUMBAI: Birla Sun Life Insurance (BSLI), part of the Aditya Birla Financial Services Group, has renewed its endorsement contract only with Yuvraj Singh, leaving out Virender...
MUMBAI: Car manufacturer Chevrolet Asia is sponsoring action oriented broadcaster AXN Asia’s latest original production – ‘Cash Cab Asia’. Hosted by Oli Pettigrew, ‘Cash Cab Asia’...
MUMBAI: The International Cricket Council (ICC) is requesting proposals from companies interested in becoming the official marketing, communications, advertising and media agency for the ICC World...
MUMBAI: Contract Advertising has got the creative mandate to work with Ashok Leyland. The agency‘s Mumbai branch will handle the account. It aims to create a...
MUMBAI: With Airtel having pulled the plug on the Champions Twenty20 League as the title sponsor, ESPN Star Sports (ESS) has managed to get Nokia as...
MUMBAI: The Outdoor planning and buying company, Outdoor Advertising Professionals (OAP), is now controlled by Selvel Advertising, as the third partner Rediffusion-Y&R has exited the joint...
MUMBAI: Euro RSCG has won the creative duties of Kanpur-based detergent firm Rohit Surfactants Private Limited (RSPL) that owns the Ghari brand. The size of the...
MUMBAI: Custom market research company Synovate has integrated two of its global analytic and strategic business units, Marketing Management Analytics (MMA) and Synovate Management Analytics (SMA)....
MUMBAI: Sanjoy Chakrabarty has joined ZenithOptimedia as managing partner. Chakrabarty will be based in Mumbai, and moves in from Dentsu media, after spending nearly five years...
MUMBAI: Paras Pharmaceuticals has moved four personal care brands toCut the Crap (CTC). The account size is estimated to be Rs 50-70 million. Earlier, Mudra handled...
MUMBAI: Allied Media, the media buying and planning arm of Percept Ltd, has elevated PM BalaKrishna to the position of chief operating officer. BalaKrishna, who was...
MUMBAI: Nielsen, a global provider of information and analytics around what consumers watch and buy, has acquired Marketing Analytics, Inc, one of the pioneers of marketing...
MUMBAI: Zee TV is under attack. For the third time in the year, Sony Entertainment Television is trailing behind by just three GRPs (gross rating points)....
MUMBAI: FMCG major Marico has said that it would further slash advertising spends to offset input cost pressure and avoid price hike. “Commodity prices are a...
MUMBAI: Levi‘s has temporarily postponed the launch of its first ever global campaign in the UK, saying that the visuals of the ad bizarrely resemble the...
MUMBAI: Cut and snip. That‘s what global advertising agency group WPP is resorting to in the midst of rising costs and a tough economy. It is...
MUMBAI: Online shopping portal Seventymm has launched Chhota Bheem merchandise for all his little folks. The collection will include range of Chhota Bheem mugs and photo...
BANGALORE:TV9 group has appointed Sudipto Chowdhuri as SVP — national sales and brand positioning for TV9 Kannada and News9. Chowdhuri will be reporting to the TV9...
MUMBAI: Turner Broadcasting System Asia Pacific, Inc is restructuring its sponsorship and promotions department to Turner Media Solutions, a full-service in-house agency designed to create customised...
MUMBAI: It’s hoping to hit the jackpot itself. Sony Entertainment Television (SET) is looking at more than doubling its advertising revenues from its flagship reality game...
MUMBAI: Wind power company, Suzlon, has launched a new brand campaign called p.a.l.s. – the Pure Air Lovers‘ Society. The company has roped in radio jockey...
MUMBAI: Cement manufacturers J.K. Cement has roped in Indian cricketer Virender Sehwag as its brand ambassador, and has launched the first spot featuring him. The television...
MUMBAI: ZenithOptimedia has won the media buying and planning duties of home appliances brand IFB for the western region. The account size is estimated to be...
MUMBAI: Rediffusion – Y & R has appointed Tarvinderjit Singh as creative head – copy at Delhi. Singh joins from TBWA, where he was the creative...
BANGALORE: South India jewellery player C K Krishniah Chetty & Sons (CKC) plans to spend Rs.50 million on its campaign to promote a new gold savings...
MUMBAI: Large format outdoor advertising specialist MediaCo Outdoor Ltd has secured a ?1.85m funding package from Natwest. MediaCo Outdoor is a subsidiary of MediaCo, a Trafford...
MUMBAI: Automaker Maruti Suzuki India Limited (MSIL) is escalating its digital spends and has consolidated its digital media buying and planning account with one specialised agency....
MUMBAI: US luxury car manufacturer Audi will serve as the official automotive partner of the Academy of Television Arts & Sciences as well as of the...
MUMBAI: Great ideas are often the simple ones. The same can be said about Ogilvy & Mather‘s film titled ‘Rail Gaadi‘ (Train), the winner of Gold...
MUMBAI: Star India has roped in Arpita Menon to head the media planning and buying team of the network. Menon will report to Star India EVP...
Posted on 05 August 2011 Indiantelevision.com and Spatial Access Solutions‘ newsletter — ‘Ad Accounts Action‘ — that will keep you abreast with all the creative and...
MUMBAI: South Central Railways, one of the 16 railway zones in India,has empanelled six creative agencies for a period of two years. Twenty agencies participated in...