Connect with us
MUMBAI: To be the first in the region, Dentsu Aegis Network’s experiential marketing agency, psLive, which was recently launched in APAC, will be rolled out in...
MUMBAI: The 2014 elections have been very different from the previous ones; never before have elections created so much buzz especially among the youngsters. Media...
MUMBAI: Cadbury India, a subsidiary of Mondelez International, has changed its name to Mondelez India Foods. The change in name of Cadbury is in line with...
MUMBAI: Tata Motors’ Passenger Vehicles Division today shared details for its association with the Royal Challengers Bangalore (RCB) team as the official car partner. Captained by...
MUMBAI: Barely days for the city to go to polls, and a party which had hitherto relied on unconventional methods such as word-of-mouth, foot soldiers and...
KOLKATA: Be it television or radio, everyone is playing their part in urging people to go out and vote. Similarly, with an aim to advise people...
MUMBAI – Verizon Enterprise Solutions has found a new president in Christopher Formant. The appointment was announced by Verizon executive vice president and president of the company’s...
MUMBAI: UNICEF India is currently in the process of scouting for a digital partner. Industry sources have confirmed that the multi agency pitch is underway in...
MUMBAI: Reinvention is the new mantra for brands to survive in the competitive world. And some brands don’t hesitate in going under the knife over and over...
If you’ve always wondered why and what’s the point of political advertising when the candidates get enough coverage around their sheninagans on a regular basis, then...
MUMBAI: The 11th edition of Mirchi Kaan Awards saw some of the big names of the ad and corporate world such Josy Paul, Pops, Sajan Raj Kurup,...
MUMBAI: Move over political parties, election fever has gripped brands as well! As if political outfits telling people how they’ve changed their lives for the better...
MUMBAI: Continuing its trend of surveying top CEOs across the globe, PricewaterhouseCoopers (PwC) surveyed 1344 business leaders across 68 countries out of which 72 were media...
MUMBAI: The awards governing council of Goafest 2014 has yet again extended the entry dates for Goafest Abbys 2014. The last date now for submission of...
MUMBAI: There has been some exemplary advertising from Dove from the house of Unilever for over a decade now. The brand has endeavored to define beauty...
MUMBAI: OMRON group in India has extended their flagship CSR project ‘Your Voice, Their World’ to the online sphere to create world’s first-of-its kind online audio...
MUMBAI: Starting the upcoming IPL season on a positive note, Kings XI Punjab, has announced Tata Motors Prima as its title sponsor. The franchisee has...
MUMBAI: KV Sridhar (Pops) has finally decided to move on. Leo Burnett India and subcontinent chief creative officer will be hanging his boots on 4 May,...
BENGALURU: Indian amusement park major Wonderla Holidays (Wonderla) plans to up its marketing spends by about 10 per cent during FY-2014-15 from the Rs13 crore it...
MUMBAI: In a recent development, Swarovski has promoted Francis Belin to take a bigger role in the company. Belin who has been in charge of...
MUMBAI: It isn’t uncommon for brands to piggyback cinema as the medium with arguably the greatest mass outreach. HDFC Life is no stranger to this...
MUMBAI: DDB MudraMax Media has roped in Amita Karwal as executive vice president to head its North & East Operations. With over two decades of...
MUMBAI: The DMAi 2014 Createffect Awards that serve as a stepping stone to the prestigious DMA International ECHO competition since 1929, now in its third year...
MUMBAI: Tangerine Digital managed and promoted, Blogmint, has launched an app for cricket enthusiasts, world over. Called ‘The Loudest Cheer’, the app aims to connect all...
MUMBAI: The voice & missed call company, VivaConnect, has appointed Bharatesh Salian as the chief strategy officer. He will define and execute strategic initiatives for brands,...
MUMBAI: Orango Solutions in partnership with Khushi Advertising Ideas Pvt. Ltd. have acquired advertising rights of “Sri Guru Ram Das Jee International Airport” in Amritsar. ...
MUMBAI: Those waiting with bated breath for the Indian Premiere League (IPL) have one more reason to hoot. The funny eggheads of the balloon bellies, gibberish...
MUMBAI: Dentsu Aegis Network has announced the launch of experiential marketing agency psLive in Asia Pacific. During 2014, psLive will be rolled out to all...
MUMBAI: Starcom MediaVest Group’ integrated digital marketing arm SMG Convonix has won 24 new clients in the last quarter across sectors like education, FMCG, travel, banking...
BENGALURU: Sports lifestyle brand Puma India is targeting about 10000 participants in this year’s edition of Urban Stampede from eight cities in the country. Last year’s...
MUMBAI: Cohn & Wolfe, a leading global communications agency,has announced that it has been awarded the mandate to manage the PR for DEUTSCHE LUFTHANSA AKTIENGESELLSCHAT in...
MUMBAI: Delhi Duty Free, India’s most awarded duty free retailer is proud to be associated with the “Delhi Daredevils” as official partners for IPL 2014. This...
MUMBAI: GroupM has elevated two of its senior executives of the Central Trading Group (CTG). The company elevates Sidharth Parashar as head, Pricing & Investments, and...
MUMBAI: Online store bluegape.com launched its official Indian Premier League (IPL) merchandise collection for sale on 13 April. The website is the exclusive merchandise partner...
MUMBAI: The biggest cricketing extravaganza – Indian Premiere League – is just a couple of days away and the official broadcaster Sony Max and Six is...
MUMBAI: DDB MudraMax has won the media duties of Goldplus, a TATA product, after a recently concluded multi-agency pitch including Madison Communications, Maxus and incumbent agency,...
MUMBAI: In the New Year, the Advertising Standards Council of India’s (ASCI) Consumer Complaints Council (CCC) upheld 134 out of 144 advertisements in the month of...
MUMBAI: India’s low ad-spend-to-GDP ratio makes it one of the most promising ad markets globally, says IIFL’s Institutional Equities. In a Media sector report titled “India:...
MUMBAI: The Delhi Daredevils unveiled their jersey for the seventh edition of the Pepsi Indian Premier League at an event organised at JW Marriot – Aero...
MUMBAI: So far. Go good. The year began with winning of the creative mandates for Tata Docomo and Paytm, and continuing the trend, Contract Advertising will...
MUMBAI: Kings XI Punjab today announced the appointment of Fraser Castellino as their new COO. Fraser has over a decade’s experience of working in the sports...
KOLKATA: The F&B conglomerate, Oriental Cuisines Private Limited (OCPL) plans to earmark four per cent of the turnover into the marketing spend in the current fiscal 2014-15....
MUMBAI: It’s been a week since the Lok Sabha elections started, and since then social media has been flooded with ‘ungli’ pictures. Many believe that 2014...
NEW DELHI: Asserting that it is “not just important, it is vital,” Univision chairman Haim Saban has urged the development of a new broadcast transmission standard “to allow...
NEW DELHI: Federal Communications Commission Chairman (FCC) Tom Wheeler has asked broadcasters to share channels, migrate to the Internet and use next year’s incentive auction to...
MUMBAI: Videocon d2h has launched three new subscription packages in the mid level price segment targeted at sports lovers. The three new packs launched are: ‘Gold...
BENGALURU: Samsung Electronics (Samsung) organised a consumer event in Bengaluru on Thursday on the occasion of Galaxy S5 arrival in India. Ace choreographer, Prasad Bidappa showcased...
MUMBAI: The winning streak continues for Havas Media Group India. The agency has won the integrated digital duties of XOLO, part of Lava International, in a...
MUMBAI: This year the Abby Award has added new verticals as well as sub-categories to become truly the complete Communications Award that it has always wanted...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
This will close in 10 seconds
