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MUMBAI: – Lenovo India has launched a new TV campaign to showcase a new range of smartphones for the Indian market. The TV campaign is conceptualised...
MUMBAI: The folks at Zee Entertainment Enterprise Ltd (Zeel) have been working with a lot of zeal, it would seem. Especially if one looks at its...
MUMBAI: The Neo Sports Network will debut a dual feed broadcast plan for the tennis Grand Slam the French Open. The tournament runs from 26 May-9...
MUMBAI: It made all the right buzz when it announced last month that it was launching India‘s first 24 hour wedding entertainment TV channel. Now Shagun...
MUMBAI: It’s another win for Havas Media India. Last night, the agency announced that it had been signed on to manage the media business of Simmtronics...
MUMBAI: L&K India has won the creative duties for Mahindra Holidays & Resorts India‘s flagship brand – Club Mahindra with immediate effect. The agency will be...
MUMBAI: There was a time not so long ago when Sony Entertainment Television‘s Six HD channel was getting almost no TV commercials. It was the place...
MUMBAI: Cadbury India, a part of Mondele-z International has announced the launch of a new TVC campaign for Oreo Choco Cr?me. The ad campaign showcase the...
MUMBAI: February India, a Delhi based digital, design and advertising agency has won the creative duties of Ludhiana-based bicycle manufacturer Avon Cycles. The incumbent agency on...
MUMBAI: International Association of Advertisers (India Chapter) has announced its next webinar on ‘World goes Digital’ on 23 May at 3.00 pm. Rediff.com founder and CEO...
MUMBAI: Volkswagen Malaysia has announced that it is the ‘Official Car‘ of AXN‘s local production, ‘The Apprentice Asia‘ premiering on 24 May at 9 pm. Volkswagen...
MUMBAI: The Sun TV Network is celebrating its twentieth birthday this year. And the sun seems to be coming out from the clouds at south India’s...
MUMBAI: Maxus has the WON the media business on redBus.in in the recently conducted pitch process. Redbus.in, an online bus ticket-booking site recently started advertising on...
MUMBAI: US-based Fast Company Magazine has named Taproot India co-founder and chief creative officer Agnello Dias as one of the 100 Most Creative People in Business...
Mumbai: The 60th Cannes Lions International Festival of Creativity- 2013 is here and with full fan fare. One of the most prestigious advertising festivals of the...
MUMBAI: Sahil International, the exclusive and authorised importer and distributor of all Ground Zero products in India, has signed up Hrithik Roshan to endorse their brand...
MUMBAI: The Spikes Asia Festival of Creativity, Asia Pacific’s awards and festival for the creative communications industry, is now open for entries for its 2013 awards....
MUMBAI: Sports brand Nike has announced the return of tennis great Andre Agassi to their roster of athletes. The renewed partnership will focus on a shared...
MUMBAI: Sports entertainment company WWE today announced that it will launch a series of new consumer products throughout the country this year to better serve the...
MUMBAI: VivaKi Exchange, a division of TLG India, has bagged the media mandate for Indian Badminton League (IBL) following a multi-agency pitch. The $1-million IBL is...
MUMBAI: Travel company MakeMyTrip has announced its role as the official travel partner of the upcoming Bollywood movie ‘Yeh Jawaani Hai Deewani‘ The launch occasion witnessed...
MUMBAI: TV ratings agency TAM Media has come under fire from time to time with the allegation that its ratings sample audience has been breached and...
MUMBAI: Ogilvy India‘s Mumbai office has won the creative duties for the retail chain Home Centre in Middle East and North Africa. This was a result...
MUMBAI: Razorfish, the technology-led digital company from Publicis Groupe, has appointed Manan Mehta as head of business and senior vice president – India. Mehta joins Razorfish...
MUMBAI: Maxx Mobiles has appointed Madison Media as its media agency on record (AoR). The account will be serviced out of Madison Media Sigma in Mumbai....
Mumbai: The healthcare practice of the DDB Network, DDB Remedy, has launched in India through DDB Mudra Group’s Health and Lifestyle practice, DDB Health & Lifestyle...
BENGALURU: What does an automobile seller do when it’s seen its sales numbers fall year on year and it has split with its major sales/distribution partner?...
MUMBAI: Brandlogist, a Delhi-based brand communications consultancy, has started a new vertical focussed on inculcating design and video in their various marketing strategies. This vertical will...
MUMBAI: Percept/H, the flagship advertising agency of Percept, has appointed Saurav Ghoshal as vice president – client servicing. Ghoshal will play a vital role in the...
NEW DELHI: A notification issued on 27 February 2009 on surrogate advertising has still not been operationalised as the government has failed to work out a...
MUMBAI: Cricket has been dominating our minds thanks to the sixth season of Pepsi Indian Premiere League (IPL). And one campaign that has been catching the...
MUMBAI: UK supermarket Waitrose has signed a three-year deal with the England and Wales Cricket Board to become the new team sponsor of England Cricket from...
MUMBAI: Financial company IG will tap in to AXN‘s local show ‘The Apprentice Asia‘ which kicks off on 24 May at 9 pm in India. IG‘s...
MUMBAI: Kyoorius, a publication on design and communication community across India since 2006 has announced the launch of the ‘Kyoorius Awards.‘ The awards are in partnership...
Mumbai: The Advertising Standards Council of India (ASCI) has won the Best Practice Silver Award at the European Advertising Standards Alliance’s (EASA) Annual Meeting held in...
MUMBAI: World Wrestling Entertainment (WWE) has announced an exclusive, multi-year agreement with US toy manufacturer The Bridge Direct to develop and market construction toys based on...
MUMBAI: Kumar Subramaniam, who recently put in his papers at Contract advertising as executive vice president and is serving his notice period with the agency, will...
MUMBAI: News broadcaster New Delhi Television Ltd (NDTV)continues on the path to recovery. Its fourth quarter results for 2013 (up to 31 March) surprised many. The...
Mumbai: Global Advertisers has introduced four new divisions of sales department based on regions: North, South, East and West. The dedicated team assigned for these divisions...
Mumbai: The third in the series of the International Advertising Association (IAA) India Chapter’s debates will be hosted in Gurgaon on Monday 13 May 2013. It...
NEW DELHI: Bollywood ace actor-director Farhan Akhtar has been appointed brand ambassador for Intex range of smartphones. The alliance between Akhtar and Intex Technologies is to...
MUMBAI: EA Sports, a division of Electronic Arts and soccer‘s governing body Fifa have announced an extension of their existing licensing agreement until 31 December 2022....
MUMBAI: Middle east airline Emirates has unveiled a new phase of its global Share a Smile campaign in partnership with Arsenal Football Club. With the help...
MUMBAI: The Hindi general entertainment channels (GECs) have roared back in week 18 (28 April-4 May 2013) of the Tam ratings roster. Last week, Max had...
MUMBAI: English soccer club West Ham United and Adidas have announced a commercial partnership which sees the global sportswear giant become the club‘s official technical supplier...
MUMBAI: Soccer club Arsenal has signed the biggest kit deal in English football history with Puma. Reports state that the parties have signed an agreement worth...
MUMBAI: It‘s making an entry into an already teeming with competition space. And News Nation – a channel promoted by a group from the north with...
NEW DELHI: The last date for receipt of comments on the Telecom Regulatory Authority of India‘s (TRAI‘s) consultation paper on accreditation of television rating organisations has...
MUMBAI: Media veteran Hiren Pandit has decided to call it a day. The affable GroupM managing partner – special projects has put in his papers and...
MUMBAI: At a time when the Indian Premier League (IPL) franchises rely on normal things like T-shirts, caps, books for licensing and merchandising Rajasthan Royals have...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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