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MUMBAI: Jabong, India’s leading online fashion brand, has launched its new marketing campaign to promote the fourth edition of its biggest sale of the year- the...
MUMBAI: Chinese multinational e-commerce company Alibaba, Tencent Holdings and China Media Capital Holdings (CMC) are in talks to buy a 20 per cent stake in advertising...
MUMBAI: Daikin Innovation was amongst the Top 8 Global Innovations in the ‘Classic Category’ at the Sorento, Italy FEPE Congress during June 2018. Laqshya Solutions, the...
MUMBAI: Vani Gupta, PepsiCo’s former marketing director has joined Hypersonic as a founder member and will lead the consumer innovation practice. Her expertise in marketing consumer-centric...
MUMBAI: Marketing communications agency Liqvd Asia has won the creative mandate for most of Zee Media’s (ZMCL) channels that include its eight new channels like Zee...
MUMBAI: Kerala-based jewellery chain, Kalyan Jewellers, has withdrawn its controversial TVC featuring Amitabh Bachchan and his daughter. The advertisement came under attack from a bank union...
MUMBAI: American jeans brand, American Eagle Outfitters (AEO), has been brought to India by Aditya Birla Fashion & Retail Ltd. Social Kinnect has won the digital...
MUMBAI: White Rivers Media has won the digital media mandate for Dun & Bradstreet India in a multi-agency pitch. The account shall be handled from its...
MUMBAI: Go to any store in India and ask the person to hand you a Cadbury. You are for sure to get a bar of Dairy...
MUMBAI: Ananda, one of the leading dairy products manufacturing company, recently launched its new awareness campaign to educate customers about the benefits of consuming a packed...
MUMBAI: Flipkart and Hotstar recently announced the launch of Shopper Audience Network, Flipkart’s new ads platform that allows brands to connect with customers through personalised TrueIntent...
MUMBAI: To build a stronger brand connect with the younger generation, and to seamlessly bridge the gap between online and offline audiences, Indigo Nation has awarded...
MUMBAI: Nagpur, the “Tiger Capital of India” is all set to don a refreshing new look by Signpost India, in active collaboration with Forest and Revenue...
MUMBAI: Honor, the e-brand of Huawei, has kick-started Honor 9N #NoOrdinaryBeauty campaign in collaboration with Bollywood actress Bhumi Pednekar. The campaign aims to strengthen Honor’s efforts...
MUMBAI: Carnival Cinemas, a motion picture exhibitor, today announced the appointment of Seenu Kurien as VP- sales and marketing. At Carnival Cinemas, Kurien will be heading...
MUMBAI: Isobar India, the digital agency from Dentsu Aegis Network, has been appointed as the digital media partner for V-Guard. Headquartered in Kochi, V-Guard Industries is...
MUMBAI: Who doesn’t like to smell amazing and beautiful all the time! While perfumes and deodorants have been available for men for the longest time, it...
MUMBAI: Do-iT Talent Venture, the firm owned by Darshana Bhalla and Radha Kapoor Khanna, reinforces its sport portfolio with the 4th most famous global woman athlete...
MUMBAI: Swiggy the food ordering and delivery company based out of Bangalore India, has recently announced Dale Vaz as the head of engineering and data science....
MUMBAI: For all the tech giants, India is becoming a high potential market very fast. Microsoft-owned professional networking platform LinkedIn has crossed the 50 million user...
MUMBAI: Oakley recently launched another chapter of the ONE OBESSION campaign which encourages you to make room for your sporting passions, be it sacrifices in your family-life,...
MUMBAI: Reliance Industries Ltd has planned to raise about Rs 40,000 crore ($5.8 billion) in fresh debt for expansion of its consumer business, according to a...
MUMBAI: ITC Vivel believes that for a more equal society, awareness of legal rights is the first step towards empowering and protecting women. It firmly believes...
MUMBAI: Often, brands have less than a second to make a first impression. Even the best campaign will only get noticed if it’s able to stand...
MUMBAI: Indian brands have undergone a digital awakening with digital engagement and innovation being an integral part of every brands core marketing strategy. With over 400M...
MUMBAI: With an aim to disrupt the online retail market space, Grofers, the low price online supermarket, has announced its foray into the FMCG segment with...
MUMBAI: FBB, India’s fashion hub by Future Group, is launching a campaign for its sleepwear brand Shyla. Pictured to a peppy music, the campaign is conceptualised...
MUMBAI: Piyush Prasad has joined Harley-Davidson India as manager for market operations, based out of Gurugram. In this position, he will report to Peter Mackenzie who...
MUMBAI: Flipkart-owned digital payments platform PhonePe, yesterday, announced that it has acquired Zopper Retail, a hyperlocal point-of-sale platform for small and medium businesses. As part of...
MUMBAI: Perfetti Van Melle brings up a new and unique campaign for its leading jelly brand Alpenliebe Juzt Jelly which focuses on bear and bottle shaped...
MUMBAI: Kalyan Jewellers has recently launched its new TVC, which features brand ambassador Amitabh Bachchan along with his daughter Shweta Bachchan Nanda. For the first time...
MUMBAI: With Google launching an e-commerce platform in the near future, the country’s largest online retail stores, Flipkart and Amazon India, have slashed advertising spends on...
MUMBAI: Adding to the turbulent journey of telecom giant Apple in India, three senior executives have decided to quit the company. Apple India head of national...
MUMBAI: The premium matchmaking service for the upper crust in India, EliteMatrimony, has launched a new TV commercial starring actor R Madhavan. EliteMatrimony, pioneered by BharatMatrimony...
MUMBAI: Parle Products, India’s favourite FMCG brand has launched a new campaign titled, ‘Taste mein 20 out of 20’ for its leading cookie brand, 20-20. The...
MUMBAI: We all know by now that Swedish brand IKEA is all set to foray into the Indian market. The launch of the brand has been...
MUMBAI: Digital marketing agency IdeateLabs has appointed Ruchika Kumar and Pallavi Naidu as business heads at its Mumbai office. Together, they will focus on expanding the...
MUMBAI: Syska Group, a home grown brand, which has entered the wires and cables segment in India, has recently taken Amitabh Bachchan as the brand ambassador...
MUMBAI: Based on employee complaints for violating the company’s code of conduct, McCann Health’s global chief creative officer Jeremy Perrott has been terminated. This marks the...
MUMBAI: In a recent development, Zomato has appointed Rohithari Rajan as business head, global ad sales. Prior to joining Zomato, Rajan was leading Egon Zehnder digital...
MUMBAI: McCann Delhi hires Abhishek Chaswal as executive creative director. He has got 16 years of experience and has worked in the advertising field with agencies...
MUMBAI: A relief has been granted to cine-goers when a Maharashtra minister stated in the state assembly on Friday that there is no ban on people...
MUMBAI: Publicis Beehive, the full ad service from Publicis Worldwide, has bagged the creative mandate of Club Factory. As its creative partner, Publicis Beehive will play...
MUMBAI: Kohler, a lifestyle brand based in Wisconsin USA, has recently agreed to a global partnership with Manchester United. The brand logo will feature on the...
MUMBAI : Apparel brand PrettySecrets will now be available across Myntra, Filpkart and Jabong. The brand has recently tied up with Myntra to be a part...
MUMBAI: Sunfeast Dark Fantasy aspires to take its business to new heights on the back of its association with Alia Bhatt. The premium cookie brand from...
MUMBAI: International Advertising Association (IAA) brings up a specialised mentorship program for women which will help them to progress and also empower them to climb the...
MUMBAI: Over the last six months, a handful of agency leaders have lost their jobs due to misconduct. The latest to join the list is from...
MUMBAI: After enjoying Dual Selfie camera phones, it’s time for Life Dekho Thoda Extra, as Intex Technologies launches a big & beautiful surprise for consumers with...
MUMBAI: Eros Digital CEO Rishika Lulla Singh has bagged an award for her proven leadership in the industry. Under her guidance, Eros International’s digital venture has...
Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...
MUMBAI: Zepto has elevated Ahmad Muneeb to vice president – HR centre of excellence, placing him at the helm of...
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