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MUMBAI: Hero MotoCorp has rolled out its Independence Day campaign with its third edition of #HeroSalutes. The campaign has been conceptualised by Law & Kenneth Saatchi...
MUMBAI: Asheesh Malhotra has parted ways with advertising to pursue a career shift. He leaves his role as president at Bates CHI & Partners to join...
MUMBAI: Complan, a health drink brand, is going through a complete brand makeover and has adopted a new brand philosophy – Don’t Just Be Tall, Stand...
MUMBAI: Have you met Vicky Contractor? It’s time to tune in to the engaging digital film that presents Asian Paints’ range of adhesives catering to carpenters...
MUMBAI: Tata Global Beverages’ natural mineral water brand Himalayan has entered the U.S market. Alliance with Talking Rain Beverage Company to distribute and market the Himalayan...
MUMBAI: Royal Philips, a leader in healthcare technology, recently rolled out an awareness campaign aimed to empower mothers, expecting mothers, and their families in India. Launched...
MUMBAI: Kesh King, an ayurvedic hair care brand from the house of Emami, is launching its ‘new brand film’ reinforcing its leadership. Positioning the brand as...
MUMBAI: Zapr, partly owned by Star India’s Hotstar, has now been verified by Trustworthy Accountability Group (TAG) for transparent business practices in the digital ad space....
NEW DELHI: Public sector organisations had made a commitment of spending Rs 22,72,766 for advertisements released through the Directorate of Advertising and Visual Publicity (DAVP) during...
MUMBAI: Minster of textile, information & broadcasting Smriti Irani, addressing a gathering of media, advertising and marketing industry stalwarts, said: “All I implore today to the...
NEW DELHI: Renowned lyricist and senior adman Prasoon Joshi has been appointed chairman of the Central Board of Film Certification with immediate effect. An official order...
MUMBAI: In a recent announcement, WATConsult, after a multi-agency pitch, has bagged the digital marketing mandate for Racold, a water heating solutions provider. WATConsult (a part...
A ship is safe in the harbour. But, that is not what ships are built for: John A Shedd. Why does stand-out success elude the early...
MUMBAI: Western Union, a global payment and money transfer services company, has become the ‘official principal partner’ and the ‘official money transfer partner’ of Liverpool FC....
MUMBAI: Cheetah Ads, a mobile advertisement platform of Cheetah Mob, has been awarded as the Best Mobile Marketing Platform of 2017 by Digiday Signal awards. Cheetah...
MUMBAI: Hindi business news channel CNBC–Awaaz is continuing its 12-year-old legacy in successfully educating its viewers about issues that matter to them. The channel has chosen...
MUMBAI: In recent time, we have seen a tremendous increase in the divide between India and Pakistan. Be it ideological, diplomatic, or military, these two countries...
MUMBAI: Ziox Mobiles, under the aegis of Sun Air Voice, has roped in Sushant Singh Rajput, as its brand endorser. Both, the brand and its ambassador...
MUMBAI: Advertisements released by ministries/ departments/ offices and enterprises in English/ regional Languages shall be released compulsorily in Hindi. Replying to a question in the Parliament,...
BENGALURU: Star India’s Malayalam flagship GEC will air the second European Malayalam film award – Anand TV Film Awards 2017 on Sunday, 13 August, between 1830...
MUMBAI: Duroflex has rolled out a campaign to announce the launch of its latest range – Energise. The campaign will be rolled out nationally and, apart...
MUMBAI: The Advertising Club announced that the Minister for Textiles and Information & Broadcasting Smriti Irani will be the chief guest of honour at the inaugural...
MUMBAI: Madison Media has announced the appointment of two senior level resources to its Digital leadership team. Shobhit Gaur joins the agency as head of North...
MUMBAI: PVR Ltd today announced that it has entered into definitive agreement with Smaaash Entertainment (‘SMAAASH’) to sell its stake in bluO entertainment, a premium bowling...
MUMBAI: Epic Channel has announced the launch of its new show ‘Umeed India’ to be hosted by ex-cricketer ace Virendra Sehwag. The new TV series aims...
MUMBAI: The India chapter of the International Advertising Association (IAA) has released a list of initial confirmations of jury members for the third edition of their...
MUMBAI: On its eleventh anniversary, Tata Sky, a growing brand in the DTH industry, introduced Tata Sky Blogbuster – Tata Sky’s first ever official blog —...
MUMBAI: British Brewing Company, or BBCo as it known around town, is one of Mumbai’s gastropubs. With their quintessential British feel, BBC hopes to be a...
MUMBAI: As part of all the action leading to the upcoming release of the movie Viacom18 Motion Pictures’ “Toilet Ek Prem Katha”, the lead actor in...
MUMBAI: Wellness startup Cure.fit has announced its Rs 1 billion partnership with the Bollywood star Hrithik Roshan, who will promote Cure.fit through his brand, HRX. His...
MUMBAI: Dharma 2.0, the young creative unit from Dharma Production stable, recently bagged the mandate for D’Decor’s new ad campaign – ‘Touch of Love’. While showcasing...
NEW DELHI: The ministry of information and broadcasting has asked all ministries to send details about programmes planned by their respective ministries related to commemoration of...
MUMBAI: Future Consumer Limited the food and FMCG arm of Future Group launches a premium gourmet gifting brand – ‘Gruezi’, in partnership with ‘Chocolat Frey AG’...
MUMBAI: India’s foremost advertising community The Advertising Club has unveiled the much-awaited nomination list for the coveted Marquees 2017. Presented by News18 India, powered by Colors...
MUMBAI: Yes Bank, a private sector bank, has partnered with Eureka Mobile to launch ‘Tap to Shop’, an innovative shopping experience on Yes Pay digital wallet....
MUMBAI: For advertisers and brand managers, is this the shape of things to come? Come 13 August 2017 and the US-based Fox Networks group is slated...
MUMBAI: Spikes Asia has announced that this year’s Advertiser of the Year will be awarded to Samsung Electronics following a hugely successful 2016 Festival where the...
MUMBAI: PointNine Lintas, the newest independent agency from the MullenLowe Lintas Group, announced the first set of names in its leadership team. It’s a lineup of...
MUMBAI: Mondelez India, part of Mondelez International, a leading global snacking powerhouse, partnered with Carat India to launch an innovative campaign to celebrate Friendship Day on...
MUMBAI: Millennials today across the world are obsessed with their smartphones and are getting more dependent on their devices and the internet by the day. This...
MUMBAI: India’s elite Border Security Force(BSF) at the International Attari – Wagha Border received a pleasant surprise from kids and their favorite toons Dora and Shiva...
MUMBAI: NDTV and DHFL Pramerica have launched a ‘Behtar India’ campaign to work towards a better future for India earlier this year. The core thought of...
MUMBAI: Ambi Pur’s smelly to smiley campaigns have always challenged and conquered the toughest and most pungent odours in a real-time set-up with live experiments. While...
MUMBAI: Havas Media Group, India, has bagged the integrated media duties of Faircent.com, India’s largest peer to peer lending platform. The account will be handled out...
MUMBAI: Cadbury Dairy Milk would be celebrating Friendship Day at a unique Cadbury Friendship Adda on 4 August at Sophia College, Mumbai. In association with MTV,...
NEW DELHI: Around 15 per cent of the total budget of Sony Sab TV’s new show ‘Shankar Jai Kishan – 3-in-1’ will go into marketing on...
MUMBAI: Muthoot Finance, a gold financing company and financial services brand, has partnered with Jaipur Pink Panthers team of the Pro-Kabaddi League as its associate sponsor...
MUMBAI: BlueStone.com has launched a campaign to promote its unique ‘Try At Home’ experience with its first and newly appointed brand ambassador, Alia Bhatt. The campaign,...
MUMBAI: The catering service providers in Indian Railways has partnered with Kosh Oats, a premium oats grain brand by Future Consumer Limited to serve nutritious meals...
MUMBAI: Infosys, a leader in consulting, technology and next-generation services, has announced a definitive agreement to acquire Brilliant Basics, a London-based product design and customer experience...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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