MUMBAI: Ogilvy India’s Louella Rebello, who is serving her notice period at the agency, will be joining DDB Mudra as executive creative director, Mumbai in February....
MUMBAI: Ad agency Curry Nation has appointed Porus Jose as creative brand management head. Jose, who assumed the new role on 3 January, will report to...
MUMBAI: In a bid to strengthen its Asia Pacific and South Asia leadership, McCann Worldgroup has announced promotion of Prasoon Joshi and Charles Cadell. Joshi, who...
MUMBAI: Everest Brand Solutions has won the strategic and creative duties for Augere’s broadband wireless services, being launched under the brand ‘Zoosh’ in India, following a...
MUMBAI: GroupM has appointed Sonali Vaidya as HR head for India, while Gaurav Hirey, who held the post earlier, is being moved to Singapore to be...
MUMBAI: Lowe Lintas has launched a new TVC for Tanishq Glam Gold. The 75 seconds TVC aims to pitch gold as a fashionable material for the...
MUMBAI: Yang Communications has bagged the creative account of Vimal Paan Masala. Mudra was the incumbent agency. One of the largest selling paan masala brands, Vimal...
MUMBAI: Rediffusion-Y&R Chennai has retained the ITC’s education and stationary business following a multi-agency pitch. The agency will continue to handle the creative duties of ITC’s...
MUMBAI: Starting the year on a winning note, Yang Communication, the agency from the house of Saints and Warriors, has bagged the creative duties of Orris...
MUMBAI: TAM Sports, TAM Media Research‘s division that specialises in measuring the sports sponsorship RoI, has done an assessment on IPL 3 and 4 focusing on...
MUMBAI: Topps India Sports and Entertainment Company has appointed Aegis Groups‘ Vizeum as its media AoR. The account will be handled by Vizeum‘s Mumbai office. Topps...
MUMBAI: Ogilvy & Mather’s Bangalore-based full service agency, Meridian Communication, has won the creative duties of Voltas AC. The account was earlier handled by Publicis Capital....
MUMBAI: FMCG major CavinKare has appointed Jatin Bhatt as VP-marketing and business development. Bhatt has joined in from Pidilite where he was working as chief of...
Last year in a bid to increase its presence in the sports world, Reliance formed a JV with IMG. The aim of the JV, called...
MUMBAI: BBC Worldwide Australia GM Tony Iffland has announced that Amanda McGregor will be the new director of brands, consumers and new ventures, overseeing all commercial...
MUMBAI: Chain of skincare clinics, Kaya Skin Clinic, has announced a complete revamp of its brand identity. It has redesigned its logo and has come up...
MUMBAI: Anchor Electricals, a Panasonic Group company, has appointed Scarecrow Communications as its creative agency. Anchor Electrical director sales and marketing Dinesh Aggarwal said, “We were...
MUMBAI: iball has recently launched a new TVC for its product, iball Slide. The digital life-style product company has also appointed Hrithik Roshan as the brand...
MUMBAI: Global marketing and communications company Cheil Worldwide South West Asia has rolled out a digital corporate social responsibility (CSR) campaign- ‘Minus One Project‘ to save...
MUMBAI: Kamal Basu, who quit Saatchi & Saatchi India in November, will be joining automobile company Skoda India as marketing head from January next year. Sources...
MUMBAI: Zee TV, the Hindi general entertainment channel (GEC) from the Zee Entertainment Enterprises (Zeel) stable, emerged as the biggest gainer of the week ended 24...
MUMBAI: Star India’s latest Hindi general entertainment offering — Life OK –has opened its inning with 87 GRPs (gross rating points) and at No. 6 among...
MUMBAI: Giving Creative Thinks Media (CTM) exclusivity, Amagi has entered a strategic agreement with the agency to handle its FCT sales in the real estate category...
MUMBAI: SABMiller India in collaboration with Home Safe (a chauffer service in Delhi NCR), has introduced the second leg of the campaign ‘Respect the Road‘ as...
MUMBAI: Interpublic Group‘s (IPG) performance-led media communications company, Initiative, has launched a free advertising campaign to help promote a better world for children. The agency is...
MUMBAI: M&C Saatchi has been selected as the creative agency for Future Group‘s T24 Mobile. T24 is an “unpaid” GSM mobile service and an alliance between...
MUMBAI: Coca-Cola is launching a new communication campaign- ‘Believe in a Happier Tomorrow‘ this New Year. The integrated communication programme will be leveraged through social media,...
MUMBAI: Zee Entertainment Enterprises Limited (Zeel) is launching a synergistic, collaborative campaign for Zee Cine Awards (ZCA), which are to be held in January next year....
MUMBAI: MTV India, the youth brand, and leisure biking company Firefox Bikes, have partnered to launch co-branded adventure bikes. The new range of product line-up will...
MUMBAI: Telecom brand MTS has signed Bollywood icon Imran Khan as its brand ambassador. The deal was facilitated by Kwan Entertainment. Sistema Shyam TeleServices, which operates...
MUMBAI: NeuroFocus, which works in the area of applying neuroscience to consumer insights, has announced the results of a new study that takes a look at...
MUMBAI: Zee TV, the flagship channel from the Zee Entertainment Enterprises Ltd (Zeel) stable, conducted flash mobs across various parts of Mumbai and Delhi on the...
MUMBAI: Cheil WW SW Asia has bagged the IPL Delhi franchise Delhi Daredevils’ entire creative and digital mandate following a multi-agency pitch. There were 12 agencies...
MUMBAI: AkzoNobel, the paints and coatings company, has launched a new media innovation in India for its flagship decorative paints brand, Dulux. Exploring a new format...
MUMBAI: German toy manufacturer Simba Toys is all set to enter the Indian markets with the launch of 50 multi brand stores in the first quarter...
MUMBAI: The Indian Readership Survey (IRS) 2011 for the third quarter carried out and released by Media Research Users Council (MRUC) and Hansa Research revealed that...
MUMBAI: Samsung has launched three new TV commercials for its smartphones. The commercials are made to promote the company‘s latest offerings Samsung GalaxyY and Wave Y....
MUMBAI: Mindshare India principal partner, invention Madan Sanglikar has decided to call it a day. He had been with the company for four years and six...
MUMBAI: Red Santa Claus, who is known to be happy always, is sad this year and is going white for Tata Housing‘s Amantra as white represents...
MUMBAI: Katha Mediatix has won the brand consulting mandate for Mobile Plus, which is a multi brand mobile, accessories retail brand. The store is promoted by...
MUMBAI: The research, audit and consulting major Ernst & Young (E&Y) has promoted Farokh Balsara to the Media & Entertainment (M&E) industry leader for Europe, Middle...
MUMBAI: According to the Q3 IRS (Indian Readership Survey) second-quarter report released by the Media Research Users Council (MRUC) and Hansa Research the Q2 leader in...
Indiantelevision.com and Spatial Access Solutions‘ newsletter — ‘Ad Accounts Action‘ — that will keep you abreast with all the creative and media accounts changing hands in the industry. Spatial...
MUMBAI: North East India‘s OOH services provider Outreach Advertising has bagged a 15-year contract from the Jorhat Municipal Board. The OOH media will include unipoles, gantries,...
MUMBAI: Plywood company Greenply has launched a TVC that has been created by Lowe Lintas. The objective of the campaign is to break the format and...
MUMBAI: Cable & Satellite (C&S) and Internet are two sectors, which are continuously showing robust growth in the total reach. As per the Indian Readership Survey...
MUMBAI: Mumbai Mirror, daily tabloid from Bennett Coleman & Company Ltd (BCCL), has launched a new campaign that has been conceptualised by Taproot India. The objective...
Engineering and management degrees are quite common for professionals working in automobiles. But it is a surprise to find folks who have chosen to get educated...
MUMBAI: The Consumer Complaints Council (CCC) of Advertising Standards Council of India (Asci) has upheld complaints made against 17 advertisements from various sectors like Education, Health,...
MUMBAI: The new Del Monte tomato ketchup TV commercial has an unusual brand spokesperson in Chhota Bheem, an animated character from the Pogo‘s popular show with...