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MUMBAI: World Consulting and Research Corporation (WCRC), a brand research, knowledge and consulting enterprise, has announced the genesis of Asia‘s Most Promising Brands And Leaders 2012-13...
Mumbai: Divya Radhakrishnan‘s Helios Media has won the revenue monetisation services for Sanjeev Kapoor‘s food and lifestyle channel, FoodFood. The channel‘s decision to partner with Helios...
MUMBAI: For Priti Nair and Naggesh Pannaswami, it wasn‘t the best of times to start their entrepreneurial journey. The Indian economic growth story was getting stained...
MUMBAI: Cannes Lions International Festival of Creativity has started accepting entries for all the 16 award categories. The categories are: Branded Content & Entertainment Lions, Creative...
NEW DELHI: Pass Pass Chingles mini chewing gums have come up with ‘Aaj Lee Kya’ which is a series of five television commercials created by Dentsu...
MUMBAI: Percept Sport, the Strategic Business Unit of Percept Sports & Entertainment, has won the mandate to manage the fourth edition of ‘Vadodara International Marathon 2013‘...
MUMBAI: Kurkure is launching a new campaign introducing its new Extra Large- Super Saver pack. The new product is being introduced with a ‘Kurkure twist‘ and...
MUMBAI: The Festival of Asian Marketing Effectiveness (FAME) has announced that Lenovo executive director global brand communications – worldwide marketing Ajay Kaul will preside over the...
MUMBAI: Brand consultancy Brandlogist that specialises in digital media has won the marketing mandate for officeyes.com, a rocket internet backed venture which sells office stationery and...
MUMBAI: Publishing house Amar Chitra Katha has announced the foray of its comic book brand TINKLE in the back-to-school and stationery product categories. ACK is in...
MUMBAI: India Chapter of the International Advertising Association (IAA) has announced “IAA Gender Sensitisation Drive” the components of which seek to fundamentally change the deep routed...
MUMBAI: Global media communications company WPP has acquired 100 per cent of Okam Limited, the holding company of the UK-based digital agency Salmon Group. Salmon has...
MUMBAI: Jaideep Mahajan has joined Lowe Group‘s Delhi-based agency Pickle Lintas as executive creative director. Mahajan joins in from Rediffusion Y&R where he was working as...
MUMBAI: Star Sports, Asia‘s leading sports broadcaster, has entered into a promotional tie-up with leading Bollywood Superstar Akshay Kumar for the first edition of Hockey India...
MUMBAI: The GroupM and Madison Media joint venture agency MediaCom has announced changes in key senior roles at the Mumbai office. Hemen Desai, who is currently...
MUMBAI: Zee TV has climbed to the second rank in the Hindi GEC (general entertainment channel) hierarchy for the first time in 2013 as some of...
MUMBAI: Viacom18‘s kids brand Nick India has introduced a new range of adventure toys – Play Nation Royal Express & Play Nation Speed Racing in association...
MUMBAI: Leo Burnett India chief creative officer India Sub Continent KV Sridhar, fondly called Pops, and DDB Worldwide Chief Creative Officer Amir Kassaei have been selected...
MUMBAI: After launching its new brand philosophy “Badhti ka naam Zindagi…”, Axis Bank‘s creative agency Lowe Lintas and Partners has re-interpreted it in the brand‘s latest...
MUMBAI: Marvel Entertainment has announced consumer product plans for Spiderman. The lineup will cover toys, apparel, home goods, etc. Licensees include Hasbro, Lego, Huffy and Street...
MUMBAI: The International Advertising Association‘s (IAA) India chapter has revealed the categories for the first IAA leadership awards. The categories cover a wide spectrum of verticals...
MUMBAI: Permission-based email marketing platform Experian CheetahMail has expanded its portfolio of clients by signing up with Café Coffee Day, Apnapaisa and Yepme.com. The platform will...
MUMBAI: Focused media and digital communications group Aegis Group has acquired Irish web design and development agency Lucidity Digital. Lucidity will become part of Aegis‘s digital...
MUMBAI: IPG’s Draftfcb Ulka has appointed Trishay Kotwal as creative director. With over a decade of experience in the trade, Kotwal started off at Grey Worldwide...
MUMBAI: Dentsu India has announced that its social communication division Citizen Dentsu will be consolidated under Dentsu Communication. Launched in April 2009, Citizen Dentsu aims at...
MUMBAI: Bangalore-based cross-platform interactive advertising company Lukup Media has signed an agreement with Mediabrands Indonesia, the media arm of the Interpublic Group to offer media mobile...
MUMBAI: Air conditioner company Voltas has roped in Havas Media as its media planning and buying responsibilities for its room AC and other unitary products business....
MUMBAI: Thailand‘s media communications group Chuo Senko (Thailand) Public Company Limited is entering India through a joint venture company with DDB Mudra Group. The two agency...
MUMBAI: Amar Dixit has joined B4U as regional sales head North and East. Dixit will be handling B4U Music and B4U Movies. He will be reporting...
MUMBAI: Leo Burnett‘s digital agency Indigo Consulting has retained the digital account of Asian Paints. The win comes after a multi-agency pitch, in which at least...
MUMBAI: Delhi-based integrated advertising agency From Here On has won the full service communication duties of Canon India‘s recently launched printer series Canon Pixma Pro Series....
MUMBAI: GfK has established consistent standards for their global and integrated Social Media Analysis (SMA) offer, a move aimed at addressing the need of marketers. GfK‘s...
MUMBAI: Prachar Communications has bagged the media and creative mandate of Dhanuka Pesticides. The account size is estimated to be around Rs 100 million per annum....
MUMBAI: Coca-Cola India is launching a new communication campaign for Maaza, featuring Imran Khan and Parineeti Chopra, the new ambassadors for the brand. The campaign themed...
MUMBAI: Indifference towards voting has been an unresolved issue in India and the election statistics over the years prove the same. Taking forward the former tagline...
MUMBAI: Interpublic Group, a global advertising group holding firm, has entered into a strategic partnership with Kiip, by investing in the mobile advertising company. On IPG‘s...
MUMBAI: Mahindra Group, one of the country‘s leading business houses, has unveiled its fresh visual identity which will be reflected across all its businesses globally. The...
MUMBAI: Focus has been recently awarded with the creative duties of the cement major ‘Dalmia Cement‘ for the entire North-East region. The mandate involves the entire...
MUMBAI: Multi Screen Media (MSM) has already roped in three sponsors for the sixth edition of the Indian Premier League (IPL). It has been learnt that...
MUMBAI: TBWAIndia has brought on board Mudit Trivedi as client services director in order to further strengthen the team at its Delhi office. He comes in...
MUMBAI: SapientNitro, an interactive marketing, creative design, and technology services agency, has acquired 81 per cent of Brazil-based independent digital agency iThink. The move into Brazil...
MUMBAI: Havas has announced rebranding and restructuring of its media business globally. Havas Media brand will be relaunched on 24 January with a new identity to...
Posted on 18 January 2013 Indiantelevision.com and Spatial Access Private Limited‘ newsletter — ‘Ad Accounts Action‘ — that will keep you abreast with all the creative and media accounts...
MUMBAI: The Broadcast Audience Research Council (BARC) on Thursday called for information on state-of-the art television audience measurement from players across the globe, in a first...
MUMBAI: Meraj Hasan, vice president-planning at Everest Brand Solutions, has resigned. Hasan told Indiantelevision.com that he has quit the agency to pursue his interest in music...
MUMBAI: Berger Paints has launched a new ad campaign for WeatherCoat All Guard, positioning the brand on rational platform of “Truly Durable Exterior Paint”. The creative...
MUMBAI: Qyuki.com, the social media platform startup by Shekhar Kapur and AR Rehman, has appointed Sunny Side Up to manage its creative duties. The six-year-old agency...
MUMBAI: DDB Mudra has roped in Ashish Kharwatkar as creative director for its Mumbai office. He will be reporting in to DDB Mudra Mumbai ECD Louella...
MUMBAI: Colors was at the top among Hindi general entertainment channels (GECs) in the second week of 2013, as Star Plus lived without its big spike...
MUMBAI: The global ad market saw healthy growth during the third quarter of 2012, according to US media research company Nielsen‘s quarterly Global AdView Pulse report....
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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