MUMBAI: Team India so far has been on a winning spree at the ongoing ICC Cricket World Cup 2015. The winning moments on field have also...
KOLKATA: San Francisco-based taxi aggregator, Uber, is planning to leverage its platform and provide value-added services (VAS) such as courier facilities, food-delivery options or even doorstep...
NEW DELHI: Featuring leading lights of the West Indies Cricket Team, Yepme.com has come out with its latest campaign that will be aired during the World...
MUMBAI: Dentsu Communications has appointed former DDB Mudra group creative head- South and East Vipul Thakkar as national creative director. As the creative leader of...
MUMBAI: 2015 seems to be an exciting year for television spends. According to the Pitch Madison report, in 2015 television spends are projected to grow to...
MUMBAI: Gunn Report for Media named Omnicom Media Group Agency OMD Worldwide as world’s most creative media agency. This year, the perennial first ranked network was...
BENGALURU: Sterling Holiday Resorts (India) Limited (Sterling Holidays) reported sales promotion spend (Sales Promo) in Q3-2015 at Rs 4.77 crore (10.4 per cent of net sales),...
BENGALURU: Indian publishing group Jagran Prakashan Limited (JPL) recently signed a share purchase agreement subject to regulatory approvals for 100 per cent acquisition of Music Broadcast...
MUMBAI: The creative mandate of Pepsi IPL 2015 has been handed over to DDB Mudra group. Last year the creative responsibility was taken care by Havas...
MUMBAI: Madison Media on 20 February released its Advertising Outlook 2015 report. While releasing the report, Madison World chairman Sam Balsara gave the advertisers five important...
BENGALURU: Entertainment, technology and distribution company Imax Corp (Imax) reported flat (up 0.9 per cent) revenue for the year ended 31 December, 2014 (FY-2014, current year)...
NEW DELHI: Around 48.3 per cent of ad agencies have said a majority of their RFPs (requests for proposal) included a video ad component in 2014, as...
KOLKATA: Seeing that digital world has changed the way people research for property, Godrej Properties Ltd (GPL), the real estate development arm of the Godrej Group,...
MUMBAI: MEC India has appointed Mukti Kumaran as its west head. Prior to joining MEC, she was heading the Mumbai branch at IPG Media Brands-BPN. Based...
MUMBAI: GroupM has launched its MEC, MediaCom and Mindshare media agencies in sub-Saharan Africa, supplementing GroupM’s existing offering in South Africa and Northern Africa and strengthening...
MUMBAI: Lionsgate and Samsung Electronics America, Inc have teamed up to create the exclusive virtual reality (VR) experience – “Insurgent – Shatter Reality.” The four-minute...
MUMBAI: Billionaire Warren Buffett’s investment vehicle Berkshire Hathaway picked up a stake in Rupert Murdoch’s 21st Century Fox during the fourth quarter last year. Buffett’s company...
BENGALURU: Consumer goods company Procter & Gamble Hygiene and Health Care Limited (P&G Healthcare) reduced its ad and sales promotion spends (ASP, marketing spends) by 10...
BENGALURU: Following a strong turnaround in the last quarter, Godrej Consumer Products Limited (GCPL) reported 12.8 per cent y-o-y growth in consolidated Income from Operations (TIO)...
MUMBAI: GroupM India retained the title of ‘The Dream Company to Work for’ in the Media and Entertainment sector at the World HRD Congress Awards 2015....
MUMBAI: Girnar Food & Beverages has appointed Mumbai-based ColourCraft Studio (CCS) to devise a creative and digital direction for the company as the battle for tea’s...
MUMBAI: Hyperspace India, the retail division from the Dentsu Aegis Network that functions under the Posterscope umbrella, won 11 awards at the fifth edition of POPAI...
MUMBAI: Havas Media Group is taking its content offering for its clients to a new level through a global partnership with NewsCred, content marketing platform. Through...
MUMBAI: The India vs Pakistan cricket matches are always a nerve tester for players, but this time the test was not restricted to the green field alone....
KOLKATA: The tourism department of Kerala government is planning to launch a campaign focused on ayurveda to promote tourism and position the state of Kerala as...
MUMBAI: Casual lifestyle apparel brand Parx has bagged the title of ‘Best Use of Social media in Marketing Award’, at the recently concluded Asia Retail Congress...
MUMBAI: Razorfish India bagged five awards at the ‘Social Media Summit & Awards.’ The agency won the ‘Social Media Campaign of the Year’ award for Van...
MUMBAI: MindShift Interactive has bagged the digital mandate for Za, a premium skincare and makeup brand launched in India in 2014 by the Japanese beauty major...
MUMBAI: Biscoot, an offline app store initiative by Shotformats Digital, has won a place in ‘The 2nd Inc. India Innovative100 Award.’ The conference and awards ceremony,...
BENGALURU: HT Media Limited’s (HT Media) radio segment reported a 42.2 per cent q-o-q growth in operating result for Q3-2015 at Rs 9.44 crore versus the...
BENGALURU: United Spirits Limited (USL) spent 229.75 crore (9.9 per cent of Total Income from Operations or TIO) in Q3-2015 (quarter ended December 31, 2015, current...
MUMBAI: Percept Media has won the media duties of Numero Uno. The account was won following a multi-agency pitch. The agency would be responsible for...
MUMBAI: WPP’s global communications company, tenthavenue, has appointed Sudipto Roy as CEO of Emerging Markets, covering Asia, Africa, Middle East and Turkey. Roy will lead...
MUMBAI: OgilvyOne has promoted Sonia Khurana as national head of customer engagement, Mumbai. Prior to this, she was heading OgilvyOne’s Bangalore office. While in Bangalore,...
KOLKATA: Linc Pens is all set to woo consumers with its unique animated TVC for one-of-its kind product: Linc Twinn. The campaign is likely to bring...
Having played for Bengal in my teens and waking up at 3 am just to listen to the commentary of West Indies playing India, I can...
MUMBAI: Amagi, the leader in cloud-based TV broadcast infrastructure, will be unveiling its advanced Satellite + Cloud Receiver-Decoder (IRD), Stormplus at BVE2015. The Stormplus IRDs...
KOLKATA: Kolkata-headquartered cigarettes-to-hotels conglomerate ITC has entered into an agreement with Johnson & Johnson (J&J) to acquire Savlon and Shower To Shower trademarks and other intellectual...
KOLKATA: Kolkata head-quartered real estate company, Forum Projects, which is developing a luxury residential condominium, Atmosphere, on the EM Bypass, at a cost of around Rs...
BENGALURU: Dabur India Limited (Dabur) spent 15.4 per cent more towards Advertisement and Publicity (ASP) in Q3-2015 at Rs 319.38 crore (15.4 per cent of Total...
MUMBAI: In India, one’s language changes every hundred kilometers, but one of the few things which brings our diverse cultures together, is our love for ‘cricket’...
MUMBAI: Adi Godrej-led Godrej Group has made senior management movements in three of its publicly listed entities. Godrej Consumer Products Ltd (GCPL) CFO P Ganesh...
BENGALURU: Godrej Consumer Products Limited (GCPL) has launched Good Knight Neem Low Smoke Coil in South India. A campaign including a TVC by JWT in South...
MUMBAI: A global survey from LuxHub, Havas Media Group’s newly launched luxury consulting boutique, takes in the views of the notoriously hard-to-reach affluent luxury goods customers,...
MUMBAI: GorupM’s agency Maxus has won the media investment mandate in India for the International Cricket Council (ICC) Cricket World Cup 2015, which is taking place...
MUMBAI: With the ICC Cricket World Cup 2015 round the corner and millions of cricket fans gearing up to support their favourite team, Castrol, Performance Partner...
MUMBAI: Gift card technology and services company QwikCilver Solutions has unveiled its new logo. The company has partnered with more than 100 retailers and e-tailers to...
MUMBAI: Unilever, Acumen and the Clinton Giustra Enterprise Partnership, an initiative of the Clinton Foundation, have launched a landmark Clinton Global Initiative (CGI) Commitment to Action...
MUMBAI: SmartTV, Samsung’s recent innovation has a new voice-command feature, through which the internet-connected device can record everything one speaks and transmit it to a third...
MUMBAI: Pulp Strategy Communications, a multi-award-winning full service agency in the realm of experiential, digital and interactive marketing, has won the Gold award for best long...

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