MUMBAI: Indian Premier League (IPL) franchise Rajasthan Royals and the DSC Jaipur Literature Festival have announced a partnership for the 2013 edition of the festival which...
MUMBAI: Soccer club Manchester United has today agreed to a three-year sponsorship with one of China‘s most prominent banking groups, China Construction Bank (CCB). As part...
MUMBAI: Delhi-based integrated advertising agency From Here On has won the creative, digital, media duties of the global travel search engine iXiGO.com. The agency won the...
MUMBAI: Delhi-based integrated advertising agency From Here On has won the creative, digital, media duties of the global travel search engine iXiGO.com. The agency won the...
MUMBAI: Reebok International has appointed DDB Worldwide as its global agency of record (AoR). Led by DDB New York, the agency will be responsible for Reebok‘s...
MUMBAI: Action oriented broadcaster AXN has tied up with Sudhir Mishra‘s movie ‘Inkaar‘, starring Arjun Rampal and Chitrangada Singh. An on-air and social media tie-up, the...
MUMBAI: Sennheiser Electronics India, a subsidiary of German audio company Sennheiser GmbH, has appointed social media consulting firm Blogworks to handle its social and digital media...
MUMBAI: Digital media company Affle has partnered with India Today Group to exclusively power all video and rich media advertising for the India Today Group through...
MUMBAI: Real estate portal 99acres.com entered mainstream marketing with its maiden campaign conceptualised by Draftfcb Ulka. The TVC for the campaign is produced by Boot Polissh...
MUMBAI: Star Sports has roped in three sponsors including Amul, Dabur, and Tata DoCoMo for the inaugural Hockey India League (HIL). The sportscaster had launched a...
MUMBAI: Dentsu Communications has won the creative mandate of South Indian jewellery retailer Jos Alukkas. The agency‘s Kochi office will handle the account. This is the...
MUMBAI: Online store for jewellery and accessories, Bluestone.com has awarded its media duties to MEC India. MEC will service the account from its Bangalore office. MEC...
MUMBAI: Vserv.mobi, a global mobile advertising network, has launched AudiencePro, allowing advertisers to target their ads based on demographics, spending power, network usage, location, content relevance...
MUMBAI: Prachar Communications has won the media planning and buying duties of Kingdom of Dreams (KOD), the live entertainment, theatre and leisure destination in Delhi. There...
MUMBAI: Imaging technology Fujifilm India has appointed digital marketing agency Ignitee Digital to manage their social media campaigns and digital communication. The appointment is a move...
MUMBAI: DDB Mudra has won the creative mandate for Itz Cash, post a multi-agency pitch. The account size is pegged at around Rs 200 million. There...
MUMBAI: The International Advertising Association’s (IAA) India chapter has roped in Colors as the presenting sponsor for the first IAA Leadership Awards. The award is scheduled...
BENGALURU: Taking a cue from the success of Scotland‘s ‘Scotch Trail‘, GVK‘s Bangalore International Airport (BIAL) in partnership with the Ministry of Karnataka and tour operator...
MUMBAI: Linc Pen has launched its new ad campaign with the tag line “linc pen lo, kismat badlo”. Created by Ogilvy & Mather, the philosophy behind...
MUMBAI: Bicycle and automobile tyre manufacturer Ralco Tyres has roped in Olympic silver medallist wrestler Sushil Kumar to endorse its brands Ralson and Ralco. The wrestler...
MUMBAI: Globus, Rajan Raheja Group’s chain of retail stores, has brought on board Social Wavelength to handle the social media communication duties. The retailer zeroed in...
MUMBAI: Telecommunications major Bharti Airtel has become the associate sponsor of Hockey India League (HIL), the franchise-based hockey league formed on the lines of cash-rich IPL....
NEW DELHI: “Soch Badlo, Desh Badlo” is the new philosophy of Zee News, stressing its “quest towards purposeful positive change, to balance thoughts and positive actions”....
MUMBAI: The 60th edition of Cannes Lions International Festival of Creativity has opened for delegate registrations. Delegates can choose from a range of packages, including 7-day,...
MUMBAI: AOC TV, international lifestyle brand of TPV Technology, is the brand partner for Bollywood movie ‘Matru Ki Bijlee ka Mandola‘ that released on 11 January....
MUMBAI: Triton Communications Pvt Ltd has won the creative mandate for motorsports management entity, Meco Motorsports. Triton‘s Bengaluru unit will be in charge of the account...
MUMBAI: Three of WPP-owned companies – Grey, G2 Worldwide and MediaCom – have acquired the outstanding shares in three agencies in Bogota, Colombia. Global advertising agency...
MUMBAI: MediaCom, the joint venture entity of GroupM and Madison Media, has appointed Sriram Sharma as its South head. Sharma will be based in Bangalore. His...
MUMBAI: Star Plus ended rival Colors’ six-week run as the top Hindi general entertainment television channel in digital homes in the first week of 2013, riding...
MUMBAI: Goafest 2013, the annual South Asian advertising festival, will be held on 5 and 6 April at the Zuri White Sands in Goa. The theme...
NEW DELHI: ING Life Insurance has launched a nationwide television-based campaign aimed at helping customers overcome the biggest barrier to buying life insurance. Through an interesting...
BENGALURU: Tata Motors has launched the new generation Tata Safari Storme in Karnataka and Andhra Pradesh, following which it will reach out to Tamil Nadu and...
MUMBAI: Taproot India chief creative officer and co-founder Santosh Padhi will be joining the annual Adfest event as jury president for the Design Lotus and Print...
MUMBAI: Havas has made some changes, shuffling people within its sister outfits. Andrew Benett has been appointed as Havas Worldwide global president and Robert LePlae as...
MUMBAI: Japanese tyre manufacturer Bridgestone‘s marketing and advertising spend in India will stay flat at Rs 300 million in India. Television will get Rs 125 million...
MUMBAI: Saatchi & Saatchi vice president Jaibeer Ahmad has decided to move on from the agency after a stint of over two years. Ahmad is on...
MUMBAI: Hindi general entertainment channel (GEC) genre leader Star Plus got a big lift from its Bollywood awards show it aired on the new year‘s eve,...
MUMBAI: SapientNitro, an interactive marketing, creative design, and technology services agency has appointed Andy Greenaway as executive creative director for the Asia Pacific (APAC) region. Greenaway...
MUMBAI: The R K Swamy Media Group has won the media duties for Fortis Hospitals (South) following a multi-agency pitch. Fortis Hospitals chief-sales and marketing (south...
MUMBAI: ITV Network has appointed Arti Arora Machama as the new vice president, sales. Machama will be responsible for revenue generation for the broadcast division of...
MUMBAI: Rediffusion Y&R national head (Art) and ECD Jaideep Mahajan has decided to move on from the agency after a stint of 11 months. This was...
MUMBAI: Omnicom‘s global advertising agency network TBWA has acquired Indian digital entity Magnon Group. The acquisition includes the domestic digital agency Magnon Solutions and digital outsourcing...
MUMBAI: Global sports, fashion and media company IMG Worldwide has announced the acquisition of Catalyst Public Relations, the US based communications firm that specialises in developing...
MUMBAI: Smaaash, sports-based entertainment centre in Mumbai, has awarded its digital duties to FoxyMoron. The agency has already started working on the account. It has used...
MUMBAI: Roy Menezes has joined OgilvyOne, Mumbai, as senior creative director. He and Burzin Mehta will jointly lead digital creative for OgilvyOne in Mumbai. Roy has...
MUMBAI: The Olive Crown Awards from the India Chapter of the International Advertising Association (IAA) has invited the entries from across Asia, for the first time...
MUMBAI: Publicis CEO-South Asia Nakul Chopra has been appointed as chairman of the advertising event Goafest 2013. Chopra was a part of the core committee team...
MUMBAI: Rediffusion Y&R president D Rajappa has moved on from the agency. He had put in his papers a couple of months back and served his...
MUMBAI: WPP‘s communication agency Rediffusion has appointed Sam Ahmed as vice chairman and chief creative officer. He currently lives in Dubai but will now move to...
MUMBAI: Britannia Industries has announced key appointments in its management functions. The company has appointed Varun Berry as COO and VP of marketing, sales and innovation....

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