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MUMBAI: Isobar India, the digital agency from Dentsu Aegis Network, has been appointed as the Digital Partner for VIP Bags. Headquartered in Mumbai, VIP Bags is...
MUMBAI: The 17th edition of EMVIEs concluded with a fanfare on a Friday evening and saw the best of industry stalwarts and visionaries come together to...
MUMBAI: BARC India is treading the path of altruism by adopting four public schools and an alumni hub in Mumbai to provide them with better educational...
MUMBAI: Star India is confident that cricket fans across the country will join to cheer the men in blue as they reach their true potential in...
NEW DELHI: A new social media campaign #AbDikhengeAsliRang highlighting the technology of more natural colours of Videocon’s revolutionary Liquid Luminous Technology has been launched with short...
MUMBAI: Kansai Nerolac has relaunched its popular interior paint, Nerolac Beauty Emulsion, positioning it as a more discerning choice of paint in the long run. Through...
MUMBAI: Pond’s Cold Cream has unveiled its brand campaign that leverages its legacy of trusted care. The TVC celebrates the magic of a ‘jhappi’. In Indian...
MUMBAI: Do you recollect the much-loved Zoozoos, the evergreen Amul girl or the crazy alien dance when they find Cadbury Chocolate on their planet? Most of...
MUMBAI: Law & Kenneth founder and chairman Praveen Kenneth announced his retirement from active engagement on the sidelines of the final sale of his shareholding, in...
NEW DELHI: Dish TV, which recently decided to launch its “HD for all” initiative breaking barriers that made HD niche and effectively making it a mass...
MUMBAI: Honda Motorcycle and Scooter India has introduced their latest television campaign ‘Kya Shine Hai!’ for CB Shine. Developed by Dentsu One, the creative agency from...
MUMBAI: Oplifi, a Singapore-based programmatic media company that focuses on transparency, simplicity and accessibility has raised USD 750, 000 (Rs 49.3 million) from the Mumbai-based early-stage...
MUMBAI: To bring change and uplift the society through the power of sports, India’s luxury car manufacturer Mercedes-Benz, along with Laureus Sport For Good Foundation, has...
MUMBAI: Hike Messenger, India’s homegrown messaging platform, has announced the launch of its new marketing campaign “No Formality.” According to a Hike spokesperson, “No Formality is...
MUMBAI: The race for pocketing companies’ digital mandates in India is getting intense. Digital advertising is one of the fastest expanding mediums at a CAGR of...
MUMBAI: Lava wants to stand out from the milieu. It has announced the launch of its in-house designed and manufactured smartphones in the ‘Z Series’ –...
MUMBAI: Jet Airways, a full-service international airline, has announced a partnership with T-Series and Ellipsis Entertainment – producers of the forthcoming Hindi film, ‘Tumhari Sulu’, becoming...
MUMBAI: P C Jeweller has launched a TV commercial with their new brand ambassadors Bollywood husband-wife duo Akshay Kumar and Twinkle Khanna. P C Jeweller had...
MUMBAI: The Advertising Club (TAC) India is all set for the 2017 edition of the much sought-after Emvies. There renowned and respected awards have been adjudged...
MUMBAI: Madison Media has won the mandate of Sri Sri Tattva, which will be handled from their Bangalore office. The agency will handle the planning and...
MUMBAI: Creative agency Iris has appointed Chaitali Dasgupta as the creative director, as part of the agency’s plans to grow in India. With more than 15...
MUMBAI: Nokia mobile is rolling out its first big cross-platform campaign head of the festive season. It stays true to its global brand philosophy of #UniteFor,...
MUMBAI: Being Human, a clothing line “with a heart,” is all set to celebrate the completion of five years in the fashion retail industry. The brand...
MUMBAI: AdLift, a digital marketing agency with offices in the US and India, has been awarded for its digital excellence at the CDO Converge Conference and...
MUMBAI: ASUS India, a Taiwanese company in mobile technology, along with strategy and creative partner The Womb, rolled out a product campaign following the unveiling of...
MUMBAI: Httpool has announced the appointment of Milind Pathak as the managing director for Southeast Asia to be based in Jakarta. In this role, Milind will...
MUMBAI: Following a multi-agency pitch, Hooq, the video-on-demand service, with a new mobile first approach, has appointed Motivator (a GroupM company) and FoxyMoron as its digital...
MUMBAI: Hyundai Motor India has initiated ‘Experience Hyundai’ campaign across 418 rural locations in India. The campaign aims to generate high engagement with customers during the...
MUMBAI: Adit Chouhan, a marketing expert, recently launched his first book “Marketing – Tricks of the Trade They Won’t Teach You at B-Schools!” in Pune. Symbiosis...
MUMBAI: Skechers Performance, an American sports lifestyle brand, recently introduced the latest version of their popular GoRun range called the GoRun 5. To highlight the benefits...
MUMBAI: The International Advertising Association’s (IAA) India Chapter has announced the winners for the fifth edition of the coveted Leadership Awards in Mumbai. Powered by Colors,...
MUMBAI: The Independent Review Committee (IRC) of The Advertising Standard Council of India (ASCI), chaired by Justice Mohit Shah (retired), has summarily dismissed two complaints filed...
MUMBAI: Hero MotoCorp, the national supporter of the FIFA U-17 World Cup, has kicked off its campaign with a TVC and digital engagement. The TVC titled...
MUMBAI: Havmor, as part of a strategic brand repositioning exercise, released its latest #MadeOfMilk series with two cool cows. Conceptualised by Creativeland Asia, which recently won...
MUMBAI: KidZania Delhi NCR, an indoor theme park that inspires and educates children, has partnered with Nutella via the launch of the ‘Nutella Breakfast Deli’ establishment....
MUMBAI: Appy, an apple juice drink by Parle Agro, has joined hands with Dentsu Aegis Network’s Posterscope India to roll out a new campaign featuring Appy’s...
MUMBAI: iProspect India, the digital agency from Dentsu Aegis Network, has strengthened its leadership band through different role advancements. The digital landscape is evolving, a dynamic...
MUMBAI: The International Advertising Association’s (IAA) India Chapter has announced the 5th edition of the IAA Leadership Awards presented by Colors. The awards recognise excellence towards...
MUMBAI: The most important aspect of making the web more useful and meaningful for all of India is to make India’s Internet more representative of today’s...
MUMBAI: ALTBalaji, an important part of Ekta Kapoor’s films and TV shows production company Balaji Telefilms, is a step ahead of competition. Within six months of...
MUMBAI: Indian tourism sector is growing at 7- 8 per cent annually but ironically our country is the 4th most vacation deprived nation in the world....
BENGALURU: Until week 26 of 2017 (Saturday 26 June 2017 to Friday 30 June 2017) Baba Ramdev’s Patanjali Ayurved was among the top 10 advertisers on...
MUMBAI: iCubesWire, a digital marketing solutions provider, has announced the appointment of Shashank B. Veerappa as the group head of the south region. He will head...
MUMBAI: FCB Ulka, the motto of which is ‘Never Finished,’ recently bagged the creative mandate for Tata Docomo Business Services, following a multi-agency pitch. As a...
MUMBAI: Dentsu Aegis Network has strengthened its media group across Carat and Vizeum to provide a future-proofed, digitally ahead, holistic solution to clients. Kartik Iyer has...
MUMBAI: Krazy Kids Karnival, a kids’ event with innovative fun and engagement activities for toddlers-to-teens, has been planned on 14 and 15 October at City Park,...
MUMBAI: Ingenico Group, which is into seamless payment systems, recently conducted a workshop on digital payments for senior citizens in partnership with the Nana Nani Foundation...
MUMBAI: OnePlus, a mobile technology startup, has released a short film titled “The Perfect Partner for a #HappyDiwali” to mark the beginning of the festivities as...
MUMBAI: Hyundai Motor India, a car manufacturer and exporter, has announced as an exclusive right to provide transportation of FIFA officials through premium Hyundai cars during...
Fifty-three per cent of real estate transactions were influenced by the internet, according to a Google Zinnov study in 2013. Four years later, this figure can...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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