MUMBAI: LifeCell, India’s largest private umbilical cord stem cell bank won the regional award at the Google SME Heroes Challenge 2015 for innovative use of internet...
MUMBAI: ZenithOptimedia has promoted Gareth Mulryan as the CEO of Southeast Asia. Mulryan was until recently ZenithOptimedia head of digital for Asia Pacific. In...
MUMBAI: With an aim to drive the group’s business in India, Dentsu Aegis Network has expanded its executive council in the country. The move comes post the recent relocation...
MUMBAI: Nestled in controversy over the presence of lead beyond permissible limits in its popular noodle brand Maggi, Nestle India has found itself in a soup....
MUMBAI: Dentsu Aegis Network has acquired Thailand based digital advertising agency Flexmedia. Joining one of Dentsu Aegis’ eight global network brands – global performance marketing...
MUMBAI: Publicis Groupe has acquired Australia’s independent media agency Match Media. Match Media will be part of ZenithOptimedia Group’s newly launched global media network, Blue...
MUMBAI: Dentsu Aegis Network has reached an agreement to acquire the Polish performance marketing agency Marketing Wizards. In Poland, Dentsu provides its clients with services...
MUMBAI: Despite the growth explosion in the digital and mobile universe, the age-old medium of television continues to lead the popularity chart when it comes to...
MUMBAI: Hero MotoCorp has named Pawan Munjal as chairman as his father Dr. Brijmohan Lall, who has been the company’s chairman since its inception in 1984,...
MUMBAI: Askme has signed an exclusive deal with Indian food experts Rocky and Mayur. The alliance strengthens Askme’s position as a premiere destination for its...
MUMBAI: WPP’s global brand strategy and design agency Brand Union has promoted Toby Southgate to worldwide CEO, effective 1 July. Southgate will manage the growth...
MUMBAI: In a strategic move, Dentsu Aegis Network has appointed Rohit Ohri as CEO of Dentsu Asia Pacific, where he will be covering all markets in...
MUMBAI: From mid-February to the end of May, India saw cricket action aplenty this year. Between the ICC Cricket World Cup and the recently concluded Indian...
MUMBAI: Integrated marketing solutions agency Cheil India has appointed Sonal Narain as its chief strategy officer. Narain comes to Cheil from Ogilvy Singapore, where she...
MUMBAI: Panasonic Corporation has been named as the winner of the Dentsu Advertising Grand Award, taking the highest honor in the Japanese advertising industry. The...
MUMBAI: The Maurice Levy led Publicis Groupe has acquired the French press agency Relaxnews for a sum of €15 million (€9.58 euros a share). Earlier...
MUMBAI: Spirits company United Spirits Limited (USL), a subsidiary of Diageo, has roped in Abanti Sankaranarayanan as business head for luxury and corporate relations, India. ...
MUMBAI: DDB Mudra West has won the creative mandate for Jyothy Laboratories’ beauty soap Margo, following a multi-agency pitch. Margo has revamped itself to appeal...
BENGALURU: Hawkins Cookers Limited reported a 30.9 per cent increase in its advertisement expense in FY-2015 (year ended 31 March, 2015, current year) to Rs 20.99...
We are in an era where advertising is redefining itself every second day, where regulations are questioned on the basis of its relevance in current scenario...
MUMBAI: After a record breaking number of votes, the Cannes Lions International Festival of Creativity has confirmed the winners of Lions Live. The online initiative, in...
MUMBAI: Truebil, a Mumbai-based start-up in the pre-owned cars virtual marketplace has raised Rs 3.18 crore ($500,000) in its first round of funding from Kae Capital...
MUMBAI: Andhra Pradesh’s key edible oil player Lohiya Industries has appointed Lowe Lintas Hyderabad as its creative agency. The agency will handle the creative duties of...
BENGALURU: Impacted by poor movie content and World Cup Cricket towards the end of FY-2015 (year ended 31 March, 2015, current year) Indian motion picture exhibition,...
MUMBAI: As a part of their initiative to save the endangered turtles species, men’s lifestyle brand Turtle Limited, has launched a campaign called #SaveLittleShelly. The...
MUMBAI: In the advertising world, every agency is pushing the bar in order to give the best to clients by using highly efficient creative tools. However,...
MUMBAI: ZenithOptimedia’s Performics has set up a full-fledged digital media technology Centre of Excellence, which is a first of its kind in India. The centre...
MUMBAI: Dentsu Inc’s subsidiary Dentsu Digital Holdings (DDH) has acquired the 19.37 per cent shares held by Publicis Groupe in their joint venture company Dentsu Razorfish...
MUMBAI: Global performance management company Nielsen, has appointed Craig Johnson to head up its Reach portfolio in Southeast Asia, North Asia and Pacific, including television audience...
MUMBAI: Prem Parameswaran has been appointed as the group chief financial officer of Eros International, Plc and president – North America, a newly created position. ...
MUMBAI: Multiplex chain Inox Leisure has upped its digital strategy with the launch of an app for Android based phones, iPhone, iPad and tablet users. Additionally, Inox...
MUMBAI: Imagine if a brand created a piece of content and consumers lapped it up weaving it into a magical fun filled visual story, which caught...
MUMBAI: As part of its ongoing commitment to delivering adaptive planning and thinking, for clients and dynamic markets, Mindshare APAC has realigned its senior leadership in...
MUMBAI: Reliance Entertainment has appointed Amit Khanduja as the new CEO of Reliance Games. Khanduja, who is currently the COO of the company, will take...
MUMBAI: WPP’s wholly-owned operating companies, Kinetic and GroupM have agreed to acquire a majority stake in France based out-of-home (OOH) company Financiere Poster (Poster Conseil). Poster Conseil manages media...
MUMBAI: Imax Corporation’s subsidiary Imax China Holding has submitted a listing application on Form A1 in connection with an initial public offering (IPO) and listing of...
MUMBAI: Dentsu Singapore has bagged four new businesses namely Civil Aviation Authority of Singapore (CAAS), Nanyang Tenchological University (NTU), Pringles International, and Singapore Navy Information Centre....
NEW DELHI: Bollywood star Jacqueline Fernandez has been named brand ambassador for Queo from Barwood. UK. With this association, the brand is looking at boosting visibility...
MUMBAI: Leo Burnett has elevated Samir Gangahar as president of North India. In his new role, Gangahar will be responsible to lead the agency’s operations in...
MUMBAI: The shortlists for the 13th edition of the Asian Marketing Effectiveness and Strategy Awards perched India at the top with maximum shortlists across the APAC...
BENGLAURU: Adlabs Entertainment Limited reported a 30.6 per cent rise in footfalls in FY-2015 10,64,693 as compared to the 8,14,924 footfalls in FY-2014. The company’s standalone loss in...
MUMBAI: Sony Corporation of America (SCA) has acquired Optical Archive Inc. (OAI), a company that specializes in optical storage systems for the data center market. The...
MUMBAI: WPP’s global digital agency Mirum, which is a part of J. Walter Thompson Company, has acquired a majority stake in Germany’s full-service digital marketing agency...
BENGALURU: Note: (1) Bajaj Corp’s Limited (Bajaj Corp) Advertisement and Sales Promotion (ASP) expense comprises of two parts – Advertisement Spends (AdSp) and Sales Promotion Spends...
MUMBAI: In a recent restructuring of the top-level management, Rediffusion Y&R and Everest Brand Solutions have elevated its executive creative director Samir Chonkar to head the...
NEW DELHI: Enthusiasts and fans can download a host of Indian comic book titles for free straight on their desktop during the third edition of Free...
MUMBAI: Apple has overtaken Google to reclaim the title of ‘world’s most valuable brand’ in the 2015 BrandZ Top 100 Most Valuable Global Brands released by...
MUMBAI: In order to drive growth in the Middle East and North Africa (MENA), GroupM has appointed Filip Jabbour as CEO for the region. Based...
MUMBAI: Havas Media International has appointed Aga Giedroyc as general manager for Asia Pacific. The new role sees Giedroyc returning back to Havas Media International...
MUMBAI: A two-day showcase of the best marketing campaigns from across over 10 markets in Asia, APPIES 2015, which is now in its sixth year, has...

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