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MUMBAI: Magma Fincorp, a BFSI entity, in an effort to reach out to more meritorious students from the lower income families, has decided to to offer...
MUMBAI: PayU India, a leading online payment service provider, has launched an innovative digital and marketing campaign #BeLazy, to promote their deferred payment feature ‘LazyPay’. The...
MUMBAI: Factory 360, a leading experiential marketing agency in the US, has hired industry veteran Tom Tromba to lead its growing Account Service department. Tromba joins...
MUMBAI: Gleneagles Global Hospitals has launched ‘S.O.O.N – Quit Tobacco’, which is an acronym for — Save Our Organs Now on the occasion of World No-Tobacco...
MUMBAI: Tata Consultancy Services (TCS), a global IT services, consulting and business solutions organisation, has won the Pega 2017 Partner Excellence in Driving Customer Success: Advanced...
MUMBAI: The prime most change that has been evident is the shift towards more and more digital products in the media industry. It is expected that...
MUMBAI: Dentsu Aegis Network has launched dentsu X, an integrated agency network combining best-in-class communication and media planning services, content creation, technology, data and behavioural insights,...
MUMBAI: Amagi Media Labs, a global media technology and leading ad-tech company in India, has appointed Amol Dighe as the business head. A seasoned media professional,...
MUMBAI: Myntra, a leading destination for fashion and lifestyle online, has announced the launch of its Accelerator Programme. Through this initiative, Myntra is looking at forging...
MUMBAI: Fynd, a fashion e-commerce portal, is steadily expanding its services with the help of its new feature, Fynd Store. Early February, Fynd introduced Fynd Store...
MUMBAI: Zebronics, a brand that has made commendable strides in the peripherals, consumer electronics and surveillance, announced Bollywood star Hrithik Roshan as its brand ambassador. The...
MUMBAI: Ameyo, a leading innovator of contact center technology and customer experience solutions, has announced its integration with Zendesk. Utilising the Zendesk API, the integration combines...
MUMBAI: Cuticura recently launched a TVC. Like many iconic brands that have carved a niche space in the minds of the consumer, Cuticura shared the same...
MUMBAI: Denmark-based Advantage Media ventures into the Indian Market, through a collaboration with White Rivers Media, to bring their proprietary Remarketing Tool to the country. White...
MUMBAI: The global television advertisement market has reached a value of around US$ 232 bn in 2016, exhibiting a CAGR of around 6.8% during 2009-2016. “Research...
MUMBAI: Noted Bollywood actress Kareena Kapoor Khan has joined hands with one of the biggest brands in India, Marvel Tea. The new TVC has been shot...
MUMBAI: Dentsu, Inc. has announced that its global business headquarters Dentsu Aegis Network has reached an agreement to acquire a 95 per cent stake in Outfox...
MUMBAI: Wash United, an international non-profit organization and the initiator of the Menstrual Hygiene Day on 28 May, joined forces with Happy mcgarrybowen, the creative agency...
MUMBAI: Although a maximum number of complaints upheld by ASCI were in the healthcare sector, tow of the news channels — TV Today (Aaj Tak) and...
MUMBAI: Home Credit India, a consumer finance provider, has launched a mobile app, which provides customers with a one-stop view of loan details, repayment schedule and...
MUMBAI: Paisabazaar.com, a marketplace for loans and cards, which has a partnership with Experian Credit Information, launched its TV campaign during the live broadcast of the...
MUMBAI: Max Fashion, an online fashion brand, did its bit to connect with nature as a part of its ‘Go Green’ initiative. Max went along with...
MUMBAI: Skybags has announced the 3rd season of much awaited annual design event ‘The Skybags Canvas Project’, providing an opportunity to people who are creatively inclined...
MUMBAI: On World Environment Day, Business Television India is propagating the pledge of #MissionNoEmission towards India becoming a pollution free country. Through this campaign, the channel...
MUMBAI: Celebrating three years of fulfilling the dream of owning accessible mobility, building trust with customers and focusing on their needs, Datsun India launched a new...
MUMBAI: Vero Moda understands that fashion is an art that constantly borrows heavily from nature. The awe and admiration that nature beckonstime and again inspires the...
MUMBAI: Cox & Kings Global Services (CKGS), today announced the opening of Algeria Visa Application and Information Centres (AVAIC) at six different locations including Mumbai. The...
MUMBAI: AdLift, a global digital marketing agency with offices in the US and India, has won two gold awards at Master of Modern Marketing Awards and...
MUMBAI: Kyoorius announced the winners of the Kyoorius Creative Awards 2017 at DOME@NSCI in Mumbai on 2 June. The 4th edition of Kyoorius Awards was attended...
MUMBAI: Leading industrial engineering group, Kirloskar Group has been a silent yet successful enterprise touching the lives of many Indians every day. The brand is salient,...
MUMBAI: DHFL Pramerica Life Insurance was felicitated as the Marketeer of the Year 2017 at the 2nd Annual Insurance India Summit and Awards 2017 for delivering...
MUMBAI: In a view to generate awareness and educate retail partners around GST implications, ASSOCHAM and the leading Consumer Electronics and Home Appliances Company, Videocon, organized...
MUMBAI: Nissan India has launched the second phase of its IGNITE brand campaign with a focus on car enthusiasts ahead of the upcoming International Cricket Council...
MUMBAI: Lacoste presents the brand film “Timeless” at the heart of a new advertising campaign. Broadcast around the world, the campaign will be shown on TV,...
MUMBAI: Kalyan Jewellers, India’s most trusted and leading jewellery brand, has launched Ziah – Infinite Sparkles, an exquisite range of diamond jewellery, which recreates the perfect...
MUMBAI: betterU, India’s largest online marketplace for education, has announced that Chris Gayle, cricketer from the Indian Premier League (IPL), has joined betterU’s Brand Ambassador programme...
MUMBAI: For a brand to survive and succeed, reaching out to the readers and the non-readers — young or old — is critical. There is a...
MUMBAI: GroupM, the world’s leading media investment group, has announced a portfolio restructure to improve service and delivery to clients. GroupM is committing to the expansion...
MUMBAI: iCubesWire, a leading digital marketing solution and concept provider, recently appointed Devinder Sharma as its chief growth officer. He will be responsible for growth across...
MUMBAI: Qoruz, a leading influencer marketing intelligence platform, has announced the launch of its social campaign tracker. Focused on measuring user and influencer generated content and...
MUMBAI: India has become the first country to launch a national mass media campaign establishing the link between smoking and tuberculosis. India’s ministry of health and...
MUMBAI: In the world of YOLOs and Carpe Diem’s, we are somewhere losing sight of the world we are creating for our future generation. On World...
MUMBAI: It’s the third year of disruptive marketing communication. Established companies had a hard time understanding why this model is a thing of the past. What...
MUMBAI: India is soon expected to overtake the U.S. as the world’s second-largest smartphone market after China. Smartphone shipments in India grew 18% last year, compared...
MUMBAI: Inbisco India is back on television with a new TVC for its premium and popular coffee candy – Kopiko, a power-packed, hard-boiled treat made with...
MUMBAI: India’s No. 1 Hindi news channel- Aaj Tak, is bringing the legends of cricket together on a mega cricket platform– Aaj Tak Salaam Cricket 2017...
MUMBAI: The latest video from the #Trysomethingnew campaign by FreshMenu.com features multi-talented Behram Siganporia, lead vocalist and bass guitarist of the electro-pop band ‘Best Kept Secret’....
MUMBAI: Publicis Media has created a next generation board which will work with the company’s global executive group to address opportunities and drive transformation across the...
MUMBAI: Yatra.com, one of India’s leading online travel portals, has unveiled its latest advertising campaign featuring their new brand ambassador, Ranbir Kapoor. The campaign introduces Yatra’s...
MUMBAI: In today’s world of fast-paced lives, hectic schedules and everything at our fingertips, health has become a major issue. Most of us find it hard...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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