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Media veteran Divya Radhakrishnan gets a little nostalgic as she recollects that moment a couple of year ago when she was contemplating which direction her life...
MUMBAI: Bollywood Megastar Amitabh Bachchan and Manju Warrier, a popular Malayalam actress will soon be seen in the Kalyan Jewellers TVC. The advertisement, which has been...
NEW DELHI: Entries have been invited for the fourth Asian Digital Media Awards. The award will distinguish the most forward thinking and creative achievements of news...
NEW DELHI: Bollywood hottie Jacqueline Fernandez will now be seen posing in the bridal attire. The actor has been chosen as the brand ambassador for the...
NEW DELHI: To satisfy the needs of a fanatic cricket nation, Datawind – the maker of Aakash PC Tablets – has signed a long term partnership...
Filling someone‘s shoes is never easy and especially when that someone is the person you‘ve always looked up to. Vikas Khanchandani, director of media outsourcing firm...
MUMBAI: Hindi GECs seem to be on the losing side for week 26 of TAM ratings as most of them saw a drop in their GRPs....
NEW DELHI: The fifth television commercial in the row of ‘Aaj Lee Kya’ campaign for the mini chewing gums brand ‘Chingles’ of Dharampal Satyapal Group is...
NEW DELHI: CFA Institute, a global association for investment professionals, has appointed Ketchum Sampark as its PR & social media agency in India following a closely...
NEW DELHI: Leading Bolywood and south Asian music service Saavn is stepping it up in India. The company has rolled out a pop culture marketing campaign...
MUMBAI: Umesh Shrikhande has joined Taproot India as the new chief executive officer. The announcement was made by Dentsu India Group. Shrikhande, an advertising veteran with...
MUMBAI: Dangal TV has appointed Aidem Ventures, the media consulting, marketing and advertising sales company as its advertising partner. Dangal TV is the leading regional channel...
MUMBAI: Expect a new TVC for Jayalakshmi Silks soon. This Kochi based textile retail brand has handed over its creative mandate to Dentsu Communications, which will...
MUMBAI: Last December, the 21st Century Fox had announced the separation of its business into two independent publicly-traded companies. And starting 1 July, the Rupert Murdoch...
MUMBAI: Health has its voice, listen to it. This is what the new TVC of Aquaguard, ‘Sehat Ki Awaaz‘, conveys to its consumers. The new ad...
MUMBAI: Expect a new TVC for Jayalakshmi Silks soon. This Kochi based textile retail brand has handed over its creative mandate to Dentsu Communications, which will...
MUMBAI: Last December, the 21st Century Fox had announced the separation of its business into two independent publicly-traded companies. And starting 1 July, the Rupert Murdoch...
MUMBAI: Health has its voice, listen to it. This is what the new TVC of Aquaguard, ‘Sehat Ki Awaaz’, conveys to its consumers. The new ad...
NEW DELHI: Even as the government-mandated Broadcast Audience Research Council (BARC) has been working on getting its act together, the Telecom Regulatory Authority of India (TRAI)...
NEW DELHI: Indian TV viewers are going to be a delighted bunch. Reason: the number of TV commercials being bombarded at them on TV channels just...
MUMBAI: H&R Johnson (India), a five decade old pioneer offering ceramic tiles in India has signed actor Katrina Kaif as its brand ambassador. As part of...
NEW DELHI: A unique viral campaign ‘Hyundai i20 Casts a Spell‘ launched by Hyundai Motor India to promote the i-Gen i20 garnered over one million views...
NEW DELHI: LINE Corporation has launched a brand marketing campaign through a series of TV commercials targeted at the Indian youth to promote its new mobile...
NEW DELHI: Even as the government-mandated Broadcast Audience Research Council (BARC) has been working on getting its act together, the Telecom Regulatory Authority of India (TRAI)...
NEW DELHI: Indian TV viewers are going to be a delighted bunch. Reason: the number of TV commercials being bombarded at them on TV channels just...
MUMBAI: H&R Johnson (India), a five decade old pioneer offering ceramic tiles in India has signed actor Katrina Kaif as its brand ambassador. As part of...
NEW DELHI: A unique viral campaign ‘Hyundai i20 Casts a Spell’ launched by Hyundai Motor India to promote the i-Gen i20 garnered over one million views...
NEW DELHI: LINE Corporation has launched a brand marketing campaign through a series of TV commercials targeted at the Indian youth to promote its new mobile...
MUMBAI: One of India‘s leading Hindi news broadcasters India TV has awarded its creative mandate to Eleven Brandworks. The win came after a multi-round & multi-agency...
MUMBAI: It is at a tender age of 9-10 years that children first start interacting with a pen to write. This is also the time when...
NEW DELHI: In a unique campaign, Tata Housing Development Company Limited is reaching out to prospective buyers of their award winning-project, La Montana near Talegaon, through...
BENGALURU: Cricket, cricket and more cricket… Cricket lovers have never had it so good as this summer…. Starting with the scam tainted IPL Season 6, Indian...
MUMBAI: Let‘s go and get the music – The new TVC for Maruti Suzuki Alto K10 has been launched. The ad campaign which encourages audiences to...
MUMBAI: The world is going digital and so are various brands. Daikin India has started its first CSR activity in the last 13 years through its...
MUMBAI: In week 25 TAM ratings, Zee TV was the highest gainer, as it added 16 GRPs, taking its score to 209. Life OK, this week...
MUMBAI: Dabur India, the natural packaged foods company has announced the launch of a new sub-brand in its packaged fruit juice category – Réal SupaFruits. This...
BENGALURU: Building upon its success in delivering solutions that operationalise predictive analytics for key vertical markets, such as banking, financial services, retail and healthcare, Symphony Teleca...
MUMBAI: Total advertising spending in the US in the first quarter fell 0.1 per cent from the year-ago period, at $30.1 billion, according to the latest...
MUMBAI: Online fashion and lifestyle store, fashionandyou.com has launched a range of Home décor products. The brand‘s social duties is handled by its in-house marketing and...
BENGALURU: Along with fresh expenses towards mass media communications for eight new variants launched within a week, Indian automobile major Tata Motors has planned for larger...
MUMBAI: British Sky Broadcasting Group (BSY), the UK‘s largest pay-TV broadcaster, has cancelled its advertising on the social networking site – Facebook, after one of its...
MUMBAI: When everything is going digital. Mumbai based outdoor agency Global advertisers has started a new initiative. The advertising agency has started a live chat &...
NEW DELHI: Even as the Information and Broadcasting Ministry has stepped up its action against advertisements making misleading claims, the Advertising Standards Council of India the...
MUMBAI: Cycle Pure Agarbathies, India‘s incense sticks (Agarbathi) maker and one of the leading sponsors of cricket in India is adding yet another feather to its...
MUMBAI: As top tennis players in the world get ready to vie for the esteemed Wimbledon title, sports broadcaster ESPN Star is wide smiled as it...
MUMBAI: Ranbaxy Global Consumer Healthcare (RGCH), a division of Ranbaxy Laboratories has appointed Starcom Worldwide as its media agency. The estimated size of the business is...
MUMBAI: Textile, apparel and fashion retailer Raymond‘s tag line is “the complete man.” And it was looking for the complete media agency to look after its...
MUMBAI: India‘s digital marketing agency, Ignitee Digital manages the social media campaigns and digital communication for Delhi Duty Free. Journalist and columnist Vir Sanghvi talk show...
MUMBAI: Dollar Industries, a hosiery manufacturing company is looking for a creative agency for its Lifestyle clothing. The multi pitch process is going on in Kolkata....
MUMBAI: Reliance’s textile company ‘Only Vimal’, started by Dhirubhai Ambani with ‘dare to dream and learn to excel’ spirit. Scarecrow Communications has been appointed as the...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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