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MUMBAI: PSI, an international arm of Posterscope, was entrusted with the duty of creating a high impact outdoor campaign for Association of Chartered Certified Accountants (ACCA)...
MUMBAI: Global Advertisers has once again won the account of State Bank of India’s outdoor mandate. Despite tough pitching against the media agencies, the OOH...
MUMBAI: With the slowdown of global economic activity since the start of the year and economic uncertainties prevailing in several regions of the world, Publicis Groupe...
NEW DELHI: PVR Cinemas has crossed the century mark with its 101st property in Hubli in Karnataka. With this, the company has reached a count of 444 screens in...
MUMBAI: ABSOLUT, the world’s most iconic vodka is giving a lifetime opportunity to India’s talented artists and creative minds to design forthe first ever ‘ABSOLUT India...
MUMBAI: Indigo Consulting which is a part of the Publicis Groupe, announced the appointment of Harshad Hardikar as its new chief operating officer. Hardikar is the...
MUMBAI: DDB Mudra Group has announced the launch of Bernbach Fridays, a tribute to a man who is the Father of Modern Advertising, a brilliant advertising...
MUMBAI: HSBC has awarded its communication mandate to L&K Saatchi & Saatchi for the re-launch of its premier offering in India. HSBC Premier is the group’s...
MUMBAI: Percept has gone ahead to consolidate its diverse strategic business units to a single holistic entity called Percept One. The agency currently stands at having...
National Geographic Magazine appoints Ms. Susan Goldberg as the Editor-in-Chief. The first female to hold that position, Susan is also the 10th editor-in chief in the...
MUMBAI: After a positive business result, Honda Motorcycle and Scooter India (HMSI) has decided to go all out with its marketing activities. It was in...
MUMBAI: iProspect Communicate2, from the Dentsu Aegis Network, is entering into a strategic agreement with Google to become a Google Analytics Premium certified partner. Google Analytics...
MUMBAI: Maxus, yet again retains the title of the most ‘dominant’ agency as per the latest RECMA report, a qualitative assessment for all leading media agencies...
MUMBAI: It was in April this year that Microsoft had made an announcement that it will soon bring some significant changes in its multibillion dollar ad...
MUMBAI: Dentsu Creative Impact has won the creative duties of DEN Networks’ Delhi Team in the Indian Super League (ISL). The account was bagged following a...
MUMBAI: Everymedia Technologies has announced that it has acquired a significant stake in UK-based digital solutions agency, Plus 1 Digital, for an undisclosed amount. This is a...
MUMBAI: Paris-based research agency RECMA (Research Company Evaluating the Media Agency Industry) has named Starcom MediaVest Group (SMG) the number one ranked global media network in...
MUMBAI: In an attempt to map the infrastructure of companies participating in the space between marketers and publishers, SVG Media has released Indian Digital Advertising Landscape...
MUMBAI: Like the two sides of a coin, India too is divided into two mindsets. While a certain part is moving towards modernisation, there are still...
MUMBAI: Networkplay, an Indian subsidiary of Gruner + Jahr, has announced an enhanced focus on online and mobile video advertising. It aims to provide data-driven...
MUMBAI: Over the last year, GroupM has made a paradigm shift in the way it operates in South Asia, keeping in mind the ever changing media...
MUMBAI: All great things are achieved by making that extra effort. Kyoorius Designyatra, in its ninth year, will explore what it takes to create something new...
Over the years, The Advertising Club has been honoring the best work in media through the EMVIES. And so will it continue to do so, this...
MUMBAI: Shalimar Paints Limited, one of India’s leading paint manufacturing companies, has appointed Shankar Subramanian as Vice-President for its decorative business. In this role, he will...
MUMBAI: Havas Media India has appointed Hans Mathews as executive director for its west India operations. He will be based out of agency’s Mumbai office. ...
MUMBAI: Saint-Gobain Gyproc India (formerly India Gypsum) has announced the appointment of LinTeractive as its digital AoR. Gyproc has been working with Lowe Lintas as...
MUMBAI: Muster Maven, business and brand consultants, has won pan India marketing mandate for Recon Oil Industries. The win comes on the back of a multi-agency...
MUMBAI: Mindshare, the global media agency network that is part of WPP, has set up a global wearable technology group called Life+ to help brands take...
If you thought FIFA was all about the game then you are highly mistaken. While Brazil was spending millions to prepare for the world’s biggest extravaganza,...
MUMBAI: Cheil Worldwide SW Asia [Cheil India] has bolstered its creative department with the appointment of seven new members. The names include Jayant Mathew, Varun...
MUMBAI: Don’t judge them by their name. All India Bakchod (AIB) is what they call themselves. They are probably India’s most vocal bunch of youngsters on...
It was in April that Facebook announced that it had 100 million active users in India, and was aiming at touching the one billion landmark. The...
MUMBAI: Macho man is passé; metrosexual is the current breed of men who with a high disposable income is the most promising consumer today. They...
NEW DELHI: Amul which claims to be India’s largest food products marketing organization is all set to sponsor the Indian contingent for the upcoming Glasgow 2014...
MUMBAI: Omnicom Group has a new leader. The media agency has appointed Troy Ruhanen as president and CEO of TBWA Worldwide. Ruhanen succeeds Tom Carroll who...
BENGALURU: Starting tomorrow, 32 teams comprising six members each from 29 different large corporates in Bengaluru will vie for a trip to Bangkok. The ‘Whirlpool Kitchen...
MUMBAI: Atul Phadnis’ What’s-ON, a television search and electronic programme guide (EPG) data provider for India and the Middle East, has been acquired by Tribune Digital...
The world’s biggest media conglomerate, which shapes the advertising and marketing of brands globally, has good news for marketing companies even though some nations are going...
MUMBAI: Imagine spending all your time and effort on a project, which doesn’t even give a chance for a second glance? Well, this is what is...
MUMBAI: ‘Like A Girl.’ When did those three words become an insult? This thought provoking question has been floating on various social media platforms for...
MUMBAI: IntelliGrape, which is a leading player in building custom Big Data solutions, has joined hands with DataStax to increase the adoption of their Apache Cassandra-based...
MUMBAI: Even as broadcasters in India are fighting tooth and nail with the Telecom Regulatory Authority of India (TRAI) to rollback the ad cap regulation that...
MUMBAI: Close on the heels of winning 4 metals at the recently concluded Goafest Abbys 2014; MSLGROUP, the strategic communications and engagement consultancy of Publicis Groupe, ...
MUMBAI: To expand its reach even further in north east, AM Television has appointed Aidem Ventures as its media representative in the Delhi, Kolkata and Chennai markets...
MUMBAI: SureWaves, a media and technology company working extensively in the space of aggregating audiences on local cable and satellite channels across the country is strengthening...
MUMBAI: MediaCom India has won the media mandate for Roche Diagnostics India following a multi-agency pitch. The agency will handle all traditional and digital media...
MUMBAI: It was almost 65 years ago that a revolution started from a small village in Gujarat, and since then Amul has been a part and...
When indiantelevision.com wrote about Sunil Lulla taking up a leadership position in Grey India, it did surprise many in the industry. Very few knew or recollected...
MUMBAI: Winners of the prestigious 2014 Business Excellence Awards were announced in London and Ashish Bhasin has received the ‘Media CEO of the year – India’...
NEW DELHI: The mobile appears to be leading the increase in media ad spending this year, at least in the United States. Total ad investments...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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