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MUMBAI: Sulekha, one of India’s largest digital platform for local service need fulfilment, has partnered with Truecaller, one of the leading communication apps in the world,...
MUMBAI: Seeing is believing, they say. But a new mobile app is sure to make you fall in love with God’s own country even before you...
MUMBAI: Outbrain, the leading global discovery platform, has announced that it has entered into a sales partnership in India with SVG Media- India’s largest Digital Media...
MUMBAI: ITC’s leading personal care brand, and one of the top deodorant brands, Engage has announced the launch the country’s first pocket perfume – Engage On....
MUMBAI: Officer’s Choice Blue – the blockbuster success from Allied Blenders and Distillers (ABD), launched its latest digital campaign “Salute toh banta hai” for the ongoing...
MUMBAI: Ashish Rana has joined IdeateLabs, a full service digital marketing company, as the business head at its Mumbai office. His key responsibilities include prospecting new...
MUMBAI: The 4th edition of the Kyoorius Creative Awards is celebrating creative communication brilliance in the fields of digital, advertising and media. The curtain has risen,...
MUMBAI: TVS Motor Company launched a new advertising campaign for its motorcycle brand — TVS Sport. The campaign has been conceptualised by Mullen Lowe Lintas Group...
MUMBAI: From Bill Gates to Sachin Tendulkar, people who have become some of the most iconic figures in our country have achieved what they have only...
MUMBAI: FCB Ulka, a leading, fully integrated marketing communications agency today announced the launch of their highly-hybridized service Bushfire, a one stop shop for start-ups. With...
MUMBAI: Sapient Razorfish has bagged an award for the best construction online video at the prestigious 2017 Internet Advertising Competition Awards for their campaign for UltraTech...
MUMBAI: Would you judge a fish by its ability to climb a tree? Then why expect a top cricketer to be good at financial management? ETMoney’s...
MUMBAI: Healthcare products, followed by education category, led in breaching various norms set by Advertising Standards Council of India (ASCI) on advertisements and getting hauled up...
MUMBAI: With its first integrated brand campaign ‘And nothing else’ setting the tone for the summer season, cold pressed juice brand RAW Pressery – announced taking...
MUMBAI: Dentsu Aegis Network has announced the acquisition of SVG Media Private Limited, one of the largest independent digital agencies in India. SVG Media will join...
MUMBAI: Aristocrat, from the house of V.I.P Industries Ltd, India’s leading luggage company, unveils their latest campaign featuring recently appointed brand ambassadors Rohit Sharma and R....
MUMBAI: AA Enterprises, one of the leading dealers of leather goods, has introduced its promising shoe brand Arigold. At the event, few of its premium products...
MUMBAI: A musical rollercoaster of pop, rock, Indian classical, Bollywood hits and more, a euphoric extravaganza of dance, music, friends and fun and a gratifying experience...
MUMBAI: Celebrities have been deployed by marketers to add credibility to their brand offering. These celebrities however have a huge responsibility to ensure that the products...
NEW DELHI: Action was taken in only two cases of misleading advertisements for violation of the Advertising code in 2014 and there has been no action...
MUMBAI: Hyundai Motor India, India car exporter and second largest passenger car manufacturer, received an overwhelming response for its first-of-its-kind innovative digital campaign ‘Comebackpedia’ on the...
MUMBAI: The International Advertising Association (IAA) is supporting the Laadli Media Awards for Gender Sensitivity to take their national awards across South Asia. In its tenth...
MUMBAI: In a first-of-its-kind association, Nestlé India has collaborated with Google and Paytm Mall to roll out an exciting new promotion for the launch of the...
MUMBAI: Emami, along with WATConsult, India’s leading and most-awarded digital and social media agency, part of Dentsu Aegis Network, has launched a digital campaign, #HEOntheGo for...
MUMBAI: Set against the backdrop of an urban, upper-middle-class home, the Senco Gold and Diamonds TVC narrates the story of a conservative Bengali mother who, through...
BENGALURU: Fifty-four brands from 15 main genres were present in the Broadcast Research Council of India (BARC) top 10 brands list in terms of television ad...
MUMBAI: Axis Mutual Fund, one of the leading asset management companies, has launched a unique campaign – The Cookie Jar Experiment, to create awareness amongst the...
MUMBAI: Staying true to its commitment of supporting skill development initiatives and to inculcate the spirit of performance amongst youth, Kansai Nerolac Paints Ltd (KNPL), one...
MUMBAI: MullenLowe Lintas Group has announced the elevation of Naveen Gaur as the chief operating officer, Lowe Lintas. He was until now the president of Lowe...
BENGALURU: The Music genre represented solely by Indian music company Super Cassettes Industries (Super Cassettes) was the third largest TV advertiser in terms of ad insertions...
MUMBAI: Global media research and consulting firm Media Partners Asia’s findings in “Asia Pacific Advertising Trends” indicate that net advertising revenues in Asia Pacific, measured after...
MUMBAI: Airtel has filed an application before the watchdog The Advertising Standards Council of India (ASCI) for the review of decision with additional material to support...
MUMBAI: Essence, a global digital agency, has announced the launch of its Global Analytics Hub in Delhi, India. The establishment will focus on campaign analytics for...
MUMBAI: Looking for fresh fashion to raise your style quotient? Fynd, the unique fashion e-commerce portal which brings the latest in-store fashion online, is precisely the...
MUMBAI: India is finally waking up to the conversation on heinous crimes of sexual assault against women. Amitabh Bachchan in Star Plus’s latest campaign on ‘Victim...
MUMBAI: The Sports Cluster of Sony Pictures Network India (SPN) launches its ‘Heartbreaks Await’ campaign ahead of the upcoming semi-finals and finals of the Emirates FA...
MUMBAI: Taproot Dentsu, the creative agency from Dentsu Aegis Network, has partnered with Airtel, India’s leading telecom service company, with an innovative solution for people who...
MUMBAI: Aircel, one of India’s leading innovative telecom players, has felicitated the prize winners of “Super Challenge Contest Season 2”, an exciting general knowledge-based consumer engagement...
MUMBAI: Aditya Birla Health Insurance Company Ltd. (ABHICL), the Health Insurance arm of Aditya Birla Financial Services Group Limited, launched a unique campaign – ‘#JumpForHealth’ on...
MUMBAI: Fueladream – a crowdfunding platform in Bangalore which came up with the concept for a new initiative – an initiative to get people of India...
MUMBAI: Haier, a global leader in Home Appliances & Consumer Electronics, is ready to welcome the summer season with the launch of its new TV commercial...
MUMBAI: Group M Dialogue Factory Business Group Head Farhad Katgara has moved out. Farhad has been part of the advertising and marketing community for over 16...
MUMBAI: With a striking suggestion – Don’t Wait, Monetise Your Traffic, AppsDiscover Technologies, is revolutionising the advertising in the digital landscape. The young and zealous start-up...
MUMBAI: Football fans in Mumbai rejoiced as they won the honour of hosting the UEFA Champions League Trophy Tour presented by Heineken® in India. Heineken® continued...
GOA: After three days of seminars and conclaves by industry experts, crazy parties and evenings filled with delegates screaming their throats hoarse in support of colleagues...
GOA: Dentsu Aegis Network India has pocketed the highest tally of metals as a group at the Creative Abbys at the Goafest 2017 edition. With 13...
GOA: After three days of seminars and conclaves by industry experts, crazy parties, the last Abby awards evenings was filled with delegates screaming their throats hoarse...
GOA: As the upside-down slide indicated and exhorted — “see things differently” — Carat global chief strategy officer Sanjay Nazeralli, on Friday, went on to explain...
MUMBAI: Amrapali is now the official jewellery designer for Baahubali 2: The Conclusion. After having done a number of pieces for Baahubali 1: The Beginning, Amrapali...
MUMBAI: 92.7 Big FM is known to provide thematic content during the 20-20 cricket match series, thereby becoming the most popular radio destination during the cricket...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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