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MUMBAI: Apollo Tyres along with WATConsult, a leading and most awarded digital and social media agency, part of Dentsu Aegis Network, recently launched a digital campaign...
MUMBAI: To The New, a leading digital technology company, in association with Amazon Web Services, organized ‘Digital Transformation Summit’, a one of its kind exclusive event...
MUMBAI: DigitalF5, the leading digital innovator with vast expertise in the domains of Design & Content, Marketing and Technology, recently acquired AdClear, a Google Partner Company...
MUMBAI: Vodafone Red Shield is offering complimentary insurance cover for new and up to six months old handsets Offers Theft protection apart from Damage cover and...
MUMBAI: The bubbly Parineeti Chopra has joined the club of celebrity endorsers of Lux Group, a conglomeration of diverse brand portfolio across multiple product segments, as...
MUMBAI: Music and youth channel Mastiii claims to have retained its dominance in the music & youth arena for over two years. With a reported reach...
MUMBAI: For promo producers and creators, the Promax BDA Awards are the gold standard, the pinnacle of recognition for a job well done. So, when you...
MUMBAI: The Advertising Standards Council of India (ASCI) has introduced an ‘Independent Review Process’. This procedure facilitates an independent mechanism to review the recommendations made by...
MUMBAI: Sony India today announced the appointment of Initiative Media, part of IPG Mediabrands network, as its new media agency for India market following a comprehensive...
MUMBAI: Media sales specialist Aidem Ventures recently tied up with West Bengal’s unique advertising medium Incoda TV HD, the high-definition channel telecast in all the metro...
MUMBAI: A campaign will be launched with the ace Indian cricketer M S Dhoni as the brand ambassador for the Mysore Deep Perfumery House’s flagship brand...
MUMBAI: PR veteran Ameer Ismail has been promoted to President by MullenLowe Lintas Group, effective immediately. He has led the group’s PR firmGolinOpinion (formerly LinOpinion) for...
MUMBAI: How do you better what you did the previous time? That was the question on top of the Star India creative communications’ team’s minds when...
MUMBAI: Infosys and HP have launched joint Retail Point of Sale (RPOS) and Enterprise Device as a Service (DaaS) solutions to help businesses accelerate digital transformation...
MUMBAI: Coolpad, a global leader in smartphone manufacturing and integrated wireless data solutions, has recently launched a TVC for Coolpad Cool 1. Coolpad has roped in...
MUMBAI: Matchbox Media, a media arm of ITW Playworx bagged the overseas media duties of Sachin: A Billion Dreams, the top starrer and much awaited Indian...
MUMBAI: Maxus, the global media agency of GroupM, has analysed the social conversations that happened around IPL Season 10. This study has been done by Maxus...
MUMBAI: Infosys, a global leader in consulting, technology, outsourcing and next-generation services, announced the launch of the Infosys Boundaryless Data Lake offering powered by its Information...
MUMBAI: We as children have been our parents’ top priority, sometimes even at the cost of their well-being and happiness. While the pain they took mostly...
MUMBAI: Havas Group is expanding its capabilities and footprint in the important and burgeoning Indian market by adding Sorento to its roster of agencies. Sorento will...
MUMBAI: The Advertising Standards Council of India (ASCI) has bagged the gold award for their Mobile App “ASCIonline” to receive consumer complaints against false advertisement at...
MUMBAI: Marketing communications consultancy Maxus has won the media mandate in India for ICC Champions Trophy and ICC Women’s World Cup 2017 to help marketers build...
NEW DELHI: ‘Cashless Bano India’, a campaign aimed at accelerating the adoption of digital forms of payments through an on-ground and TV campaign, has been launched...
MUMBAI: Client Trading Solution (CTS) – a game-changing programmatic solution that gives clients complete visibility and control over their campaigns – has been launched by meta...
MUMBAI: Grey group India has appointed veteran advertising expert Mayuresh Dubhashi as its executive creative director. Dubhashi will be reporting to Grey group India chief creative...
MUMBAI: Bollywood star Aditya Roy Kapoor has been signed by Brandzstorm India as the new brand ambassador for Gio Eyewear, and will feature in a new...
MUMBAI: Open defecation: an issue that has been spoken about at great length in the recent past but has there really been any change in the...
MUMBAI: It’s a marketing tactic that could probably result in some executives skipping work or getting out of their offices earlier and into the cinema halls...
MUMBAI: The French Riviera village of Cannes and its festival of films is a location that L’Oreal Paris uses to showcase its ambassadors. This year was...
MUMBAI: In a unique attempt to create realism, BBH India has released an ad film for the pharma firm Abbott Healthcare Pvt Ltd on TV and...
MUMBAI: India’s best-selling author Chetan Bhagat is now a producer. Bhagat unveiled the logo of his new production company, Chetan Bhagat Entertainment Pvt Ltd, exclusively on...
MUMBAI: Action and engagement by over 500 million LinkedIn members have put OYO among the top 10 companies in India that attract the best talent. It...
MUMBAI: Honda Motorcycle & Scooter India Pvt. Ltd. (HMSI) has rolled out the latest television commercial (TVC) for exciting 4th Gen upgrade of Activa – India’s...
MUMBAI: GroupM, the world’s leading media investment group, today announced the appointment of Lindsay Pattison as Chief Transformation Officer (CTO). She will lead change initiatives across...
MUMBAI: After successful launch of Yepme in UK, Europe and US in association with Amazon’s global selling program. Yepme today announced its launch on Souq.com –...
MUMBAI: GroupM, the world’s leading media investment group, today announced the launch of Motion Content Group (Motion), a new global content investment and rights management company,...
MUMBAI: iCubesWire, a leading Digital Marketing Solution and concept provider, recently won the digital marketing mandate for Sanghi Cement, a brand name of Ravi Sanghi Group...
MUMBAI: Star Sports’ latest TVC for the ICC Champions Trophy 2017 campaign is a take on the magnetism of India – Pakistan cricket matches. India vs...
MUMBAI: Building upon the ‘OnePlus Star’ community initiative, OnePlus, a global mobile technology start-up, welcomed a host of achievers into its fans in India. Joining Amitabh...
MUMBAI: Chetan Bhagat’s novel cinematic adaptation of ‘Half Girlfriend’, directed by Mohit Suri, is all set to hit the big screens this Friday. The film has...
MUMBAI: Havmor Ice Cream Ltd, as a part of their recently launched “The Coolest Summer Job” campaign, have partnered with renowned Chefs – Vicky Ratnani and...
MUMBAI: Hathway broadband, India’s leading player in fixed line broadband internet service announced the appointment of actor Madhavan (popularly known as Maddy) as the national brand...
MUMBAI: Leading full-service digital agency, BC Web Wise, has announced that it has secured the digital marketing duties for KEI Industries Limited, following a multi-agency pitch....
MUMBAI: Zenith, a part of Publicis Media India has won the full range of media duties of payments solutions brands Citrus Pay and LazyPay. Both are...
MUMBAI: iProspect India, the global, leading, multi-award winning digital agency from Dentsu Aegis Network, has hired Srikar Nagubandi as Senior Vice President – Operations. He comes...
MUMBAI: The interesting social media campaign called ‘Spot of Sun’ by HealthAssure won Gold in Abby’s award. The company was set up with the ultimate goal...
MUMBAI: MEC India, a leading media agency, announced the appointment of Ravi Sekhar KV as Chief Digital Officer. Sekhar’s role at MEC will be to drive...
MUMBAI: In 2014, Cannes Lions launched See It Be It. A programme that responded to the gender imbalance in the advertising industry – only 25% of...
MUMBAI: Yatra.com, one of India’s leading online travel portal, has announced Bollywood superstar and youth icon, Ranbir Kapoor, as their brand ambassador. Popularly known for portraying...
MUMBAI: Burger King India, the renowned International fast food franchise launches its first ever TVC, with an aim to establish its signature product, the “Whopper”, as...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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