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MUMBAI: Tissot, famous Swiss watch brand, known for its accuracy, added one of the world’s largest sporting events to its portfolio of partnerships, becoming Official Timekeeper...
KOLKATA: Cordlife India, a healthcare company, which had spent less than Rs 10 crore on the marketing activities last fiscal, has increased the budget outlay to...
MUMBAI: After an extensive four months creative and marketing agency review, Porsche Middle East and Africa FZE has selected the DDB Dubai as its marketing support...
MUMBAI: Dish TV, the direct to home entertainment company with 16 million plus subscribers, has announced a new partner for its media duties – MEC India. ...
MUMBAI: After a multi-agency pitch, Scarecrow has bagged the creative mandate for Godfather Beer. Spokesperson from Devans Modern Breweries confirmed the development. Devans Modern...
MUMBAI: MSLGROUP, the strategic communications and engagement consultancy of Publicis Groupe, and the largest brand and reputation advisory network in Asia and Europe, today announced a...
MUMBAI: According to the first ever BrandZ™ Top 50 Most Valuable Indian Brands ranking announced today, the combined Brand Value of all the brands in the rankingis...
WPP CEO Sir Martin Sorrell calls him the data analyst expert. Prasun Basu’s relationship with WPP’s brand, media and communications research company Millward Brown, goes back a...
MUMBAI: Before the FIFA World Cup commenced in Brazil, several concerns were raised about its execution and other related issues, however when it started, all those...
MUMBAI: For all those who are tired of watching fairness cream advertisements and the way they portray people with dark skin, some relief is here. The...
MUMBAI: BlackBerry Limited (NASDAQ:BBRY)(TSX:BB), a global leader in mobile communications, announced today that it has named Sandeep Chennakeshu to lead a new business unit to be...
MUMBAI: Business India Publications has appointed Fourth Dimension Media Solutions as its Sales Concessionaire to Strengthen its existing Sales Team and increase its Strategic Reach with Clients &...
MUMBAI: Having made an impact with its earlier renditions for Malaria, Lowe Lintas has unveiled a new campaign for Godrej HIT that targets another serious vector...
MUMBAI: They are known as the lions who go for the kill in their respective fields. One heads the world’s largest advertising communications group by revenue,...
MUMBAI: GroupM revised their annual estimated advertising expenditure (AdEx) for 2014 from 11.6 per cent to 12.5 per cent released earlier this year. The AdEx revision...
MUMBAI: The Indian aviation sector welcomed another member last week when Tata Singapore Airlines, a 51:49 joint venture between the Tata Sons and Singapore Airlines, announced...
MUMBAI: The Asian Federation of Advertising Associations (AFAA) announced the launch of their new property DigiAsia a bi-annual event which will be held from 11 to...
MUMBAI: In the last two years, the Indian Media and Entertainment industry has seen a stark increase in fraud related cases that have contributed to a...
MUMBAI: Option Designs has won the creative mandate for human technology and solutions provider, BenQ. The two have been working together for the last few...
MUMBAI: WPP’s GrpupM is out with its biannual ‘This Year, Next Year’ report forecasting the global advertising investments. As per the report the ad spends will...
MUMBAI: Fevicol, one of the leading adhesive brands in Asia, has integrated with Pro Kabbadi League for an on-air and on-ground integration. The integration will go...
BENGALURU: Intex Technologies (India) that got into the mobile business around two years ago, had initially focused on the north and west Indian markets. Now, it...
NEW DELHI: In a major initiative to push its commercial revenues, All India Radio is launching a Toll Free – 15102 – to connect with advertisers....
MUMBAI: In 2011, when Anna Hazare led the anti-corruption movement along with the likes of Kiran Bedi, Arvind Kejriwal, the country fed up of the ailment...
MUMBAI: Having effectively marketed over 11 movies in just a span of one and a half year, Global Sports Entertainment and Media Solutions (GSEAMS) has now...
MUMBAI: Dentsu Aegis Network powered Vizeum, has won the mandate of BMW India. The agency will be handling the media duties of the automobile company. ...
KOLKATA: Fast moving consumer goods (FMCG) company Britannia Industries is planning a capital expenditure between Rs 150 crore and Rs 200 crore over the next two...
MUMBAI: In an effort to realign and restructure its businesses globally, Turin-based, Lavazza, has announced its decision to exit from the coffee shop business in India....
MUMBAI: Maxus has launched a bespoke tool, Resolve, based on a proprietary survey of consumer insights in India. The findings of the survey are the most...
MUMBAI: Have you ever seen a black egg, black newspaper or a black toothbrush? If not, then behold, Colgate-Palmolive (India) has launched a Colgate SlimSoft Charcoal...
MUMBAI: Mumbai-based digital marketing agency, The Glitch, is geared up for its first geographical expansion with entry into the capital city. Founded in 2009 by Varun...
MUMBAI: In a first in the Asian market for the New York-based agency, Creative License LLC, specialising in celebrity talent procurement and music licensing for major...
MUMBAI: Unveiling the latest technology for nourished and strong* hair, Garnier Fructis launched its new range – Triple Nutrition along with its first ever Ambassador Alia...
NEW DELHI: Senior journalist Rajiv Mishra, who held the post of chief executive officer of Lok Sabha for about three years until he left some months...
MUMBAI: Hindustan Unilever Limited (HUL) has announced key changes in the management committee of the company. Subject to Unilever Indonesia’s external board approval, Hemant Bakshi, currently...
MUMBAI: Continuing with its effort to drive Mobile Internet penetration in India, Idea Cellular, one of the largest mobile operators in India, has come up with...
MUMBAI: Global research agency Millward Brown will announce the BrandZ Top 50 most valuable Indian brands 2014 on 19 August 2014. Currently in its ninth...
MUMBAI: Part of WPP Group, Quasar, a full service digital agency, has appointed Rasika Bamba as the new regional head, north and east. She will...
MUMBAI: At a star-studded event today, Police Watches, licensed exclusively by Titan Company in India, launched its special edition collection of timepieces inspired by Bajirao Singham,...
MUMBAI: Publicis WW has acquired a minority stake in Asia’s fastest growing digital network, Arcade. Publicis Worldwide CEO Arthur Sadoun said, “Asia is a strategic...
MUMBAI: Hidesign, a luxury brand, has appointed Narresh Mehtta as its chief operating officer. He will be based in Mumbai and report to the company’s president...
MUMBAI: The International Convention Hall at the iconic Bombay Stock Exchange towers played host to the second edition of the IAA Young Turks Forum on Tuesday,...
NEW DELHI: The Carnival Cinemas have launched a three-screen multiplex in EuroPark Mall of Sahibabad near Delhi with the screening of Akshay Kumar’s Entertainment. The Carnival Group had...
Get set to laugh out loud, as Spuul, the popular online streaming service for Indian cinema and television, has added comedy show ‘Jay Hind!’ to their...
MUMBAI: Grey Group India has appointed Projit Sarkar as head of Kolkata operations. Sarkar brings with him an experience of nearly 13 years in brand...
MUMBAI: Subhashish Dutta has joined DDB Mudra North’s formidable creative force as senior creative director (Art). He will be reporting to creative head Sambit Mohanty. ...
MUMBAI: Horse & Country TV (H&C TV) and Amagi announced successful broadcast of The Rolex Grand Prix Live from the CHIO World Equestrian Festival held at...
MUMBAI: Infectious has been signed on as the communications partner for Tamura Elcomponics Technologies, an Indo-Japanese joint venture between Elcomponics India and Tamura Group, Japan. Infectious...
MUMBAI: Looks like start-ups in India have nothing to worry as venture capitalists seem to be eager to put their faith and money in them. ...
MUMBAI: Omnicom Group’s Interbrand India has released the second edition of its Best Indian Brands 2014 league table, the definitive guide to the top 40 brands...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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