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BENGALURU: Evaporative air cooler manufacturer, Symphony, spent Rs 19.09 crore (16.42 per cent of Income from Operations or Inc from Ops) towards selling and distribution expenses...
MUMBAI: Fragrance and flavour provider, SH Kelkar & Company has awarded its creative duties to Publicis Worldwide. The business was awarded to Publicis following a multi-agency...
MUMBAI: VivaConnect brings yet another service to elevate brands engagement with its customers over mobile. This time it delivers it through a captivating package – MORE,...
MUMBAI: April was an eventful month or so for Amul, the iconic brand marketed by Gujarat Cooperative Milk Marketing Federation (GCMMF). On the one hand, GCMMF...
MUMBAI: In the month of February, Advertising Standard Council of India’s (ASCI) Consumer Complaints Council (CCC) upheld 99 out of 136 advertisements. What is interesting that...
MUMBAI: With office premises shifting from south Mumbai to the city’s western suburb and rehabilitation of slums going on full swing, the Virar region in Thane...
MUMBAI: Honda Cars India (HCIL) recorded a monthly domestic sale of 11,040 units in April 2014 registering a growth of 30 per cent owing to the...
MUMBAI: Suntory Holdings and Beam Inc announced that Suntory has completed the acquisition of all the outstanding shares of Beam for $83.50 per share on 30...
BENGALURU: Indian consumer products in beauty and wellness space company Marico spent (-9.08) per cent less at Rs 121.91 crore (11.38 per cent of Operating Income...
MUMBAI: Kyorius, a not-for-profit initiative by Transasia Fine Papers, and D&AD today announced the addition on Neil Dawson – Partner, Dawson Pickering to the already illustrious...
BENGALURU: Indian handset manufacturer, Wham! Mobiles, has announced West Indian and IPL Royal Challengers Bangalore (RCB) cricketer Chris Gayle as its brand ambassador. The association...
BENGALURU: Dabur India Limited (Dabur) spent 19.44 per cent more towards Advertisement and Publicity (Ad & Pub) in FY-2014 at Rs 999.67 crore (14.09 per cent...
KOLKATA: After launching its nation-wide campaign ‘Vote for Child Rights’ election advocacy campaign in November last year, the Child Rights and You (CRY) has again attempted...
MUMBAI: With big names dropped out, entry numbers has changed the shape of the event, which is now set to go indoors. The much talked about...
MUMBAI: Global Advertisers has rolled out dynamic outdoor campaign for Adlabs Imagica by engaging large size and panoramic hoardings across Mumbai. Being launched in the...
MUMBAI: After a long drawn selection process, Maharashtra Tourism Development Corporation (MTDC) has empanelled Manhattan Communications (India) as an agency for event management and sponsorship, starting...
MUMBAI: Delna Sethna Patel joins L&K Saatchi & Saatchi as chief creative officer where she will primarily focus on their P&G businesses namely Head and shoulders,...
MUMBAI: Scarecrow Communications has been appointed as the creative agency to handle three of the fashion world’s most renowned brands – Kenneth Cole, Steve Madden and...
MUMBAI: Joining a client roster that includes Mahindra, Godrej, Bajaj Auto, PepsiCo, Etisalat, Interbrand India has recently begun consulting for the infrastructure major L&T. L&T...
BENGALURU: Indian FMCG giant Hindustan Unilever Limited (HUL) Advertisement and Promotions spends (Ad & Promo spends) was down 9.59 per cent in Q4-2014 at Rs 840.34...
MUMBAI: For colleagues at the then Saatchi & Saatchi who saw them fighting with each other, it came as a surprise when Ramanuj Shastry and Nisha...
NEW DELHI: Rajeev Suri, who is taking over as the new president and CEO of Nokia, says the company will focus on three strong businesses –...
NEW DELHI: Steve Oetegenn is all set to take over as the president of Verimatrix to assist the company to grow its pay-TV operator base. ...
BENGALURU: FMCG player Godrej Consumer Products Limited (GPCL) spent (-35.93) per cent less towards Advertising and Publicity (Ad & Pub spends) in Q4-2014 at Rs 145.78...
MUMBAI: SMG Convonix has appointed Surajendu Sinha as vice president and business head (west & south). Sinha will be responsible for overseeing all key client...
MUMBAI: Diageo is looking for a media partner to handle all its brands in India. Industry sources have confirmed that the multi agency pitch is underway...
MUMBAI: AMFI’s web presence gets a makeover. Rage Communications, India’s leading web services company, in partnership with Metal Communications has recreated and enhanced the Internet presence...
MUMBAI: In its mission to make Indian homes fashionable, leading home fashion brand, Portico New York launched their first edition of Fashion@Home Retail Conference 2014 at...
MUMBAI: Indian airlines are not hesitating from finding innovative ways to not only woo passengers but also grab attention. SpiceJet which has been in the news...
MUMBAI: While Mumbai voted on 24 April, DDB MudraMax and Thincquisitive Foundation celebrated democracy, by hosting India’s first ever Voters Party at Hard Rock Cafe, Andheri,...
MUMBAI: The Gujarat-based real estate conglomerate, Rajhans (Desai-Jain) Group, has chosen Indian batsman Rohit Sharma as its brand ambassador. Sharma will spearhead the company’s aggressive...
MUMBAI: If you are an organisation in desperate need of a service but don’t have the money to put out an advertisement, what do you do?...
MUMBAI: The fashion and lifestyle e-commerce platform, Myntra.com, has signed up Ranveer Singh as its brand ambassador. Singh will endorse the contemporary jeanswear brand from Myntra.com...
MUMBAI: Think you can write a copy which will wow the creative heads of leading agencies? Then it is time to participate in the Portfolio Night. ...
MUMBAI: According to a Business Standard report, around 56 per cent of Indians don’t use mosquito repellents. In rural markets, 72 per cent of the population...
MUMBAI: It’s been 20 days since the largest democracy in the world started polling. Half of the country has already undergone the process while a few...
MUMBAI: Political parties may have succeeded in getting Mumbaikars to step out and cast their vote but brands are taking a step further in wooing all those...
MUMBAI: Infectious has been signed on by Braces and Smiles, a chain of super specialty orthodontic clinics, as their communications partner. Infectious will be in charge...
MUMBAI: Yatra.com has announced its partnership with the Pepsi Indian Premier League (IPL) team Rajasthan Royals as official travel partner. Through this association, Yatra.com aims...
NEW DELHI: Gulshan Verma has been appointed as country manager of Outbrain India, an online content discovery platform. In his new role he will be...
MUMBAI: While the 2013 edition wasn’t exactly the best, with the controversy around ‘scam ads’ and a couple of heavyweights like Ogilvy and Creativeland Asia bowing...
KOLKATA: The telecommunications service provider, Vodafone India, plans to recruit more women employees following the global strategy. In the Kolkata, out of 440 employees, the...
NEW DELHI: Digital video solutions vendor, itaas, is being acquired by Cognizant, though no details of the financial terms involved have been disclosed. The Atlanta,...
MUMBAI: With an aim to encourage people to vote in the general elections 2014, Red FM has associated with the Election Commission of India. The idea...
MUMBAI: Razorfish, a digital and technology agency, has appointed Vik Kathuria as global chief media officer. Kathuria will report directly to Razorfish’s Global CEO Pete...
MUMBAI: The biggest consumer goods company in the country, Hindustan Unilever Limited (HUL), does more than just a lip service to the corporate social responsibilities (CSR)....
MUMBAI: Last week, the industry got the news of KV Shridhar (Pops) moving on after 17 years with Leo Burnett. Today, the agency announced the...
MUMBAI: In a year that was relatively sluggish for the industry, Lowe Lintas and Partners announced today that they registeredover 100 business wins in the past...
MUMBAI: In order to reposition the brand perception Garnier Fructis has gone ahead to add an improved formula to its product. The brand recently conducted a...
MUMBAI: Delhi International Airport (Private) Limited and India’s leading digital media solutions company, Networkplay, have entered into a long-term partnership to create a first-of-its-kind Airport–TV Network...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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