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BENGALURU: Hindustan Unilever Limited (HUL), Reckitt Benckiser (India) Ltd (RBIL) and Baba Ramdev’sPatanjaliAyurved Ltd (Patanjali) were the three top advertisers that have been present in all...
MUMBAI: Tapping the increasing trend of customers choosing to recharge their phones online or through apps, Aircel, one of the leading innovative telecom brands in India,...
MUMBAI: Friendship and brotherhood is the support system that sees millennials through moments of self-doubt and obstacles and is truly responsible for shaping them. McDowell’s No.1...
MUMBAI: In a bid to support the Municipal Corporation of Greater Mumbai (MCGM) make Mumbai open defecation-free, Viacom18 has flagged off the second phase of its...
MUMBAI: UC News, a part of Alibaba Mobile Business Group, with over 100 million monthly active users in India and Indonesia, has partnered with SK Films...
MUMBAI: The Advertising Agencies Association of India (AAAI) has announced that the recipient of this year’s AAAI Lifetime Achievement Award is Roda Mehta. AAAI Award is...
MUMBAI: POKKT, India’s & SEA’s leading smartphone advertising platform for mobile games, has announced the appointment of Abdul Wahab as Vice President, Global Delivery Head. Abdul...
MUMBAI: Myntra has launched a three-minute video, featuring a customer for the first time. Data driven insights indicate that she has been one of the most...
MUMBAI: Posterscope India, the out-of-home agency from Dentsu Aegis Network, has launched ‘OOHZONE’, a fully automated live dashboard for OOH media planning. Its shear scope of...
MUMBAI: Viacom18’s VOOT is all set roll out a hi-decibel campaign for its kids content segment – Voot Kids. The campaign will have two TVCs in...
MUMBAI: ITC’s ‘Savlon Healthy Hands Chalk Sticks’ campaign has been a big winner at Cannes PR Lions 2017. It has secured top honors with a Gold...
MUMBAI: After bringing glory to India by winning the Cannes Grand Prix Glass Lion at one of the world’s most prestigious advertising and creativity awards, India’s...
MUMBAI: MEC India has won the mandate to handle all media buying and planning for NMIMS Global Access School for Continuing Education (NGA – SCE). The...
MUMBAI: It’s time to celebrate as Superstar Salman Khan’s new film Tubelight is set to release on 23 June. Joining the celebrations is Cox & Kings...
MUMBAI: Qyuki Digital has always endeavored to provide a platform for creators and digital influencers to be the voice of change. This time they have collaborated...
MUMBAI: Emirates, one of Middle East’s leading airlines, on 19 June, announced the renewal of its contract with Havas Media.It will continue to manage the global...
MUMBAI: It’s time to take out the recliners and stock the refrigerators, as Indian fans get ready to celebrate yet another long and intense season of...
MUMBAI: India’s leading financial services company, Motilal Oswal Financial Services has appointed Mullen Lintas Mumbai as its creative agency. The agency was chosen after a multi-agency...
MUMBAI:The newly formed creative agency of Milestone Brandcom, Milestone Dentsu, has bagged the creative mandate for Panasonic India’s refrigerator, microwave and water purifier business. The creative...
MUMBAI: Rishtey Cineplex, Viacom18’s exclusive Hindi movie channel, has been awarded the ultimate honour at the 2017 PromaxBDA Global Excellence Promotion, Marketing and Design Awards held...
MUMBAI: Garodia International Centre for Learning Mumbai (GICLM) has launched #MyDadMyHero campaign on the occasion of Father’s Day on 18 June. As a part of the...
MUMBAI: Star Sports has launched a unique marketing campaign to build a base for its maiden season of Ultimate Table Tennis(UTT) starting 13 July. Star Sports...
MUMBAI: The Bombay High Court has directed popular FMCG brand Amul to suspend the telecast of the television commercial that showed frozen desserts in a negative...
NEW DELHI/MUMBAI: “India vs Pakistan Final… !! All TV execs around the world are now cracking a nice bottle open to celebrate,” tweeted former England captain...
MUMBAI: Hyperspace, the retail design studio arm of Posterscope India, part of Dentsu Aegis Network, has won the retail mandate for SBI Life Insurance. The mandate...
MUMBAI: The drive towards digital and cashless payments, which received a huge boost following demonetisation has brought about significant benefits to our farmers in rural Gujarat....
MUMBAI: Advertisers in the media & entertainment category are most confident about seeing growth in their category this year. They are closely followed by advertisers in...
MUMBAI: India is recovering from the aftereffects of demonetisation, and the currency deficit faced during this period has helped the country leap frog towards a lesser...
MUMBAI: The world media is reaching a tipping point in ad spend now as digital overtakes television, mobile overtakes desktop and paid search overtakes print. Dentsu...
MUMBAI: Reliance Jio’s launch in India caused a stir in the telecommunication industry. Since then, it’s been a fight between all the telecom players. When Jio...
MUMBAI: Edenred has a new brand identity and this change comes as a step to bring all its commercial brands under one distinct umbrella and to...
BENGALURU: Mobile handsets and mobile services, including data services ruled the air on the channels that broadcast the tenth season of the cricket T20 Indian Premier...
MUMBAI: Motivator, one of the fastest growing media agencies of GroupM, has won the media planning and buying mandate for Bajaj Corp. Ltd. The win include...
MUMBAI: Kantar IMRB and Payback have published a comprehensive report named Shopper Barometer that monitors the shoppers’ perceptions of the economy and their financial well-being that...
MUMBAI: Eureka Forbes Ltd has launched a new TVC campaign ‘Farak Dikhta Hai’ for its flagship water purifier brand Aquaguard, where its new campaign is yet...
MUMBAI: Team SNAP, from the Indian Institute of Technology Roorkee, has been named the overall winner of Ericsson Innovation Awards 2017. SNAP’s solution reduces cost and...
MUMBAI: India’s most awarded and largest private radio network, 93.5 RED FM, is back with its iconic campaign Thappa with the tagline, ‘Thappa Ka Shor Hoga...
MUMBAI: Titan has consolidated its outdoor media business with two agencies. One of these two agencies is Milestone Brandcom, the out of home agency from Dentsu...
MUMBAI: UCWeb has assigned the media duties of its business to Xposure. The selection was made after a rigorous process of media pitching that lasted little...
MUMBAI: A clean source of water is the primary requirement for any household. With the onset of monsoon safe drinking water is of utmost important so...
MUMBAI: Star India, one of the nation’s leading media conglomerates, has been on a mission to not just entertain India, but also bring about social change...
MUMBAI: Brand Factory, India’s fashion discount chain, part of Future Lifestyle Fashion presents its latest campaign called #SpreadSmartness this festive season. The brand has launched a...
MUMBAI: The Body Shop recently launched a new campaign for a global ban on cosmetics animal testing on products and ingredients by 2020, revolutionizing the beauty...
MUMBAI: Ever since Universal Music Group associated with Mohit Suri to launch EMI Records India, the label has relentlessly promoted new and young talent in India....
MUMBAI: Prashant N, an ace digital marketing professional with over a decade’s experience in strategic digital marketing, media planning, buying and content marketing, has taken over...
MUMBAI: Hotstar, India’s leading video-on-demand platform, has launched a digital campaign that reaches out to their women audiences and helps break away from the assumption that...
MUMBAI: Leading milk and milk products player, Mother Dairy, is all set to launch a new television commercial (TVC) for its Chillz range of ice creams,...
MUMBAI: Radio City has launched a unique platform to connect the citizens of Delhi with the new ward councillors of Municipal Corporation of Delhi (MCD). Called...
MUMBAI: Minister of state for science & technology Y. S. Chowdary on Thursday inaugurated Aegis Data Science Congress 2017 at CIDCO Convention Center, New Mumbai. Hosted...
MUMBAI: Data increasingly powers every element of the marketing mix – source of growth, consumer performance, content creation, mix optimisation and measurement. A panel discussion on...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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