MUMBAI: Rajiv Laxman and Raghu Ram have garnered a cult following thanks to their histrionics on MTV Roadies. Now global cola giant Pepsi has roped in...
BENGALURU: HT Media’s radio segment reported 37.1 per cent growth in operating profit at Rs 29.21 crore in FY-2015 as compared to the Rs 21.31 crore...
MUMBAI: Sansui, a leading Japanese consumer electronics brand in India, launched its advanced Curve 4K Ultra HD LED TV today. The new range which is part...
MUMBAI: In a first-of-its-kind, Pepsi is creating and producing a short film that will include footage from UrtheCast – the world’s first full-color Ultra High-Definition video...
MUMBAI: Dentsu Aegis Network has acquired an 85 per cent stake in UK based branded content agency John Brown Media. As per the deal, Dentsu...
MUMBAI: Maxus has won the media planning duties for e-commerce venture Shopclues.com following a multi agency pitch. The Maxus Delhi team will be managing the...
MUMBAI: Havas Media Group has won the integrated media duties of iOrderFresh, a mobile-first commerce venture in the fresh perishable foods and groceries retail space. ...
MUMBAI: As they say it in South India, “Ushaar” meaning beware. The theme behind the new campaign of this chocolate brand tells you to beware if...
MUMBAI: Scarecrow Communications has appointed IrajFraz as head of creative operations of its Delhi office. Fraz has vast experience in the advertising industry and has worked...
MUMBAI: Sports icon and cricketer Yuvraj Singh has been appointed as UC Browser’s product and brand ambassador. Singh and UC Browser jointly released a special...
BENGALURU: DB Corp Limited, home to flagship newspapers Dainik Bhaskar, Divya Bhaskar, Dainik Divya Marathi and Saurashtra Samachar reported an 8.1 per cent increase in Total...
MUMBAI: The Mullen Lowe Group global network bagged twelve Pencil awards and fifteen Merit awards at The One Show ceremony held recently in New York City....
MUMBAI: Prime Minister Narendra Modi’s vision for ‘Make In India’ is slowly but steadily gaining momentum. With an aim to strengthen local competitiveness and expand...
MUMBAI: GroupM has named David Grabert as global director of corporate communications. In this role, he will lead strategic external and internal communications to support...
MUMBAI: IndiaFirst Life Insurance has roped in Dentsu Aegis Network’s full service digital agency Isobar India to lead the revamp of their website indiafirstlife.com. Isobar bagged...
MUMBAI: Havas Media Group India has won the integrated media mandate for myITreturn.com, a provider of tax filing and related services for individuals, professionals and small...
BENGALURU: Consumer goods company Procter & Gamble Hygiene and Health Care Limited (P&G Healthcare) reduced its ad and sales promotion spends (ASP, marketing spends) by 20...
MUMBAI: The news coming in from India’s neighbour- Nepal over the last one week has been distressing as the death toll from the massive earthquake that...
MUMBAI: As many as six brands, a couple of them first timers, have inked a product placement deal with Multi Screen Media’s (MSM) recently released film...
NEW DELHI: Telenor Group has appointed SigveBrekkeas the new group president and CEO. He will succeed Jon Fredrik Baksaas by 17 August,2015. Brekke is...
MUMBAI: Over the last one month, a spurt of new agencies have been added to the Indian media, advertising and digital sectors. Adding to the new...
MUMBAI: Dentsu Aegis Network has launched its digital trading desk – Amnet in India. Amnet, which will fuse the best demand-side platform (DSP) technology to buy...
MUMBAI: BBC Advertising, part of BBC Worldwide – the commercial arm of the British Broadcasting Corporation (BBC), has appointed Vishal Bhatnagar as sales director for South...
BENGALURU: Indian FMCG giant Hindustan Unilever Limited (HUL) Advertisement and Promotions expense (marketing spends, ASP) in FY-2015 was 7.2 per cent more at Rs 3874.94 crore...
MUMBAI: In line with the changing consumer, market dynamics and the imperative need to offer seamless consumer engagement solutions to clients, DDB Mudra Group has realigned...
MUMBAI: Asia Pacific Digital (APD) has united its five independent digital services subsidiaries across 10 offices in eight countries under the APD brand, forming an integrated...
MUMBAI: The Government of India is looking at engaging the youth and kids of the country via a new initiative called ‘Know Your India’ or ‘Bharat...
MUMBAI: On-demand food delivery service Box8 has raised approximately Rs 21 crore in Series A funding from US-based venture capital fund Mayfield. Founded by IIT graduates...
MUMBAI: ASN (formerly Asia Sponsorship News) has entered into a strategic business partnership with SportzPower for the South Asian market, which includes Pakistan, Sri Lanka, Bangladesh and...
MUMBAI: With an aim to become India’s default mobile wallet service, MobiKwik has armed itself with a corpus of Rs 100 crore for a new brand...
BENGALURU: Dabur India Limited’s brand ‘Real’ fruit juice crossed sales of Rs 1000 crore in FY-2015 in India, Nepal and a few other markets, the company...
MUMBAI: Advertising professionals Keshav Naidu and Kahini Panjabi have come together to launch a new agency called Naidu & Panjabi. The agency, which is headquartered in...
MUMBAI: Tanishq has joined hands with Maxus to capture the Southern market as the must-have jewellery brand for weddings through the agency’s innovative campaign. Tanishq has...
MUMBAI: Culture Machine, one of the fastest growing digital video networks in Asia, which has always stood by its promise of providing quality content backed by cutting...
BENGALURU: Titan Company Limited reported nine per cent increase in Total Income from Operations (TIO, revenue) in FY-2015 to Rs 11913.41 crore as compared to the...
MUMBAI: Dentsu Inc’s subsidiary Dentsu Sports will be acquiring a 33 per cent stake in sports agency Athletes First, LLC, which is headquartered in California. ...
BENGALURU:Last September, Indiantelevision.com had estimated that the marketing spends by one of the biggest spenders on advertisement and sales promotion (ASP) in India, nutrition, health and...
MUMBAI: With over Rs 200 crore riding on the actor, Salman Khan’s brands and producers are as worried as the actor himself. After Mumbai Court’s verdict...
MUMBAI: Following a multi-agency pitch, Dentsu Marcom has won the creative mandate of Honda Cars India’s (HCIL) new hatchback Jazz. Dentsu Marcom, Delhi executive vice...
MUMBAI: Havas Media Group has re-organised its Asia Pacific operations with the formation of a separate Greater China cluster, which will report into its Global Executive...
MUMBAI: ZenithOptimedia Mumbai has won the media mandate for Faaso’s following a multi-agency pitch. The mandate will cover all aspects of the company’s media planning & buying,...
MUMBAI: JK Tyres has appointed Isobar – the global full service digital agency from the Dentsu Aegis Network, as its digital agency of record. The agency won...
MUMBAI: It was on Tuesday morning that the news of Housing.com CEO Rahul Yadav resignation started making rounds. The reports had excerpts from the resignation letter...
MUMBAI: In order to establish its products PayU Enterprise and PayUmoney as clear independent businesses, PayU India has rebranded its two entities. In addition to the rebranding exercise, the...
MUMBAI: The International Advertising Association has announced its 2015 IAA Inspire Awards winners and will be making presentations at the inaugural 2015 IAA Awards Gala Dinner,...
MUMBAI: Kyoorius has launched readytomelt.com, a dedicated website for its upcoming festival, MELT: 2015. The site boasts a full lineup of speakers from all over the...
MUMBAI: GroupM has inked a partnership with Dancestar Ventures to bring the Electronic Music Awards Show to Asia and other key television markets worldwide. Dancestar Asia...
NEW DELHI: Telecom vendor Cisco has appointed an insider, Chuck Robbins as its chief executive officer. The policy of upgrading an insider is very much like that...
MUMBAI: Following a multi-agency pitch, Aircel has handed its creative mandate to DDB Mudra Group. The account will be handled out of the agency’s North office....
MUMBAI: Earlier today, Rediffusion Y&R named Rahul Jauhari as the group’s chief creative officer. Now, in a ramp up at its top management, the company has appointed...

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