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MUMBAI: The globally famous sportswear brand PUMA has taken over from its rival brand Adidas in the role of European football club AC Milan’s kit manufacturer...
MUMBAI: Colgate Scholarship Program came alive with its 10th edition of campaign Real Winners, Real Stories, which showcases how the program has benefited Indian families and...
MUMBAI: Repsol, Spanish oil giant has extended its title sponsorship deal with Honda’s MotoGP team until 2020. It will remain the main sponsor for the motorcycling...
MUMBAI: Vitality Health, a UK-based private medical insurance company is the new official health insurance partner of Chelsea, one of the most famous teams in the...
MUMBAI: Ixigo, a travel marketplace reveals that the upcoming monsoon travel trend amongst millennials is taking a “bae-cation”. A bae-cation is the new-age term used for...
MUMBAI: Walmart is looking for tech acquisitions in India. The retailer, which agreed to acquire home-grown e-commerce platform Flipkart in May, is now looking for tech...
MUMBAI: Produced by Supari Studios and conceptualised by 22 Feet Tribal Worldwide, L’Oreal Professionnel has released its new video #OnlyInSalons to emphasise on the importance of an...
MUMBAI: The evolution of one of the world’s most iconic brand symbols is the focal point of celebration at Delhi airport this summer. Diageo Global Travel...
MUMBAI: MG (Morris Garages) Motor India and The Better India have launched an initiative to highlight and recognize the extraordinary stories of six women change makers...
MUMBAI: On the occasion of the teaser launch of the Kannada film ‘The Villain’, Dairy Day has launched a unique shaped ‘The Villain 2-in-1 Choco Orange...
MUMBAI: Mercedes- Benz has appointed Martin Schwenk as the new managing director and chief executive officer for Mercedes-Benz India. Schwenk, who is currently the chief financial...
MUMBAI: Born British but adapted to India. That’s the way full service global creative agency Bartle Bogle Hegarty (BBH) functions. You may not know the name...
MUMBAI: Tata Projects Limited recently announced that its ‘Smart Cities Business Unit’ has been awarded Bharat Net project worth Rs 30.57 billion in Chhattisgarh. The project...
MUMBAI: The FIFA World Cup is one of the biggest sports events the world witnesses every four years, pitting players from different nations against one another...
MUMBAI: Britannia Industries is looking to expand its business in neighbouring countries as well as Africa and Middle East as per a report by The Hindu....
MUMBAI: Alpenliebe, the flagship candy brand of Perfetti Van Melle India, has launched a new campaign: ‘Alpenliebe Ghuley toh Dil Milein’. The TVC is centred around...
MUMBAI: The Muthoot Pappachan Group, also known as Blue Muthoot, has recently launched its new campaign #KahaaniBlueSochki with its new brand ambassador Vidya Balan. As the...
MUMBAI: PointNine Lintas has conceptualised and executed a multimedia campaign for the launch of SoundLogic’s new voice assistant wireless audio range. As the omnichannel agency of...
MUMBAI: JSW Cement, India’s leading manufacturer of Portland Slag Cement (PSC) has launched its new ‘Concreel HD’ product new television commercial (TVC). JSW Cement is a...
MUMBAI: Martin Sorrell’s attempt to acquire Dutch production house MediaMonksh has run into rough weather with WPP accusing its former boss of unlawfully using confidential company...
MUMBAI: Alpenliebe, the flagship candy brand of Perfetti Van Melle India, has launched a new campaign: ‘Alpenliebe Ghuley toh Dil Milein’. The TVC is centered around...
MUMBAI: The Leo Group has elevated Prashanth Challapalli as the chief operating officer for Leo Burnett Orchard. In his new role, he will report to Leo...
MUMBAI: Indian disposable hygiene manufacturer, Nobel Hygiene, has acquired Godrej consumer products’ diaper brand Snuggy. Founded in 1987 by Shogun Diapers, the Snuggy brand is a...
MUMBAI: With the continued unease around diamond quality in the minds of consumers, Indian jewellery brand Tanishq has stepped up to create an educative campaign that...
MUMBAI: Nestle India has launched Nesplus – a range of nutritious and delicious breakfast cereals for the entire family. A unique combination of wholegrain and multigrain,...
MUMBAI: Global eye wear group The Luxottico has tapped the creative instincts of renowned American photographer Steven Klein for the second in a series of communication...
MUMBAI: Ridesharing app Uber has recently launched an India-focussed brand campaign ‘Badhte Chalein’ which features brand ambassador Virat Kohli. The film, focusing on the driver partner...
MUMBAI: Omnicom Media Group has strengthened the leadership of its media agency, PHD India, having promoted Jyoti Bansal to the role of CEO and Shavon Barua...
MUMBAI: Insure-tech platform, Coverfox.com, has launched its new TVC ‘Cover Karo, Kaam Aayega’, featuring Taapsee Pannu as the brand ambassador. The 30-second creative uses drama, wit...
MUMBAI: ICICI Bank has started new promotions for its app iMobile. Ogilvy has brought this proposition alive with a campaign titled, ‘Ek App mein poora bank’...
MUMBAI: Publicis.Sapient, the digital business transformation hub of Publicis Groupe, has recently appointed two new executives from the global retail and technology giants Tesco and Amazon...
MUMBAI: Jewellery brand Kalyan Jewellers has recently announced the top 25 winners from the “Shop and win 25 Mercedes Benz CLA” global campaign. The campaign, which...
MUMBAI: Ipsos global survey onTransgender Peopleshows that a whopping 80 per cent of Indians polled want government to support and protect Transgender People from discrimination. Interestingly,...
MUMBAI: Currently, India is the second most populated country of workers in the world wherein people toil for 16-17 hours a day to make ends meet....
MUMBAI: Since its inception in 2014, Xiaomi has grown exponentially in the Indian smartphone industry. The brand earned its number one position in India for three...
MUMBAI: Restaurants Discovery and Online food ordering app, Zomato, yesterday appointed Mohit Gupta as CEO for its food delivery business. Zomato has been working on strengthening...
MUMBAI: Baby care brand, Johnson & Johnson, has always been under the scanner with people claiming it causes cancer and is actually harmful for a baby’s...
MUMBAI: To showcase its differentiated and innovative postpaid proposition, Vodafone India has roped in chess grandmaster Vishwanathan Anand to promote Vodafone Red. Under the Red bouquet,...
MUMBAI: In a multi-agency pitch, White Rivers Media has successfully bagged the digital marketing mandate for Canadian Wood. The account shall be handled out of the...
MUMBAI: International tennis icon Roger Federer has ended his 20-year association with Nike. Federer has now become the brand ambassador of Japanese outfit company, Uniqlo. Neither...
MUMBAI: HDFC Standard Life Insurance Company, one of India’s leading private life insurers, has launched a new ad campaign highlighting the need for health insurance, by...
MUMBAI: Flipkart has moved Billion, a private label brand founded by Sachin Bansal, into its overall private label business. Billion is a made in India project...
MUMBAI: Working at a renowned financial company like Ernst & Young may be what most youngsters dream about. But not Ishween Anand, who left her cushy...
MUMBAI: Swiggy, the food ordering and delivery company, has recently appointed Vivek Sunder as its first chief operating officer. In his new role, Sunder will be...
MUMBAI: Harpic, one of the leading toilet cleaners, has recently announced Akshay Kumar as its brand ambassador to drive the mission of ‘Har Ghar Swachh’. Harpic,...
MUMBAI: Leading confectionery player Pertfetti Van Melle India has recently appointed Rajesh Ramakrishnan as the new MD of the company. Ramakrishnan will replace Ramesh Jayaraman who...
For every young graduate today, the fairytale dream is no more finding a stable job in an MNC. Instead, youngsters are eager to leave a mark...
MUMBAI: Bajaj Finance, the lending arm of Bajaj Finserv has launched the digital campaign to drive awareness around its EMI Network. The campaign aims towards highlighting...
MUMBAI: Zuari Agro Chemicals Limited (ZACL) has rolled out the Jai Kisaan Ann-Dhan-Sampann TV commercial to commemorate 50 years of brand Jai Kisaan and to bring...
MUMBAI: Microblogging platform Twitter has made it easier for users to identify political campaign ads and know who paid for them. According to Reuters, Twitter has...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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