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MUMBAI: Mumbai based publication house Blossom Media Pvt Ltd has roped in veteran Bollywood actor and theatre personality Kadar Khan as the brand ambassador for their...
MUMBAI: Mobile communications company Madhouse celebrated its first anniversary on 14 February. Madhouse is a full service mobile communications company that has brought together agencies, publishers...
MUMBAI: Zee Entertainment Limited has appointed Scarecrow Communications as the creative agency for Khana Khazana, its 24×7 food channel. The account will be handled out of...
MUMBAI: The Branded Content & Entertainment Abby has been added as a category in this year‘s edition of The Abbys, the advertising awards that take place...
MUMBAI: Zee TV was the only Hindi GEC with significant gains in week six of 2013 at 243 gross rating points (GRPs), allowing it to narrow...
MUMBAI: Known to have directed critically acclaimed Tamil films like Minsara Kanavu and Kandukondain Kandukondain, cinematographer turned director Rajiv Menon has approached Vidya Balan to play...
MUMBAI: With summer vacations round the corner, kids broadcaster Nickelodeon has joined hands with Dubai‘s underwater themed resort Atlantis, The Palm to launch an on-air contest...
MUMBAI: In order to promote its latest offering Sanskaar – Dharohar Apnon Ki, Viaccom18’s Hindi GEC Colors has launched a contest named Sanskaar- Milaye Aapko Apno...
MUMBAI: Cinema advertising and mall and multiplex branding company Jaguar Services‘ Vishnu Telang is now a 50 per cent equity stake holder in Khushi Advertising. In...
MUMBAI: Bang in the Middle, a Delhi-headquartered independent agency, is entering the southern state of Kerala. It will start operations in Kerala on 14 February. The...
NEW DELHI: Messe Frankfurt Trade Fairs India and Business Broadcast News have formed a strategic partnership to introduce a series of trade shows in the Indian...
MUMBAI: Kolkata-based Joy Cosmetics has appointed Scarecrow Communications as its creative agency. The agency‘s Mumbai office will be in charge of the account. The company‘s last...
MUMBAI: Sachin Das Burma has joined the Delhi office of Draftfcb Ulka Advertising as group creative director. He comes in from JWT Delhi where he was...
MUMBAI: Eureka Forbes Limited has awarded its digital strategies and social media mandate to Digitas India of the Publicis Groupe. Digitas will be responsible for an...
MUMBAI: IPG‘s Lowe Lintas and Partners has retained the national creative mandate for Apollo Hospitals covering all of Apollo‘s health-care verticals barring insurance. The agency will...
MUMBAI: Spicejet, the low-cost airline company from the Sun Group, has decided to continue with Grey as its creative agency of record. Contrary to media reports,...
MUMBAI: Comniscient Group, a non-advertising communications company, has appointed Piyush Jain to the position of Chief Executive Officer of Bluebytes News, a media intelligence and insight...
MUMBAI: Media and entertainment research firm, Ormax Media, has launched a new product for Hindi general entertainment channels called Showbuzz Ad-vantage. The diagnostic tool will equip...
MUMBAI: Omnicom‘s TBWAIndia has appointed Parixit Bhattacharya as the TBWA India group chief creative officer. His portfolio includes responsibilities of the retail and shopper marketing company...
MUMBAI: Ogilvy has made some changes in its creative team at Delhi. Kapil Arora, who was leading the national team managing the Vodafone account, has been...
MUMBAI: Star India‘s general entertainment channel Star Plus has appointed JWT‘s Contract Advertising to handle its creative duties. The account was earlier serviced by Ogilvy. The...
MUMBAI: The DDB Mudra Group‘s DDB MudraMax has roped in Deepak Trikha as VP, experiential. He will be based out of Delhi and will report in...
MUMBAI: Viacom18‘s music and youth channel MTV has furthered its licensing and merchandising portfolio by associating with Swipe Telecom to launch a co-branded ‘fablet‘ (derived by...
MUMBAI: Melissa Madden, former director of marketing with Seven Network, has been appointed to the role of BBC Worldwide Australasia director of brands and marketing. The...
MUMBAI: Fast moving consumer goods company Emami Ltd increased its ad spends by a considerable 26.85 per cent in the quarter ended 31 December 2012. The...
MUMBAI: Kerala-based start up agency Black Swan India has won the creative duties of Media One, the upcoming general entertainment channel in Malayalam. Black Swan India...
MUMBAI: Push Integrated Communications has been awarded the creative duties of the Celebrity Cricket League 2013. The mandate includes creative development and execution across multiple media...
MUMBAI: Melissa Madden, former director of marketing with Seven Network, has been appointed to the role of BBC Worldwide Australasia director of brands and marketing. The...
NEW DELHI: The Telecom Regulatory Authority of India (Trai) which had last year issued regulations relating to advertisement time on television channels has now sought clarity...
MUMBAI: Bengali entertainment channel Ruposhi Bangla has unveiled a brand new logo and a new tagline -‘Khushi Mon Sarakkhon‘ – promising to make everyone‘s heart leap...
MUMBAI: Faced with a shrinking market share and a slack in demand, ice-cream brand Pastonji, which has a strong presence in Western India, has turned to...
BANGALORE: The Himalaya Drug Company has released its latest television commercial for its product Purifying Neem Face Wash. The new ad shows the frustration girls face...
NEW DELHI: Zee News Ltd (ZNL) has appointed Jitesh Rajdeo as its chief sales officer to head the sales function of all the news channels of...
MUMBAI: Berger Paints has launched its new ad campaign for its exterior paint brand Weathercoat Allguard with the tag line “Reverse the effect of Rain”. The...
MUMBAI: Tata Motors has launched an ad campaign created by Draftfcb Ulka for its new offering, the new Vista D90. In keeping with this vision for...
MUMBAI: Publicitas Digital has signed an exclusive sales partnership with leading global online travel company Orbitz Worldwide in India. Under this partnership, Publicitas Digital will provide...
MUMBAI: Affle Group, a leading international smart-media company, has partnered Multi Screen Media (MSM) to exclusively power all advertising during the Sony Liv launch phase through...
MUMBAI: To reflect pervasive shifts in both consumer behavior and global marketing strategy better, MediaCom Worldwide is renaming its MediaCom Direct division as MediaCom Response. When...
MUMBAI: Mumbai-based digital media advertising and communications agency, Water Brand Consulting, has announced the launch of its new platform – Synerzence. With this new launch, Water...
MUMBAI: Trinetra Focus, the digital arm of Focus, has bagged the digital and social media duties of Pune-based Institutes for Liberal and Management Education, Flame. Trinetra...
MUMBAI: 2013 is turning out to be a fluid market for the Hindi general entertainment channels (GECs). With the fight for the top position becoming tougher,...
MUMBAI: The Times of India Group has said it has renewed the franchise rights for the Miss Universe pageant in India. An agreement to this effect...
MUMBAI: Keeping up with the trend of FMCG companies expanding media spends, Procter & Gamble Hygiene and Health Care Ltd (PGHHCL) upped its advertising expenditure by...
MUMBAI: McCann ECD Rahul Mathew has been picked to be on the Ad Fest 2013 Film Lotus and Radio Lotus jury panel. Adfest 2013 will be...
MUMBAI: Internet giants Yahoo and Google have inked an agreement to have the latter serve up advertising on some Yahoo websites. According to the deal, Google...
NEW DELHI: Information and Broadcasting Minister Manish Tewari Tuesday unveiled the e-version of Rozgar Samachar in Urdu by the Publication Division. He said the issue could...
MUMBAI: Lifestyle channel TLC partners with Taste Of Mumbai to celebrate great taste with cuisine, wines, live demos, food, drink and much more. To be held...
MUMBAI: Trinetra Focus, the digital arm of Focus, has won the digital and social media duties for Pune-based institute for liberal and management education FLAME. The...
MUMBAI: HCL Infosystems has appointed cricketer Unmukt Chand as the brand ambassador for its recently launched range of HCL ME Tabs. As a part of this...
MUMBAI: Club Med, a French resort chain, has announced a complete rebranding that focuses on offering a relevant, modern view of Club Med. The brand has...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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