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MUMBAI: Hike messenger is beefing up its leadership team and has roped in Vidur Vyas as VP of marketing and Sumit Mehra as studio head. While...
MUMBAI: Toonz Media Group has signed a multi-year global deal with sports marketing and licensing company Baseline, as its exclusive licensing and merchandising partner. Baseline with its...
MUMBAI: TO THE NEW Digital has announced that one of its prominent clients, Induslnd Bank has bagged the “Best Digital Integrated Campaign Award” at the recently held CMO Asia Awards...
MUMBAI: ShopClues has appointed Raunak Raheja and Nitin Sharma as category management directors. While Raheja’s focus at ShopClues will be on scaling up the wholesale...
MUMBAI: Lowe Lintas has named executive creative director Shayondeep Pal as its creative head in Delhi. Pal takes over from Shriram Iyer, who was recently named Mullen...
MUMBAI: Creating a buzz amongst Indian techies and netizens lately is the new Airtel 4G TVC. The ad features a duo competing against each other by completing different tasks...
MUMBAI: Dentsu Creative Impact, creative division of Dentsu Aegis Network, has made a host of new talent acquisitions. The beefing up of the team has happened...
MUMBAI: Insightful digital outreach agency MindShift Interactive has bagged the digital mandate for SWIPE – a Pune based company, which manufactures tablets, mobile phones and computers....
MUMBAI: Starcom MediaVest Group Malaysia has won the media business for Kalbe International’s Wood Woods’ product, which is worth $1 million. This is an AOR...
MUMBAI: Global communications consultancy firm Maxus has bagged the media mandate for laminate manufacturing company Greenlam Industries Limited. Speaking about the win, Maxus South Asia MD Kartik...
MUMBAI: Thums Up, India’s iconic soft drink brand marked the country’s 69th Independence Day with a tribute to the nation’s Real Heroes and the country used this film...
MUMBAI: Online gaming has been growing rapidly over the past few years. Online card game company Ace2three.com has released a video that seeks to cement its...
MUMBAI: Digital marketing agency The Brand Saloon has bagged the digital duties for Hey Taxi. The agency has bagged the entire digital mandate for the...
MUMBAI: Jamie Chambers has been promoted to regional sales director for BBC Advertising in Australia & New Zealand (ANZ), further strengthening the local advertising sales team....
MUMBAI: ZenithOptimedia Singapore has named Nik Vyas as head of Newcast, the agency’s content division, as it looks to grow and expand its content offering. ...
MUMBAI: Emirates Airline has selected a team of WPP agencies to handle its global branding and creative account after an extensive review. Headquartered in London,...
MUMBAI: The Uttar Pradesh Department of Transport has approached The Advertising Standard Council of India (ASCI) for taking action against automotive advertisements that depict violation of...
MUMBAI: Real estate developer Experion has appointed Rediffusion Y&R as its creative agency, after a multi-agency pitch. As part of its mandate, Rediffusion will be responsible for managing...
MUMBAI: Digital marketing solutions company netCORE has appointed Kalpit Jain as chief executive officer, effective from August, 2015. In his new role, Kalpit will lead global operations...
MUMBAI: Hero Cycles chairman emeritus and one of the founders of Hero Group OP Munjal passed away earlier today (13 August) in Ludhiana. The 86-year-old industry legend...
NEW DELHI: Just a day after the Government announced it was moving a Consumer Court, the Bombay High Court lifted the nationwide ban on Maggi Noodles...
MUMBAI: In a move to tap new social and data products for ad sales, Viacom has launched a new division within Viacom Ad Sales called Velocity...
NEW DELHI: Even after reports that Maggi Noodles have been found to be safe for consumption, a complaint has been filed against Nestle India in the...
MUMBAI: Coca-Cola India has entered into an endorsement agreement with Punjabi superstar Diljit Dosanjh, for its flagship brand Coca-Cola. Speaking about the association with Dosanjh,...
NEW DELHI: UNICEF has released a short film in which its Goodwill Ambassador Priyanka Chopra and others emphasised the importance of stepping up the fight against...
BENGALURU:Indian consumer products in beauty and wellness space company Marico Limited (Marico) spent 2.8 per cent more towards advertisement and sales promotion (ASP, marketing spends) during...
MUMBAI: Over the last four weeks Omnicom Media Group has successfully launched and delivered the first two Instagram self-serve advertising campaigns in the Australia market, for...
MUMBAI: The 120 Media Collective and Cheil Worldwide have entered into a strategic partnership for multi-platform video content starting July 2015. Its brands Sniper and Sooperfly...
MUMBAI: Mullen Lintas, the recently launched creative agency of Mullen Lowe Lintas Group, has appointed its senior management team across cities. Announcing the new team,...
MUMBAI: Snapdeal has roped in Viraj Chatterjee as vice president, engineering. In his new role, Chatterjee will lead the technology development solutions to enrich the overall...
MUMBAI: Empirical multi-ethnic marketing company LIQVD Asia is setting up its office at Gurgaon in Delhi NCR. The company has appointed Saurabh Gupta as its business...
MUMBAI: In a drive to consolidate its position as a leading local commerce player in the country, Groupon India has raised funding from Sequoia India. Additionally,...
MUMBAI: The 120 Media Collective’s digital vertical Jack in the Box Worldwide has bagged the ‘Independent Agency of the Year’ award at the Digital Market Asia’s Socialathon...
MUMBAI: Maxus has created an exclusive microsite (www.oureverlastinglove.in) as part Platinum Guild India’s new ad campaign. The site allows couples to feature personalized videos of...
MUMBAI: This International Beer Day, which is celebrated worldwide on 7 August, saw a social trend where beer lovers uploaded creative inventions or gadgets with the...
MUMBAI: Shashi Sumeet Group’s marketing, activations and creative agency Shashi Sumeet Innovations has bagged the exclusive rights for branding and activation for Lalbaugcha Raja Sarvajanik Ganeshotsav Mandal. As a...
MUMBAI: Snapdeal has appointed Amitava Ghosh as vice president – engineering. In his new role, Ghosh will lead the development of intuitive technology solutions for ease...
MUMBAI: WPP, which currently holds shares representing just below 30 per cent of the issued share capital in Syzygy AG, is planning to make a tender offer...
MUMBAI: Internet platform Askme.com and its online marketplace Askmebazaar.com have launched two comprehensive campaigns. While Ranbir Kapoor will be seen in the Askme commercials, Farhan Akhtar has been roped...
BENGALURU: Despite operating losses reported by Sony Corporation’s (Sony) mobile communications, pictures and all other segments, the company’s net attributable to its shareholders more than tripled...
MUMBAI: WATConsult, the digital and social media agency from the Dentsu Aegis Network, bagged eight metals at the 2015 DMA Asia Echo Awards. The event was...
MUMBAI: Dentsu Inc’s corporate venture capital fund Ventures Global Fund I has made an investment of $3 million in US social robot development startup Jibo, Inc....
BENGALURU: Emami Limited spent 38.1 per cent more towards Advertisement and Sales Promotion (ASP, marketing) in Q1-2016 (quarter ended 30 June, 2015) at Rs 142.06 crore...
NEW DELHI: Even as the advertising and promotions budget is being doubled from last year for its kitchen appliances category in India, Phillips India has taken...
MUMBAI: Advertising Agencies Association India (AAAI) has launched an online specialised course in Advertising Copywriting. In keeping with the objectives of AAAI, the course is...
NEW DELHI: Actor Shraddha Kapoor has joined Farhan Akhtar as the brand ambassador for Dulux and its range of interior and exterior products. Akzo Nobel India Decorative Paints...
NEW DELHI: Bollywood’s internationally renowned choreographer Sandip Soparrkar is the new brand ambassador for Speed Cubing Mumbai Unlimited (SCMU). The aim is to bring Bollywood...
MUMBAI: Cloud-based broadcast infrastructure and targeted TV advertising specialist Amagi has launched a new managed playout service designed to simplify video content preparation, management, and delivery for...
MUMBAI: CCube Angels, a Singapore based angel investors community, and Frontline Strategy Limited, a Mauritius based investment company have acquired a minority stake in Delhi based...
MUMBAI: Mumbai-based full service design and advertising agency Thought Blurb has won the mandate to deliver strategic planning and creative communication services for Flemingo International, for its new online offerings. The mandate...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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