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MUMBAI: Saab India has appointed Crayons Communications Group as its new creative agency. The agency will execute all requirements on brand communications including print advertising, events...
MUMBAI: ZeeQ, Zeel‘s edutainment channel, has flagged off its on-ground initiative ZeeQ on-Wheels in Mumbai. The ZeeQ van will visit 20 cities across the country with...
MUMBAI: The Advertising Standards Council of India (ASCI) upheld 11 of the 19 complaints it received against product advertisements in November 2012, including Emami‘s advertisement about...
MUMBAI: France-based media communications agency network Publicis Groupe will be merging the newly acquired digital agency LBi with its existing digital network Digitas. The merger is...
MUMBAI: DDB MudraMax has been appointed the sole media planning and buying partner for Jyothy Laboratories Limited (JLL). Till now, DDB MudraMax was the planning partner...
MUMBAI: Leveraging its signature ‘ingenuity‘ and ‘sharp wit‘ to inspire the youth, Sprite is all set to unveil its integrated communication campaign for 2013 – ‘Chalo...
Mumbai: Dentsu Communications has appointed Vedobroto Roy and Deepak Singh as ECDs and creative heads. Both Roy and Singh will be based in Mumbai. Roy joins...
MUMBAI: Shally Mukherjee, a veteran with sixteen years of experience with advertising agencies like Leo Burnett, JWT and FCB Ulka, has been appointed as DDB Mudra...
MUMBAI: Ignitee Digital Services has been awarded the digital mandate of global online and lifestyle brand American Swan. The digital agency will undertake to establish a...
MUMBAI: Rana Barua, the former Chief operating officer (COO) of Law and Kenneth, has joined Contract Advertising India in the same position. Barua succeeds Umesh Shrikhande,...
MUMBAI: Aircel has launched its new brand campaign titled ‘Joy of Little Extra‘ which captures a slice from daily life pertaining to the joy experienced when...
MUMBAI: London headquartered media logistics firm IMD has acquired eBus Media Network to create a substantial worldwide footprint for digital TV ad delivery, with a local...
MUMBAI: WagonR has launched a new advertising campaign titled ‘Prank‘. The ads have been conceptualised and created by the brand‘s creative agency Dentsu Creative Impact. The...
MUMBAI: Soccer club Manchester United‘s official beer partner, Singha has announced that it is to extend its sponsorship with the English Premier League leaders. This announcement...
MUMBAI: Chocolate brand Kit Kat has launched a new ad campaign that has been created by JWT India. The new campaign is a follow up to...
MUMBAI: Mobile phone producer Byond Tech Electronics has appointed Bipasha Basu as the brand ambassador for their entire range of Smartphones, Phablets and Tablets. Basu will...
MUMBAI: The International Advertising Association (IAA) India chapter on Saturday crowned Madison World chairman and MD Sam Balsara as the Media Agency Head of the Year...
MUMBAI: Information and Broadcasting (I&B) Secretary Uday Kumar Varma has called for development of an indigenous television ratings system for the India broadcasting sector. During the...
MUMBAI: Vh1 is airing the Grammy Awards which is the biggest awards show for the US music industry on 11 February live at 6:30 am with...
MUMBAI: Saatchi & Saatchi Mumbai general manager Nisha Singhania has decided to move on. Singhania‘s resignation announcement comes close on the heels of the resignation of...
MUMBAI: GroupM‘s Mediacom has won the consolidated business of Mars in India following a multi-agency pitch that saw participation of incumbent agencies and Starcom MediaVest Group....
MUMBAI: Max Bupa Health Insurance has launched a new brand campaign showcasing Max Bupa‘s flagship product Heartbeat Family First which covers 5 generations. Conceptualized by Max...
MUMBAI: Online jewellery portal Bluestone.com has entrusted its creative duties on Happy Creative Services that is launching the brand‘s first ad campaign tomorrow. The agency had...
Posted on 01 February 2013 Indiantelevision.com and Spatial Access Private Limited‘ newsletter — ‘Ad Accounts Action‘ — that will keep you abreast with all the creative and media accounts...
MUMBAI: HomeShop18 has associated with Delhi International Airport (Dial) to introduce a Virtual Shopping Wall named ‘Scan N Shop‘ which offers premium merchandise to consumers at...
MUMBAI: Prachar Communications has won the media duties of Aerobok Shoes following a multi-agency pitch. Prachar Communications managing director Rajesh Jain said, “Yes we have won...
MUMBAI: Swiss watch brand Rado has launched its HyperChrome collection. The company which recently launched its first TVC in India featuring its brand ambassador Hritik Roshan...
BENGALURU: Zee TV, despite a slide in its ranking, was ahead of all Hindi GECs in the third edition of The Brand Trust Report India Study...
MUMBAI: Digital agency Red Digital has bagged the social media mandate of online sports celebrity-commerce company Collectabillia. Red Digital will maintain and manage the brand’s Facebook...
MUMBAI: Nissan Motor Company has appointed TBWA as the global marketing agency for Datsun after a closely fought pitch. The appointment comes close on the heels...
MUMBAI: The International Advertising Association (IAA) India chapter has announced the nominees for another five categories of the inaugural IAA Leadership Awards. The nominees have been...
MUMBAI: HDFC Life, India‘s leading life insurance company, has launched a new advertising campaign to increase awareness about early retirement planning among country‘s youth. The campaign...
MUMBAI: After stepping into the second rank in the Hindi GEC (general entertainment channel) hierarchy, Zee TV has taken a week to climb to the tentpole...
MUMBAI: Fevicol leads the list of brand that tied up with Salman Khan‘s Dabangg 2, according to an independent study conducted by research agency Ormax Media....
MUMBAI: Nokia, Samsung and Sony have emerged as India‘s three most trusted brands, according to The Brand Trust Report, India Study 2013. Nokia leads for the...
MUMBAI: After a highly successful ‘Change the Game‘ positioning, cola major PepsiCo India has taken a new brand positioning ‘Oh yes Abhi‘ that seeks to bring...
MUMBAI: Dentsu Digital has launched its mobile marketing platform ‘iButterfly‘ in the Indian market to help marketers to connect with their consumers on mobile. Originally developed...
MUMBAI: DDB Mudra Group‘s digital agency Tribal DDB and multi-channel agency RAPP India have given additional responsibilities to Saugata Bagchi and Bijoe George. George, who is...
MUMBAI: Max India has launched its first corporate ad campaign with a twofold objective. With the new campaign Max India has announced its new brand positioning...
NEW DELHI: Canon India has launched a first-of-its kind Out-of-Home (OOH) initiative in India by setting up unique Neon Signs at International Airports in New Delhi,...
MUMBAI: Malayalam fortnightly magazine Vanitha continues to be the most read magazine in the country despite fall in numbers, according to the latest Indian Readership Survey...
MUMBAI: Three of the top ten Hindi daily newspapers and an equal number out of the top ten English dailies saw a fall in readership in...
MUMBAI: Manhattan Digital, the digital arm of Manhattan Communications India, has been appointed as the Digital AoR for jewellery brand Zodiac Jewels. The agency will handle...
MUMBAI: Business news channel CNBC-TV18 has launched a new brand campaign titled ‘Hello Dreamers‘ that has been conceptualised and created by Contract Advertising. The 360 degree...
MUMBAI: Mobile ad network Seventynine has appointed Jatin Kapoor as the International sales head for the company. He will report to Seventynine founders Deven Dharamdasani and...
MUMBAI: Apollo Hospitals has consolidated its media duties with Mindshare following a multi-agency pitch that took place in early December. The GroupM agency was pitted against...
MUMBAI: DDB Mudra‘s brand consultancy agency Interbrand India has added Mahindra Group to its roster of clients that includes Tata Group and Godrej. The Interbrand offices...
MUMBAI: The International Advertising Association (IAA) India chapter has announced the nominees for the first 10 categories of the first edition of the IAA Leadership Awards....
MUMBAI: FMCG major Hindustan Unilever Ltd (HUL) increased its spending on advertising and promotions for the fourth consecutive quarter ended 31 December as competitive intensity continued...
MUMBAI: The nutritional chocolaty drink Bournvita Lil‘ Champs has launched its latest TVC featuring Kajol. The TVC shows Kajol as a mother struggling to keep up...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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